We have heard over and over again that sweating is good for your body, especially when you are exercising. Sweating is actually a means by which the body is cooling itself.
Excessive sweating means producing as much as five times more sweat than is needed and it usually occurs when a person’s cooling system is kicked into overdrive. This medical condition is called Hyperhidrosis.
To learn more about the condition, we spoke to Dr. Inas Musa, a specialist in dermatology and aesthetics, and an expert in treating various skin conditions with modern cosmetic procedures at Obagi Medispa in Dubai. Read on to find out about the treatments available to help you sweat less — and live more.
What is the medical definition of excessive underarm sweating?
This term is used to describe excessive sweat production in the underarm areas. Medically, it is called Hyperhidrosis, which is a condition where a person excessively sweats more than what is required to regulate body temperature.
How common is it?
This condition is quite common in both males and females. A lot of people who have this condition do not seek medical help either because they are embarrassed or they think that this condition is not treatable.
Does it have anything to do with one’s lifestyle and diet?
Yes it does. There are several medications and food supplements that can cause what is known as secondary Hyperhidrosis. In general the patient feels excessive sweating mainly when during physical efforts or even emotional stress.
Do deodorants help?
There are several medical deodorants such as aluminum-based antiperspirants that help to reduce the sweating level. It usually should be applied under doctor’s supervision as it causes irritation due to long-term use. General deodorants have an effect on limiting the odor of the sweat but do not help in reducing the sweating itself.
Are antiperspirants and deodorants harmful?
Until now there is no scientific evidence that authorized antiperspirants are dangerous and we advise medicinal deodorants to be prescribed or used under medical supervision.
Tell us about the Botox injections. What role do they play, how often can someone use them and how safe are they?
This treatment was one of the best that relieved many patients from the problem of excessive sweating. It has to be repeated approximately twice a year as its effect is temporary.
What about laser?
There aren’t any laser techniques that can be used for the management of Hyperhidrosis.
Tell us more about the newest treatment MirarDry.
This machine utilizes microwave technology that is applied on the skin. It affects only the lower part of the skin where the sweat glands are located while keeping the epidermis intact. Sweat glands do not regenerate, so if destroyed, the excess sweat glands are permanently disabled.
How often can one use it? How long does it last?
The patient should undergo two sessions within a gap of three months. Approximately 82 percent reduction in the sweating level is noticed and this effect is permanent.
Is it dangerous at all to block the sweat from coming out of the body?
Sweat glands that are located in the underarm contribute to only 3 percent of the total sweating capacity all over the body. And losing this 3 percent does not affect the body’s thermal balance.
Is this treatment good for both men and women?
The treatment can be used effectively and safely for both men and women.
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Email: Rima.almukhtar@arabnews.com
Sweaty armpits: All you need to know
Sweaty armpits: All you need to know

Bella Hadid poses for Chopard

DUBAI: US Dutch Palestinian supermodel Bella Hadid is no stranger to Chopard, having worn the luxury jewelry house’s creations on numerous red carpets over the years.
This week, the brand shared new campaign images of Hadid wearing pieces from its high jewelry collection ahead of Paris Couture Week.
In one of the images, Hadid wears a diamond necklace featuring a large yellow gemstone at its center. In another, she wears a coordinated jewelry set consisting of sapphire and diamond drop earrings, matching necklace, and a statement ring.
“@BellaHadid embodies the essence of High Jewelery — radiant, refined, unforgettable. A tribute to timeless glamor ahead of Paris Couture Week,” the brand wrote on Instagram.
The model’s collaboration with Chopard began in 2017 when she became one of the faces of the brand’s high jewelry collections. Since then, she has appeared in several campaigns and has worn Chopard pieces at major international events, including the Cannes Film Festival, Met Gala, and Paris Fashion Week.
Hadid has had a busy summer. In June, with the help of close friends, she expanded her beauty brand Orebella with a range of accessories.
The model and entrepreneur teamed up with Wildflower Cases co-founders Sydney and Devon Lee Carlson to launch a limited-edition collaboration featuring two new products: an iPhone case and a “scentable wristlet.”
Hadid took to Instagram to announce the launch, writing: “Feeling like the luckiest girl in the world to be able to be creative with my beauty boss sisters. Life is beautiful when we have the opportunity to watch our friends winning. So proud of you two. So proud of our teams. So proud of us. Love you all — thank you for bringing this vision to life.
“Cases ANDDDD our most special scented wristlets to keep the Orebella scent of your choice on you at all times! Been wanting to make this accessory for a while, had the idea for scented bracelets and wristlets, and my sisters pulled it all together for us,” she added.
In June, Ulta Beauty, one of the largest beauty retailers in the US, awarded Orebella its “conscious brand of the year” title, highlighting the label’s ethical practices and sustainable packaging.
Hadid announced the news on Instagram, saying: “Thank you to our Ulta Beauty family for recognizing our commitment to creating a healthy daily ritual for all.”
What We Are Buying Today: Manamah Saudi Sleepwear

- Manamah offers pajamas adorned with incense symbols — an emblem of goodness and hospitality in every Saudi home
For those seeking soft, lightweight pajamas crafted from non-polyester fabrics made in Saudi Arabia, Manamah is the perfect choice.
The brand offers a variety of designs that are not only stylish but also deeply rooted in Saudi culture.
You will love their musk design, which combines cotton and nylon. This fabric blend ensures a soft touch against the skin while providing the breathability needed for warm summer nights. The heritage-inspired style adds a unique flair, making these pajamas more than just sleepwear.
The Saudi coffee cups pajama set, meanwhile, features a comfortable wide elastic waistband, ensuring a snug yet relaxed fit. The playful design not only looks great but also serves as a nod to the rich coffee culture in the Kingdom.
Manamah also offers pajamas adorned with incense symbols — an emblem of goodness and hospitality in every Saudi home. This design resonates deeply with the welcoming spirit of local culture, allowing wearers to feel a connection to their roots. Another favorite design features the iconic Saudi coffee pot, a symbol of hospitality that reflects the brand’s commitment to honoring tradition.
The name Manamah translates as “from a dream” or “deep state of sleep.” It encapsulates the essence of what sleepwear should provide: a cozy and restful experience that allows you to drift into a peaceful slumber.
The pajamas are priced at SR279 ($74). The price feels justified considering the quality of the materials and the cultural significance embedded in each design. Manamah’s commitment to using high-quality, non-polyester fabrics is a significant plus, especially for those who are conscious about the materials we wear.
Visit manamah-sa.com for more details.
Inside the Saudi 100 Brands showcase in Paris

- A closer look at the 11 Saudi designers who exhibited during Paris Fashion Week last month
PARIS: During Paris Men’s Fashion Week last month, the Saudi 100 Brands showcase by Tranoï took over the fifth floor of the LVMH-owned La Samaritaine department store in the French capital. Eleven Saudi designers showcased their creativity in an initiative from the Saudi Fashion Commission.
The top floor of the iconic address, with its historic peacock-mosaic frieze, Gustav Eiffel wrought-ironwork, and spectacular glass ceiling provided the perfect setting for the originality and exuberance of the young designers presenting their craftsmanship and heritage.

Burak Cakmak, CEO of the Fashion Commission of Saudi Arabia, said: “Saudi Arabia is a fantastic hub of talent and expertise. This showroom at La Samaritaine represents a major opportunity for Saudi designers to showcase their collections during Paris Fashion Week. It is also a powerful way to strengthen ties between the Saudi Fashion Commission and international fashion players, including Tranoï.”
Here, we run down the 11 brands on show.
1886

Launched in 2016, 1886 was Saudi’s first premium streetwear brand. Renowned for its quality denim, the brand launched T-shirts this year featuring Jeddah, Al Ula and Abha to celebrate its Saudi heritage. Co-founder Fahad Aljomiah has a “Designed in KSA” sign on his office wall as a daily inspiration for his team. “We have the talent, knowledge, taste and willingness to work hard to set the industry standard, to put KSA definitely on the international fashion map,” he told Arab News.
REBIRTH
Tala Abukhaled launched her eco-friendly luxury resortwear label three years ago, to breathe new life into Saudi artistic craftsmanship and cultural traditions. “My clients tend to be people who love to travel, they’re adventurous, free-spirited and eco-conscious,” she said. One of Abukhaled’s recurring motifs is the integration of raffia made from palm fronds, and woven into macramé detailing. Her palette for her latest collection — Resort 25 — is neutral sand, with hot pink, tangerine orange and olive green.
AWAKEN
“Our slogan is ‘Open your eyes.’ We want to encourage people to wake up to their life, not to live in a virtual world,” said Khalid Almasoud, founder of the Riyadh-based streetwear brand. The brand’s logo is jaquard woven or serigraphed onto many of their pieces.
WAAD ALOQAILI COUTURE
Each intricate creation of this label — founded in 2019 by sisters Waad and Ahlam Aloqaili — is strongly rooted in Saudi tradition, crafted with emotional elegance and cultural depth, with the goal of empowering women. Aloqaili’s hand-beaded teal and emerald mermaid gown with short train stole the show.
ELEVEN
Fusing innovation with comfort, the collection from this Riyadh-based label — bold, distinctive and contemporary —was entirely produced in Saudi, reflecting a strong local identity ready to be exported to the wider world.
HAJRUSS
Hajruss is a contemporary streetwear label fusing innovation and craftsmanship in its creations. The brand combines modernity and tradition, with particular attention to detail and high-end materials. “Each collection is a dialogue between heritage and innovation — where clothing becomes a medium for storytelling,” the catalogue for the showcase stated.
MIRAI

Mirai means ‘future’ in Japanese. The label fuses Saudi culture, style and energy with Japanese minimalism and attention to detail. “We chose the name Mirai because we believe that timelessness is the future,” said co-founder Abdulrahman Tarabeh. “We don’t follow trends, we don’t follow any fashion calendar; whatever we enjoy making, we make. With Omar (Shabra, his co-founder), we want to create a community where people can tell their personal stories through their clothes.’ Tarabeh pointed out a white jacket with tiny brown dots, “This is one of our signature designs. We sourced the fabric from Tuscany, Italy, and it’s coffee-washed,” he said. “The buttons are engraved with Sakura, Japanese cherry blossom.”
RAZAN ALAZZOUNI
With a background in sculpture and fine arts from Tufts University, Razan Alazzouni is known for “blending art, femininity, and craftsmanship” in her designs, which are “sculptural, delicate, and timeless” and “celebrate soft glamour and Saudi heritage through refined, handcrafted pieces made in her Riyadh atelier,” according to the catalogue.
RBA
Founded in 2017 in New York City, this “cross-cultural Saudi fashion brand” merges bold design, premium quality, and urban aesthetics to create unique streetwear pieces. “Each design is more than clothing — it’s a story woven with symbolism, culture, and modern elegance,” the catalogue stated. “RBA creates pieces that celebrate diversity, sustainability, and artistic expression.”
REEM ALKANHAL

This label designs clothing for women who like to express their femininity with simple elegance. The Sword collection, created for the show, “reflects this vision — merging traditional symbolism with modern sophistication for the confident, contemporary woman,” according to the catalogue.
YASMINA Q
Yasmina Q is a comtemporary womenwear label that seeks to create positive change through working mindfully with local communities, with a focus on knitwear. “We’re very focused on sustainably. I’m based in Saudi, we source our yarn from Italy and produce in London. Each piece we produce has zero waste,” said founder Yasmina Qanzal.
Saudi luxury brand Lavish Concepts opens London atelier

LONDON: On June 26, the luxury lifestyle brand Lavish Concepts, founded by Saudi businesswomen Nada Altobaishi and Hala Al-Sharekh, opened an atelier in Chiswick, London.
Described as “a slow, salon-style shopping experience,” the atelier showcases a carefully curated selection of fashion, jewelry and objets d’art that blend artisanal skill, cultural heritage and contemporary design. It is the first permanent home for Lavish Concepts, which has previously only staged temporary pop-ups in the UK capital.
“We wanted to reframe how people experience luxury: less noise, more nuance,” Altobaishi tells Arab News. “The Chiswick Atelier captures that in every detail. It’s not about volume; it’s about storytelling and voice.”

Nine Saudi brands are featured, including Dalsh Designs, Herfah, Yarakech, and Qormuz. The wider lineup also includes products from brands originating in the UK, US, UAE, Oman, Morocco and Jordan.
“Each selection is deeply intentional. With the Saudi brands, we looked for designers who are redefining heritage — not discarding it — and reworking it into something unapologetically current and wearable,” Al-Sharekh, officially designated as Lavish Concepts’ “brand visionary,” says.
Positioning Lavish Atelier as a “slow, salon-style” space rather than a conventional boutique was a deliberate decision on the part of its founders.
“The stories behind these pieces and our partner brands deserve more than a passing glance,” says Altobaishi. “We wanted a space that encourages pause; a place where conversation and great craftsmanship are given equal weight.”
The pair’s Saudi identity shapes every element of the atelier, says Al-Sharekh. “From the aesthetics to the hospitality, the way we curate is always filtered through a very Saudi sense of meaning and memory.”
So far, Lavish Concepts has yet to stage an event in Saudi Arabia, but plans are in place to do so within the next 18 months, the founders say.
Meanwhile, they hope that visitors to this new permanent home in London will walk away with a deeper appreciation of the craftsmanship and cultural richness behind each piece.
“This isn’t just an event, it’s an invitation to participate in the Lavish lifestyle. We hope people leave feeling like they’ve stepped into a slower, more considered rhythm, one that stays with them well beyond the double doors,” Altobaishi concludes.
Imaan Hammam continues to highlight Arab culture

DUBAI: Dutch Moroccan Egyptian model Imaan Hammam touched down in Cairo this week for an undisclosed photoshoot and shared highlights from the trip on social media, set to music by the late Egyptian singer Abdel Halim Hafiz.
Posting to her 1.7 million Instagram followers, Hammam offered a visual diary of her stay, capturing a mix of street scenes, style moments and local ambiance.
The carousel opened with a mirror selfie in an elevator, where she wears a high-waisted printed maxi skirt paired with a black fitted top. In another shot, she appears in a more laid-back look featuring camouflage trousers, a white tank top, a grey hoodie and yellow sneakers.
She also shared a short video that captures her tuk-tuk ride through a narrow alley, followed by snapshots of Cairo’s street life, including a local bookstore and a rooftop view of a mosque at sunset.
Hammam’s Cairo visit reflects a growing interest in reconnecting with her roots, something that also drives her latest passion project, Ayni.
Launched earlier this year, Ayni is an archival platform dedicated to preserving and celebrating Arab artistic expression through Hammam’s perspective.
In a video she shared on the Ayni’s Instagram account, she said: “For me, its always been so much deeper than just fashion. It is about staying connected to my roots, telling stories that move me and shining a light on the voices that need to be heard.”
She said her hope for Ayni is for it to grow beyond a personal vision and become a “real community.”
Hammam is one of the most in-demand models in the industry. She was scouted in Amsterdam’s Centraal Station before making her catwalk debut in 2013 by walking in Jean Paul Gaultier’s couture show.
Hammam has appeared on the runway for leading fashion houses such as Burberry, Fendi, Prada, Bottega Veneta, Marc Jacobs, Moschino, Balenciaga and Carolina Herrera, to name a few, and starred in international campaigns for DKNY, Celine, Chanel, Versace, Givenchy, Giorgio Armani, Tiffany & Co. and others.