TOKYO: Washoku, the traditional cuisine of Japan, is being considered for designation as part of the world’s priceless cultural heritage by the UN this week. But even as sushi and sake booms worldwide, purists say its finer points are candidates for the endangered list at home. The younger generation is increasingly eating Krispy Kreme doughnuts and McDonald’s, not rice.
Among cuisines, only French cooking has been distinguished as a national culinary tradition. Other picks by UNESCO for its World Heritage list, such as food from Mexico and Turkey, are more specific dishes. Washoku embraces seasonal ingredients, a unique taste, time consuming preparation and a style of eating steeped in centuries of tradition. At its heart is savory “umami,” recognized as a fundamental taste along with sweet, sour, salty and bitter.
“That’s a delicate subtle taste. But younger people can’t even taste it anymore because they’re too used to spicy oily food,” said Isao Kumakura, president of Shizuoka University of Art and Culture, who is leading the drive to get washoku recognized. “It’s Westernization. Japanese should be more proud of Japanese culture.”
Kumakura believes UNESCO recognition will send a global message and boost efforts to save washoku, a fight that faces serious challenges.
Annual rice consumption in Japan has fallen 17 percent over the last 15 years to 7.81 million tons from 9.44 million tons, according to government data.
Fast-food chains have become ubiquitous in Japan, including Krispy Kreme, Domino’s Pizza and the perennial favorite McDonald’s. Their reasonable prices and fast service are attracting the stomachs of the workaholic “salaryman” and OL, short for “office lady.”
As washoku dims in popularity, fears are growing the community ties it historically stood for may also be withering, such as cooking together for New Year’s and other festivals.
Those are traditions closely linked to family relations as defined by home-cooking — almost always the taste of mom’s cooking, or “ofukuro no aji,” as the Japanese say.
Yasuko Hiramatsu, mother, housewife and part-time translator, learned how to cook from her mother and grandmother, although she also relies on several cookbooks and watches TV shows to beef up her repertoire.
One of her favorite dishes is ground beef and potatoes cooked in soy sauce, sake and sugar, that she says has a reputation as the way to grab a man’s stomach, and thereby his heart.
Both her husband and son love her “nikujaga.” But it’s a close call whether that recipe fits the strictest definitions of washoku, which is generally more about fish than meat.
Hiramatsu is old-style in making tsukemono from scratch, using “nuka,” or fermented rice bran, from her grandmother’s recipe to replicate the taste that runs in her family. She sometimes doesn’t have time and resorts to packaged stuff from the supermarket. But that’s not the ideal.
“Of course, sometimes I eat out and get French fries, but this is what has been eaten for the longest time,” she said of her home cooking. “It must be something in our blood.”
Washoku is always about rice, miso or soy-bean-paste soup, “tsukemono” pickles, and usually three dishes — perhaps a slice of grilled salmon, broth-stewed “nimono” vegetables and boiled greens. Umami is based on flavor from dried bonito flakes and seaweed, Japan’s equivalent of soup stock.
Washoku is also about design. Fancy ceramic and lacquer-ware come in varying sizes, textures and shapes. Food is placed in a decorative fashion, sometimes with inedible items for effect like an autumn leaf.
Pieces of food may be cut into flowery shapes or carefully wrapped around other food, tied like a package with an edible ribbon. Recipes celebrate the seasons by focusing on fresh ingredients.
Kenji Uda, 47, the chief chef at Tokyo restaurant Irimoya Bettei, where he makes blowfish sashimi and crab cooked in rice, says he was 17 when he decided to devote his life to washoku.
“Japanese food is so beautiful to look at,” he said. “But it takes a lot of time. People are working and busy, and no longer have that kind of time.”
The exodus from washoku is apparent at Taiwa Gakuen, a Kyoto-based school for chefs, where the biggest number of students wants to learn Italian cuisine, followed by French, and interest in washoku is growing only among overseas students.
Seiji Tanaka, who heads the school, hopes the UNESCO decision expected at meeting in Azerbaijan this week will help draw Japanese people back to tradition.
“It’s endangered,” he said.
Tanaka believes the survival of washoku is critical because it’s linked with what he sees as the spirit of Japan, especially the family.
“The ‘wa’ in washoku means harmony,” he said.
In proper Japanese dining, the phrase “itadakimasu,” or “I am going to receive this,” is uttered, preferably in unison, at the beginning of a meal; “gochisousama,” or “thank you for the meal,” ends it.
Different from saying grace, the custom expresses gratitude not only to the chef but for the blessing of having food on the table — the grace of nature.
But even washoku experts say you shouldn’t feel guilty about not eating it three times a day.
Kumakura swears eating with chopsticks — daintily picking each bite-size serving, never piercing — is a symbol of Japanese-ness. But he acknowledges he often has toast and eggs for breakfast.
“Just please try to have washoku at least once a day,” he said with a laugh.
Japan food seeks heritage gong as young spurn rice
Japan food seeks heritage gong as young spurn rice
Where We Are Going Today: ‘Noto’ Italian cuisine in Jeddah
- The menu at Noto is as extensive as it is impressive
Nestled in Tahlia street at Jeddah Walk, Noto offers an Italian dining experience inspired by the timeless beauty of Sicily.
Drawing design cues from baroque architecture and Sicilian village charm, this restaurant is decorated with chandeliers, elegantly dressed tables with white linens, and plush, comfortable sofas. The ambiance is perfect for fine dining, with an inviting, lively atmosphere enhanced by live entertainment.
Noto’s dedication to Sicilian culture extends to its logo, which features the symbolic Sicilian lion, and its menu, which presents a harmonious fusion of Greek, Latin, and Arabic influences.
Every dish celebrates the heart of Sicily with flavors that feel both classic and inventive, promising a sensory journey that delights every palate.
The menu at Noto is as extensive as it is impressive. From the antipasti selection, highlights include the ricciola, a delicate yellowtail sashimi with lime vinaigrette and candied tomatoes, and the signature melanzane alla parmigiana, which transforms eggplant into a rich, layered dish.
For something warm, the zuppa di porcini e funghi di stagione is a seasonal mushroom soup that feels both comforting and earthy. For cheese lovers, the burrata al tartufo with truffle adds a luxurious touch to the meal.
In true Italian fashion, the pasta menu is rich, featuring classics like spaghetti al pomodoro with fresh cherry tomatoes and basil, the lasagne alla bolognese, and paccheri al branzino e pomodorini, a seabass pasta paired with juicy cherry tomatoes.
Exclusive offerings like the fettucine al caviale, with caviar, add an elevated twist to traditional Italian fare. Risotto fans will be delighted by the creamy risotto ai funghi, made with seasonal mushrooms.
For main courses, the secondi selection impresses with standout dishes such as the tagliata di black angus, accompanied by a decadent parmesan potato espuma and black truffle jus, and the agnello, succulent lamb chops seasoned with herb oil and sun-dried tomatoes. Diners can also enjoy fiorentina, a perfectly roasted T-bone steak from the grandi piatti menu.
The pizza menu features artisanal options such as the pizza funghi with truffle and mushrooms and the calzone filled with turkey ham and mushroom, offering a taste of Italian comfort.
To end on a sweet note, desserts like the traditional tiramisu and the creamy panna cotta with red berry sauce are satisfying options.
Check @noto.ksa on Instagram for more details.
Clinique La Prairie CEO talks ‘personalization’ of luxury healthcare ahead of Saudi opening
DUBAI: Switzerland-based luxury healthcare resort Clinique La Prairie is set to open in Saudi Arabia’s Amaala wellness retreat next year, with CEO Simone Gibertoni telling Arab News “personalization is fundamental.”
With just 50 rooms, the healthcare resort will offer guests a holistic approach to health and wellness, combining evidence-based medicine with unique well-being, nutrition and movement plans, according to its website.
“If you want to be really personalized, you need to cater (for) a very small number of clients,” Gibertoni explained, adding: “Another very important point for me is always to underline the fact that our role is not just to give information, but to change people … intervention must be focused and must be very personalized.”
While the Swiss flagship boasts picturesque views and state of the art facilities, he insists: “The view of the lake is not enough, the nice food is not enough … there must be this idea that you feel better, you feel (like) a kind of new person and that’s why people are coming back.”
The Red Sea resort is not the first outside Switzerland; Clinique La Prairie Anji, on a tea plantation 180km west of Shanghai, China, opened its doors in 2024. Meanwhile, Dubai’s One & Only One Za’abeel hotel is home to a Clinique La Prairie Longevity Hub, billed as a day center rather than a resort-style experience.
When it comes to why the brand selected Saudi Arabia for such an investment, Gibertoni pointed to an alignment in healthcare philosophies.
“For such a big investment in Saudi, we are going to have only 50 rooms. In China, it’s another huge investment and we have only 29 rooms. It’s not easy to find the developer which is able to accept our philosophy and this is happening in Saudi Arabia,” he said.
The CEO also referred to long-term clients from the Gulf who have travelled to the European clinic for decades. The lure of a hub a little closer to home could be another reason for the brand’s latest venture.
Located on Saudi Arabia’s north-western coast, the Amaala resort will feature 30 brands, with Clinique La Prairie billed as one of the anchor offerings.
Last week, Gibertoni was in Dubai to announce the Longevity Fund, an endeavor to identify companies that “revolutionize the landscape of aging, health, and wellbeing.”
The fund will focus on driving science-based advancements in longevity under four banners — medical care, nutrition, movement and well-being.
Gibertoni explained: “Whenever there is a company with an innovation which is on the way to be ready for the market, this company always approaches us. So our question was ‘how can we be more impactful and not only introduce this technology to Clinique La Prairie … but can we also help this company to grow?”
Where We Are Going Today: Mexika restaurant in Riyadh
Mexika brings a taste of Mexico to the table with a menu balancing classic flavors with vibrant twists, making it an inviting spot for Mexican food lovers in Riyadh.
One standout dish is their burrito, which is not only generous in portion but also packed with tastes that satisfy. The filling is well seasoned and hearty, with fresh ingredients that harmonize.
Other options shine, too. Nachos come topped with sour cream, guacamole and a hint of jalapeno spice, and are available in various sizes costing from SR 8 ($2.13) to SR 19 ($5.06). Or try the quesadillas and empanadas, with choices from chicken to cheese to suit every palate.
For those craving something more substantial, the fajita selections and chicken lemon chimichanga are real highlights.
However, there is one small drawback; some dishes, including the burrito, tend to become soggy rather quickly. A crispier exterior would enhance the texture, maintaining that satisfying crunch.
The menu offers an exciting variety of food, from snackable samosas starting at SR 4 to substantial party boxes ideal for larger gatherings. With everything from light bites to full meals covered, Mexika is a versatile option for any dining occasion and impresses with its portion sizes, flavors and diversity.
For anyone looking to indulge their tastebuds with Mexican cuisine that has a Saudi twist, this place has a lot to offer. Just keep an eye on the texture of that burrito!
For more information, check their Instagram profile, @mexica.sa.
Where We Are Going Today: Dank Sandwich in Riyadh
Dank Sandwich in Riyadh has become a go-to destination for those craving filling sandwiches.
The menu offers a variety of options, with popular choices like the Philadelphia steak meal for SR39 ($10.40) which features tender steak and melted cheese, and the brisket meal known for its rich, smoky flavor.
For spice lovers, the dynamite meal brings a satisfying kick, while the crispy chicken meal delivers crunch and flavor.
Dank Sandwich also provides a variety of sides to enhance the experience, including classic French fries and sweet potato fries, which add balance to the hearty sandwiches.
For dessert, the choco marshmallow offers a sweet finish, and fresh juices like orange complement the bold flavors of the meals.
A minor drawback, however, is the pricing. While the meals are substantial and flavorful, they might appear a bit pricey for casual dining.
More affordable options could make Dank Sandwich even more appealing for regular visits.
Overall, Dank Sandwich in Riyadh impresses with generous portions and robust flavors, making it an excellent choice for those seeking comfort food with a twist.
For more information, check their Instagram @dank_ksa.
Where We Are Going Today: SWL in Riyadh
SWL in Riyadh has established itself as a go-to spot for burger enthusiasts in search of rich flavors and quick bites. Known for its unique twist on traditional burger sizes, SWL’s offerings may be on the smaller side, but they pack a surprising amount of flavor.
Each burger delivers a savory punch, with the beef patty cooked to perfection, offering a blend of rich taste and just the right amount of juiciness. But for those looking to explore options beyond beef, the chicken burger may not deliver the same level of flavor; it felt a bit lacking compared with the standout beef.
What sets SWL apart are its side offerings, particularly the crispy fries and the chicken balls. The fries are an absolute delight — perfectly crispy on the outside with a soft interior — and impress with every bite.
The cheesy chicken balls, which contain a blend of cheese and sweet corn, bring a unique twist to the appetizer menu. These crispy, cheese-filled bites add an enjoyable and memorable touch to the experience.
As for the ambiance, SWL keeps things casual and straightforward. The simplicity of the setup makes it a more suitable choice for those looking to grab a quick meal rather than dine in.
Many customers simply pick up their order to enjoy in a setting of their choosing, such as in the comfort of their car. For burger lovers looking for an indulgent yet convenient bite, SWL is a worthy option that delivers flavor and convenience, making it ideal for a casual and delicious takeaway.