Industry leaders gather in Saudi’s Cannes pavilion to discuss film opportunities

(L-R) Variety’s Nick Vivarelli; Pierre Rasamoela, Orange Studio; Fadi Ismail, director of group drama, production and distribution at MBC; Cameron Mitchell, CEO of Majid Al Futtaim Cinemas, and owner/operator of Vox Cinemas. (Courtesy Saudi Film Council)
Updated 10 May 2018
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Industry leaders gather in Saudi’s Cannes pavilion to discuss film opportunities

  • As the Saudi Film Council welcomed guests to its pavilion at the Marché du Film on the festival’s third day, leaders from the region’s film industry gathered to discuss the country as a gateway to new distribution opportunities.
  • Fadi Ismail believes that, while international players will come in to support local talent, there should be a government mandate to make sure that Saudi talent is involved in all projects produced in and by the Kingdom.

CANNES: “This is a brave new world,” Fadi Ismail, director of group drama, production and distribution at MBC, told Arab News at the Cannes Film Festival on Thursday.

Indeed it is. As the Saudi Film Council welcomed guests to its pavilion at the Marché du Film on the festival’s third day, leaders from the region’s film industry gathered to discuss the country as a gateway to new distribution opportunities, surrounded by a captivated audience of delegates, filmmakers and other major players.

In a panel moderated by Variety’s Nick Vivarelli, Ismail was joined by Cameron Mitchell, CEO of Majid Al Futtaim Cinemas, and owner/operator of Vox Cinemas, and Pierre Rasamoela of Orange Studio, a French film production company, to discuss what the future of Saudi Arabia’s burgeoning film industry will look like from each of their perspectives.

Speaking on the sidelines of the panel, Ismail told Arab News that, to him, the priority begins getting a home-grown Saudi film industry up and running.

“It all starts with the stories,” Ismail told Arab News. “We’re on a campaign to find ideas, write ideas, develop content, develop scripts, on the basis for which you can make all the plans in the world to produce. You cannot produce if you do not have a story to tell.

“There’s an opportunity to fill the gap in the entertainment industry with Saudi content— film and TV. We want to do that. MBC was always a pioneer. We want to do that as well with more drama, making a quantitative difference in the drama’s production values and the storytelling as well as embark on this beautiful adventure of filmmaking, which is new to us, but worth taking and worth taking very seriously,” Ismail said.

In his view, Saudi’s film industry does not have time to develop organically— it must be developed in conjunction with the global film community. “There is nothing more important than growing the local talent pool and base. That doesn’t have to be exclusive in the sense that parallel to that, we can engage with international players, because at the end of the day, local talent isn’t and shouldn’t be made just for local storytelling. It has to be a multi-track campaign on different fronts.”

Ismail believes that, while international players will come in to support local talent, there should be a government mandate to make sure that Saudi talent is involved in all projects produced in and by the Kingdom. “I think this is a must, because if you don’t do that, things may take more time than you’d like to, and we can’t afford to waste more time.”

Ismail responded that he didn’t know whether there will be a place for the region’s distributors, such as Empire, Shooting Stars, or Italia Film, in Saudi Arabia moving forward, or whether there could be a unified body that would take care of film distribution in the Kingdom, or whether that could potentially be MBC.

As far as content is appropriate for Saudi Arabia’s cinemas, he echoed what Cameron Mitchell said on the morning’s panel.

“Listen, like my friend, the CEO of Vox, mentioned, you will not expect Saudi to show films whose themes are erotic, sexual or anti-religious, because while that is fair game in Europe and the US, that’s not what’s going to attract Saudi audiences. What’s going to attract Saudi Audiences is what attracts most of the world— series and content and films about family, about comedy, about social relationships, about action, about fantasy and science fiction,” he said.

Ismail takes credit for bringing Turkish drama to the global stage, as he was the one who brought Turkish drama to the Arab world through MBC. He believes that Saudi Arabia’s content will and should be the next to make bigger waves across the world, and it could be a major factor in influencing people’s opinions about the Saudi Arabian people and the Arab world.

“I think the power of drama, whether it is TV drama or in the cinema, is second to none. I think it is influential, potent tool that has to be used in today’s world by anyone who is aiming to change perceptions, anyone who wants to change stereotypes about Arabs, about Muslims and about Saudis in particular. That’s why here is no better tool than the storytelling that is in drama, and you have to make that reach the world. If you just make that reach the world, because if you make it just to your local audience, you’re preaching to the converted. That doesn’t help anything.”


Fragrant tradition: Taif rose oil production season begins

Updated 07 April 2025
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Fragrant tradition: Taif rose oil production season begins

  • Local farmer gives insights on production involving up to 550m roses annually
  • Meticulous process yields fragrant rose oil and rose water, both of which are widely used for perfuming, culinary applications and other purposes

JEDDAH: The production season for Tola, the renowned Taif rose oil, has begun in Saudi Arabia.

Almost 70 factories and workshops are now operating across the high peaks of Taif’s mountains, the Saudi Press Agency reported.

The traditional distillation process is followed to extract and produce more than 80 derivatives of the Taif rose, which enjoy widespread popularity in local and international markets.

The region’s farms produce more than 550 million roses annually, making Tola a distinctive cultural and economic symbol.

According to local farmer Khalaf Al-Tuwairqi, families in the past began rose picking at dawn.

He learned the art of distillation from his father, who had established a traditional workshop on their farm.

In an interview with the SPA, Al-Tuwairqi said that Tola is extracted immediately after harvesting, with 80,000 to 100,000 roses placed each day into special copper pots. The quantity depends on the pot’s capacity and is measured using a scale.

The process begins by lighting a fire beneath the pot to produce steam, which passes through a pipe in the pot’s lid and into a container of water.

This cools and condenses the vapor into droplets, which then flow into a narrow-necked bottle known as “talqiyah,” capable of holding 20 to 35 liters.

The pure rose oil floats at the top of this container.

Al-Tuwairqi added that his ancestors mastered the techniques of rose oil extraction, with one Tola requiring about 70,000 roses.

Traditionally, this was done using fire pits built inside mud-brick structures ranging from one to three meters in length and about one meter in height.

The vapor from rose petals was condensed into liquid form, which dripped into a glass container. The resulting oil was then bottled in small glass vials.

The meticulous process yields fragrant rose oil and rose water, both of which are widely used for perfuming, culinary applications and other purposes.


Milan Design Week 2025: Italian Lebanese entrepreneur Jwana Hamdan presents Al Bustan

Updated 07 April 2025
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Milan Design Week 2025: Italian Lebanese entrepreneur Jwana Hamdan presents Al Bustan

  • Welcoming forms of Hamdan’s new collection

DUBAI: During Milan Design Week 2025, Jwana Hamdan, the eponymous outdoor design brand founded by the Italian Lebanese entrepreneur, is presenting Al Bustan, a dreamy outdoor furniture collection replete with Arab influences.

Showcased in the heart of Brera, one of Milan’s most iconic districts known for its elegant courtyards and palazzi, Hamdan’s latest collection for Al Bustan, which takes its name from the Arabic name for “flourishing garden,” is called The Wandering Majlis Collection and presents an immersive courtyard installation inspired by the harmonious geometries, woven textiles and lines and symbolism reflective of landscapes and design along the Mediterranean, particularly the Lebanese coast, where Hamdan’s heritage lies.

Hamdan, who moved to Italy with her family when she was just 5, knows her homeland through frequent summer visits. She now has relatives in the UAE, which she has visited often over the last few years. Imbuing her furniture with references from Lebanon and the Arabian Gulf is a way for Hamdan to connect with her Arabic heritage.

“I came up with this collection because I was missing my identity,” Hamdan told Arab News. “Design has become a tool, an art form, with which to express myself. I chose design because I live in the design district in Milan. I am surrounded by the design industry.”

Hamdan’s family has worked in design ever since moving to Italy. Her father worked for a fabrics company and her family runs a company that manufactures products for designers. Hamdan launched her own eponymous label during the coronavirus pandemic. Its inspiration was derived from how people gather, especially in the Middle East.

The welcoming forms of Hamdan’s new furniture collection, with their rich color palette evocative of olive groves and the light found in Lebanon, is akin to an outdoor Arabic majlis designed with Hamdan’s elegant contemporary style. Each piece has been entirely produced in Italy.

The majlis, a traditional gathering space in Arab cultures, is reinterpreted through a series of furnishings made in an iroko wood frame and designed to create spontaneous yet sophisticated meeting places. The majlis sofa is a lounge seat that embodies a simple and authentic outdoor lifestyle, while Maitha, meaning “fertile garden” in Arabic, is an elegant and inviting lounge chair decorated in an evocative floor pattern and colored in deep magenta. The structure of the Maitha is made of iroko wood, while the seat and back cushions are removable. It is available in versions with or without the armrest.

The ghaf table, on the other hand, is named after the drought-tolerant tree that one finds throughout the Arabian Gulf and that also constitutes a symbol of tolerance. Designed by Lorenza Bozzoli, the table features a laser-cut base that reflects the tree’s deep roots to symbolize the strength and the inherent grace found in the natural environment.

Enhancing the collection are the amar and shams coffee tables, named after the words for the moon and the sun in Arabic. Their minimalist design with their circular tops evokes an earthy aesthetic, presenting the idea of oneness with nature and a harmonious lifestyle exemplifying the Arab notion of communal gathering.

“The Italians spend their time gathering in the kitchen while Arabs spend hours upon hours in the majlis area,” said Hamdan. “These pieces were inspired by my memories of Lebanon in the summer, passing time with others while outdoors.”


Sotheby’s to auction rare collection of Islamic arms, armor

Updated 05 April 2025
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Sotheby’s to auction rare collection of Islamic arms, armor

DUBAI: On Apr. 29 and 30, Sotheby’s will auction pieces from the Philippe Missillier Collection of Arms and Armor, one of the most important and rarest collections of its kind to come to auction.

The collection, which spans over 100 lots representing more than 500 years of history, features unique and iconic pieces from the Ottoman, Safavid and Mughal Empires. Before the auction, the collection will be exhibited at Sotheby’s Dubai in DIFC from April 7-11 and April 25-28.

It was assembled by Philippe Gilles Rene Missillier (1949-2022), a scholar and collector who spent more than 50 years studying, acquiring, visiting museums and documenting artifacts to master the subject of his interest: Arms of the Islamic world.

In 1988, a large majority of his collection was exhibited in Paris in the exhibition Splendour des Armes Orientales (The Splendor of Oriental Armor), marking the largest exhibition of its kind over the course of the 20th and 21st centuries. The Sotheby’s sale marks the first time his collection is being seen since then.

“This is a landmark sale,” Benedict Carter, Sotheby’s senior director and head of auction sales, Middle East, told Arab News. “For us, this is really the most significant sale in terms of Islamic arms and armor that has been staged.”

A Mughal jade-hilted dagger in the form of a horse, India, 18th century. (Supplied)

Highlights from the collection include weaponry across various Islamic dynasties from Spain to Indonesia, with the star of the auction one of a small group of personal swords belonging to Mughal emperor Shah Jahan, whose reign from 1629-58 marked a period of importance for Mughal architecture and cultural achievements. The sword carries the inscriptions “World-Capturer,” in an affirmation of Shah Jahan’s skills as a military commander. The sword is recorded in the accounts of Venetian traveler Niccolao Manucci, who documented the personal swords of Shah Jahan’s son, Aurangzeb, who most likely inherited it from his father.

The sword’s provenance is fascinating. It entered various prestigious collections during the 19th and 20th centuries, including those of Charles Canning, governor-general and first viceroy of India, and most recently that of George Henry Hubert Lascelles, 7th Earl of Harewood.

Neither Sotheby’s nor Christie’s has staged a standalone sale for arms and armor in about two decades, making the sale significant.

“Occasionally, in our various owner sales every April and October we have (arms and armor) pieces that have come up,” added Carter. “But this is the first time in recent memory that we’ve had a major single owner collection associated with a name that is synonymous with refined taste and deep scholarship.”


Highlights from Art Week Riyadh: Selected works by some of the Saudi artists participating in the inaugural edition

Updated 04 April 2025
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Highlights from Art Week Riyadh: Selected works by some of the Saudi artists participating in the inaugural edition

RIYADH: Selected works by some of the Saudi artists participating in the inaugural edition of Art Week Riyadh, which begins April 6. 

Maha Malluh 

‘X-Rayed 1’ 

The Najd-born artist is one of the most significant figures in the Kingdom’s contemporary scene. Several of her works will be on show at AWR. This one comes from her “X-Rayed” series, in which Malluh used images from an actual x-ray scanner of an actual passenger’s luggage, as would be seen at airport security when possessions are “being targeted and scrutinized,” the artist has written. “What makes these images even more peculiar is that the suitcases contain cassettes (labeled in Arabic) that are linked to dogmatic interpretations of Islamic practice,” she continued. “It is these ideas, when exported, which have led to several social evils, including the export of extreme thinking and rigid philosophy.” Like many of Malluh’s other series, “X-Rayed” examines “my own culture and its transformation from tradition to modernity.” 

 

Lulwah Al-Homoud 

From ‘The Language of Existence’ 

This work forms part of the influential Riyadh-born artist and calligrapher’s “The Language of Existence” series, in which she presented interpretations of the myriad Arabic names of Allah. According to her gallery, it “reimagines language as a universal visual system, transcending conventional meaning to create a new form of communication.” Al-Homoud created this ‘language’ by “deconstructing the letters of the Arabic language by using mathematical squares to compose new codes for each letter. With these codes, I inscribe the 99 names of God,” she has written. “The first step towards enlightenment is to search for the inner. It is this inner truth that leads to the light of knowledge. My art is concerned with the inner veracity of everything. It is a deep look at creation and its hidden rules that led me to the truth of existence…” 

 

Ahmed Mater 

‘Hulm’ (Dream) 

In his 2011 work “Cowboy Code II,” Ahmed Mater used plastic gun powder caps glued onto a wooden board to spell out, in English, the various ‘rules’ he had imagined. In this more recent work, Mater uses the same technique to present the Arabic word hulm, which translates to ‘dream.’ Whether that’s an instruction, a comment on what visitors to Riyadh can experience, or an explanation of his inspiration for the piece is unclear, but it’s one of a number of similar works the 45-year-old Tabuk native — arguably the most influential Saudi contemporary artist — will be presenting at AWR (others include “Hurriya” (Freedom) and “Salam” (Peace)).  

 

Manal AlDowayan 

‘Totem 1 (Dearest Women)’ 

The prolific Dhahran-born artist represented the Kingdom at the Venice Biennale last year (with “Shifting Sands: A Battle Song) and, unsurprisingly, is participating in perhaps the most significant arts event yet to take place in the Kingdom. Among several of her works on display at AWR is this piece from 2018, which AlDowayan has described as “an attempt at creating a permanent memorial of a fragmented moment.”  

She continued: “I look at the symbols used on the covers of books written by the religious men to address women and their bodies. I attempt to reform the symbols into new representations so that the invisible becomes visible.” The work is not, she stressed, “an attempt to critique or analyze history, but more of a totem of healing to help resolve the past in order to engage with the present, and time in general.” 

 

Bashaer Hawsawi 

‘Warm Space 1’ 

Much of the Jeddah-based visual artist’s practice revolves around found objects and mixed media, exploring, according to theartists.net “notions of cultural identity, cleansing, belonging and nostalgia.” Cleansing is the focus of this piece, which — like several other works by Hawsawi — uses the red-bristled broom heads familiar to anyone living in the Gulf and indicative of the remembered daily routines from which Hawsawi draws inspiration for much of her work. Cleansing also carries a spiritual symbolism — the purification of the self — that features regularly in Hawsawi’s work. 


‘Theater Tour’ initiative celebrates local culture across Saudi Arabia

Updated 03 April 2025
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‘Theater Tour’ initiative celebrates local culture across Saudi Arabia

  • Award-winning play ‘Bahr’ debuts in Baha, with performances in Jubail, Dammam, Al-Ahsa to follow
  • New project boosts local theater, community engagement and cultural awareness nationwide

RIYADH: Saudi Arabia’s Theater and Performing Arts Commission launched the “Theater Tour” initiative on Thursday to bring exceptional theatrical performances to cities, governorates and villages across the Kingdom.

The project aims to promote the cultural and performing arts scene while encouraging community engagement, the Saudi Press Agency reported.

The first phase begins with the play “Bahr” (Sea), running from April 3 to May 3, the SPA added.

The production will debut in Baha from April 3-5 at the Prince Sultan bin Abdulaziz Theater in the Cultural Center, before moving to Jubail from April 17-19 at the Royal Commission’s Conference Hall in Al-Fanateer.

It will then continue in Dammam from April 24-26 at the Imam Abdulrahman bin Faisal University Theater, and conclude in Al-Ahsa from May 1-3 at the Society for Culture and Arts’ Theater.

The project is part of the commission’s broader efforts to raise awareness of the theater and performing arts sector, while ensuring that cultural services are accessible in underserved areas and to marginalized communities, according to the SPA.

It also aims to support local theater groups, boost theatrical production and strengthen the cultural sector’s contribution to the national gross domestic product.

Additionally, the initiative fosters investment opportunities and serves as a platform for discovering and nurturing emerging talent, the SPA reported.

The play “Bahr,” written by Abdulrahman Al-Marikhi and directed by Sultan Al-Nawa, has received critical acclaim, winning several prestigious awards, including for best actor, best script, and best overall production at the inaugural Riyadh Theater Festival, as well as best musical effects and best director at the 19th Gulf Theater Festival.