Jeddawi fashionistas and beauty gurus recently attended a women-only event, in which three Saudi female entrepreneurs got a complete makeover that aims to make them look their best when doing the job. The occasion was to celebrate the Women Appreciation Month (WAM), which was initiated in 2011 by leading Saudi fashion brand Femi9.
The event was organized by JeddahBeauty.com, which was also celebrating its one million views on its website.
Saudi women entrepreneurs were asked to apply through the WAM website during March 1-15 to an awards contest called the “Growing Initiative Awards.” The awards is an activation fully dedicated to support women in the start-up phase of entrepreneurship. This concept revolves around taking proactive action toward ambitious women who are trying to effectively contribute to society.
The judging panel for the Growing Initiative Awards comprised Dr. Arwa Al-Aama, vice mayor of Jeddah Municipality; Eyad Mashat, CEO of Femi9; and Abdulla Al-Ghaddooni, member of Glowork. The three winning newly started initiatives will now receive funds, business consultation and professional makeover along with other key support.
The criteria for the applicants was to come up with a new and creative project, based and running in Saudi Arabia, lead and initiated by a woman and the business should be either static or at a growing phase. “The three women who won the prize went through a process of a makeover where they competed against each other with a businesswoman look. The point of this event was to help those women to look their best when doing the job,” said Youssra Elawi, head of marketing at Femi9. “We want to give them the chance to feel good inside out with a look that fits a woman with a busy schedule. The judges were fashion and beauty experts,” she added.
Each of the three entrepreneurs had the chance to pamper herself in the Jeddah-based Eve Salon. They were treated to a package that included a massage, hair color/cut and styling, facial and nails. To get the final look Femi9 provided them with stylish clothing, while some Jeddah-based designers sent over abayas to complete the look for each applicant.
The final round of the competition was held at a venue in Tujar Jeddah. The event was private, with only 30 women in attendance. All these women displayed a strong passion for fashion. They also enjoyed a photo booth by celebrated photographer Reem Bajabaa and a makeup booth where famous makeup artist Inas Hammoud offered makeup tips to the attendees. A lucky draw was held in which a few happy women took home beauty- and fashion-related gifts.
The Saudi businesswomen were judged by TV presenter Dina Ali Reda, fashion guru Marriam Mosalli, beauty expert and editor in chief of Jeddah Beauty Blog Nilo Haq, fashion designer Yossra Ifaoui, fashion photographer Reem Bajabaa and makeup expert Inas Hammoud. The winner of the best makeover category was Nahed Al-Hubail, who is the owner of Sky Touch, a creative gift-wrapping business.
Beauty expert Haq of the Jeddah Beauty Blog said this was a great opportunity for businesswomen to learn how to look beautiful, stylish yet professional throughout a typical busy day. “The winner deserved the title as she was genuine and showed great enthusiasm,” she said.
“Her look was actually something you would wear to work and to a meeting and it suits an entrepreneur,” Haq added.
These stylish Saudi women entrepreneurs mean business
These stylish Saudi women entrepreneurs mean business
Saudi fashion event highlights retail trends, youth culture, and digital innovation
- Speakers noted that the increase in entertainment activities such as concerts and dining in the Kingdom in recent years has led to higher demand for fashion products because people are looking for ways to express themselves
RIYADH: A Riyadh fashion seminar on Sunday brought together industry leaders and creatives to explore the future of Saudi Arabia’s fashion economy.
Hosted by Chalhoub Group at Lakum Art Space, the event featured keynote presentations, panel discussions, and displays by 10 emerging Saudi designers from The Fashion Lab Cohort 2.
The agenda focused on three main themes: the evolution of fashion retail in the Kingdom; the role of cultural identity in building brands; and the rising importance of digital fashion and collaboration.
An awards ceremony honored the standout talents of this year’s cohort: APOA, Awaken, Bucketbox, Mona Al-Shebil, Noble & Fresh, Nora Al-Shaikh, Rebirth, Samar Nasraldin, The Untitled Project and USCITA.
FASTFACT
Hosted by Chalhoub Group at Lakum Art Space, the event featured keynote presentations, panel discussions, and displays by 10 emerging Saudi designers from The Fashion Lab Cohort 2.
One discussion explored consumer behavior in Saudi Arabia, revealing that the local market continues to grow despite global slowdowns.
Speakers noted that the increase in entertainment activities such as concerts and dining in the Kingdom in recent years has led to higher demand for fashion products because people are looking for ways to express themselves.
Retail experiences — both physical and digital — were emphasized as key to engaging Saudi consumers.
Youth culture, streetwear and sports are shaping brand narratives, a panel heard. Speakers discussed how fashion is being used as a tool for cultural storytelling, with an emphasis on grassroots creativity and community building.
Another topic highlighted the power of collaboration between local and international brands. Panelists discussed the importance of long-term partnerships, manufacturing localization, and mentorship to bridge gaps in knowledge and infrastructure.
Speakers also addressed the future of digital fashion, including virtual design, retail innovation, and new marketing strategies targeting Gen Z.
Saudi Arabia’s growing role in shaping the regional and global fashion economy was a prominent theme of the discussions.
Gigi Hadid confirms relationship with first photo on social media
DUBAI: In a new post on social media, supermodel Gigi Hadid has confirmed her long-rumored relationship with partner Bradley Cooper with her first-ever photograph of the couple together.
The US Dutch Palestinian model took to Instagram on Saturday night to share photographs of her 30th birthday party, held in late April in New York. In the carousel of images, Hadid can be seen kissing Cooper while standing behind a tiered birthday cake.
Social media commenters, and news outlets, quickly spotted the post and dubbed it the “hard launch” of their relationship.
Hadid, 30, and Cooper, 50, were first linked in October 2023.
"I feel so lucky to be 30!" Hadid captioned her post. "I feel so lucky for every high and low - for all the lessons and gifts both have brought me. To get to feel it all! I’m so lucky to be a mom, friend, partner, sister, daughter, colleague to some of the most unbelievable humans!!"
"So lucky for the support and encouragement from all of YOU around the world, every day and on my birthday last week," she continued. "I had the best time celebrating, and it’s a blessing to feel so loved!! I am grateful and honored to take on a new decade."
Cooper shares daughter Lea De Seine, 8, with model Irina Shayk while Hadid shares her daughter Khai, 4, with One Direction alum Zayn Malik.
The birthday party was held at Le Chalet in New York City on April 25.
Hadid entered the venue with Oscar nominee Cooper, and met up with her sister Bella Hadid, mother Yolanda Hadid, father Mohamed Hadid, Russian media personality Keni Silva and US actress Anne Hathaway, among others.
Gigi’s birthday was on April 23, and the internet was abuzz with celebrities, designers, family and friends who sent birthday wishes to the supermodel as she turned 30.
Bella shared a carousel of photos on Instagram to celebrate, writing: “IT’S GIGI DAY EVERYONE SAY IT WITH ME. HAPPPYYY 30th BIRTHDAYYYY JELENAAAA.”
Yolanda Hadid, Gigi’s mother, took a moment to reflect on her daughter’s 30-year journey. “Thirty years went by in a flash, 10,950 days to be exact but there hasn’t been one day without you on my mind,” she wrote, sharing photos of Gigi from babyhood to recent moments.
Victoria Beckham drops capsule collection with Mideast retailer
- British singer and designer launches in Dubai with influencers
- Beckham expresses ‘joy’ over women here wearing her designs
DUBAI: British fashion designer and singer Victoria Beckham hosted an intimate dinner in Dubai this week with some of the city’s leading style influencers to celebrate her exclusive capsule collection with Middle Eastern online luxury retailer Ounass.
The collaboration includes a dedicated pop-up at the Ounass Maison, located in Dubai’s Mandarin Oriental Hotel in Jumeirah.
It features a curated selection of Spring/Summer 2025 pieces, including designs created specifically for the Middle East. The collection is also available online.
“So excited to be here in Dubai to celebrate my capsule for @ounass,” she wrote on Instagram. “Coming here and seeing how Emirati women are wearing my clothes and making them their own brings me so much joy.”
The dinner was attended by several fashion influencers, including Karen Wazen, her sister Andrea Wazen, Dima Al-Sheikhly, Dana Hourani, Sossi Wartanian, Jessica Kahawaty, Deema Al-Asadi and Rym Saidi.
Guests posed for photos with Beckham, who wore a shiny silver-white satin dress featuring a one-shoulder design, soft draping across the bodice, and a gathered detail at the hip that flowed into an asymmetrical hem. She completed the look with clear pointed heels.
Beckham attended the event with her youngest daughter, Harper Seven, 13, who matched her mother in a sleek, floor-length satin gown in a light silver shade.
Harper’s dress featured thin spaghetti straps, a straight neckline, and a smooth, fitted silhouette. She completed the look with a black clutch.
Victoria was not the only member of the Beckham household making fashion headlines this week.
Her husband, football legend David Beckham, is also making a foray into the fashion world with the announcement of a major new collaboration.
In Spring/Summer 2025, BOSS will launch “BECKHAM x BOSS,” the brand’s first collection co-designed with David.
The pieces will draw inspiration from the star’s personal style, and promises to blend modern tailoring with heritage influences.
“We have been very much looking forward to this launch and are more than excited to see how these pieces are received by our end consumers,” said Daniel Grieder, CEO of Hugo Boss, in a statement.
“This collection is based on our strategic priority that product is key and our goal to seamlessly dress our customers for every occasion with our brands.”
Bella Hadid celebrates beauty brand in Texas after Gigi Hadid’s birthday in New York
DUBAI: Almost one year since launching her fragrance brand Orebella, US Dutch Palestinian supermodel Bella Hadid made an appearance at the Ulta Beauty Field Leadership Convention in San Antonio, Texas, to promote her label.
The alcohol-free scents of Orebella, which launched in May 2024, were Hadid’s answer to traditional perfumes. The model dubs her fragrances “skin perfumes” and she has described them as “hydrating, alcohol-free and enriched with essential oils.”
Hadid attended the convention hosted by cosmetics chain store Ulta Beauty, taking to Instagram to say it “is so beautiful because we get to celebrate so many amazing brands but most of all we get to celebrate all of the hard working Ulta family that help us feel great!”
Hadid jetted to San Antonio after celebrating her sister Gigi Hadid’s 30th birthday in New York. The birthday party was held at Le Chalet in New York City on April 25, and Bella attended in a chic all-black look complete with dark sunglasses.
Gigi entered the venue with her partner, Oscar nominee Bradley Cooper, and met up with her sister Bella, mother Yolanda Hadid, father Mohamed Hadid, Russian media personality Keni Silva and US actress Anne Hathaway.
Gigi’s birthday was on April 23, and the internet was abuzz with celebrities, designers, family and friends who sent birthday wishes to the supermodel as she turned 30.
Bella shared a carousel of photos on Instagram to celebrate, writing: “IT’S GIGI DAY EVERYONE SAY IT WITH ME. HAPPPYYY 30th BIRTHDAYYYY JELENAAAA.”
Yolanda Hadid, Gigi’s mother, took a moment to reflect on her daughter’s 30-year journey. “Thirty years went by in a flash, 10,950 days to be exact but there hasn’t been one day without you on my mind,” she wrote, sharing photos of Gigi from babyhood to recent moments.
She added: “As you know giving birth to your first born is life changing, it really marks the first day of the rest of your life as you transition from womanhood into the blessing of motherhood. Today is your special day and I want to say thank for choosing me to be your mommy and for all the love, light and reflection you have brought into my life.”
Italian designer Donatella Versace also shared a birthday message, posting a few images with Gigi and writing: “Happy Birthday to my Taurus twin, @gigihadid! I wish I was with you on this special day. I am sending you kisses and so much love - today and always. Love you!”
Zuhair Murad styles Blake Lively, Nicole Scherzinger
DUBAI: Lebanese celebrity designer Zuhair Murad made a statement at the 2025 Time 100 Gala this week, with American actress Blake Lively, as well as singer and songwriter Nicole Scherzinger, showcasing his creations on the red carpet.
Lively, who attended the event with her husband Ryan Reynolds, wore a pink taffeta off-the-shoulder gown featuring a corseted bodice and a train detail from Murad’s ready-to-wear spring 2025 collection.
She accessorized her look with emerald earrings, cuffs and jade rings from US jewelry designer Lorraine Schwartz.
Lively, who posed on the red carpet with Reynolds and her mother Willie Elain McAlpin, was honored at the event.
She took to the stage to speak about violence against women and paid tribute to her mother, who was seated alongside Reynolds.
Scherzinger, meanwhile, chose a black off-the-shoulder sequin gown from Murad’s ready-to-wear pre-fall 2025 collection.
The 2025 Time 100 Gala was held at Jazz at Lincoln Center in New York City, celebrating Time’s annual list of the 100 most influential people worldwide.
The evening brought together a wide range of leaders, entertainers, athletes and innovators recognized for their contributions across different fields.
The event was hosted by rapper Snoop Dogg, who walked the red carpet with his son and gave special mentions on stage to honorees such as gymnast Simone Biles, Eagles quarterback Jalen Hurts, actress Demi Moore, chemistry Nobel Prize laureate Demis Hassabis and makeup mogul Bobbi Brown.
Other notable honorees in attendance included Scarlett Johansson, Serena Williams and Kristen Bell.
Musical performances were given by fellow honorees Ed Sheeran and Myles Smith.
Murad has been recognized for his detailed craftsmanship in haute couture and bridal fashion.
Since founding his brand in 1997, he has gained international attention. His creations have been worn by celebrities such as Jennifer Lopez, Beyonce, Priyanka Chopra Jonas, Taylor Swift, Celine Dion, Sofia Vergara, Kristen Stewart and Johansson on major red carpets.
He is one of a handful of Arab designers on the official Paris Fashion Week and Paris Haute Couture Week calendars.
Murad made headlines this week for dressing Egyptian actress Laila Ahmed Zaher on her wedding day.
She wore a fitted, high-neck gown with long sleeves, adorned with intricate lace embroidery throughout. The form-fitting silhouette was paired with a detachable voluminous tulle overskirt.
