TheFace: Shahd Attar, Saudi digital transformation consultant

Shahd Attar with her husband and children. (AN photo by Ziyad Alarfaj)
Updated 08 November 2019
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TheFace: Shahd Attar, Saudi digital transformation consultant

I remember exactly the moment I decided to pursue a career in technology. I was born into a home where there were hundreds of computers and devices lying around. My father is an electrical engineer who founded a software company and then went on to run several other IT companies. He was a CEO by day and a gamer by night. Technology was a way of life for us and our house was a perpetual computer lab. Whenever he would dismantle a PC to install a new graphics card, he would use my small hands to hold the tiny screws for him, and I knew then as I stared in fascination at my dad whilst he operated on the mysterious green board, shiny interior and intertwined highway looking cables, that I would be hooked for life.

My career formally started at Cisco, a global leader in networking solutions. It was a dream come true to me. Reality hit me very quickly when there were not many other women around, especially after graduating from an all-girls school. I realized then that a noble higher calling would be to play an active role in bringing more women into the workforce and collectively working with everyone on creating a positive environment that celebrates diversity. However, after many years of dealing through the various challenging and rewarding situations, those colleagues became my friends, supporters and mentors. It was the growing pains that we, as a society, had to go through to transform, to find the right balance and the right culture that defines the new Saudi Arabia.

As our country marches into the future, global markets and technology will undoubtedly be the underlying enabler for many years to come. That is how I got to where I am today as a consultant in digital transformation with Accenture. I work with many clients everyday on leveraging technologies such as big data, the Internet of Things and Cloud Computing to change the way they do business and to enable them to innovate and deliver new digital experiences that are memorable and customer-centric. Change is happening quickly, and I am fortunate to be part of this positive momentum.

"There are so many wonderfully talented professional women in the market, but many employers have difficulty finding them. This invisible cultural barrier is slowly disappearing."

Talent shortage in technology is no joke, we are racing against time to fill the jobs required to execute all the digital transformation initiatives. Employing women is no longer optional, it is mandated by the government. I cofounded a nonprofit called “CellA,” which means “connection” in Arabic, in order to promote women’s economic participation in Saudi Arabia, supported by Al-Nahda Foundation. Professional women needed a platform in Saudi Arabia to connect to find jobs and to grow their careers through inspiration, mentoring and personal development. We held regular meetings and ran many events where great female role models spoke about their journey and the challenges they faced. I am so proud of the incredibly positive force of energy we created for women in Saudi Arabia.

There are so many wonderfully talented professional women in the market, but many employers have difficulty finding them. This invisible cultural barrier is slowly disappearing. However, over the years I have met and spoken with hundreds of women and I understand many of the problems and challenges they face. I continue to speak up and advocate for them and be personally inspired by their achievements and stories.

Recently, we held the largest meetup for women in technology in Riyadh, at the Ministry of Communication and Information Technology. 1,500 women attended all-female technical panels and workshops. Today, no one can say that there are no women in cybersecurity, data science or any field of technology. It has been a great and rewarding personal journey, from feeling lonely to seeing hundreds like me, sharing the same passion and aspirations and realizing great career heights.

Like my father, my mother also influenced my personality and brought me balance. She is the reason I look up from the screen of my computer and to try to connect to people. She taught me kindness, empathy and positivity. She taught me to how to love life and give love. I have been blessed with a son and a daughter and a wonderful husband. It is for my family that I work and hope for a brighter and better future. I am blessed to be in a professional position that sets the foundations for the future of my country. 

 


Rays of creativity: Noor Riyadh concludes after bright run

Updated 14 December 2024
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Rays of creativity: Noor Riyadh concludes after bright run

  • Festival aims to safeguard ‘Saudi Arabia’s cultural and natural heritage,’ says Nouf Al-Moneef

RIYADH: Noor Riyadh 2024 concluded on Saturday after 17 days filled with creativity, art, and culture.

The festival, held under the theme “Light Years Apart,” featured artworks from more than 60 Saudi and international artists across three hubs: King Abdulaziz Historical Center, Wadi Hanifa, and JAX District.

Each piece was inspired by the history and culture of the Kingdom, weaving together tradition and creativity. The artworks explored the bond between humans and the environment, and emphasized the importance of preserving natural resources.

Fahd Alnuaimah’s light installation “Mangiah” depicted a caravan of white camels and masterfully brought to life the spirit of the desert. Saeed Gamhawi, meanwhile, created a sculpture symbolizing the unification of the Kingdom, composed of 21 lit columns, which became a striking icon of this year’s event.

“Energy of Vision” was an interactive installation created by Hmoud Al-Attawi that embodied the Kingdom’s vision for a bright and prosperous future, glowing brighter when sensors detect a presence nearby. The artwork depicts how “how human contributions are vital to growth and progress,” according to the artist’s statement.

Dr. Effat Fadag, curator of Noor Riyadh 2024, told Arab News that the festival is a valuable opportunity to foster artistic collaboration and knowledge exchange between creators from the Kingdom and around the world.

“This exchange significantly supports local artists and plays a pivotal role in the growth of Riyadh’s art scene, solidifying the city’s position as a global hub for contemporary art,” she said.

One of the key goals of the festival is to enhance the quality of life in the capital by providing an inspiring platform that brings together families, artists, and creatives, encouraging them to embark on a journey of artistic discovery, and “transforming Riyadh into a vibrant cultural destination teeming with creativity,” Fadag added.

Festival director Nouf Al-Moneef noted that Nour Riyadh underscores Saudi Arabia’s position as a cultural and creative hub in the region. 

“(The) festival captivated global attention with its extraordinary art installations, while shining a spotlight on the vital importance of safeguarding Saudi Arabia’s cultural and natural heritage,” she said. “Noor Riyadh 2024 was a resounding success, showcasing Saudi Arabia’s ability to host world-class events.”


Saudi women shine at Riyadh falconry festival

Updated 14 December 2024
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Saudi women shine at Riyadh falconry festival

RIYADH: Saudi female falconers expressed their joy at participating in the King Abdulaziz Falconry Festival, organized by the Saudi Falconry Club.

The festival, held at the club’s headquarters in Malham, north of Riyadh, runs until Dec. 19 and features prizes exceeding SR36 million ($9.6 million) for both the Al-Mellwah racing and Mazayen (falcon beauty pageant) competitions.

Participants expressed their gratitude to the club for dedicating a special round to women, saying that this step is significant as it allows them to pursue their hobby professionally under strict regulations, the Saudi Press Agency reported

Huda Al-Mutairi, a falconer, said she has previously taken part in falconry competitions and won first place, noting that she is the first Saudi falconer with a disability.

Al-Mutairi added that she has prepared well to compete for first place in this festival.

The festival is a three-time Guinness World Record holder for hosting the world’s largest gathering of falcons, SPA reported.

It brings together top falconers from around the world to celebrate the cultural heritage of falconry, encourage competition, and ensure its sustainability for future generations.

The club’s CEO, Talal Al-Shamaisi, said the festival’s primary aim was “to advance falconry as a cultural hobby, while preserving and promoting this Arab tradition.”


Kingdom arrests 19,831 illegals in one week

Updated 14 December 2024
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Kingdom arrests 19,831 illegals in one week

Riyadh: Saudi authorities arrested 18,489 people in one week for breaching residency, work and border security regulations, the Saudi Press Agency reported on Saturday.

According to an official report, a total of 11,358 people were arrested for violations of residency laws, while 4,994 were held over illegal border crossing attempts, and a further 3,479 for labor-related issues.

The report showed that among the 1,303 people arrested for trying to enter the Kingdom illegally, 60 percent were Ethiopian, 38 percent Yemeni, and 2 percent were of other nationalities.

A further 173 people were caught trying to cross into neighboring countries, and 25 were held for involvement in transporting and harboring violators.

The Ministry of Interior said that anyone found to be facilitating illegal entry to the Kingdom, including providing transportation and shelter, could face imprisonment for a maximum of 15 years, a fine of up to SR1 million ($260,000), as well as confiscation of vehicles and property.

Suspected violations can be reported on the toll-free number 911 in the Makkah and Riyadh regions, and 999 or 996 in other regions of the Kingdom.


KSrelief’s global humanitarian activities continue 

Updated 14 December 2024
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KSrelief’s global humanitarian activities continue 

RIYADH: The King Salman Humanitarian Aid and Relief Center (KSrelief) continues with its work in various countries, delivering support and services to needy individuals ranging from prosthetics to winter clothing.

KSrelief delivers food and hygiene kits to earthquake-hit northern Syria. (SPA)

In Syria’s northern city of Aleppo, the Saudi aid agency distributed food and hygiene kits to 797 families in earthquake-hit areas, benefiting 4,782 individuals.
In Afghanistan, 100 shelter kits were handed out by KSrelief on Friday in the Yakawlang District of Afghanistan’s Bamyan Province. The kits, benefiting 600 people, are part of this year’s shelter project for those returning from Pakistan and those affected by floods.

KSrelief handed out 100 shelter kits were handed out on Friday in the Yakawlang District of Afghanistan’s Bamyan Province


KSrelief also provided prosthetic limbs to nine Ukrainian refugees in Rzeszow, Poland, as part of a medical mission this week.

KSrelief provides prosthetic limbs to Ukrainian refugees in Poland (SPA)


In Yemen’s Hadhramaut, KSrelief launched a vocational training program with a Yemeni civil-society organization to train 200 young men and women. 
The program will train displaced people and host community members in eight vocational skills and help them find jobs.

KSrelief distributes winter vouchers in Lebanon (SPA) 


In Lebanon, KSrelief distributed 1,009 winter clothing vouchers in the Beqaa Governorate and Zgharta District. The vouchers allow recipients to choose their own winter clothes from approved stores. The initiative has benefited 1,009 orphans, people with disabilities, Syrian refugees and members of the host community.


KSrelief distributes winter vouchers in Lebanon (SPA)

 


Why restoring ecosystem balance is crucial for economies, societies, and wildlife

Updated 14 December 2024
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Why restoring ecosystem balance is crucial for economies, societies, and wildlife

  • Biodiversity loss weakens ecosystems, driving migration and potential conflict, says UN Environment Programme director
  • Saudi Green Initiative announces $60 million in environmental projects as 12-day COP16 conference concludes in Riyadh

RIYADH: Imbalanced ecosystems and biodiversity loss, driven by habitat destruction, pollution, or climate change, are key challenges the Saudi Green Initiative is tackling to mitigate their environmental, economic, and social impacts.

The decline of certain species can destabilize food systems, leading to overpopulation of others and resource depletion. This imbalance, whether driven by natural factors or human activities, often degrades habitats as unchecked species overgraze or consume vegetation.

“The highest point of the mountain is connected to the deepest point in the ocean,” said Mohammad Qurban, CEO of the Saudi National Center for Wildlife, explaining how environmental damage in one area is linked to issues elsewhere.

For instance, desertification in mountain peaks leads to soil erosion, which is carried by rain into the seas. Along with the soil, plastics and toxins from land and air pollute the water, destabilizing marine ecosystems, he told Arab News at the UN Convention to Combat Desertification’s COP16, which concluded in Riyadh on Friday.

“Where does this go? It goes to the ecosystem,” Qurban said, referring to the movement of toxins from land to the sea. “So, we start losing coral reefs, seagrass, and we start losing fish.

“We are all part of this system that we call the food web. It is a chain. With each link lost, we lose the next one and the next one.”

As part of its ecosystem management efforts to combat desertification, the Saudi government plans to plant 10 billion trees and rehabilitate 40 million hectares of land by 2030.

The Kingdom also aims to protect 30 percent of its land and marine areas by 2030 through the 30x30 initiative, which Qurban discussed last week during the session “MEAs Synergies for Strengthened Environmental Governance: Insights from the Bern III Conference,” held on the sidelines of COP16.

Qurban said disturbances in one animal population can have consequences elsewhere, such as the overpopulation of another species. In his recent interview with Arab News, he recounted an incident in which a farmer contacted him about a snake species affecting his soil. 

“He called me and told me to get rid of all the snakes. I said sure, but you have to promise me that you won’t complain if you witness an increase in rats and mice around the area because (the snakes) feed on them.”

As part of its ecosystem management efforts to combat desertification, the Saudi government plans to plant 10 billion trees and rehabilitate 40 million hectares of land by 2030. (SGI)

The UN has said that a million animal and plant species worldwide are at risk of extinction as a result of human-induced environmental issues.

Biodiversity loss also reduces resilience, making ecosystems more vulnerable to external shocks, such as diseases or climate events.

“Having a balanced ecosystem means the rains will come when we expect them to come, means the cold comes when it’s just right for our crops to get a little of a nip in the air, and means that the sun comes out at the right time when the grains have to ripen and dry under the sun. That is a balanced ecosystem,” Inger Andersen, executive director of the UN Environment Programme, told Arab News.

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Restoring balance is essential for maintaining healthy ecosystems, which sustain life on Earth, including human communities that depend on these natural systems for resources and services.

“Some people who are living in the cities may not think that they are relying on the ecosystem because they get their food from the grocery store,” Andersen said. “But the reality, of course, is that there is an ecosystem somewhere in the world that provides that food that they purchased. So, we are all relying on that ecosystem.”

DID YOU KNOW?

  • The Imam Turki bin Abdullah Royal Nature Reserve Development Authority protects 90 percent of the reserve with more than 100 rangers patrolling it.
  • About 700,000 trees have been planted in the reserve to improve vegetation cover, according to CEO Mohammed Al-Shaalan.
  • The reserve, which is in the Kingdom’s northeast, spans several regions, including Jawf, Qassim, Hail, Northern Borders, and the Eastern Province.

Furthermore, an unstable ecosystem imposes a financial burden on the government for restoration and ongoing maintenance.

In Asir, in the Kingdom’s southwest, the decline in Arabian leopard populations led to a significant increase in the baboon population. Large troops of baboons, typically found in the southern mountain ranges, have negatively affected local communities. As a result, despite the region’s stunning landscapet, tourism in the area has declined in recent years.

“People lost tourists in Asir because of the baboons,” said Qurban, citing safety concerns. “Some people abandoned their farms; they abandoned their farms completely in Asir and Al-Baha.”

And while some argue that protecting and restoring a sustainable environment is costly to the economy, other business owners believe the cost of sustainable development depends on their objectives.

In Asir, in the Kingdom’s southwest, the decline in Arabian leopard populations led to a significant increase in the baboon population. (SPA)

During a panel discussion at COP16, Prince Khaled bin Alwaleed, CEO of the asset management company KBW Ventures, discussed the economics of ecosystems and the real financial costs of implementing green development.

He said that solutions vary by location and must align with the private sector’s objectives to effectively implement sustainable development goals.

“It is not a one size fits all,” he said. “It is a bouquet of opportunities that you have to be customized for it to be actually scalable and profitable for the private sectors and industries in these private sectors to actually flourish.”

During a panel discussion at COP16, Prince Khaled bin Alwaleed, CEO of the asset management company KBW Ventures, discussed the economics of ecosystems and the real financial costs of implementing green development. (AN Photo by Huda Bashatah)

Although securing a balanced ecosystem may be costly, the Kingdom made several significant announcements at COP16 over the past two weeks regarding environmental projects.

The Saudi Green Initiative launched five new projects worth $60 million, reflecting the Kingdom’s bold environmental strategy and commitment to sustainable development. This brings the total investment in SGI projects to more than $188 billion.

But Saudi Arabia is not alone in its commitment to green development; many countries share this goal. However, some urban activities can inadvertently harm the environment despite efforts to protect it.

Damage to soil and polluted water sources have also increased social pressure in some communities, prompting people to migrate to regions with better environmental conditions for their families and future.

“If the ecosystem is so imbalanced that I can no longer farm, that I can no longer sustain my family, and I can no longer feed my children, I have only one choice, and it has been the same for thousands of years,” Andersen said. “I will walk.”