A qualified volunteer team of the Saudi Electricity Company (SEC) is participating in the activities of the Saudi Arabian Scouts Association to serve pilgrims during Hajj.
The team will join the association’s members in providing services such as ambulances, traffic regulation, health care, awareness and guidance, and supporting the sectors of the state participating in the pilgrimage season.
“The participation of the SEC volunteer team in the activities of the Saudi Arabian Scouts Association comes within the framework of the agreement signed by the company with the association this year. It is within the corporate social responsibility programs of the SEC,” said Humoud bin Awdah Al-Ghubaini, senior vice president of communications and public relations at SEC.
He said the company is also providing mobile generators and running training courses for safety from electrical hazards.
The association is involved in several activities during Hajj, such as surveying, collecting and updating information for Mina and Arafat, and assigning guides for the holy sites to assist lost pilgrims get back to their camps.
Al-Ghubaini said the agreement signed with the Saudi Arabian Scouts Association is part of the common social responsibility goals of both sides, and that participation of the SEC team in voluntary activities reflects the generosity of the people of Saudi Arabia.
“It emphasizes the spirit of volunteerism and national belonging, according to a vision that adopts sincerity as a base, perfection as a characteristic and education as an approach,” he added.
Around 1,500 SEC engineers, technicians and administration officers are participating in the Hajj season this year, under the slogan “We work diligently for the guests of Allah, the Compassionate.” The company said it aims to provide reliable electrical service in Makkah.
Madinah and other holy sites. SEC said it has established electrical projects worth SR4,250 million ($1,133 million) this year for the comfort of the pilgrims.
SEC volunteer team helps Hajj pilgrims
SEC volunteer team helps Hajj pilgrims
ALJ Motors unveils latest mobility solutions in Jeddah
Abdul Latif Jameel Motors, the authorized distributor of Toyota vehicles in Saudi Arabia since 1955, participated in the Jeddah Motor Show. The event took place at the Jeddah Superdome between Oct. 29-Nov. 2.
The Jeddah Motor Show is Saudi Arabia’s leading automotive event, drawing distributors, manufacturers, automotive enthusiasts, industry experts, and guests from across the region. The event features the latest vehicle models, cutting-edge technology, and future trends in the automotive industry.
Abdul Latif Jameel Motors showcased its contribution to automotive excellence through an engaging booth concept themed “My Tomorrow,” featuring the Toyota Zone and Jameel Motorsport Zone. “My Tomorrow” celebrated the achievements of young Saudis, highlighting their stories and aspirations, and focusing on what they have accomplished as a trusted partner of the company. This initiative reflects a deep philosophy centered on the drivers’ dreams, ambitions, and lifestyles, through a visual style that resonates with the Saudi culture and connects with the new generation.
The Toyota Zone shed light on the “Beyond Zero” initiative, which highlights the company’s dedication to achieving a zero-emission future. Visitors explored a range of Toyota’s hybrid cars, as well as the company’s multi-path approach to carbon neutrality, comprising various powertrain options designed to cater to different mobility needs. Star models such as the iconic Prado and the elegant Camry were also displayed, embodying the brand’s reputation for durability, reliability, and advanced technology. To further enrich the experience, the zone included dedicated family activities, providing engaging and interactive moments for visitors of all ages.
On the other side, the Jameel Motorsport Zone spotlighted its contributions to the motorsport scene in Saudi Arabia. This booth featured snippets from the Saudi Toyota Championship, emphasizing Jameel Motorsport’s dedication to fostering and promoting local talent. It also highlighted the accomplishments of the GR Saudi Team, showcasing their journey and recent milestones. Additionally, this zone brought attention to Rally Jameel, the region’s first-ever women-only navigational rally, reflecting a pivotal step in empowering women in motorsports. To add a unique layer to the experience, a dedicated esports and gaming area was set up with racing simulators, providing visitors with a hands-on opportunity to immerse themselves in the exhilarating world of motorsports. This is in line with Jameel Motorsport’s efforts to advance the esports industry in the Kingdom, including its latest strategic partnership with Esports World Cup Foundation.
Munir Khoja, managing director of marketing communications at Abdul Latif Jameel Motors, said: “Our participation in the Jeddah Motor Show reflects our ongoing commitment to delivering excellence, promoting innovation, and empowering communities through pioneering initiatives. It is a platform to showcase our vision for the future of mobility, celebrate Saudi motorsport talent, support the growth of the esports industry in the Kingdom, and reaffirm our dedication to advancing the automotive industry in the Kingdom.”
AMAK reports 181% rise in net profit for nine months
Almasane Alkobra Mining Co., a pioneer in the Saudi mining industry and one of the largest producers of zinc, copper, gold and silver, reported robust financial results for the period ending September 2024, with net profit rising by 181 percent year on year to SR137 million ($36.4 million), compared to SR49 million in the same period last year.
AMAK’s current period growth is primarily attributed to a 108 percent year-on-year increase in gross profit, reaching SR198 million. This strong performance was driven by higher prices for copper, zinc, and gold, coupled with increased sales volumes of copper and zinc. The company also benefited from reduced financing costs and enhanced operational efficiencies, further strengthening its financial performance.
Financial highlights for the period ending Sept. 30:
• Revenue: SR554 million, up 48 percent from SR373 million in the same period last year.
• Gross income: SR198 million, an increase of 108 percent from SR95 million in the prior-year period.
• Operating income: SR149 million, up 183 percent from SR53 million in the same period last year.
• Net income: SR137 million, a 181 percent rise from SR49 million in the same period last year.
• Earnings per share: SR1.55, up from SR0.55 in the same period last year.
“AMAK’s solid financial performance in the current period ending Sept. 30, 2024 builds on our outstanding results from the first nine months of the year and highlights the company’s resilience and strategic focus on production enhancement and operational efficiency,” said Geoffery Day, CEO of AMAK. “With our new growth strategy, we are confident that 2024 will be a record year for AMAK.”
As of the end of September, AMAK’s shareholders’ equity (excluding minority interest) reached SR1.2 billion.
This growth reflects the company’s commitment to strengthening its financial foundation and consistently delivering value to shareholders.
AMAK’s strong financial performance in both Q3 and the first nine months of 2024 underscores the company’s resilience and strategic emphasis on production growth and operational efficiency. Building on this momentum, AMAK recently unveiled a comprehensive growth strategy aimed at increasing production capacity and enhancing its presence in the mining industry. Central to this strategy is the expansion of its processing plant, which is expected to significantly boost output in the coming years.
These initiatives, along with the appointment of new leadership, position AMAK to capitalize on favorable market trends, deliver long-term value to shareholders, and contribute to the broader development of Saudi Arabia’s mining sector in alignment with the Kingdom’s Vision 2030.
Ford launches 2025 Taurus Hybrid in Middle East
The 2025 Ford Taurus Full Hybrid has arrived in the Middle East, bringing substantially greater fuel economy to one of the region’s favorite luxury sedans. With a 1.5 L engine available across all three trims, the Taurus is Ford’s first hybrid sedan to be released in the region.
Featuring a spacious interior, advanced safety and convenience technologies, as well as performance drive, the 2025 Ford Taurus Hybrid builds on this family-friendly sedan’s decades-long legendary status in the Middle East.
The Taurus Hybrid’s arrival in the region signals Ford’s commitment to meeting growing consumer demand for eco-friendly alternatives and aligns with the shift toward smart cities and renewable energy sources. The vehicle is part of Ford’s expansion roadmap for electrified vehicles, with key milestones and expansion plans through 2025.
Efficiency without compromise
The full-hybrid Taurus’ electric motor drive operates at low vehicle speeds and gives the engine an assist, enhancing fuel economy and providing a substantial efficiency advantage without compromising on the driving performance seen in a traditional combustion engine vehicle.
Depending on the driving conditions, and mostly in low-speed maneuvers — such as parking, idling and city traffic — the Taurus Hybrid automatically switches to Electric Drive Mode, which is charged either through the combustion engine or regenerative braking. The power output of the electric motor is 48 KW equivalent to 64 HP, complemented by the 1.5 L engine, which gives a net power of 138 KW equivalent to 185 Hp.
For drivers who prefer an internal combustion engine, the 2025 Taurus is equipped with Ford’s proven 2-liter EcoBoost engine mated to an eight-speed automatic transmission, producing 239 Hp and 382 Nm of torque. Offered with front-wheel drive and three driving modes — Eco, Normal and Sport — the ICE Taurus enjoys an impressive fuel economy reaching as high as 15.3 km/l.
Comfort on the inside
Featuring premium leather, suede-lined power seats, dual-zone auto AC, a panoramic sunroof, and seven shades of ambient lighting, the Ford Taurus’s interior was crafted with comfort and convenience for the driver and passengers alike. Sound-muffling materials used in the Taurus’ manufacturing process minimize exterior noise, ensuring a quiet ride for all occupants.
With spacious headroom at the front and back and a large 520 L trunk, the sedan packs in plenty of practicality to match its comfort credentials.
Technology-powered safety and convenience
A range of standard and available technologies have been built into the 2025 Taurus to ensure the safety of all occupants is paramount.
Standard to every Taurus are six airbags built into the Taurus — two at the front, two at the sides, and two in the curtain zone. Available driver-assist tech in the Trend and Titanium trims include blind spot information system and forward collision mitigation systems, forward collision and lane keeping/ departure warnings, rear parking sensor, driver impairment monitor, and an emergency steering assist, which works with other safety systems to prep the Taurus for extra-responsive steering in moments of emergency.
The Taurus Titanium ups the safety and convenience ante further, with a reverse brake assist, bringing the sedan to a stop when detecting motion when the vehicle is exiting backwards out of a parking spot, and a 360 view camera giving drivers a complete picture of Taurus’ surroundings.
The Taurus also features available adaptive cruise control, which automatically slows the vehicle down when detecting traffic, before returning to the driver’s preset cruise speed after things clear up.
Central connectivity
At the heart of Taurus’ technology offering is a multifunctional 13.2-inch center touchscreen, which complements an impressive 8-inch digital instrument panel cluster. The state-of-the-art center screen comes loaded with Ford’s SYNC4 technology, providing drivers with easy access to communications, entertainment, and information through both voice and touch prompts.
Drivers and passengers can keep the Taurus clutter-free thanks to the available inductive wireless charging for smartphones, while music-lovers will appreciate the six-speaker sound system.
With its spacious interior, advanced safety features, and a powerful yet fuel-efficient engine, the 2025 Ford Taurus offers a smooth and enjoyable ride for both the driver and passengers. From daily commutes to weekend road trips, this sedan combines style, performance, and practicality for a family-friendly vehicle that doesn’t compromise.
“The 2025 Taurus brings hybrid technology to one of the region’s favorite sedans, giving drivers more efficient performance than ever before seen in this nameplate,” said Sreejith Govind, brand marketing specialist at Ford Middle East. “With the Hybrid Taurus available across all three trims of this sedan, we’re proud to be offering customers the highest efficiency advantage without compromising important vehicle attributes.”
Ford’s commitment to the future is evident in the launch of the first of its new electrified offerings, the Taurus Hybrid. This flagship model embodies Ford’s dedication to innovation, boasting cutting-edge sustainable technologies, superior performance, and a distinguished design. By leveraging its longstanding presence and trusted reputation in the Middle East, Ford is ushering in a new era of automotive excellence, where advanced technology and environmental responsibility go hand-in-hand. The road to electrification emerges as a symbol of Ford’s vision for a brighter, more sustainable future of mobility, setting a new standard for the automotive industry.
The 2025 Ford Taurus is available at authorized distributors in the Middle East.
50 new Indian products launched at LuLu Hypermarket
In a significant move reflecting the depth of trade cooperation between Saudi Arabia and India, LuLu Hypermarket introduced a wide range of Indian-made products across its stores as part of the Diwali festival.
Indian Commerce and Industry Minister Piyush Goyal inaugurated the Diwali Utsav at LuLu Hypermarket, which also saw the debut of several India-made products across their stores. The minister expressed appreciation for LuLu’s efforts in promoting Indian products in the Kingdom. He also praised the Indian community in Saudi Arabia for their hard work, resilience, and commitment to both their home and host countries, as he said they play an integral role in building bridges between cultures and economies.
More than 50 new products have been introduced, including premium A2 ghee, millet-based breakfast cereals, and organic beauty items. Ladakh apples, supported by international trade initiatives, alongside Indian Cavendish bananas, and dragon fruit, have also been launched.
Describing LuLu Chairman Yusuff Ali M.A. as the “Roving Ambassador of India,” Goyal said: “As the leading retail organization in the Middle East, LuLu’s commitment to showcasing high quality Indian products exemplifies the diverse acceptance of Indian products across the nations. This initiative not only supports local industries but also strengthens the economic ties between India and Saudi Arabia.”
“This initiative aims to promote the products of India, including the taste and culture of our country, among the national population and the large expatriate community residing in the region. We are on track to open our 100th store in the Kingdom of Saudi Arabia within two years, which will ensure direct job opportunities for 10,000 Saudi nationals,” said Chairman Ali.
The launch event also included vibrant cultural performances, with local students presenting traditional dances to celebrate cultural diversity, complemented by a Saudi drumming troupe performing traditional music, creating a festive atmosphere.
This initiative is part of Lulu’s broader strategy to expand its offerings, having added more than 10,000 products to the store.
LuLu recently announced an Initial Public Offering for 25 percent of its share capital on the Abu Dhabi Securities Exchange, offering an opportunity for public investment in the GCC’s largest and fastest-growing full-line retailer. The subscriptions are open till Nov. 5. The final offer price will be announced on Nov. 6, with the listing anticipated on Nov. 14.
SAB receives prestigious ISO certification
Saudi Awwal Bank has achieved the ISO 9001:2015 certification from the International Organization for Standardization, becoming the first bank in the Kingdom to receive this prestigious recognition. This certification is awarded to organizations that effectively manage and enhance quality in their operations.
The certification process involved thorough audits conducted by experts from the British Standards Institution over the past three months, assessing various processes and procedures within the bank.
Ghada Al-Jarbou, chief operating officer at SAB, said: “We are pleased to be the first bank in the Kingdom to obtain the ISO 9001:2015 certification. This achievement reflects our commitment to delivering quality services and our focus on improving performance across the bank.”
She added: “This certification represents the hard work and teamwork of our staff. It strengthens our position in the banking sector and supports our goals in line with Saudi Vision 2030.”
This certification highlights SAB’s ongoing commitment to improving its services and meeting the needs of its customers, contributing to the broader economic growth in the Kingdom.
