How Saudi Arabia’s air transport sector can overcome the coronavirus setback

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The Kingdom has announced a timetable for the resumption of domestic flights through national carriers from Sunday. (AN Photo/Basheer Saleh)
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Updated 12 August 2020
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How Saudi Arabia’s air transport sector can overcome the coronavirus setback

  • Experts say financial relief measures from government can offset impact of COVID-19 pandemic
  • Air transport sector was estimated by IATA to have supported $20.2 billion of Saudi GDP in 2018

DUBAI: Saudi Arabia’s airline industry is stirring back to life as Gulf countries ease the restrictions implemented to curb the spread of the coronavirus.

The Kingdom has announced a timetable for the resumption of domestic flights through national carriers from Sunday.

About 100 flights are due to take off in a phased return to normal, Minister of Transport Eng. Saleh bin Nasser Al-Jasser said on Saturday.

The Kingdom’s General Authority for Civil Aviation (GACA), of which Al-Nasser is also chairman, earlier said it had completed operational preparations to gradually lift the suspension.

According to the Saudi Press Agency, GACA has issued a travelers’ guide that includes precautionary measures for airports and safety rules that passengers will have to follow.

However, experts caution that these developments should not be mistaken for full recovery, adding that the airline industry faces an uphill struggle to return to normal operations and sound financial health.

Saudi Arabia halted international flights from March 15 and domestic flights from March 21 in response to the outbreak of COVID-19 infections.

THE NUMBER

$7.2 billion

The revised 2020 KSA airline revenue, a 35% 2019-2020 revenue difference.

The suspension affected not only airlines but also airport operators, airport on-site enterprises such as restaurants and retail businesses, aircraft manufacturers, and air navigation service providers.

In the Gulf Cooperation Council bloc, shutdowns have imperiled the livelihoods of thousands of nationals and expatriates.

Given the growing role that air travel and tourism was playing as part of Saudi Arabia’s economic diversification plans, the pandemic has proved a classic double whammy.

Predictably, the International Air Transport Association (IATA) — the trade association for the world’s airlines — has called for industry-specific financial relief measures from the Saudi government.

IATA measures the economic impact of an event by looking at jobs, spending generated by airlines and their supply chain, trade flows, tourism and investment resulting from users of all airlines serving the country, as well as the connections to other cities through the same airline that make these flows possible.

“All provide a different but illuminating perspective on the importance of air transport,” the association stated in a report entitled “The Importance of Air Transport to Saudi Arabia.”

The Kingdom introduced relief measures for the private sector in the wake of the pandemic, but IATA estimates that revenues generated by airlines in the Saudi market will drop by $7.2 billion in 2020 — 35 percent below their 2019 levels.

“In response to the impact of COVID-19, the Saudi government has introduced broad economic relief measures in excess of $32 billion in financial support for the private sector,” IATA said in a statement.

“It has also provided support for air transport by suspending the airport slot use rules for the summer season and extending licenses and certifications for crew, trainers and examiners.”

IATA added: “We urge the government to build on this and implement specific financial relief measures for aviation to ensure that the sector will be capable of driving the recovery.”

Some of the measures recommended for Saudi Arabia by IATA include direct financial support to passenger and cargo carriers; financial relief on airport and air traffic control charges and taxes; and the reduction, waiver or deferral of government-imposed taxes and fees.

Muhammad Al-Bakri, IATA’s regional vice president for Africa and the Middle East, believes the urgency of airline industry-specific relief measures cannot be overemphasized.

“Given the industry’s role in social and economic development, it is important the government prioritizes aviation and provides urgent financial relief,” he said.

“Before the crisis, Saudi Arabia was moving at full speed and achieving tangible results in modernization, infrastructure development and economic growth.

“Fully supporting the air-transport sector now means a stronger recovery for the Kingdom.”

Linus Bauer, aviation consultant and visiting lecturer at City University of London, said that the overall capacity in the Gulf region, including Saudi Arabia, has shrunk by 3.53 million weekly departure seats year-on-year.

In May 2019, there were 1.32 million weekly departure seats in the Kingdom. One year later, a very sharp decline was recorded, which touched 97,156.

“It clearly shows the severe impact of the current crisis on Saudi Arabia’s air-transport sector,” Bauer said.

“By the end of this year, a capacity loss of 25 percent is forecast. In a pessimistic scenario, the impact could be as high as 35 percent.”

Consequently, Saudi carriers are facing a shortage of liquidity, making it impossible for them to survive without stimulus packages from the government.

IATA figures from 2018 suggest that the Kingdom’s air-transport sector, including airlines and their supply chains, was supporting an estimated $20.2 billion share of Saudi Arabia’s GDP, with spending by foreign tourists accounting for an additional $16.2 billion.

In total, 5.6 percent of Saudi Arabia’s GDP was supported by revenues from the air-transport sector and foreign tourists arriving by air.

Also in 2018, based on IATA’s 20-year passenger forecast, the air transport market in Saudi Arabia was projected, under the “current trends” scenario, to grow by 126 percent in the following 20 years.

This would have resulted in an additional 54.8 million passenger journeys by 2037.

“If met, this increased demand would support approximately $82.3 billion of GDP and almost 1.2 million jobs,” IATA stated at the time.

According to IATA Direct Data Solutions in the 2000s, an industry-sponsored global airline-market data initiative, the Middle East was the largest market for passenger flows to and from Saudi Arabia, followed by Asia-Pacific and Africa.

The recovery of a country’s airline industry, according to Bauer, will have a lot to do with the size of its domestic travel market.

Countries that lack large domestic travel markets, he said, are likely to recover more slowly from the crisis precipitated by the pandemic and may open up first to travelers from nearby countries in the Middle East.

“Having a large and diverse domestic market can be considered one of the competitive advantages for carriers,” he said.

In the post-COVID-19 era, Bauer said that “an increase in demand for domestic feeder services for long-haul flights can be expected, driven by the fast-changing customer behavior of health-conscious passengers and the economic advantages associated with flying efficient, twin-engine long-range aircraft with lower cabin density.”




The Kingdom has announced a timetable for the resumption of domestic flights through national carriers from Sunday. (AN Photo/Basheer Saleh)

He sees such factors potentially opening up new market opportunities for major competitors of Gulf carriers that have the advantage of large domestic markets.

“At the end of the day, the kick-off of regular long-haul services largely depends on the ongoing travel bans, restrictions and entry regulations imposed by countries or markets that Gulf carriers serve,” Bauer said.

That said, the airline industry’s pivotal role in keeping countries connected and economies flourishing is not likely to be diminished by the pandemic, say insiders.

“The shape and size of the industry may change as a result of this crisis. But aviation will remain a critical support for vast sectors of the economy,” Alexandre de Juniac, IATA director-general and CEO, said in a recent teleconference with journalists.

“The sooner we can safely reconnect the world, the more jobs can be saved. And, combined with economic stimulus packages, a reconnected world will be a solid foundation for economic recovery,” Juniac added.

PANDEMIC’S GULFWIDE IMPACT

Kuwait Airways announced its decision to lay off as many as 1,500 expatriate employees as part of a “comprehensive plan” to deal with the pandemic’s economic impact. With a total of 6,925 employees and a fleet of 30 aircrafts, the airline has struggled amid the regional and worldwide downturn in air travel.

Abu Dhabi’s Etihad Airways laid off hundreds of employees in mid-May and warned staff to brace for further cuts, according to Reuters. The airline has grounded scheduled passenger flights and temporarily cut wages by as much as 50 percent, despite plans to restart flights from mid-June.

Air Arabia, the only listed carrier in the United Arab Emirates, laid off 57 employees in early May due to travel disruptions caused by the pandemic. The Sharjah-based airline, which has about 2,000 employees, has, along with other UAE carriers, suspended scheduled operations since March.

Qatar Airways announced last month it would cut close to a fifth of its workforce. The airline employs more than 46,000 staff, meaning the layoffs could impact about 9,200 workers.

As for Emirates, claims made that it is planning to cut around 30,000 jobs have not been confirmed. What is known is that the Dubai-owned flag carrier is planning to resume flights to over a dozen destinations between May 21 and June 30.

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@CalineMalek


How Saudi Arabia is weaving sustainable practices into its fashion industry

Updated 18 January 2025
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How Saudi Arabia is weaving sustainable practices into its fashion industry

  • Saudi Vision 2030 champions reducing, reusing, recycling, and upcycling clothing, with local designers leading the way
  • Initiatives like Riyadh’s GFX Fashion Swap promote exchanging quality garments to extend wardrobe life and cut waste

RIYADH: Thanks to the mass production and export of cheaply made clothing — a phenomenon of globalization known as “fast fashion” — consumers the world over have gained access to an almost limitless range of affordable outfits.

While this manufacturing and retail boom has stimulated growth, created jobs, and catered to consumer demand, it has also placed an immense strain on the workforces making these garments and on the environment.

In line with the sustainability goals of Saudi Arabia’s Vision 2030 reform agenda and its circular economy approach, the Kingdom is encouraging consumers and manufacturers to reduce, reuse, recycle, and upcycle clothing to help ease the environmental burden.

With more than 80 billion garments produced worldwide every year, the industry has contributed to the pollution of the environment, the excessive use of resources, and a throwaway culture that has resulted in towering heaps of waste.

Globally, one garbage truck’s worth of textiles is sent to landfill or incinerated every second, depleting natural resources and increasing greenhouse gas emissions. Experts warn the industry could account for a quarter of the world’s carbon emissions by 2050.

Textile waste account for 10 percent of greenhouse gas emissions, according to UN figures. (AFP)

One of the most polluting industries globally, fast fashion is responsible for 10 percent of greenhouse gas emissions, according to UN figures — surpassing the combined emissions from international flights and maritime shipping.

Compounding the problem, a report by the Ellen MacArthur Foundation reveals that less than 1 percent of used clothing is recycled into new garments, perpetuating a destructive cycle of resource depletion and waste.

A striking design by Khoja, highlighting modern Saudi fashion with a blend of tradition and futurism. (Instagram: moekhoja)

“Sustainability in fashion isn’t just a trend; it’s a necessity,” Mohammed Khoja, founder of Saudi clothing brand Hindamme, told Arab News.

“We focus on creating high-quality, timeless pieces designed to transcend trends. This avoids overproduction and ensures that our garments can become cherished vintage finds for future generations.”

Opinion

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Khoja’s emphasis on “timeless design” aligns with the Kingdom’s Vision 2030 goals of reducing waste and promoting sustainable consumption.

To address the issue of waste, Saudi Arabia is investing in circular fashion — a model focused on reusing, recycling, and upcycling clothing to extend its life cycle.

The Fashion Commission, which is part of the Saudi Ministry of Culture, has launched initiatives like the GFX Fashion Swap in Riyadh, which encourages the exchange of high-quality garments while educating participants on the environmental benefits of prolonging wardrobe use.

“We don’t need to keep buying new items,” said Nasiba Hafiz, a Saudi fashion designer. “Why not use the things we already have and repurpose them? This way, we can reduce waste and become more conscious consumers.”

(Instagram: globalfashionexchange)

Hafiz collaborates with Al-Oula Women’s Charitable Society to transform surplus fabrics into new garments, reducing waste while empowering women from underprivileged backgrounds in south Jeddah.

Another significant initiative is the Sustainable Materials Research Center. Established in partnership with King Abdullah University of Science and Technology, the facility develops eco-friendly textiles for traditional garments like abayas and thobes.

By blending innovation with cultural heritage, the Kingdom advances sustainable design solutions.

Fast fashion’s impact extends beyond consumer waste, with a significant yet often overlooked toll on water resources. Factories in developing countries, where most clothing is produced, consume vast amounts of water and energy.

Efforts are being made to develop sustainable textile materials in the Kingdom. (AFP)

For instance, producing a single pair of jeans requires about 3,781 liters of water, according to the UN Environment Programme — enough to meet one person’s hydration needs for more than five years.

Textile factories also release hazardous waste that pollutes rivers and groundwater, with dyeing and treatment processes contributing heavily to water contamination.

The World Bank estimates the fashion industry generates 20 percent of global wastewater, which is often laced with toxic chemicals.

Waste from textile's factories is released to Dravyavati river in Rajasthan, India. Dyeing and treatment processes in textile factories contribute heavily to water contamination. (AFP)

In Saudi Arabia, where water is scarce, designers like Chaldene are championing sustainability. The brand incorporates eco-friendly materials, such as coconut-shell buttons, to reduce reliance on resource-heavy alternatives.

“Every detail in our collection reflects our commitment to minimizing waste and honoring nature,” Asma Al-Othaimeen and Ghada Al-Majed, the co-founders of Chaldene, told Arab News in a joint statement.

Indeed, Saudi designers are leading the Kingdom’s sustainable fashion movement, pioneering innovative approaches to reduce the industry’s environmental impact.

One such designer, Ghaydaa Majdaly, uses 3D technology to transform recycled plastic bottles into fabric, ensuring a zero-waste approach.

With 3D software programs simplifying the design process and improving product quality while reducing the environmental footprint, fashion designers are changing the way they approach their products, as well as pattern making and fittings. (Supplied)

“Technology allows us to reimagine what’s possible in fashion while addressing the environmental challenges of fast fashion,” said Majdaly.

To the same end, Nasiba Hafiz, in collaboration with Al-Oula, repurposes discarded fabrics into new garments. This partnership not only reduces waste but also provides economic support to women in south Jeddah.

“By reusing and repurposing, we can extend the life of materials and create something beautiful and meaningful,” said Hafiz.

DID YOUKNOW?

Sustainable fashion reduces waste and supports Vision 2030’s circular economy goals.

Brands like Yasmina Q and Al-Oula turn discarded materials into new garments.

Hajj ihrams are recycled into reusable garments through sterilization and repair.

Meanwhile, Hindamme creator Khoja, who focuses on timeless designs over seasonal trends, believes in creating heirloom-quality pieces meant to last generations.

“Sustainability isn’t just about the environment — it’s about preserving our cultural identity while reducing waste,” he said.

However, the shift to sustainable fashion is not just up to brands and designers. Consumers also play a key role in driving demand for eco-conscious products.

Fast fashion thrives on overconsumption, with surveys showing many garments are worn only seven times before being discarded.

Reyouf Madkhali, a Saudi model and sustainable fashion advocate, emphasized the role of consumer behavior. “Sustainable fashion is reshaping the industry by encouraging innovation and responsibility,” she said.

“As a model, I prioritize working with brands that align with these values to promote conscious consumerism to my audience.”

Saudi model and sustainable fashion advocate Reyouf Madkhali. (Supplied)

She also noted the growing interest in sustainable practices among younger generations.

“People are starting to ask questions and take ownership of their choices,” she said. “Supporting local brands is a passion of mine, and I’ve been gradually replacing pieces in my wardrobe with designs from Saudi designers.”

Saudi Arabia is proving that sustainability and cultural preservation can go hand in hand. By tackling the environmental impact of fast fashion and promoting innovative solutions, the Kingdom is forging a new path.


 


Diriyah Season launches At-Turaif District activities

Updated 17 January 2025
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Diriyah Season launches At-Turaif District activities

  • Diriyah Season 2024/25 began on Dec. 20 last year, under the theme “Entertain Your Cultural Curiosity”

DIRIYAH, Riyadh: Diriyah Season on Friday launched a new program of activities at the At-Turaif District, a UNESCO World Heritage site, offering visitors a range of cultural and historical experiences aimed at exploring Saudi Arabia’s heritage.

The program highlights key moments from the history of the first Saudi state through workshops, theatrical performances, and cultural sessions.

Visitors will engage in activities such as traditional Najdi design workshops, poetry recitations, and demonstrations of the Saudi Arda, the Kingdom’s traditional sword dance.

This year’s program also features the updated 850 Interactive Experience, named after the establishment of Diriyah in the Islamic calendar year 850 AH (1446 or 1447 AD in the Gregorian calendar).

The experience uses storytelling and puzzles to explore notable historical figures, including Imam Turki bin Abdullah, and key events from Diriyah’s history.

Workshops in traditional construction techniques, historical games, and exhibitions showcasing the district’s architecture are designed to deepen understanding of the region’s cultural significance, while live performances and discussions will further connect audiences with the stories of At-Turaif’s past, including its role in Saudi Arabia’s early statehood.

Diriyah Season 2024/25 began on Dec. 20 last year, under the theme “Entertain Your Cultural Curiosity.” The event aims to promote Diriyah as a cultural hub, combining historical education with live entertainment and creative showcases.


How ‘BookTok’ is redefining reading for a new generation of Saudis

Updated 17 January 2025
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How ‘BookTok’ is redefining reading for a new generation of Saudis

  • Popularity of books on social media app is driving publishing trends
  • Authors are adapting their work to get views, says one commenter

RIYADH: While TikTok is often criticized for minimizing attention spans with its fast-paced content, the social media platform’s “BookTok” community has sparked renewed interest in reading among young adults in Saudi Arabia and beyond.

Described by The New York Times as a “best-seller machine,” BookTok has become a global phenomenon.

The platform has emerged as a virtual book club, where readers connect to share recommendations and discuss their favorite titles — especially in genres like romance, fiction, and thrillers.

Sales in this genre increased by 8.5 percent in 2022, followed by an additional 1 percent rise in 2023. (SPA)

Arab News spoke to a number of authors and content creators who described how the social media trend is driving book sales and reshaping the local publishing industry.

Mohammed Al-Ashaari is a young reader who regularly shares book recommendations and discussions on his TikTok account.

The platform’s fast-paced nature prioritizes aesthetically pleasing content that can be shared in bite-sized clips, and Al-Ashaari spoke about how this algorithm is changing reading habits.

BookTok has brought about significant changes in how people read novels, as the reading trends within the BookTok community are constantly evolving, and with each trend, a new way or habit of reading emerges

Mohammed Al-Ashaari, TikTok user

“BookTok has brought about significant changes in how people read novels, as the reading trends within the BookTok community are constantly evolving, and with each trend, a new way or habit of reading emerges,” he said.

Al-Ashaari explained that this impact was not only limited to readers on the platform but also extended to authors, influencing how they approach their writing and adapt their work to fit the tastes and interests of the platform’s active community.

The BookTok community emerged on TikTok during the COVID-19 lockdowns, and its impact on publishing is undeniable, with authors and publishers seeing remarkable sales growth. (SPA)

He added that the most trending genres on BookTok are fantasy, science fiction, and horror: “Books that gain the most engagement tend to be in these genres, which has led many authors to shift their focus on popular categories.”

The BookTok community emerged on TikTok during the COVID-19 lockdowns, and its impact on publishing is undeniable, with authors and publishers seeing remarkable sales growth.

This impact is especially notable in how it has affected book sales and author engagement.

A report by the US-based retail tracking service Circana revealed that TikTok has significantly influenced book sales in the US, particularly in the adult fiction category.

Sales in this genre increased by 8.5 percent in 2022, followed by an additional 1 percent rise in 2023. Other genres, such as dystopian, romance, and thriller, also witnessed notable growth during this period.

Yasmina Al-Mutabagani, the Saudi author of “Beyond the Surface,” said BookTok has played a significant role in boosting the sales of her latest novel, which explores the story of two strangers who form an unexpected connection during a pandemic.

“I did paid ads multiple times on a video I posted that talked about my book; however, at that time, I didn’t think it was going to be that effective. After a while, I went to Jarir Bookstore, and the man told me it was sold out in multiple branches,” she said.

Al-Mutabagani highlighted BookTok’s broader influence on the literary world. “There’s a positive impact on literature and publishing because BookTok offers advice on writing in general, how to publish your book, how to find a literary agent, and it can be useful in promoting your book if you’re an author,” she said.

Kendah Jambi, a Saudi author of the fantasy novel “Al-Rahala,” said that many attendees at Saudi book fairs recognized her from TikTok’s BookTok.

Her novel follows a group of people called Al-Rahala, or nomads, who possess the ability to shift realities and travel through the multiverse.

Jambi emphasized the importance of building a connection between authors and readers. “Interaction between author and reader is often underrated. It’s very important for readers to be genuinely interested in the author as a person to maintain their interest in the books,” she said.

She further elaborated on the impact of BookTok, adding, “BookTok definitely helped readers express their opinions, which is valuable to the author on both an emotional and constructive level.”

 


Courchevel Boulevard World brings skiing experience to Riyadh

Updated 17 January 2025
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Courchevel Boulevard World brings skiing experience to Riyadh

  • Ski zone provides the thrill of the slopes in the heart of the city
  • Around 200 people per day visit Riyadh’s new wintry attraction

RIYADH: A new attraction is thriving in Riyadh at the Courchevel zone at Boulevard World, where visitors can indulge in an authentic skiing adventure.

This unique attraction which opened in December brings the thrill of the slopes to the heart of the city, allowing both beginners and seasoned skiers to enjoy the winter sport under the guidance of professional trainers.

Children can revel in the joy of making figures from the fresh snow, adding an extra layer of fun to their experience. (AN photo by Loai Ali)

These skilled professionals want to do more than teach. “We are here to train and help everyone learn how to ski while enjoying the experience,” said Marwan Akiki, a ski instructor from Lebanon.

The focus at Courchevel is on creating a fun environment for the entire family. “Every day, we receive approximately 200 visitors of different ages, from 7 years old to adults,” Akiki explained.

I came with my children today, and we had a great time in the snow town, especially since they haven’t seen snow before.

Salman Al-Ghamdi, Visitor

The attraction also features an enchanting igloo area designed for both children and adults. This whimsical setting allows families to feel as though they have been transported to the snowy parts of Europe.

The attraction features an enchanting igloo area designed for both children and adults. (AN photo by Loai Ali)

Children can revel in the joy of making figures from the fresh snow, adding an extra layer of fun to their experience.

Salman Al-Ghamdi recently brought his children, Mohammed and Sara, to Courchevel, and their delight was palpable.

The focus at Courchevel in Riyadh is on creating a fun environment for the entire family to indulge in an authentic skiing adventure. (AN photo by Loai Ali)

“I came with my children today, and we had a great time in the snow town, especially since they haven’t seen snow before. You should come and visit; honestly, it’s magical,” Al-Ghamdi told Arab News.  

For many, Courchevel Boulevard World represents a first encounter with snow and skiing. “This is the first time in Riyadh where we found snow and a school to teach this experience,” Akiki noted.

Visitors can unwind at the on-site restaurants after a thrilling day of skiing. (AN photo by Loai Ali)

One of the standout features of Courchevel Boulevard World is the provision of comfortable, tailored clothing for all guests so that they can enjoy their time without worrying about the cold.

“We want to make it a seamless experience for our guests, so they can focus on having fun,” Akiki explained.

After a thrilling day of skiing, visitors can unwind at the on-site restaurants, which offer a range of dining options. These eateries provide a cozy atmosphere ideal for relaxing and sharing stories about the day’s adventures.

Additionally, there is a shop offering equipment and outfits for the snow from various global brands, ensuring guests have access to high-quality gear for their skiing needs.

There are plans to have various events and competitions to further enhance the community aspect of the attraction.

 


Saudi Arabia participates in children’s rights workshop in Cairo

Updated 17 January 2025
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Saudi Arabia participates in children’s rights workshop in Cairo

  • The workshop was held to review the general framework of the component in terms of its motivations, objectives, and implementation methodology in the Arab world

CAIRO: Saudi Arabia took part in a workshop on the “Media Observatory for Arab Child Rights,” in Cairo.

The workshop was organized by the Arab Council for Childhood and Development, under the patronage of Prince Abdulaziz bin Talal bin Abdulaziz, the council’s president.

More than 25 experts participated in the workshop to discuss the implementation of a new component of the observatory’s work, titled “Arab Child and Digital Environment,” the Saudi Press Agency reported.

The workshop was held to review the general framework of the component in terms of its motivations, objectives, and implementation methodology in the Arab world, in light of the growing use of children’s applications and digital platforms.

In his speech, ACCD Secretary-General Hassan El-Bilawi said the new component of the observatory discussed in the workshop affirms children’s sustainable right to a safe media environment in all aspects of life.