INTERVIEW: Saudi Arabia open for business, says SAGIA governor Ibrahim Al-Omar

Saudi Arabia is open for business, and wants the world to be involved in the multibillion-dollar transformation underway in the Kingdom as part of the Vision 2030 strategy says Ibrahim Al-Omar. (Illustration: Luis Grañena)
Updated 28 January 2019
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INTERVIEW: Saudi Arabia open for business, says SAGIA governor Ibrahim Al-Omar

  • Program of 500 reforms well underway in the Kingdom, says Ibrahim Al-Omar
  • SAGIA is the main facilitator and promoter of foreign investment into the Kingdom

DAVOS: Saudi Arabia is open for business, and wants the world to be involved in the multibillion-dollar transformation underway in the Kingdom as part of the Vision 2030 strategy.
That was the message from Ibrahim Al-Omar, governor of the Saudi Arabian General Investment Authority (SAGIA), to leading decision-makers at the annual meeting of the World Economic Forum (WEF) in Davos, Switzerland, last week.
On the sidelines of the event, Al-Omar told Arab News that there had been “huge” interest from international investors to be partners in the strategy to diversify the economy away from oil dependency.
SAGIA is the main facilitator and promoter of foreign investment into the Kingdom, and Al-Omar said recent figures had shown that international businesses were enthusiastic about the Saudi transformation.
He pointed to a near-doubling of registrations by foreign companies in 2018, and a 127 percent increase in foreign direct investment (FDI), as proof of Vision 2030’s attractiveness for global investors.
“The numbers talk,” he said, while outlining SAGIA’s future plans to attract more business to the Kingdom, with the opening up of new sectors — in education, health care and transport — to foreign investment; the privatization of large parts of the state-dominated economy; and the “megaprojects” underway in Saudi Arabia such as the NEOM development, the Red Sea Resort, and Al-Qidiyya entertainment complex outside Riyadh.
Al-Omar made it clear that the effects of Vision 2030 go way beyond economic diversification.
“We’re in a massive transformation on a scale that has never been seen before. Our transformation is a once-in-a-lifetime opportunity, and we’re changing economically, socially and culturally,” he said.

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BIOGRAPHY

EDUCATION

• King Fahd University Of Petroleum and Minerals

• Leadership Development Program, Harvard University, US

CAREER

• VP, Saudi Telecom Business Unit

• CEO, Viva Bahrain

• Chief Development Officer, Mobily

• Governor, SAGIA

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“We’re three years into a 15-year journey to transform and diversify our economy, and we’re doing that with such speed because we have a can-do, make-it-happen attitude.”
SAGIA is the main agency for pulling foreign business into the Kingdom, but it is more than just a licensing organization.
“Our role isn’t just about licensing, because today you can get your license online in about two hours,” he said.
“We’ve revised our regulations, and extended the license period from one year to five years to make it easier for the investor,” he added.
“The role of SAGIA is... to work with investors to make sure they have a seamless experience in doing their business in Saudi Arabia.” The organization has drawn up a schedule of 500 reforms to improve the business environment, and has so far acted on nearly half of them.
“We managed to reduce the customs clearance period from two weeks to 24 hours, and we also changed our procurement laws to encourage investors to localize and manufacture in the Kingdom,” he said. “The (previous) criteria process … was that if you passed a technical evaluation into your commercial proposal, the cheapest tender would get the project. Not anymore. Now it’s not the cheapest. Now another criterion has been added to the evaluation: Local content. It has a weight on the criteria. It’s like the carrot, it’s not by force, so investors can charge even more to win the project.”

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KSA launches plan to attract $427 billion in investment

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Special attention was paid to the small and medium enterprise sector. “We’ve launched Meras, an electronic platform connecting all the government entities needed to start your business. We’ve managed to reduce the time to establish your business from 18 days to 20 minutes. It’s all done online, which makes it very easy,” Al-Omar said.
In addition, new corporate legal structures have been introduced to streamline the business sector.
“We’ve established an insolvency law, a commercial arbitration center and a commercial court. There are a lot of changes in the investment environment,” he added.
New business sectors have been opened up to foreign involvement. “Recently, we opened the health sector. Before it was only hospitals, but now it’s also clinics and primary facilities that are allowed for foreign investors,” Al-Omar said.
In education, foreign investors who were previously restricted to involvement in universities and higher-education facilities can now get involved in the full school range, from kindergarten to high school. In transportation, “last mile” operations, previously closed to foreign involvement, have also been opened up.
“All this has happened just in the last three months, on top of changes that came before, because we’re changing very fast,” the governor said. “We opened the education sector too in the last three months, so that’s health, education and transportation in a short space of time.”
He has also identified a set of what he called “untapped” sectors as opportunities for further foreign investment.
“If we look at untapped sectors like tourism, 500 entertainment companies have been established in one year. We created more than 20,000 jobs, and the entertainment authority held 3,200 event days with more than 19 million visitors. Tourism is a big thing,” he said.
Other new sectors include energy renewables, where the Kingdom will increase its energy mix over the next decade.
There are plans to produce about 27 gigawatts (GW) from now until 2023, of which 20 GW will be solar. In 2019 alone, there will be at least 19 renewable projects tendered in the Kingdom.
The mining sector is another opportunity for foreign involvement. Al-Omar said: “Mining will be the third pillar of the economy. We already have oil and petrochemicals, and by 2030 we expect mining to be the third pillar — mining everything, including gold.”




SAGIA governor Ibrahim Al-Omar speaks to Arab News

He said the other area of potential interest to global investors is the privatization program underway in the Kingdom.
“We just announced three deals in the past few days, for example in the water sector, and the privatization law has gone for public consultation. We’ve got all the feedback, and we’re in the process of finalizing it. So it’s moving fast,” Al-Omar added.
He declined to comment on an earlier estimate that privatization could pull in as much as $200 billion for the Kingdom, excluding the sale of a stake in Saudi Aramco.
Investment was coming from many parts of the world, he said, highlighting the US, Europe, China, South Korea and Japan as being the most enthusiastic.
At the Future Investment Initiative last year in Riyadh, deals worth $62 billion were announced with foreign investors, he pointed out.
Some observers have speculated that global investors would be less enthusiastic about the Kingdom’s economic transformation since the murder of Saudi journalist Jamal Khashoggi in Istanbul in October.
Al-Omar said: “We’re extremely unhappy about what happened. It didn’t represent Saudis, and the matter is with the courts today. The government is sharing all the information it has publicly.”
But “at the end of the day, the numbers talk. If there had been a change in investor sentiment, you wouldn’t see these numbers,” he added, referring to the big increase in foreign registered businesses and FDI last year.
He also pointed to the recent $7.5 billion bond issue in global debt markets as a sign of continued investment interest in the Kingdom.
“It was about four times oversubscribed, and it was closed in a very short period. This tells you the confidence of international investors in our economy,” Al-Omar said.
Another indicator of investment sentiment, he added, is the hectic round of bilateral meetings he concluded during last week’s WEF.
“The beauty of Davos is you can have many meetings with many investors in one place in a very short time,” he said.
“To arrange the meetings yourself, it would take months if you did it with individuals and you had to fly to their own countries to meet them. Here (in Davos) you can meet with chairmen, CEOs and decision-makers. It makes it much easier,” he added.
“We’ve seen big interest. I start early morning at 5 a.m., I go back around 10 p.m., and I have back-to-back meetings all that time. That shows the level of interest,” he said.
“Vision 2030 isn’t just for the Saudis, it’s for everyone. I think this is a golden opportunity for investors to join us on our journey.”


BNPL emerges as the preferred payment option for Saudi consumers

Updated 27 December 2024
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BNPL emerges as the preferred payment option for Saudi consumers

RIYADH: The fintech landscape in Saudi Arabia is rapidly transforming daily financial practices, with buy now, pay later services gaining significant popularity. This shift is simplifying access to flexible payment options, reshaping how people manage their finances and make purchases across the nation.

According to a recent report from leading BNPL provider Tabby, 77 percent of Saudi consumers now use BNPL for essential purchases. 

Data from Tabby shows that first-time BNPL transactions are twice as likely to be for necessary items rather than discretionary ones, with education and medical expenses at the forefront. This indicates that a large portion of BNPL usage is dedicated to essential transactions rather than non-essential wants.

Tabby’s data also reveals that the average value of essential purchases made through BNPL is higher than that of discretionary spending. This suggests that while consumers are prioritizing needs, BNPL offers an accessible and affordable way to purchase high-value necessities, such as insurance and home goods.

Impact of BNPL

By allowing payments to be spread over an extended period, BNPL has revolutionized shopping habits. Not only does it provide consumers with more control over their finances, but it also alters their relationship with businesses.

In an interview with Arab News, Tarabut CEO Abdulla Al-Moayed explained that the rise of BNPL among Saudi consumers can be attributed to several factors. 

Tarabut CEO Abdulla Al-Moayed

“BNPL’s interest-free installment structure makes it an attractive and Shariah-compliant payment option for many Saudi consumers — a positive shift from traditional credit cards or loans,” he said.

“Because BNPL offers a low-barrier alternative to traditional credit, it doesn’t require a high credit score or lengthy approval process, making it accessible to a wider population, particularly younger and lower-income individuals. The ease of using BNPL through mobile apps and online platforms also aligns well with a generation that values convenience and speed,” Al-Moayed added.

He also pointed out that the supportive regulatory environment in Saudi Arabia has fueled the rapid growth of fintech solutions, leading to the emergence of various local BNPL providers. This increased competition has ultimately led to better services and offerings for consumers.

Arjun Vir Singh, partner and global head of fintech at business intelligence firm Arthur D. Little, offered another perspective on the surge in BNPL adoption. He noted that the e-commerce boom, accelerated by COVID-19, has significantly driven the growth of BNPL among consumers. Singh also emphasized the growing convergence of online and offline shopping experiences. 

Arjun Vir Singh, partner and global head of fintech at business intelligence firm Arthur D. Little. Supplied

“As customers’ journeys and payment methods in-store and offline become increasingly digital, we expect BNPL adoption to expand into this segment as well,” he said.

Singh further explained that digital payments, seamless integration, merchant sponsorship, and the rising cost of living have all contributed to BNPL’s rapid growth.

BNPL vs. traditional credit

Singh noted that BNPL is beginning to disrupt traditional credit models in consumer finance, a trend that is expected to expand as BNPL adoption spreads across sectors like travel, real estate, and automotive. “Arguably, the biggest impact will come if BNPL successfully expands into the B2B credit and financing segment,” he stated.

Singh also highlighted that banks and credit card companies are already responding to the rise of BNPL by adjusting their consumer finance offerings. Many are now partnering with BNPL providers or collaborating with major players like Visa and Mastercard, which are concerned about losing consumer spending. Some banks are even developing their own flexible payment solutions that mimic the BNPL model.

For Al-Moayed, the simplicity, transparency, and digitalization of consumer credit will force traditional credit models to adapt.

“Traditional credit models that rely on rigorous background checks and higher entry barriers need to evolve quickly while still managing risk effectively, in order to appeal to a broader consumer base and offer more flexible, secure, and customer-friendly credit options,” he said.

He also emphasized the role of Open Banking in this evolution, saying it could revolutionize credit risk management by utilizing real-time and historical behavioral data. “Open Banking has the potential to make a significant impact by giving lenders more agile and secure access to data, enabling personalized credit solutions,” Al-Moayed added.

As BNPL expands consumer spending power, he believes that as the market matures, empowered consumers will become more financially literate, leading to better-informed financial decisions. 

“Open Banking will help by providing enriched data to improve insights into consumers’ financial health, preventing unsustainable debt,” he said.

Al-Moayed also pointed out that early adopters of Open Banking will gain a competitive edge by providing more intelligent financial services, better user experiences, and faster, more affordable options for all consumers.

Singh concurs, noting that as traditional players adjust to the changing landscape, innovation in consumer finance will continue to flourish. “This shift includes segmenting customers based on different criteria, using alternative data to enhance credit models, and adapting models to the nature of the spend. Innovation is also extending to customer service, not just credit models,” Singh said.

Merchants and BNPL

“Retailers have been the greatest sponsors of BNPL, helping to legitimize and drive the growth of e-commerce,” said Singh. This was initially true for e-commerce platforms, but as more retail experiences shift online, BNPL adoption among merchants has grown exponentially. “The adoption of digital payment solutions across all retail models is driving BNPL growth,” Singh added.

Arthur D. Little’s proprietary research has shown that merchants are seeing substantial benefits from BNPL, including increased average transaction values, more frequent purchases, access to new customers, and lower customer acquisition costs. Merchants also enjoy a differentiated offering compared to their competitors.

Al-Moayed agrees that BNPL offers numerous advantages for merchants but suggests that more value could be unlocked by leveraging the data collected on consumer behavior and spending patterns. “Merchants should explore how to use this valuable data to offer personalized promotions or product recommendations,” he said.

“Hyper-personalized sales and marketing will be key to increasing customer engagement and loyalty. This will soon be expected across the Kingdom’s retail market,” Al-Moayed added.

The future of BNPL

“Over the next few years, BNPL services will become even more integrated into the broader financial ecosystem, using Open Banking to enhance personalization and accessibility,” said Al-Moayed. 

He also foresees the global adoption of big data and artificial intelligence further enhancing the BNPL customer experience. “We may see BNPL providers developing educational tools to help consumers manage their financial health effectively while using these services,” he added.

Singh, however, envisions a different future for BNPL. “BNPL will expand into the B2B segment, particularly as a tool to service underserved micro and small businesses,” he said. 

Singh also predicts that AI, enhanced regulations, and market consolidation will all play crucial roles in BNPL’s future growth.


Saudi Arabia introduces new laws to streamline business registration and trade names

Updated 27 December 2024
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Saudi Arabia introduces new laws to streamline business registration and trade names

RIYADH: Saudi Arabia’s new regulations designed to streamline commercial registration and trade name processes have been described as a “game-changer” for entrepreneurs.

Approved in September, the laws are set to come into force in the coming weeks and aim to enhance business efficiency and improve the overall commercial environment.

Experts have told Arab News that the new regulations will help encourage small businesses, particularly those led by women — key components of the Kingdom’s Vision 2030 economic diversification strategy.

In the first quarter of 2024 alone, the trade sector saw 104,000 new commercial registrations, marking a 59 percent increase compared to the same period in 2023. The Ministry of Commerce also issued 65,363 permits during this time last year.

When the changes were announced, Minister of Commerce Majid bin Abdullah Al-Qasabi said they were designed to simplify business operations by offering a unified national registration system.

Ryan Al-Nesayan, partner at business intelligence firm Arthur D. Little, hailed these regulations as a “game-changer,” stating that by simplifying and speeding up the registration process, the new laws eliminate bureaucratic bottlenecks that previously slowed down business launches.

Ryan Al-Nesayan, partner at business intelligence firm Arthur D. Little. Supplied

He told Arab News: “This is especially important for startups where every delay can cost momentum. Entrepreneurs can now get their ventures off the ground quickly, focusing on growth rather than navigating paperwork.”

Al-Nesayan noted that the sharp rise in business registrations is a clear indication that Saudi Arabia is becoming a magnet for entrepreneurial activity. He attributes this growth to the government’s focus on business-friendly reforms and Vision 2030 initiatives, which are creating a more streamlined business environment.

Notably, women received 44 percent of the new registrations in the first three months of 2024, underscoring a significant rise in female participation in the business world.

Al-Nesayan emphasized the importance of this statistic, pointing out that the new regulations are removing barriers that previously discouraged female entrepreneurs.

He added: “As the environment becomes more accessible, we’re likely to see continued growth in women-led businesses, which supports gender inclusivity in Saudi Arabia’s economic development.”

The introduction of these regulations brings the total number of commercial certificates issued across Saudi Arabia to over 1.45 million.

Jihad Chidiac, a Lebanon-based attorney, explained that the two new laws, the Commercial Registration Law and the Trade Names Law, are set to take effect 180 days after their publication in the official gazette, which is expected within the next few weeks.

Jihad Chidiac, a Lebanon-based attorney. Supplied

These laws will fully replace older legislation, with the current Law of Commercial Register having been in effect since 1995 and the Trade Names Law issued in 1999.

According to Chidiac, the introduction of these two laws “comes in alignment with the recent legal reforms the Kingdom is undertaking, including the new Investment Law permitting full foreign ownership of companies, and the amendment of the Labor law, while having as the main goal the implementation of Vision 2030 and the attraction of foreign investments into the Kingdom.”

Chidiac further elaborated that the new Trade Names Law specifically enhances the legal protection of intellectual property, making it easier for businesses to reserve, transfer, and protect their trade names.

He noted that the new law “prohibits the registration of names similar to existing ones regardless of different business activities, and simplifies the transfer of trade name ownership without requiring the transfer of the entire business.”

This step, according to Chidiac, is aimed at reducing conflicts and enhancing fair competition by encouraging businesses to adopt unique, distinctive trade names.

The new laws also set guidelines for the resolution of disputes related to trade names and business registration.

Chidiac commented that the centralized electronic database for business and trade name registrations will reduce duplication, improve transparency, and promote uniformity across the Kingdom.

He explained that the improved registration processes and enhanced legal framework will likely prevent conflicts over similar trade names.

He also mentioned that Saudi Arabia’s legal system encourages alternative dispute resolution methods such as mediation and arbitration, which help reduce the burden on courts and offer flexible options for businesses involved in disputes.

According to Abdulrahman Al-Hussein, spokesperson for the Ministry of Commerce, the new system is based on international best practices.

Arthur D. Little’s Al-Nesayan agreed, noting that the adoption of international best practices in the new registration system will make Saudi Arabia a more attractive market for foreign investors.

He explained: “The unified national registration system is a major win for both local and foreign businesses. It removes the complexity of dealing with multiple agencies and provides a one-stop platform for all business-related registrations.”

This, he added, signals a more predictable and transparent operating environment, aligning with global standards and making market entry far smoother for international companies.

The reforms also provide enhanced trade name protection, which Al-Nesayan highlighted as crucial for businesses looking to scale both domestically and internationally.

“In today’s market, a business’s brand is often one of its most valuable assets,” he said. “By ensuring stronger protection for trade names, companies can confidently invest in their brand, knowing it’s secure. Over time, this will build consumer trust, enhance market presence, and support long-term growth.”

For those with existing sub-registers, a five-year grace period is being offered to either transfer or cancel their registrations. Chidiac pointed out that while this grace period offers flexibility, it also raises challenges for businesses regarding the company’s history and anteriority, particularly if they opt to cancel their sub-registers.

He explained that companies must carefully consider the potential impact on their business identity when making decisions during this transition phase.

Alongside these changes, the cabinet also approved a new real estate transaction tax system and other related measures. Chidiac explained that the new real estate law replaces the previous 15 percent VAT on real estate sales with a 5 percent tax on property ownership transfers.

He noted that this reform will not only ease the financial burden on businesses but also attract local and foreign investment into the real estate sector.

Certain transactions, such as inheritance distribution and charitable transfers, are exempt from this tax, which Chidiac believes will stimulate increased activity in the real estate market.

Al-Nesayan also highlighted the significance of this new real estate transaction tax system, noting that it complements the broader business reforms by promoting a more structured and transparent property market.

He explained that such transparency is essential as Saudi Arabia grows as a business hub, stabilizing property markets and supporting broader economic diversification efforts.

Chidiac added that legal counsel will play a crucial role in helping businesses navigate the transitional period for the new regulations, particularly regarding the five-year grace period for existing registrations.

He emphasized the need for businesses to stay informed and seek professional advice to ensure compliance with the updated regulations.

Al-Nesayan echoed this sentiment, advising businesses to engage with legal and business advisory services early on to fully benefit from the streamlined processes.

He added: “Being agile in adapting to these reforms will give businesses a significant competitive edge in this evolving landscape.”


Egypt central bank keeps overnight interest rates steady

Updated 27 December 2024
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Egypt central bank keeps overnight interest rates steady

CAIRO: Egypt’s central bank kept its overnight interest rates unchanged on Thursday, as expected, saying that while inflation was set to decelerate sharply in early 2025 it nonetheless remained high.

The bank’s monetary policy committee kept the lending rate at 28.25 percent and the deposit rate at 27.25 percent, it said in a statement.

The unanimous forecast in a Reuters poll of 12 analysts was that the committee would keep rates steady.

Egypt’s headline inflation dipped in November to 25.5 percent, its lowest since December 2022, and has been trending downwards from a record high of 38.0 percent in September 2023.

“Inflation is projected to ease substantially in 2025, as the cumulative impact of monetary policy tightening and favorable base effect materializes, with a notable decline in Q1 2025 and convergence to single digits by H2 2026,” the statement said.

It added that according to leading indicators, economic growth accelerated in the second half of 2024 from the 2.4 percent recorded in the second quarter. 

“The committee judges that the current policy rates remain appropriate to maintain a tight monetary stance until a significant and sustained decline in inflation is achieved, and expectations are firmly anchored,” the statement said. 


Oil Updates — prices set for weekly gain on China stimulus optimism 

Updated 27 December 2024
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Oil Updates — prices set for weekly gain on China stimulus optimism 

RIYADH: Oil prices were little changed on Friday but were set for a weekly rise amid optimism that economic stimulus efforts will prompt a recovery in China, but a stronger dollar capped gains, according to Reuters. 

Brent crude futures fell 2 cents to $73.24 a barrel by 08:35 a.m. Saudi time. US West Texas Intermediate crude was at $69.61, down 1 cent, from Thursday’s close. However, on a weekly basis, Brent was up 0.4 percent and WTI rose 0.2 percent. 

The World Bank on Thursday raised its forecast for China’s economic growth in 2024 and 2025, but warned that subdued household and business confidence, along with headwinds in the property sector, would keep weighing it down next year. 

China, the world’s biggest oil importer, revised upwards its 2023 gross domestic product estimate by 2.7 percent, but also said the change would have little impact on growth this year. 

Chinese authorities have agreed to issue 3 trillion yuan ($411 billion) worth of special treasury bonds next year, Reuters reported this week citing sources, as Beijing ramps up fiscal stimulus to revive a faltering economy. 

However, a stronger US dollar weighed on oil prices and capped gains. The greenback has risen about 7 percent this quarter and remained pinned at a near two-year peak against major peers after the Federal Reserve signaled slower rate cuts in 2025. 

A stronger dollar makes oil more expensive for holders of other currencies. 

The latest weekly report on US inventories from the American Petroleum Institute industry group showed crude stocks fell last week by 3.2 million barrels, market sources said on Tuesday. API/S 

Traders will be waiting to see if the official inventory report from the US Energy Information Administration confirms the decline. The EIA data is due at 9 p.m. Saudi time on Friday, later than normal because of the Christmas holiday. 

Analysts in a Reuters poll expect crude inventories fell by about 1.9 million barrels in the week to Dec. 20, while gasoline and distillate inventories are seen falling by 1.1 million barrels and 0.3 million barrels respectively. 


ROSHN launches first residential community in Makkah

Updated 26 December 2024
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ROSHN launches first residential community in Makkah

JEDDAH: Saudi Arabia’s leading property developer, ROSHN, has officially launched its first residential community in Makkah, marking a significant milestone in the company’s efforts to improve the city’s living standards while supporting the national development goals outlined in Vision 2030.

The launch event for the Al-Manar Community project, which is ROSHN’s inaugural residential development in Makkah, took place under the patronage of Makkah Gov. Prince Khaled Al-Faisal. The groundbreaking ceremony was attended by a host of prominent figures, including Makkah Mayor Musaed bin Abdulaziz Al-Dawood, Royal Commission for Makkah and Holy Sites CEO Saleh bin Ibrahim Al-Rasheed, Real Estate General Authority CEO Abdullah Al-Hammad, and ROSHN’s acting CEO Khaled Jawhar. The event also saw participation from officials across both the public and private sectors.

Strategically positioned, the Al-Manar community is just a 20-minute drive from the Grand Mosque, less than an hour from King Abdulaziz International Airport in Jeddah, and only two minutes from Makkah’s western gateway. The development’s design thoughtfully integrates the region’s rich cultural and architectural heritage, blending modernity with tradition.

The Saudi government, under Vision 2030, has set ambitious targets to boost homeownership among citizens, aiming for 70 percent by the end of the decade.

ROSHN is playing a pivotal role in achieving this goal by developing large-scale residential projects that offer high-quality and affordable housing options for Saudi citizens. These initiatives are in line with the government’s strategy to expand the housing sector, elevate living standards, and provide homes for the country’s growing population.

At the ceremony, attendees were given a tour of model villas and previewed the diverse residential designs available within the community. The Al-Manar development will feature a variety of villas alongside essential amenities such as schools, mosques, shopping centers, healthcare facilities, open spaces, and recreational areas.

Khaled Jawhar, acting CEO of ROSHN, explained that the project spans over 21 million sq. meters and will provide more than 33,000 housing units. Additionally, it will offer more than 150 facilities designed to meet the needs of residents and support community well-being.

Saleh bin Ibrahim Al-Rasheed, CEO of the Royal Commission for Makkah and Holy Sites, emphasized the significance of the Al-Manar community as the first fully integrated ROSHN development in Makkah.

“Located at the city’s western gateway, within the Haram boundaries, this project reflects our commitment to facilitating impactful developments that drive long-term growth and sustainability,” Al-Rasheed said.