LONDON: Confectionery maker Mondelez, Lidl, Mars and other consumer goods producers have pulled advertising from YouTube after Britain’s Times newspaper found the video-sharing site was showing clips of scantily clad children alongside the ads of major brands.
Comments from hundreds of pedophiles were posted alongside the videos, which appeared to have been uploaded by the children themselves, according to a Times investigation. One clip of a pre-teenage girl in a nightie drew 6.5 million views.
The paper said YouTube, owned by Google, had allowed sexualized imagery of children to be easily searchable and had not lived up to promises to better monitor and police its services to protect children.
A YouTube spokesman said: “There shouldn’t be any ads running on this content and we are working urgently to fix this.”
YouTube had offered a similar apology and promised a comprehensive review in March, when the Times reported that ads from companies such as AT&T Inc, Verizon and Procter & Gamble Co. were appearing next to videos of religious extremists.
More than 250 companies abandoned or scaled back YouTube advertising in response, resulting in steep losses of revenue for YouTube uploaders whose videos had attracted advertising.
Credit Suisse analyst Stephen Ju said that by October, most of those advertisers “are back and accelerating budget deployment to YouTube.”
P&G and Verizon were among those that returned. AT&T has stayed away, however, a spokesperson said.
Online space to place TV-style commercials is in high demand and low supply, making it difficult for brands to ignore YouTube’s 1.5 billion users around the globe. Since March, more companies have adopted screening technology from YouTube and third parties to better dictate and monitor where ads run.
YouTube has remained one of Google’s biggest sales growth drivers this year despite the concerns, and is likely to register $7.8 billion in worldwide ad revenue this year, according to research firm EMarketer. Google does not break out YouTube in financial reports.
Chocolate maker Mars pulled back from Google’s broader ad offerings as well as YouTube.
“We have taken the decision to immediately suspend all our online advertising on YouTube and Google globally,” it said in a statement. “Until we have confidence that appropriate safeguards are in place, we will not advertise on YouTube and Google.”
Diageo, maker of Smirnoff vodka and Johnnie Walker whisky, said it had begun an urgent investigation and halted all YouTube advertising until appropriate safeguards were in place.
A spokesperson for the British arm of German discount retailer Lidl said it was “completely unacceptable that this content is available to view, and it is, therefore, clear that the strict policies which Google has assured us were in place to tackle offensive content are ineffective.”
Computers and printers company HP blamed the problem on a “content misclassification” by Google and suspended all of its advertising on YouTube globally.
YouTube relies on software algorithms, external non-government groups and police forces to report inappropriate images of children. The company announced on Wednesday it would expand those efforts to crack down on sexualized or violent content aimed at “family friendly” sections of YouTube.
Johanna Wright, YouTube’s vice president of product management, promised tougher application of its user guidelines to remove inappropriate ads targeting families, block inappropriate comments on videos featuring minors and provide further guidance for creators of family-friendly content.
The German sports goods maker Adidas said on Friday it took the issue raised by the Times very seriously and was working closely with Google on “all necessary steps to avoid any re-occurrences of this situation.”
British telecoms company BT said it had manually tested Google’s brand safety measures 20,000 times to check they worked, but it was possible that “a small number of ads slip through and appear next to inappropriate content or content with inappropriate comments.” Those ads are removed immediately and the offending publishers are blacklisted, it said.
Britain’s ministry in charge of digital affairs said the government had this year put in place a new code of practice for social media companies requiring them to ensure they offer adequate online safety policies.
“The government expects online platforms to have robust processes in place and to act promptly to remove content and user accounts that do not comply with their own policies,” a spokesman for the Department of Digital, Culture, Media and Sports said.
Brands pull YouTube ads over images of children
Brands pull YouTube ads over images of children
Netflix says 50 million households worldwide tuned in for Paul-Tyson match
Netflix said on Saturday that 60 million households worldwide had tuned in for the highly anticipated boxing match between Jake Paul and Mike Tyson, and the event peaked at 65 million streams, according to a statement.
The bout between the 27-year-old social media influencer-turned-prize fighter Paul and the 58-year-old former heavyweight champion Tyson, which Paul won, was streamed live on Netflix.
Nearly 50 million households tuned in for the co-main event between Ireland’s lightweight champion Katie Taylor and Puerto Rico’s featherweight champion Amanda Serrano, according to Netflix.
“The bout is likely to be the most watched professional women’s sporting event in US history,” Netflix said in its statement.
There were some hiccups during the live-stream of the match, with over 90,000 users reporting problems on Netflix at its peak, according to outage tracking website Downdetector.
However, the streaming platform was back up on Saturday after the outage that lasted roughly 6 hours in the United States.
Renowned Lebanese journalist quits MTV over death threats by alleged Hezbollah supporters
- ‘I decided to leave MTV because of the intimidations that reached the point of death threats,’ says Dr. Eman Shweikh on X
- Samir Kassir Eyes Center reports that since Nov. 12 Shweikh had been subjected to a campaign of threats, incitement, accusations of treason
DUBAI: A renowned Lebanese journalist has taken to social media platform X to announce her departure from MTV following alleged death threats believed to have been made by supporters of Hezbollah.
Not mentioning the Iran-backed group by name, Dr. Eman Shweikh, a TV presenter at MTV, journalist and university professor, wrote: “I decided to leave MTV because of the intimidations that reached the point of death threats and the harassment that I am exposed to, which reached the point of following me home and chasing me on the road, in addition to harassing my family.”
The Samir Kassir Eyes Center reported that since Nov. 12 Shweikh had been subjected to a campaign of threats, incitement and accusations of treason due to her political opinions that she publishes on X, and because of her work for MTV.
The purported threats and harassment prompted her to leave her job at the channel.
The TV presenter added in her tweet: “The (Lebanese) state is absent, and laws are inexistent, and I do not want to expose my life and the lives of my family to danger. I want to live in safety and peace. Thank you to the Chairman of the Board of Directors of MTV Michel Murr.”
Shweikh’s tweet received thousands of likes and hundreds of retweets and comments.
Replying to her tweet, advocate Tarek Chindeb said: “The threat to kill journalist Eman Shweikh makes us believe at every moment that we cannot build a state in Lebanon in the presence of illegal weapons and militias outside accountability.”
Expressing solidarity, Chindeb hoped that the Lebanese security and judicial authorities would do their duty to protect her, and arrest the culprits.
Political analyst Magdi Khalil also replied to Shweikh’s tweet, saying: “Ideological militias do not know participation, but rather overpowering. They do not know dialogue, but rather the threat of violence.”
MTV journalist Nawal Berry and cameraman Dany Tanios were attacked in July while attempting to cover the aftermath of an Israeli airstrike on Beirut’s southern suburb, a Hezbollah stronghold.
It was not the first time Berry and her team had been assaulted by Hezbollah loyalists. During the early days of the Oct. 17 revolution in 2019, she and her team faced a violent attack and had their camera smashed.
Supporters of Hezbollah have a history of assaulting and threatening journalists. Targets have included Layal Alekhtiar, who received death threats in 2021 and faced legal action last year for interviewing an Israeli spokesperson; Dima Sadek; Ali Al-Amin; and others.
At the time of publishing, Shweikh could not be reached for comment.
What is Bluesky, the fast-growing social platform welcoming fleeing X users?
- Bluesky said in mid-November that its total users surged to 15 million, up from roughly 13 million at the end of October, as some X users look for an alternative platform to post their thoughts and talk to others online
SAN FRANCISCO: Disgruntled X users are again flocking to Bluesky, a newer social media platform that grew out of the former Twitter before billionaire Elon Musk took it over in 2022. While it remains small compared to established online spaces such as X, it has emerged as an alternative for those looking for a different mood, lighter and friendlier and less influenced by Musk.
What is Bluesky?
Championed by former Twitter CEO Jack Dorsey, Bluesky was an invitation-only space until it opened to the public in February. That invite-only period gave the site time to build out moderation tools and other features. The platform resembles Musk’s X, with a “discover” feed and a chronological feed for accounts that users follow. Users can send direct messages and pin posts, as well as find “starter packs” that provide a curated list of people and custom feeds to follow.
Why is Bluesky growing?
Bluesky said in mid-November that its total users surged to 15 million, up from roughly 13 million at the end of October, as some X users look for an alternative platform to post their thoughts and talk to others online. The post-election uptick in users isn’t the first time Bluesky has benefited from people leaving X. The platform gained 2.6 million users in the week after X was banned in Brazil in August — 85 percent of them from Brazil, the company said. About 500,000 new users signed up in one day in October, when X signaled that blocked accounts would be able to see a user’s public posts.
Across the platform, new users — among them journalists, left-leaning politicians and celebrities — have posted memes and shared that they were looking forward to using a space free from advertisements and hate speech. Some said it reminded them of the early days of Twitter more than a decade ago.
Despite Bluesky’s growth, X posted after the election that it had “dominated the global conversation on the US election” and had set new records.
Beyond social networking
Bluesky, though, has bigger ambitions than to supplant X. Beyond the platform itself, it is building a technical foundation — what it calls “a protocol for public conversation” — that could make social networks work across different platforms — also known as interoperability — like email, blogs or phone numbers.
Currently, you can’t cross between social platforms to leave a comment on someone’s account. Twitter users must stay on Twitter and TikTok users must stay on TikTok if they want to interact with accounts on those services. Big Tech companies have largely built moats around their online properties, which helps serve their advertising-focused business models.
Bluesky is trying to reimagine all of this and working toward interoperability.
Media group IMI and UAE Media Council sign deal to recruit and train local talent
- Collaboration is part of the Media Apprenticeship Program launched last year by the Media Council and the Emirati Talent Competitiveness Council
- It targets existing Emirati media professionals, as well as graduates and final-year students in media-related studies
DUBAI: IMI, a media group in the UAE formerly known as International Media Investments, has signed a cooperation agreement with the UAE Media Council to train and recruit local talent and develop media infrastructure in the country.
The initiative is part of the Media Apprenticeship Program, an initiative launched in May 2023 by the UAE Media Council and the Emirati Talent Competitiveness Council. It targets existing Emirati media professionals, as well as graduates and final-year students in media-related studies, with the aim of developing the next generation of talent in the nation’s media sector.
The agreement was signed at IMI’s new headquarters in Abu Dhabi by Mohammed Saeed Al-Shehhi, secretary-general of the UAE Media Council, and Rani Raad, CEO of the recently rebranded IMI Group, which owns several news outlets including Sky News Arabia, The National newspaper, Al-Ain News and CNN Business Arabic.
“We are proud to be the first global media group in the UAE to partner with the UAE Media Council on this initiative,” said Raad.
IMI Group, he added, can offer “aspiring Emirati talent unique opportunities to learn about the best media assets and standards” through its network of companies and the IMI Media Academy.
Launched in September, the IMI Media Academy employs the latest learning methodologies and offers an advanced curriculum focusing on the media industry, journalism and content creation.
Al-Shehhi highlighted the need to forge stronger partnerships with private media companies, and for cohesive country-wide efforts to develop the sector.
He said the partnership with IMI demonstrates the Media Council’s “commitment to empowering the media sector to attain global leadership by investing in the development of national skills and talents and equipping them with the latest media tools and technologies.”
It also aligns with the council’s desire “to nurture a new generation of talents capable of spearheading the sector and achieving significant accomplishments in the future,” he added.
Spotify introduces ‘Fresh Finds Saudi: Class 2k24’ residency program for emerging talent
- Initiative covers songwriting and music production, music marketing, music rights and industry knowledge, and touring and performing
- The Kingdom is an ‘incredibly exciting market’ for Spotify, says platform’s regional managing director
DUBAI: Spotify this month introduced Fresh Finds Saudi: Class 2k24, the first iteration of a program dedicated to the promotion and development of the emerging music scene in the Kingdom.
“We’re incredibly thrilled to launch Fresh Finds Saudi: Class 2k24 and are eager to see the impact it will have on the career growth of the selected artists,” Akshat Harbola, managing director of Spotify in the Middle East and North Africa region, told Arab News.
The program, which ran from Nov. 6 to 11, represented “a long-term investment in nurturing up-and-coming talent, starting with a residency format this year,” he added.
It brought together four local talents who feature on Spotify’s Fresh Finds Arabia playlist, a showcase of the best new music by independent artists and labels from the region: BrownMusic, known for merging Arabic and English lyrics with contemporary experimental electronic beats; hip-hop artist Grzzlee; Kali-B, a singer, songwriter and producer; and Seera, an all-female Arabic psychedelic rock band.
They were chosen by Spotify’s local editorial team as “standout talent” that had “already made an impression on our Fresh Finds Arabia playlist,” Harbola said.
Spotify seeks to showcase different musical genres through the program, he added, and so “we took special care to prioritize a diverse range of styles that highlight the new generation of creators” from Saudi Arabia. The selected artists “have proven they can connect with listeners and are ready to elevate their careers.”
The residency program provided them with support, mentorship and a host of resources aimed at accelerating their growth as artists and expanding their presence in the Saudi music industry, Spotify said.
The program’s curriculum focused on four topics: songwriting and music production; music marketing; music rights and industry knowledge; and touring and performing.
Experts such as lyricist, writer and creative director Menna El-Kiey, and musicians and producers Ntitled, El Waili, Soufiane Az and Ismail Nosrat, offered guidance to the participants on songwriting, beat-making, mixing and mastering.
Amin Kabbani, vice president of Arabic talent at entertainment company Live Nation Middle East, provided insights into planning and executing a successful tour, managing logistics and engaging with fans.
Sony Publishing MENA led the session on music rights and industry knowledge, during which the participants learned about intellectual property, and how to protect their work and navigate the business side of their art.
Spotify also worked with the artists to record new tracks at creative hub Merwas in Riyadh, and the results will be released by the end of the year. Nada Al-Tuwaijri, the CEO of Merwas, said the studio is “committed to nurturing talent and providing artists with the tools and environment they need to unlock their creative potential.”
She added: “The Fresh Finds Saudi: Class 2k24 initiative aligns perfectly with our vision of supporting emerging talent in the Kingdom, the region and beyond.”
Harbola said that the Kingdom is “an incredibly exciting market” for Spotify and although he was “unable to share specific listenership rankings, the level of engagement in Saudi Arabia is truly remarkable.”
The company is seeing a “strong surge” in the popularity of pop music, especially Egyptian pop, and Khaleeji music, “which remains central to Saudi listeners,” he added.
The platform’s focus on the Kingdom has grown in recent months through initiatives such as “Tarab,” a campaign that celebrated Khaleeji music and spotlighted Saudi-based RADAR Arabia artist Sultan Al-Murshed in New York’s Times Square.
Harbola said that the burgeoning local music scene and audience engagement on Spotify is driving the company’s efforts to introduce initiatives such as Fresh Finds Saudi: Class 2k24 and commit to them on a long-term basis
“While we don’t have set dates for future iterations (of the residency), our focus remains on curating unique experiences tailored to artists’ needs in different markets, whether through this initiative or other Spotify Music Programs across MENA,” he added.
