Zain’s anti-terror Ramadan advert goes viral, divides Internet

The ad makes apparent reference to Omran Daqneesh, who grabbed the world’s attention when he was photographed sitting dazed and bloodied in the back of an ambulance in Aleppo. (YouTube)
Updated 01 June 2017
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Zain’s anti-terror Ramadan advert goes viral, divides Internet

Kuwaiti telecommunications giant Zain has found itself at the center of a social media storm following the release of a Ramadan commercial that aims to promote peace and tolerance.

 

The three-minute video featuring Emirati pop star Hussain Al-Jassmi has already exceeded 2.4 million views on Zain’s YouTube page and more than 4,000 shares on Facebook.

 

But it has found itself under attack because of its apparent reference to the case of the 5-year-old Syrian boy Omran Daqneesh. 

 

The commercial, which was created by Joy Productions in Kuwait, features images from bombings across the region claimed by Al-Qaeda or Daesh.

 

It features footage of the 2016 Karrada bombing in Baghdad, in which more than 300 people lost their lives; the 2015 bombing of the Imam Al-Sadiq mosque in Kuwait; and the aftermath of an attack on a wedding in Amman that killed 36 people in 2005. Ibrahim Abdulsalam, who was injured in the Kuwait mosque blast, makes a brief appearance in the Zain commercial, as does Haidar Jabar Nema, who lost his son in the Baghdad bombing, and Nadia Al-Alami, the bride at the wedding in Amman.

 

However, the young boy Daqneesh — who grabbed the world’s attention when he was photographed sitting dazed and bloodied in the back of an ambulance in Aleppo — survived an airstrike by Syrian or Russian planes, according to reports at the time, and not an attack by Daesh militants. This has led to the (Arabic) hashtag #zaindistortsthetruth quickly appearing on Twitter. 

 

“The Zain advert uses the child Omran’s picture as a victim of a jihadist group, thereby hiding the crimes of Assad and the regime and exploiting the image of victims to benefit their murderer,” wrote Ahmed Abazeid on Twitter. “This ad is with terror not against it.”

 

Also on Twitter, Lina Shamy posted a video in which she said Zain was exploiting the suffering of the Syrian people. “You forgot about the main terrorist, the man wearing a suit,” she said. “If you only want to see bearded men as terrorists in Syria that’s up to you. But for you to use the image of Omran is an additional crime… We demand that Zain apologizes publicly and officially to the Syrian people who have suffered so much in their quest for freedom.”

 

WATCH: 'Worship your God with love, not terror', says viral video advert

Zakaria Nassani, a Dubai-based news producer, went a step further, demanding that the commercial be removed. “Omran, like thousands of children, is a victim of Assad terror and not ISIS,” he wrote, using ‘ISIS’ as another name for the terror group Daesh. “We demand that Zain… remove your ad.” Zain did not immediately respond to a request for comment when contacted by Arab News.

 

There has also been widespread praise for the commercial, with many lauding its message of love. The words “Worship your God with love, not terror” are central to the ad, which depicts a would-be suicide bomber being confronted by the faithful.

 

Sultan Sooud Al-Qassemi, a commentator on Arab affairs, wrote: “What a beautiful ad on counter violence & extremism. Only Kuwait could do this.”

 

Tahaab Rais, regional head of strategic planning at advertising agency FP7/MENA, explained that brands that make a stand on important issues are bound to be applauded as well as vilified.

 

“The (Middle East and North Africa) region is often portrayed as a region of doom and gloom,” said Rais. “So, whenever a brand takes a stance against a societal or cultural issue, especially one that’s beyond its day-to-day job of selling its products or supporting its CSR (corporate social responsibility) strategy, it will attract attention. And it will have people who love it and people who vilify it. The latest Zain ad does just that. 

 

“I posted the ad on my Facebook when it first came out and the range of comments have been pretty insightful, especially as everyone is entitled to their opinion on social media. 

 

“What I found interesting on a professional level was the brand’s attempt to portray the region as a region of light against the doom and gloom surrounding it. It portrayed its people as believers in peace versus believers in violence. And what I felt was interesting on a personal level was the brand’s attempt to demonstrate, to the world, how the religion that is so misunderstood… is a religion that believes in peace, in conversations and in humanity — not in killing innocents, not in constant violence and not in inhumanity. 

 

“Could the execution have been more accurate in certain situations, less playful... and less exploitative of certain situations? Definitely. Yes. And the creators should have paid more attention to the details that people have been offended by and criticized them on. 

 

“Having said that, 2.4 million views (a lot of them organic), a good average time spent per views, 46,900 likes versus 3,500 dislikes and many shares, tells us that the message has resonated positively with the majority. 

 

“The religion says that if one kills a man, it is as if that person has killed all of mankind. Guess what? A lot of people talking about the ad on my social media channels and via Facebook inbox messages are people from abroad who are applauding the brand for shining light upon the misrepresented religion and the misrepresented region. This aspect of influencing social commentary and misperceptions is what has helped this travel regionally and internationally.”

 

The Egyptian journalist Kareem Shaheen agreed. “I think it’s a bit simplistic and I don’t think they made the right call creatively with some elements of the ad and the dramatization of Omran Daqneesh (though I think the criticism based on the fact that he was wounded in a regime attack and not an attack by a terror group doesn’t make sense to me — I’m sure the team behind the ad knows this and made a deliberate point to equate all forms of terrorism against civilians),” he wrote on Facebook.

 

“I like that different elements of society are making an effort to creatively counter extremism. I like the emphasis on the victims of terrorism. I like the reclamation of ‘Allahu Akbar’ as being God is greater than your terrorism… I like the idea of a larger effort to ostracize extremist thought as incompatible with decency and modern society.”

 


Israeli military confirms hostage killed alongside father in Gaza

Updated 5 sec ago
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Israeli military confirms hostage killed alongside father in Gaza

Israeli forces continued on Friday to pound Gaza, with Palestinian medics saying at least 15 people had been killed
The Israeli military has said it suspected Hamza and Youssef were killed in one of its strikes

JERUSALEM: Israel confirmed on Friday that the remains of a hostage found killed in Gaza were of Hamza Ziyadne, the son of deceased hostage Youssef Ziyadne, whose body was found beside him in an underground tunnel near the southern city of Rafah.
Israeli forces continued on Friday to pound Gaza, with Palestinian medics saying at least 15 people had been killed, including a journalist for Cairo-based Al-Ghad TV who had been covering an incident at Nuseirat refugee camp in central Gaza.
There was no immediate comment on the latest fighting from Israeli’s military, which earlier announced it had concluded forensic tests to identify Hamza Ziyadne, an Israeli Bedouin taken hostage by Hamas-led fighters alongside his father and two of his siblings.
It said earlier this week that the body of Hamza’s father Youssef had been recovered close to those of armed guards from Islamist group Hamas or another Palestinian militant group and there were indications that Hamza may also have been killed.
There was no immediate comment from Hamas although the group’s armed wing told Qatar’s Al-Jazeera news network that most of the hostages in northern Gaza were now considered missing because of intense Israeli strikes there.
The left-leaning Israeli newspaper Haaretz reported that the Israeli military has said it suspected Hamza and Youssef were killed in one of its strikes, given their bodies were found next to those of dead militants. A military spokesperson said this week that Youssef Ziyadne had not died recently.
The military declined to comment on the cause of the hostages’ deaths.

EFFORTS TO END FIGHTING
Mediators Qatar, the United States and Egypt are making new efforts to reach a deal to halt the fighting in Gaza and free the remaining hostages before President-elect Donald Trump takes office on Jan. 20.
The Hostages and Missing Family Forum, which represents most of the families, renewed its call on the Israeli government to conclude a deal with Hamas and bring back the hostages, saying Youssef and Hamza Ziyadne could have been saved through an earlier agreement.
The negotiations have been at an impasse for a year over two key issues. Hamas has said it will only free its remaining hostages if Israel agrees to end the war and withdraw all its troops from Gaza. Israel says it will not end the war until Hamas is dismantled and all hostages are free.
Israeli defense minister Israel Katz on Friday instructed the military to present a plan for the “total defeat” of Hamas in Gaza if it does not release the hostages before Trump’s inauguration. It was not clear how such a plan would differ from existing Israeli military plans.
“We must not be dragged into a war of attrition against Hamas in Gaza, while the hostages remain in the tunnels, putting their lives at risk and suffering severely,” he told senior commanders, according to a defense ministry statement.
Israel launched its assault on the Gaza Strip after Hamas fighters stormed across its borders in October 2023, killing 1,200 people and taking more than 250 hostages, according to Israeli tallies.
Since then, more than 46,000 people have been killed in Gaza, according to Palestinian health officials, with much of the enclave laid waste and most of its people — displaced multiple times — facing acute shortages of food and medicine due to Israel’s actions, humanitarian agencies say.

Arab, international support for Lebanon pours in as Aoun set to form government

Updated 10 January 2025
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Arab, international support for Lebanon pours in as Aoun set to form government

  • Bukhari expressed “Saudi Arabia’s satisfaction with Lebanon’s successful presidential election”
  • Cypriot President Nikos Christodoulides visited Beirut to congratulate Aoun, marking the first visit by a foreign head of state to Lebanon following the election

BEIRUT: Joseph Aoun’s first day as president of Lebanon was marked by strong Arab and international support.
Parliamentary consultations to name a new prime minister will take place next week.
Imran Riza, UN humanitarian coordinator in Lebanon, announced the allocation of $30 million from the Lebanon Humanitarian Fund to address urgent humanitarian needs caused by the recent escalation of hostilities between Israel and Hezbollah.
Lebanon’s Dar Al-Fatwa relayed remarks from the Saudi ambassador to Lebanon, Walid Bukhari, during his meeting with Grand Mufti Sheikh Abdel Latif Derian.
Bukhari expressed “Saudi Arabia’s satisfaction with Lebanon’s successful presidential election, achieved through Lebanese unity that inspires hope.”
He described the accomplishment as a significant step toward Lebanon’s renaissance, reconstruction, security, and stability, as well as the initiation of reforms and restoring Arab and international confidence.
Dar Al-Fatwa also reported that Bukhari admired “President Joseph Aoun’s inaugural speech, which was a reflection of his national responsibility.”
On Friday, Cypriot President Nikos Christodoulides visited Beirut to congratulate Aoun, marking the first visit by a foreign head of state to Lebanon following the election.
Aoun also received a congratulatory message from Iranian President Masoud Pezeshkian, expressing “the Iranian government’s readiness to continue strengthening bilateral cooperation in all areas.”
Pezeshkian said he hoped the presidential elections would lead to political stability, economic growth, peace, and security for the people of Lebanon. He added that reinforcing stability and unity would thwart Israel’s ambitions in Lebanon’s territory.
Aoun’s initial meetings included a session with Prime Minister Najib Mikati, who, along with Foreign Minister Abdallah Bou Habib, is set to visit Syria on Saturday. This marks the first official Lebanese visit to Damascus since the fall of Bashar Assad.
Aoun asked Mikati to “continue managing caretaker duties until a new government is formed.”
Mikati said after the meeting that during the two years and two months since the end of former President Michel Aoun’s term, his government held 60 Cabinet sessions and issued more than 1,211 decisions and more than 3,700 decrees.
“We managed to navigate this phase and maintain the continuity of the state, particularly through its backbone — the army — under the leadership of Gen. Joseph Aoun and through our cooperation with him.”
Mikati explained that the discussion with the president focused on “the existing challenges and the content of the inaugural address, in which Aoun outlined the directions for any new government to implement the speech’s content through the necessary constitutional steps.”
Mikati said: “We talked about the situation in the south and the necessity for a swift and full Israeli withdrawal, reestablishing stability in the south and halting Israeli violations.”
He said the next government must be able to reflect the direction outlined by the president. “We are embarking on a new phase that requires everyone’s cooperation to exert serious efforts to save the nation. The broad outlines set by the president are very important and the leadership of this country has the will to act. Many of these objectives can be achieved quickly through an active government.”
Regarding Aoun’s insistence in his speech on “the state having a monopoly on bearing weapons,” Mikati said: “Do we expect the president of the country to say that weapons are legal for everyone? Do we expect a new government to say that weapons are legal for all citizens? Today, we are entering a new phase that starts from southern Lebanon, specifically south of the Litani River, to withdraw arms and ensure that the state will be present across all Lebanese territory, with stability beginning from the south.”
Aoun’s inaugural address on Thursday was widely welcomed in Lebanon, and across the Arab and international states. Leaders of political parties and economic bodies expressed support for the speech and its implementation.
Sami Gemayel, head of the Lebanese Kataeb Party, said: “His address is unprecedented in the past three decades, as all presidents came during the Syrian guardianship or when Hezbollah controlled decisions and no president was allowed to speak about the interest of his country.”
Gemayel pledged to “defend the speech, which fully represents us, and to stand by the president to realize his national project.”
A few hours after the election of the president, Israeli reconnaissance planes resumed violations of Lebanese airspace, starting from the south and reaching Beirut and its southern suburb, extending to Hermel on the border with Syria.
Meanwhile, Israeli forces continued their incursions into southern Lebanon, destroying border villages.
Aita Al-Shaab was subjected to artillery shelling, with Israeli forces conducting explosions and intensive sweep operations inside the town.
Movements of Israeli forces’ vehicles were observed between Tallat Al-Hamames and the adjacent Metula settlement at the Khiam-Wazzani triangle.
Once again, Israeli tanks and infantry forces conducted incursions in the town of Taybeh and opened fire on the remaining houses.
On Friday, a Lebanese Army unit entered the town of Aitaroun in Bint Jbeil, accompanied by a bulldozer to clear a dirt barrier previously erected by the Israeli Army at the village entrance.
The Lebanese Army is awaiting a signal from a five-member committee, tasked with overseeing the implementation of the ceasefire resolution, to redeploy in positions at the Al-Qouzah-Debel-Aita Al-Shaab triangle following the Israeli withdrawal.
On Thursday Israel heavily bombed the border town of Aita Al-Shaab, causing tremors deep in southern regions.
Israel also carried out operations to detonate houses in Kafr Kila, Houla, and the vicinity of Wazzani, with the Israeli military claiming it had bombed “five large ammunition warehouses.”
Israeli forces still have 15 days left of the 60-day deadline to fully withdraw from the area following the incursion on Oct. 1.
On Friday, Israeli military spokesperson Avichay Adraee renewed his warning to the residents of southern Lebanon via social media, advising them against “moving south to the line of villages from Mansouri in the west to Shebaa in the east until further notice. Anyone who moves south of this line is at risk.”
Civil defense personnel, in coordination with the army and UNIFIL, continue to search and survey the areas from which the Israeli army withdrew, looking for the bodies of Hezbollah fighters who were reportedly missing.


Stampede at central Damascus mosque kills four: health official

Updated 10 January 2025
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Stampede at central Damascus mosque kills four: health official

  • Ghina, who was at the mosque to attend Friday prayers, said she saw “people carrying an elderly woman with blood dripping from her face“
  • The Al-Watan newspaper said it happened during the distribution of free meals

DAMASCUS: A stampede at the landmark Umayyad Mosque in Syria’s capital on Friday killed four people, a Damascus health official told state media.
“Damascus Health Director Dr. Mohammed Akram Maatouq announced that the final toll from the unfortunate stampede that occurred today in the Great Umayyad Mosque and its surroundings is four dead and 16 injured,” a statement carried by state news agency SANA said.
Earlier, Damascus Governor Maher Marwan had told SANA that the deadly crush took place “during a civilian event at the mosque.”
A photographer who collaborates with AFP and was at the site of the stampede saw large crowds gathered near the mosque because free meals were being handed out.
Ghina, who was at the mosque to attend Friday prayers, said she saw “people carrying an elderly woman with blood dripping from her face,” adding that she appeared dead.
The Al-Watan newspaper said the stampede happened during the distribution of free meals by a social media personality.
A YouTuber called Chef Abu Omar, who has a restaurant in Istanbul, had earlier posted a video of preparations for the distribution of free meals at the Ummayyad Mosque.
Italian Foreign Minister Antonio Tajani had visited the mosque in the morning.


Israel strikes Yemen Houthis, warns it will ‘hunt’ leaders

Updated 10 January 2025
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Israel strikes Yemen Houthis, warns it will ‘hunt’ leaders

  • “A short while ago... fighter jets struck military targets belonging to the Houthi terrorist regime,” the Israeli military said
  • It said it also struck military infrastructure in the ports of Hodeida and Ras Issa

JERUSALEM: Israel struck Houthi targets in Yemen on Friday, including a power station and coastal ports, in response to missile and drone launches, and warned it would hunt down the group’s leaders.
“A short while ago... fighter jets struck military targets belonging to the Houthi terrorist regime on the western coast and inland Yemen,” the Israeli military said in a statement.
It said the strikes were carried out in retaliation for Houthi missile and drone launches into Israel.
The statement said the targets included “military infrastructure sites in the Hizaz power station, which serves as a central source of energy” for the Houthis.
It said it also struck military infrastructure in the ports of Hodeida and Ras Issa.
Israeli Prime Minister Benjamin Netanyahu, in a statement after the strikes, said the Houthis were being punished for their repeated attacks on his country.
“As we promised, the Houthis are paying, and they will continue to pay, a heavy price for their aggression against us,” he said.
Israeli Defense Minister Israel Katz said Israel would “hunt down the leaders of the Houthi terror organization.”
“The Hodeida port is paralyzed, and the Ras Issa port is on fire — there will be no immunity for anyone,” he said in a video statement.
The Houthis, who control Sanaa, have fired missiles and drones toward Israel since war broke out in Gaza in October 2023.
They describe the attacks as acts of solidarity with Gazans.
The Iran-backed rebels have also targeted ships in the Red Sea and Gulf of Aden, prompting retaliatory strikes by the United States and, on occasion, Britain.
Israel has also struck Houthi targets in Yemen, including in the capital.
Since the Gaza war began, the Houthis have launched about 40 surface-to-surface missiles toward Israel, most of which were intercepted, the Israeli army says.
The military has also reported the launch of about 320 drones, with more than 100 intercepted by Israeli air defenses.


Gaza war death toll could be 40 percent higher, says study

Updated 10 January 2025
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Gaza war death toll could be 40 percent higher, says study

  • Researchers sought to assess the death toll from Israel’s air and ground campaign in Gaza between October 2023 and the end of June 2024
  • They estimated 64,260 deaths due to traumatic injury during this period, about 41 percent higher than the official Palestinian Health Ministry count

LONDON: An official Palestinian tally of direct deaths in the Israel-Hamas war likely undercounted the number of casualties by around 40 percent in the first nine months of the war as the Gaza Strip’s health care infrastructure unraveled, according to a study published on Thursday.
The peer-reviewed statistical analysis published in The Lancet journal was conducted by academics at the London School of Hygiene and Tropical Medicine, Yale University and other institutions.
Using a statistical method called capture-recapture analysis, the researchers sought to assess the death toll from Israel’s air and ground campaign in Gaza between October 2023 and the end of June 2024.
They estimated 64,260 deaths due to traumatic injury during this period, about 41 percent higher than the official Palestinian Health Ministry count. The study said 59.1 percent were women, children and people over the age of 65. It did not provide an estimate of Palestinian combatants among the dead.
More than 46,000 people have been killed in the Gaza war, according to Palestinian health officials, from a pre-war population of around 2.1 million.
A senior Israeli official, commenting on the study, said Israel’s armed forces went to great lengths to avoid civilian casualties.
“No other army in the world has ever taken such wide-ranging measures,” the official said.
“These include providing advance warning to civilians to evacuate, safe zones and taking any and all measures to prevent harm to civilians. The figures provided in this report do not reflect the situation on the ground.”
The war began on Oct. 7 after Hamas gunmen stormed across the border with Israel, killing 1,200 people and taking more than 250 hostages, according to Israeli tallies.
The Lancet study said the Palestinian health ministry’s capacity for maintaining electronic death records had previously proven reliable, but deteriorated under Israel’s military campaign, which has included raids on hospitals and other health care facilities and disruptions to digital communications.
Israel accuses Hamas of using hospitals as cover for its operations, which the militant group denies.

STUDY METHOD EMPLOYED IN OTHER CONFLICTS
Anecdotal reports suggested that a significant number of dead remained buried in the rubble of destroyed buildings and were therefore not included in some tallies.
To better account for such gaps, the Lancet study employed a method used to evaluate deaths in other conflict zones, including Kosovo and Sudan.
Using data from at least two independent sources, researchers look for individuals who appear on multiple lists of those killed. Less overlap between lists suggests more deaths have gone unrecorded, information that can be used to estimate the full number of deaths.
For the Gaza study, researchers compared the official Palestinian Health Ministry death count, which in the first months of war was based entirely on bodies that arrived in hospitals but later came to include other methods; an online survey distributed by the health ministry to Palestinians inside and outside the Gaza Strip, who were asked to provide data on Palestinian ID numbers, names, age at death, sex, location of death, and reporting source; and obituaries posted on social media.
“Our research reveals a stark reality: the true scale of traumatic injury deaths in Gaza is higher than reported,” lead author Zeina Jamaluddine told Reuters.
Dr. Paul Spiegel, director of the Center for Humanitarian Health at the Johns Hopkins Bloomberg School of Public Health, told Reuters that the statistical methods deployed in the study provide a more complete estimate of the death toll in the war.
The study focused solely on deaths caused by traumatic injuries though, he said.
Deaths caused from indirect effects of conflict, such as disrupted health services and poor water and sanitation, often cause high excess deaths, said Spiegel, who co-authored a study last year that projected thousands of deaths due to the public health crisis spawned by the war.
The Palestinian Central Bureau of Statistics (PCBS) estimates that, on top of the official death toll, around another 11,000 Palestinians are missing and presumed dead.
In total, PCBS said, citing Palestinian Health Ministry numbers, the population of Gaza has fallen 6 percent since the start of the war, as about 100,000 Palestinians have also left the enclave.