The Saudi Public Transport Company (SAPTCO) in cooperation with King Abdullah University of Science and Technology (KAUST), has launched an on-demand ride-sharing service exclusively in the university’s campus.
“Rekab” is an innovative digital service for mobility with a new sharing concept utilizing technically equipped vehicles.
Khaled Al-Mudaifir, chairman of SAPTCO, said the service is a result of a strategic partnership between the company and the university, supported by joint efforts, and aims to achieve the goals of the Kingdom’s Vision 2030.
“This service is an important step as part of KAUST’s endeavors to be a true model for smart cities, in the hope that we see the service available in the various regions of the Kingdom and in future projects such as Neom, Qiddiya and others,” said Tony Chan, president of KAUST.
SAPTCO and KAUST also signed a memorandum of understanding to provide innovative solutions and systems for transportation and logistics, as well as to cooperate on research on transport systems to achieve the goals of Vision 2030.
“Rekab” users can call a vehicle to drive them wherever they want, using a smart device application. The service aims to contribute to creating a vibrant community and an advanced lifestyle, and seeks to develop innovative smart mobility solutions that enrich the experience of individuals and society.
SAPTCO launches ride-sharing service in KAUST
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SAPTCO launches ride-sharing service in KAUST
- SAPTCO and KAUST also signed a memorandum of understanding to provide innovative solutions and systems for transportation and logistics
Hyundai partners with Saudi Ministry and NetZero to plant 20,000 trees
Hyundai Motor Company Middle East and Africa, in collaboration with the Saudi Ministry of Environment, Water and Agriculture, and Netzero, has announced a new initiative to plant 20,000 trees across the Kingdom. This project aligns with Vision 2030’s goals, emphasizing sustainability and environmental stewardship within the Kingdom.
The announcement was made during a signing ceremony held at the Ministry of Environment, Water and Agriculture office in Riyadh, with attendance from Hyundai, the Ministry’s Sedra Program, and Netzero.
The tree-planting campaign is designed to have a substantial impact on CO2 absorption, ecosystem restoration, and overall sustainability efforts in the Kingdom. By enhancing green spaces, this initiative contributes to a healthier environment, supports biodiversity, and bolsters climate resilience.
Tarek Mosaad, business strategies and planning group director for Hyundai Middle East and Africa, said: “Hyundai’s commitment to environmental responsibility goes beyond vehicle manufacturing and marketing. The company strives to enhance customer trust through impactful corporate social responsibility initiatives, demonstrating that sustainable practices are at the core of its operations. This tree-planting project reflects Hyundai’s dedication to fostering a greener future for Saudi Arabia and underscores its role as a leader in sustainability.”
The benefits of this initiative are both environmental and social. By engaging local communities in the planting process, Hyundai aims to raise awareness about the importance of environmental conservation and inspire collective action toward a sustainable future. This initiative not only promotes a cleaner environment but also strengthens community bonds and encourages active participation in environmental stewardship.
As Hyundai continues to work hand-in-hand with the Saudi government and local distributors, this tree-planting initiative marks a key milestone in its ongoing journey to support Vision 2030.
GSMA M360 MENA opens in Doha with AI, digital partnerships at the forefront
M360 MENA opened its doors in Doha today with host sponsor Ooredoo Qatar, in partnership with the Ministry of Communications and Information Technology of Qatar. As mobile services are projected to contribute $360 billion to the region’s GDP, the event brings together leaders from the industry, technology, telecoms, and government sectors to foster the advancement of the MENA digital economy.
M360 MENA’s opening ceremony was led by Minister of Communications and Information Technology of Qatar Mohammed bin Ali Al-Mannai, alongside Group CEO of Ooredoo Aziz Aluthman Fakhroo and Head of MENA at GSMA Jawad Abbassi.
Key topics on this year’s M360 MENA agenda include the 5G monetization, the importance of building AI-ready networks, the smart projects unlocked by digital innovations, and the digital partnerships key to advancing the region’s digital economy.
Taking to the stage for keynote 1, GSMA’s Director General Mats Granryd said: “It’s fantastic to be hosting M360 MENA in Doha for the first time, and we look forward to exploring the powerful potential of AI, digital partnerships, and mobile connectivity for MENA. With mobile services projected to contribute $360 billion to the region’s GDP by 2030, M360 MENA stands as a powerful platform for collaboration and the innovation that will drive the region’s digital transformation.”
Ooredoo Qatar’s CEO Sheikh Ali bin Jabor Al-Thani said: “Hosting M360 MENA in Doha reflects Ooredoo Qatar’s commitment to advancing digital transformation across the region. We are proud to be at the forefront, leading initiatives in AI and 5G that have a direct impact on enhancing connectivity and quality of life for the people of Qatar. By collaborating with the GSMA and our regional partners, we are dedicated to creating a robust digital ecosystem that supports our nation’s vision of becoming a leader in technology and innovation. Together, we are laying the foundations for a future where digital connectivity empowers communities and strengthens our economy.”
Ooredoo is the latest partner to join the GSMA Open Gateway initiative in the Middle East region, joining other operators including E&, du, Omantel and Zain. Sixty-six mobile operator groups representing 278 networks and three-quarters of global mobile connections have now signed up to the initiative, alongside many of the world’s leading technology companies.
Early implementations of the GSMA Open Gateway initiative in MENA have focussed on fraud prevention and security, supporting the region’s drive toward digital collaboration. Launched at MWC Barcelona 2023, the GSMA Open Gateway is a framework of network APIs that provides developers with universal access to operator networks, designed to speed up the creation of new digital products and services.
Mobile Economy MENA 2024 report
The GSMA launched its Mobile Economy MENA 2024 report, which forecasts 5G will account for half of all mobile connections in MENA by 2030. The report finds that genAI adoption is gaining significant momentum across MENA, with operators leveraging AI to enhance customer service, optimize network performance, and drive new business opportunities.
Other findings include:
- In 2023, mobile technologies and services contributed 5.5 percent of MENA’s GDP, equating to $310 billion, while supporting approximately 1.3 million jobs.
- By 2030, mobile services will contribute $360 billion to the region’s GDP, driven by the growth of 5G and mobile Internet connectivity.
- 64 percent of the population — 427 million people — were subscribed to a mobile service at the end of 2023, while almost half (49 percent) were using mobile Internet.
- Licensed cellular IoT connections are projected to grow from 48 million in 2023 to 78 million by 2030.
This year’s M360 MENA also introduced the GSMA Foundry AI Use Case Library, featuring over 60 real-world AI use cases from across the globe, including Huawei, ZTE, Ericsson, Nokia, and IBM. The library showcases how AI is powering mobile technology in areas from customer service to network planning, with the GSMA aiming to rapidly expand the library with use cases across the mobile ecosystem.
Speaker session recordings, news releases, and photography from M360 MENA 2024 are available in the event press zone.
Presented by the GSMA, M360 is a series of global events that unify the regional mobile ecosystem. The events aim to discover, develop and deliver innovation that serves as the foundation for positive business environments and societal change. The calendar of GSMA events returns next year, beginning with MWC Barcelona, which returns to the Fira Gran Via between March 3-6, 2025.
OYO launches premium hotel brand ‘Sunday’ in KSA
Global hospitality technology company OYO has launched its premium hotel brand Sunday in Saudi Arabia with the opening of Sunday Emerald Hotel in Jeddah. It is a 72-room property on Saeed bin Zaqr Street, near to popular tourist hotspots such as the world’s tallest unsupported flagpole, King Fahad’s Fountain and Bicycle Square in Jeddah.
There are multiple food and beverages outlets in the hotel to cater to the different requirements of the guests.
OYO has strategically chosen Jeddah to launch its Sunday brand of hotels in Saudi Arabia, recognizing the city’s role as a critical transit hub for millions of Muslim pilgrims traveling to Makkah and Madinah, especially during the Hajj and Umrah seasons. This religious importance draws a vast influx of visitors annually, many of whom seek premium accommodation options to enhance their pilgrimage experience.
Through the Sunday brand, OYO will meet this demand by offering high-quality stays that blend comfort, convenience, and cultural sensitivity. It breaks away from the mold of traditional hotels and offers a unique proposition of modern-day luxury coupled with mindfully curated experiences that enable guests to unwind at their own pace.
Sunday Hotels offer an immersive experience, designed to engage the local community, and showcase creativity. Each property has a dedicated team of highly trained hospitality professionals that ensure personalized services for every guest. From the moment of arrival, guests are treated to a seamless check-in process, with staff available around the clock to cater to their needs.
One of the hallmarks of the Sunday brand is its luxurious amenities, designed to offer the ultimate in comfort and convenience. Each hotel features spacious and elegantly furnished rooms equipped with modern amenities such as high-speed Wi-Fi, flat-screen TVs, premium bedding, and well-appointed bathrooms. Many Sunday hotels also offer additional luxuries such as in-room dining, mini-bars, and premium toiletries. The concierge service provides travel arrangements, local recommendations, and any special requests, ensuring a memorable stay for all visitors.
Mohannd Bazerbashi, country head, OYO Saudi Arabia, said: “Through this launch, we aim to contribute to the Kingdom’s vibrant tourism ecosystem and drive a positive economic impact by creating local employment opportunities and fostering community engagement. It also aligns with Vision 2030’s ambition to attract 150 million visitors annually by 2030 and further strengthens OYO’s footprint in the Middle East region.”
According to the World Tourism Barometer by UN Tourism, Saudi Arabia recorded a 73 percent increase in the number of international tourist arrivals in the first seven months of 2024 compared to the same period of 2019.
OYO Hotels and Homes is a global hospitality chain with a presence in more than 35 countries. Sunday was originally launched in May 2023 in India by a joint venture between Softbank and Oravel Stays.
The first Sunday hotel was launched in the globally popular heritage destination Jaipur followed by the UK and Dubai.
New Continental GT Speed redefines grand touring
Bentley Saudi Arabia has announced the arrival of the new fourth-generation Continental GT Speed in January 2025, with customer deliveries already underway.
The new Continental GT Speed offers unmatched performance through its 782 PS ultra-performance hybrid powertrain. With a 4-liter V8 engine working in harmony with a 190 PS electric motor, drivers can experience the thrill of 0-60 mph in just 3.1 seconds, while enjoying up to 81 km of electric-only range. This combination of hybrid efficiency and exceptional power positions the Continental GT Speed as a truly extraordinary grand tourer, offering both performance and sustainability in one luxurious package.
Inside, the Continental GT continues Bentley’s reputation for peerless craftsmanship. The redesigned cabin introduces wellness seat technology, three-dimensional leather textures, and enhanced air ionization systems to elevate comfort. Bentley’s world-renowned attention to detail is evident through new dark chrome accents, alongside a customizable interior palette that allows customers to personalize every aspect of their vehicle. Whether through modern quilting or the optional Naim audio system, the Continental GT cabin embodies the height of automotive luxury.
Beneath its striking exterior, the new Continental GT Speed features a state-of-the-art performance active chassis with active all-wheel drive, all-wheel steering, and an electronic limited slip differential. This advanced system allows for an unparalleled balance of dynamic handling, grip, and control, while maintaining the renowned ride comfort Bentley is celebrated for. Paired with a 50:50 weight distribution, this latest generation offers an agile yet composed driving experience, making it the most versatile Continental GT yet.
Bentley’s designers have revolutionized the look of the new Continental GT. The car’s face features single headlamps, the first of its kind since the 1950s, giving the car a more determined and modern expression. From its muscular stance to its endless bonnet, the car’s exterior exudes power and elegance, embodying Bentley’s design philosophy of blending luxury with performance.
Both coupe and convertible models will be handcrafted at Bentley’s Dream Factory in Crewe, England, offering customers an experience like no other. With production and deliveries now taking place all over the world, this new Continental GT Speed is set to redefine grand touring for customers.
Cenomi Centers inks deal for Jawharat Riyadh cooling plant
Cenomi Centers, the largest owner, operator and developer of contemporary lifestyle centers in Saudi Arabia, has announced the signing of a collaboration agreement with Arabian Cooling for Cooling and Air Conditioning — a joint venture of FAS Energy and Sojitz Corporation — to build, own, operate and transfer a new, environmentally best-in-class cooling plant that will service the flagship Jawharat Riyadh development and deliver significant savings in electricity consumption.
Cenomi Centers will work together with FAS Energy and Sojitz Corporation, to ensure the delivery of efficient and sustainable cooling solutions in line with the highest standards. Jawharat Riyadh will be the first Gold LEED certified mall alongside Jawharat Jeddah.
As part of the agreement, no upfront capital expenditure will be required by Cenomi Centers. Cenomi Centers will save approximately 13 MWhr every year in electricity consumption delivering around SR4 million ($1.06 million) savings annually. The total savings over 25 years is estimated at approximately SR100 million. In addition, it is anticipated that Cenomi Centers will save approximately 30 percent in operation and maintenance costs including replacement costs every year.
The new central cooling plant will provide increased efficiency compared to traditional cooling systems, resulting in a reduced carbon footprint. According to the US Environmental Protection Agency calculator, the plant will save the equivalent of 1 million gallons of gasoline annually.
It will have a capacity of 12,500 refrigeration tons for a period of 25 years starting from the commercial operation date, spanning over 350,000 square meters and achieving LEED certification. It includes dedicated offices for the operations team, hybrid cooling technology based on water cooled and air-cooled chillers and a thermal energy storage tank with a capacity exceeding 14,000 cubic meters. It also comprises water pumps, a heat exchanger, electrical equipment and all necessary components to fully equip and operate the plant.
The district cooling plant will have a greater degree of automation, which will reduce manual intervention and hence lead to improvements in efficiency. It will also deliver significant benefits to retailers who will not need to install individual cooling units or manage their operations and maintenance.
Alison Rehill Erguven, CEO of Cenomi Centers, said: “I’m proud to announce the collaboration with FAS Energy and Sojitz Corporation to deliver this state-of-the-art cooling plant for Jawharat Riyadh. This agreement reflects Cenomi Centers’ ambitions to ensure that its developments are world-leading in sustainability. It represents a significant milestone in our sustainability strategy by delivering innovative energy solutions, which are aligned to Vision 2030. Not only will this collaboration deliver significant sustainability benefits through the reduction of electricity consumption, it will deliver an estimated SR100 million in monetary savings over the life of the contract.”
Turki Al-Hokair, CEO of FAS Energy, said: “FAS Energy, founded in 2013, is proud to lead the way in investing in carbon-efficient infrastructure. Initially focused on renewable energy, FAS Energy is now expanding into other sectors as well, such as district cooling.
“Through our collaboration with Cenomi Centers, we aim to combine the expertise of FAS Energy and Sojitz Corporation to deliver efficient cooling solutions that meet the growing demand for energy-efficient services in developments of this kind. These district cooling systems are designed to optimize energy consumption, reduce carbon footprints, and provide reliable, high-quality services.
“Collaborating with Cenomi Centers aligns with our commitment to sustainability, innovation, and contribution to Saudi Arabia’s Vision 2030. The implementation of these district cooling systems will not only benefit the environment but also enhance the overall experience for tenants and visitors within these developments.”
Yasushi Asano, general manager, Energy Solutions Department 2 (Middle East and CIS), Sojitz Corporation, said: “We’re excited to collaborate with Cenomi Centers on this flagship project. Providing sustainable and efficient cooling is one way we demonstrate our commitment to net-zero goals and a greener future. For us, this collaboration goes beyond technology — it’s about making a meaningful difference for communities and future generations.
“With HVAC systems accounting for a significant portion of greenhouse gas emissions and consuming over 50 percent of a building’s electricity, investing in efficient cooling infrastructure is crucial. We aim to continue investing in future technologies and implementing them at the root level to reduce energy consumption in cooling infrastructure, thereby promoting both environmental sustainability and operational efficiency.
“This initiative also reflects Sojitz’s commitment to supporting Saudi Arabia’s Vision 2030 and its sustainability objectives. As we continue to invest in efficient infrastructure, projects like this demonstrate our belief that responsible business practices are integral to progress and growth.”
To be completed at the end of 2025, the launch of Jawharat Riyadh and Jawharat Jeddah will be a watershed moment as Cenomi Centers pushes ahead with its ambitious growth pipeline to develop next-generation retail and lifestyle destinations in Saudi Arabia. Both malls will redefine the experiences of retail and leisure in the capital and nationwide. Jawharat Riyadh will introduce over 300 of the world’s most sought-after brands in more than 75 flagship stores, including 10 new brands to Riyadh.
The Arabian Cooling for Cooling and Air Conditioning has obtained a temporary license to operate district cooling services from the Saudi Electricity Regulatory Authority and any future developments regarding the JV’s acquisition of the final license will be announced at a later date.