UNESCO chief: Culture extremely important for opening up of Saudi Arabia

Audrey Azoulay has been UNESCO’s director-general since November 2017. Before that, she was the French minister of culture. (AP)
Short Url
Updated 14 April 2020
Follow

UNESCO chief: Culture extremely important for opening up of Saudi Arabia

  • Audrey Azoulay tells Arab News how UNESCO is responding to the effect of the pandemic on education

PARIS: As the global battle against the coronavirus disease (COVID-19) continues, the precautions introduced in most countries to slow the spread of the disease have affected every aspect of people’s daily lives.

The effect on education has been particularly striking, with many nations indefinitely closing schools, colleges and universities. This has created challenges not only for teachers and students, but also the organizations charged with overseeing and supporting education around the world.
At the forefront of this mission is the UN Educational, Scientific and Cultural Organization (UNESCO). Audrey Azoulay has been UNESCO’s director-general since November 2017. Before that, she was the French minister of culture.
She told Arab News how the organization is responding to the effects of the coronavirus crisis on learning by building a global coalition for education, and also talked about the organization’s other activities in the Middle East and beyond.
“The entire world had to respond to a reality that was unthinkable a few weeks ago: A life without schools,” she said. “More than 1.5 billion school and university students, 90 percent of learners worldwide, are no longer going to school because of COVID-19.
“UNESCO is faced with the challenge of ensuring the continuity of learning as much as possible under these circumstances, while also paying attention to the most vulnerable because inequalities are exacerbated in such situations.”
Azoulay said the organization convened an extraordinary virtual meeting in early March to which the ministers of education from every nation were invited. More than 70 took part and shared the challenges they face and how they are responding.
“It became clear that the need for cooperation, experience sharing and effective support would be great in all regions,” she said. “This is where the idea of a coalition comes from; it brings together actors who do not always work alongside one other. Among them are digital companies, such as Microsoft, Google, Amazon, Huawei and Orange, as well as international institutional partners and media groups such as the BBC.”
Digital technology is key to the continuation of education during the pandemic but it does not help everyone, Azoulay said, given half the world’s population does not have access to the Internet. There are also equality issues even in wealthy countries.
“This is why we encourage countries to combine high-tech, low-tech and no-tech solutions according to the local situation,” she said. “We are working on television and radio programs in Senegal and Gabon, and distributing tablets in Cameroon.”
Education ministers from the Middle East and North Africa played an active role in the meeting, Azoulay said, especially those from Jordan and Egypt.
“We also held discussions with the Saudi authorities, who are currently leading the G20,” she said. “We want to make sure the group takes into full account the educational challenges.” Even before the current crisis, Azoulay was working with Saudi authorities on other issues.

HIGHLIGHTS

• UNESCO is faced with the challenge of ensuring the continuity of learning as much as possible under these circumstances, while also paying attention to the most vulnerable because inequalities are exacerbated in such situations, says Audrey Azoulay.

• The organization arranged an unplanned meeting in early March to which the ministers of education from every nation were invited. More than 70 took part and shared the challenges they face and how they are responding, she says.

“I was invited by the Saudi Minister of Culture, Prince Badr bin Farhan Al-Saud, to visit Saudi Arabia in January on the occasion of the Nobel Prize conference,” she said. “It was held at AlUla’s exceptional venue of Hegra, which is a UNESCO World Heritage Site.
“I also had the opportunity to discuss the issues and the challenges facing the Kingdom’s presidency of the G20 with King Salman and Crown Prince Mohammed bin Salman.”
Azoulay recalled that in November Saudi Arabia was elected to UNESCO’s Executive Council, one of the main governing bodies of the organization, and holds a seat on the World Heritage Committee. She also highlighted the creation of the Saudi Ministry of Culture in June 2018 as a “significant development.”
“Prince Badr, the minister of culture, approached UNESCO for support to the establishment of this new governmental department and identification of its public policies,” she said.
“The second field of action discussed with Prince Badr was heritage and its preservation, particularly in the Arab world. We are working on a broad action plan with the Saudi authorities. It will include the fields of digital technology, sustainable cultural tourism, the safeguarding of traditional construction techniques, the preservation of World Heritage sites, and the promotion of creative economies.”
Azoulay also discussed UNESCO’s other responsibilities with Saudi authorities during her visit, including science, climate change, education and the establishment of a regulatory media environment consistent with international standards.
We signed a cooperation agreement through which we will help organize the (Ministry of Culture) in cooperation with UNESCO’s department of culture,” she said. “We also discussed the preservation of heritage, not only in Saudi Arabia but in the Arab world and the world in general.
“We are currently cooperating on such subjects as digital technologies and heritage. In fact, digital technologies are used at Al-Ula as well as at Mosul in Iraq. This intersection of digital technology and culture is under discussion with a view to strengthen cooperation between Saudi Arabia and UNESCO.

“Saudi Arabia was previously reluctant in terms of granting visas and sharing heritage. I think that culture is an extremely important vector for the opening up of the country, because with culture there comes also scientific, expert and visitor exchanges. At the end of the day, this cannot be anything but beneficial.”
Azoulay is already thinking about the type of global UNESCO initiatives that will be needed post-pandemic.
“We should push for an ambitious public support plan to be put together for the creative sector,” she said. “It has been affected more than ever before by the quarantine and the lockdown, especially the most fragile professions and their traditional craftsmen and artisans.”
Jordan is another country in which UNESCO plays an important supporting role, Azoulay said.
“We witness how essential is the role of investing in sciences and in scientific cooperation and how crucial it is when facing common challenges,” she said. “This has been made clear during the present COVID-19 crisis.
“In Jordan, near Amman, an exceptional research laboratory has been operating for two years. It was established under the patronage of UNESCO and we are proud to support it. It is an excellent scientific facility that uses electricity to produce intense beams of light brighter than the sun. This has allowed research teams to make significant progress in various fields, including medical, biological, archaeological and environmental areas.
“It is an intergovernmental institution that brings together countries (including Iran, Israel, Cyprus and Turkey). It constitutes an example to be followed and I call on the countries of the Arab world to become a part of it if they have not yet done so.”
UNESCO also plays other key cooperative roles in Jordan and beyond, Azoulay said.
“We have also discussed ways to better protect natural heritage,” she added. “We have to increase the number of protected lands and seas in the world. I think that this might be one of the lessons for the post-COVID world. The reason is that scientific studies have shown a link between the loss of biodiversity and the development of zoonoses, which are diseases originating from animals and transmitted to humans, which is what happened with COVID-19.”
Of course, the coronavirus crisis is only the latest threat to culture and tradition in the Middle East. Conflicts in places such as Syria, Jerusalem and Palestine continue to be a major concern.
“Among the 86 World Heritage sites located in Arab states, 20 are currently on the list of endangered World Heritage sites,” said Azoulay.
“The situations in Yemen and Syria is of particular concern to me….Sadly, the conditions for a massive reconstruction operation on the ground have not yet been met. Consequently, we are focusing mostly on technical training and documenting the situation. And, the same way we are implementing our ambitious “Revive the spirit of Mosul” initiative in Iraq, we also stand ready to do more in Yemen and Syria whenever conditions are met.”

 


Saudi program empowers youth as global ambassadors

Updated 24 sec ago
Follow

Saudi program empowers youth as global ambassadors

  • New graduates set to advance Saudi Arabia’s global diplomacy, Vision 2030

RIYADH: Saudi Arabia’s Youth Leaders Program welcomed its latest group of graduates on Monday, the Saudi Press Agency reported.

The new graduates are the seventh group to complete the initiative, run by the Salam Project for Cultural Communication under the patronage of Foreign Minister Prince Faisal bin Farhan.

Deputy Foreign Minister Waleed Elkhereiji attended the event, expressing gratitude to King Salman and Crown Prince Mohammed bin Salman for their continued support of Saudi citizens.

He emphasized the Kingdom’s commitment to equipping youth with the skills needed to effectively represent the nation internationally.

Elkhereiji noted that the program aligns with Saudi Vision 2030 by empowering young people to become influential global ambassadors.

Launched in 2018, the program has seen 432 young men and women graduate across seven cohorts, the SPA reported.

Notably, 240 graduates have participated in over 120 international conferences both within and outside the Kingdom, leveraging the program’s comprehensive curriculum, which covers key areas such as Saudi Vision 2030, intercultural communication, global issues, international representation, media engagement, the UN Sustainable Development Goals, and international diplomacy.

Mohammed Al-Sayed, executive director of the project, said it aims to support efforts to build bridges of cultural communication with diverse peoples and cultures.


Japan hopes to attract more Saudi travelers through exhibitions in Kingdom

Updated 06 January 2025
Follow

Japan hopes to attract more Saudi travelers through exhibitions in Kingdom

DUBAI: As Japan and Saudi Arabia approach their 70th anniversary of diplomatic relations, the Japan National Tourism Office is planning more exhibitions to attract Saudi travelers, the organization’s Dubai executive director Daisuke Kobayashi said.

Kobayashi told Arab News Japan that JNTO hopes to maintain “strong partnerships” with local travel agencies and related organizations.

“Through these collaborations, we aim to deliver more comprehensive and engaging information to Saudi travelers, encouraging them to discover the unique experiences Japan has to offer,” he said.

There are as yet no plans to open a JNTO office in Saudi Arabia, Kobayashi said. However, he confirmed that the organization will continue its promotional activities in the Kingdom to meet the growing interest in Japan from Saudi travelers.

In December 2024, JNTO held its first event in Riyadh, titled “Feel Your Four Seasons.”

The exhibition provided visitors with an introduction to Japan’s diverse seasonal attractions, including luxury travel experiences.

Kobayashi told Arab News Japan that since the event, JNTO had observed a “significant increase in Saudi travelers’ interest in visiting Japan.”

“During the event, we noted a strong desire among attendees to travel to Japan, particularly in the spring to experience cherry blossoms,” he said. “We also noticed growing curiosity about Japan’s summer and winter offerings. Visitors showed interest in natural landscapes, summer festivals, and winter activities such as enjoying snow-covered scenery.”

Expo 2025 Osaka, Kansai in April is also a big tourist attraction for Saudi and GCC travelers.

According to Kobayashi, travelers from the region are usually most interested in traditional Japanese accommodations such as ryokan (Japanese-style inns), which often include onsen (hot spring) experiences and authentic Japanese cuisine.

Anime and manga’s popularity in the Middle East is also a key reason why Arab travelers choose Japan for a vacation.

From a cultural aspect, Kobayashi said that Japanese and Arab cultures share similar values, which can help to put Saudi travelers at ease.

“The cultural parallels create a sense of familiarity and comfort for travelers from Saudi Arabia and the broader GCC region when visiting Japan,” he said. “Whether it’s exploring Japan’s traditional tea ceremonies, staying in ryokan, or simply interacting with the warm and respectful Japanese hospitality, these experiences resonate deeply with visitors from Saudi Arabia.”

According to Kobayashi, in the first half of 2024, there was a 72.2 percent increase in visitors from Saudi Arabia to Japan, compared with the same period in 2023.


Saudi FM meets US envoy to discuss developments in Lebanon

Updated 06 January 2025
Follow

Saudi FM meets US envoy to discuss developments in Lebanon

  • Explored collaborative efforts to address challenges facing Lebanese people and in broader region

RIYADH: Saudi foreign minister Prince Faisal bin Farhan met with Amos Hochstein, the US Special Envoy to Lebanon, on Sunday at the Ministry of Foreign Affairs headquarters in Riyadh.

The meeting focused on regional issues, with particular attention given to the situation in Lebanon, the Saudi Press Agency reported. 

Both sides exchanged views on recent developments and explored collaborative efforts to address the challenges facing the Lebanese people and the broader region, SPA added.

Also in attendance was Prince Yazid bin Mohammed bin Fahd Al-Farhan, advisor to the Minister of Foreign Affairs for Lebanese Affairs, who contributed to the discussions.


Saudi leadership offers condolences after death of Jordan’s Princess Majda

Saudi Arabia’s King Salman and Crown Prince Mohammed bin Salman. (File/SPA)
Updated 05 January 2025
Follow

Saudi leadership offers condolences after death of Jordan’s Princess Majda

  • Princess Majda passed away in Amman on Jan. 3, the Royal Hashemite Court said
  • Swedish-born princess was born Margaretha Inga Elisabeth Lind and became known as Princess Majda after her marriage.

RIYADH: Saudi Arabia’s King Salman and Crown Prince Mohammed bin Salman sent cables of condolences to the king of Jordan after the passing of Princess Majda Raad, Saudi Press Agency reported on Sunday.

Jordan’s King Abdullah attended the funeral of Princess Majda, the wife of Prince Raad bin Zeid, at the Royal Cemetery on Friday, The Jordan Times reported.

Princess Majda passed away in Amman on Jan. 3, the Royal Hashemite Court said. The Swedish-born princess was born Margaretha Inga Elisabeth Lind and became known as Princess Majda after her marriage.


New community initiative brings Saudi artisans together for ‘Year of Handicrafts’

Updated 05 January 2025
Follow

New community initiative brings Saudi artisans together for ‘Year of Handicrafts’

  • Workshops held for aspiring artisans and crafters
  • Events will be held throughout the year

RIYADH: The Royal Institute for Traditional Arts launched a new community initiative on Saturday with a packed day of workshops and discussions with inspiring figures in the handicrafts field.

As 2025 kicks off with the Ministry of Culture labeling it the “Year of Handicrafts,” TRITA aims to bring a sense of camaraderie to artisans and aspiring crafters with its “Wrth Community,” which will host several events through the year.  

The Royal Institute for Traditional Arts will bring a sense of camaraderie to artisans and aspiring crafters with Wrth Community. (AN photos by Abdulrhman Bin Shalhoub)

Nermeen Al-Naimi, an artisan at TRITA, told Arab News: “Today, the community of Wrth started, so that’s very good for artisans because we are looking for somewhere we can belong.

“Wrth is the place we belong now with this community, it’s more like a second house for us because we exchange experiences, we exchange techniques and tools and stuff like that. It’s a growing kind of family, so we’re happy that they made this step today, and we’re grateful.”

The Royal Institute for Traditional Arts will bring a sense of camaraderie to artisans and aspiring crafters with Wrth Community.
(AN photos by Abdulrhman Bin Shalhoub)

The six-hour event brought artisans at various levels and from various crafts together for a day of engagement through workshops on traditional crafting with wood, metals, clay, and stones.

Silversmiths Ayat Dhahi and Revan Abdulsabour shared their expertise on sculpting and formation, from design to implementation, while others, such as sculptor Helwa Al-Atawi, shared success stories of turning a passion into a career.

Jewelry Designer Rughad Alhogail chimed in with her entrepreneurial experience of taking local crafts to international markets during a discussion. (Supplied)

Jewelry designer Rughad Al-Hogail weighed in with her entrepreneurial experience of taking local crafts to international markets.

Al-Naimi is an instructor for jewelry manufacture and design, but came to the inaugural Wrth event as a student, signing up for a wood-carving workshop that allows participants to identify the types of traditional engravings in the Najd region, and producing a wooden coaster using the technique with a copper inlay.

The six-hour event brought in artisans at various levels and crafts together for a day of engagement through workshops on traditional crafting with wood, metals, clay, and stones. (Supplied)

“I decided to go back to wood because I did clay before, and I did metals before, so I wanted to incorporate wood in my designs …

“It has metal in it, so, the experience was amazing because I use metal combined with wood, combined with a little bit of this technique.”

Workshops at the Wrth Community event explored traditional engraving modeling methods, their use in the manufacture of innovative products, and employing traditional engravings in contemporary arts. (AN Photo Abdulrhman Bin Shalhuob)

Other workshops explored traditional engraving methods, their use in the manufacture of innovative products, and employing traditional engravings in contemporary art.

Al-Naimi works as a personal branding consultant, and part of her job is to help individuals realize their hopes and connect with ways to energize themselves.

Workshops at the Wrth Community event explored traditional engraving modeling methods, their use in the manufacture of innovative products, and employing traditional engravings in contemporary arts. (AN Photo Abdulrhman Bin Shalhuob)

“One of the things that makes me happy is working with my hands. So working with metal, with wood, it’s all a stress relief. Plus you make something beautiful.”

Al-Naimi joined TRITA about two years ago, working with metals, but quickly found that it was more than just a space to create.

“Here at the Royal Institute, it’s support all the way — for the trainers, for the products; they have an online store now,” she said. Here students’ creations are up for sale at the physical location and online, creating profitable opportunities for aspiring and established artisans.

Wrth Community aims to lead the revival and development handicrafts, linking them to modern design and technology, enhancing the participation of institutions and the local community to highlight the importance of traditional arts in defining cultural identity, while also equipping people with ways to create traditional arts in today’s market.

Wrth Community provides opportunities for artisans to meet, exchange knowledge and enhance personal and professional skills with a focus on education, crafts, entrepreneurship, and dialogue sessions. By creating a supportive environment, TRITA hopes to stimulate talent and creative individuals to learn and practice traditional arts and crafts.

TRITA is a pioneering organization that highlights the national identity and enriches Saudi traditional arts locally and globally, promoting them and recognizing pioneers in the fields of traditional arts. This contributes to the preservation of traditional arts by supporting national capabilities and talents while encouraging those interested in learning, mastering and developing them.