Saudi drone startup puts limitless abilities in our hands

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The pioneering Saudi startup company, Firnas Aero, wants to bring its Drone as a Service (DaaS) concept to the regional market, where it has developed new applications for inspection purposes, to solve problems more efficiently. (Supplied)
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The pioneering Saudi startup company, Firnas Aero, wants to bring its Drone as a Service (DaaS) concept to the regional market, where it has developed new applications for inspection purposes, to solve problems more efficiently.
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The pioneering Saudi startup company, Firnas Aero, wants to bring its Drone as a Service (DaaS) concept to the regional market, where it has developed new applications for inspection purposes, to solve problems more efficiently.
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The pioneering Saudi startup company, Firnas Aero, wants to bring its Drone as a Service (DaaS) concept to the regional market, where it has developed new applications for inspection purposes, to solve problems more efficiently.
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The pioneering Saudi startup company, Firnas Aero, wants to bring its Drone as a Service (DaaS) concept to the regional market, where it has developed new applications for inspection purposes, to solve problems more efficiently.
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The pioneering Saudi startup company, Firnas Aero, wants to bring its Drone as a Service (DaaS) concept to the regional market, where it has developed new applications for inspection purposes, to solve problems more efficiently.
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Updated 21 July 2020
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Saudi drone startup puts limitless abilities in our hands

  • Inspired by the father of aviation Abbas ibn Firnas, Tariq Nasraldeen and his friend Sariah Aljefri founded the company Firnas Aero in 2018

KAUST, Saudi Arabia: The use of drones has changed rapidly over recent years, offering limitless innovative opportunities for game-changing businesses through its dynamic technology.

The adoption of Unmanned Aerial Vehicle (UAV) technology in Saudi Arabia is still in its infancy as regulations are constantly changing. Young Saudi entrepreneurs are keen to foster the demand for drone-based innovative solutions aimed at facilitating and revolutionizing how we get things done.

The pioneering Saudi startup company, Firnas Aero, wants to bring its Drone as a Service (DaaS) concept to the regional market, where it has developed new applications for inspection purposes, to solve problems more efficiently.


Inspired by the father of aviation Abbas ibn Firnas, Tariq Nasraldeen and his friend Sariah Aljefri founded the company in 2018 to provide inspection services that target the aviation, security, industrial, and delivery sectors.

“When we first started, the idea of the drone as a service was getting a drone off the shelf and doing some kind of footage for clients and hoping the images or videos were beneficial for them. If you want to go further you need to differentiate yourself. Therefore, we decided to specialize in inspections,” CEO Nasraldeen told Arab News.

Nasraldeen said that Firnas Aero offers more flexible, sustainable, accurate, and continually evolving solutions than manual inspection, as the company has developed their own drones and AI-equipped software, which they customize to serve each client’s needs.

His experience in aviation and airports management formed the idea of the startup. He noticed the inefficiency in performing periodic maintenance and scanning of runways for foreign objects that can threaten airplane safety. These missions carried out manually by inspection workers take a long time and risk human error.

“At present we are competing mainly with manual inspection, by that I mean two guys with a truck going up a crane and looking at something and deciding whether it needs to be fixed or not,” said Nasraldeen. “By the time you do manual inspection for one spot for instance, we can do 50 (spots) with a drone.”

The drone can take thousands of high-resolution pictures of one location in a short time and send them to be analyzed by the AI-equipped software, which will identify the exact location of the problem for the inspection workers. As a result, it allows clients to overcome the limitations of manual work in speed, accuracy, and human error potential.

Nasraldeen noted that the highly repetitive nature of the inspection tasks would train the AI algorithms. Hence the drone and the software improve its abilities to do that specific task each time.

“We are in the 90 percent accuracy range, whereas most manual inspection is in the 50 or 60 percent,” Nasraldeen added.

The company’s journey started at TAQADAM Startup Accelerator at King Abdullah University of Science and Technology (KAUST) in 2019, the six-month program that supports startups with training and mentorship. Firnas Aero were the first winners of that year and received startup funding.

After TAQADAM, Firnas Aero was incorporated at KAUST Research and Technology Park (KRTP), which provides an environment for technology-based businesses to access the university’s laboratories, faculty and student talent and network of public spaces and facilities designed for creative collision and knowledge-sharing.

The ambitious company with their team of three has been involved in various projects; the most recent was a collaboration with the health ministry to help identify COVID-19 suspected cases in crowds using drones with infrared cameras.

“We used our drone to spot people with a high body temperature at the central market in Madinah city. We reported that information to the Ministry of Health team, which was working alongside us, and then they would go and double-check with the individual,” said Nasraldeen. “This was one of the most interesting projects that we’ve worked on.”

Currently, Firnas Aero is in discussion with KAUST to implement their drone-in-a-box service, which offers perimeter surveillance drones.

“It is the next step of having a fully autonomous system. So that box will house the drone and all its vital systems. Whether it’s cooling data transmission, the charging pad, etc, it will be located in a specific area, and once you have an emergency or a routine controlling mission, the drone is already programmed to fly that out, and you would cover that specific area from your station,” said Nasraldeen.

This technology does not require a pilot to manually control the drone in the same spot; it is an efficient solution to control and monitor projects and huge complexes with the least effort and in the quickest way possible.

“The drone can live in the box in remote areas securely for a few months or a few weeks, depending on the project,” he said.

Potential beneficiaries of such services are airports, industrial complexes, and various governmental institutions. “It increases the coverage or the quality, which will have an indirect effect on the level of services that the government offers to citizens and residents,” said Aljefri, Firnas Aero’s director of strategy.

In the long run, Firnas Aero believes that it can reduce all kinds of car-based patrolling operations gradually until they reach zero

“In a sense, these types of jobs are no longer needed, you can monitor autonomously without the support of people driving vehicles,” said Aljefri.

However, Aljefri said this technology does generate other kinds of jobs, mainly technological or in the backend, where workers will have to analyze images, make decisions, and dispatch teams.

So drone technology is not only speed and cost-cutting, it should also help to lower the environmental impact of inspection and delivery missions using vehicles.

Firnas Aero aspires to conquer the delivery sector too. “The second phase for us is we want to go into light cargo, or what they call in the industry, last-mile delivery, which is the most expensive part of the logistic supply chain,” said Nasraldeen.

“In a five to ten years’ time frame, we’re looking to move into bigger cargo and hopefully moving people using drones,” he added.

Nasraldeen believes that in the 2020s, and beyond, the world will witness huge shifts in technology. He thinks that there is a crucial need to re-evaluate how we do business and provide services in today’s on-demand economy, where consumers expect immediate solutions.

“Artificial Intelligence was a very futuristic word five years ago. But now the filter in Snapchat uses AI, so it’s not that far-fetched,” Nasraldeen said. “It’s not that science fiction terminology anymore. It’s real. It’s day-to-day stuff.”

Regardless of challenges with cash flow, regulations, and permissions that can slow down progress, Firnas Aero aspires to cover the Saudi market and expand to GCC countries within two years and the MENA region within three to five years. After establishing a good track record, the company wants to reach out to Europe, the US, Australia and South East Asia.


Date announced for Modon Excellence Award winners reveal

Updated 3 sec ago
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Date announced for Modon Excellence Award winners reveal

  • The initiative reflects Modon’s ambitions of cultivating a world-class industrial environment

RIYADH: The Saudi Authority for Industrial Cities and Technology Zones, known as Modon, has announced the winners of the Modon Excellence Award will be revealed on Dec. 22.

The initiative, under the patronage of Minister of Industry and Mineral Resources Bandar Alkhorayef, reflects Modon’s ambitions of cultivating a world-class industrial environment, embracing best practices in digital transformation, research and innovation, and promoting business sustainability.

It also aims to empower women in the workplace and enhance the leadership role of factories by adopting Fourth Industrial Revolution technologies and developing innovative products.

Deputy Minister of Industry and Mineral Resources for Human Capacity Development Faris Al-Saqabi said the Modon Excellence Award was designed to inspire positive competition among factories and individuals in the industrial sector.

He added innovation and collaboration were pivotal in driving societal progress and cultivating a sustainable, thriving industrial environment. The award highlights groundbreaking initiatives that reflect creativity and dedication while promoting innovation and raising industrial standards.

Mamdooh Al-Drees, Modon’s deputy CEO, said the award was launched to promote healthy competition within the industrial sector and encourage excellence among participants. He added it also sought to foster an environment that nurtured creativity and innovation, ultimately improving operational efficiency and boosting production.

Ultimately, it seeks to enhance the ecosystem of industrial cities and technology zones by promoting sustainable environmental practices in production, advancing adoption of cutting-edge industrial technologies, and encouraging improvements in product and service quality. It also aims to drive the integration of automation across diverse operations and processes.

The first edition of the award, launched under the theme “Makers of Excellence,” features three main categories: Individuals, with subcategories for Leadership Excellence and Promising Woman; Small Enterprises; and Medium and Large Industrial Enterprises.

These recognize excellence in several key areas including environmental sustainability, innovation and leadership in industry, digital transformation, social responsibility, and human capacity development.


Sri Lanka to build on, maintain relations with Saudi Arabia: envoy

Sri Lankan Ambassador Omar Lebbe Ameer Ajwad would like to to elevate bilateral relations with Saudi Arabia to new heights. (Ara
Updated 41 min 31 sec ago
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Sri Lanka to build on, maintain relations with Saudi Arabia: envoy

  • Sri Lanka, Saudi Arabia celebrate 50 years of diplomatic relations
  • Commemoration of anniversary will serve as a catalyst to further consolidate bilateral relations 
  • Two countries to issue a postage stamp, unveil a logo besides other cultural activities

RIYADH: Sri Lankan Ambassador in Riyadh Omar Lebbe Ameer Ajwad expressed his desire to elevate bilateral relations to new heights as Saudi Arabia and Sri Lanka celebrate 50 years of diplomatic ties.

In an exclusive interview with Arab News, Ajwad said: “Saudi Arabia and Sri Lanka are celebrating the 50th anniversary of the establishment of diplomatic relations.”

He added: “Sri Lanka and Saudi Arabia have a very long background of ties. According to the history books, it started in the seventh century … when Sri Lankan King Aggrabodhi III dispatched a delegation on a fact-finding mission to Saudi Arabia, on the request of the Arab people who were living in Sri Lanka at that time. The king sent an envoy to Madinah to learn about Islam from Prophet Muhammad.”

This ancient trade and people-to-people relationship between Saudi Arabia and Sri Lanka flourished over time. The two established formal diplomatic relations in 1974. The first Saudi ambassador to Sri Lanka was appointed in August 1977. The Sri Lanka mission was established in Jeddah in 1983. The Embassy of Sri Lanka was established in Jeddah with M.R.M Thassim as the first accredited ambassador, and shifted to Riyadh in 1985.

“We are celebrating this historic moment. It’s a milestone in our bilateral relations. We have decided on a logo to be unveiled soon to mark this occasion, both countries have agreed on that. We will soon launch it both in Saudi Arabia as well as Colombo. The logo will demonstrate the close bilateral relations,” said the ambassador.

“We will issue a postal stamp to mark the occasion. Both countries are now working on that to release a stamp to demonstrate the depth of relations,” Ajwad told Arab News.

“We also took some initiatives to mark the golden jubilee occasion such as the green initiative with the tree planting campaign in Riyadh in collaboration with the Saudi Ministry of Foreign Affairs and the Riyadh municipality — we have already planted trees in four parks with our community. It is aligned with the Saudi Green Initiative that aims to plant 10 billion trees,” he said.

“(We) also initiated planting campaign in the Sri Lankan Schools in Riyadh and Jeddah to mark the 50th anniversary,” he added.

“We initiated an Ambassadors Cup cricket tournament among our community to mark this occasion. We already had it in Jeddah, and now we have a final on Dec. 27 in Riyadh,” he said.

“We have also launched events to boost cultural cooperation between the two countries.”

Ajwad noted that Saudi Arabia under the visionary leadership of King Salman and Crown Prince Mohammed bin Salman has embarked on an ambitious Vision 2030 program.

“We witness Saudi Arabia’s fastest developments in all spheres,” he said, adding that Sri Lanka was one of the first countries which pledged support for Saudi Arabia hosting Expo 2030. He also said Sri Lanka is proud of the Kingdom winning the bid to host the FIFA World Cup in 2034.

“I believe the commemoration of the 50th anniversary of the diplomatic relations will serve as a catalyst to further consolidate our bilateral relations in all areas of mutual interest in the years ahead,” said Ajwad.

Following the commemorative year, “we are planning to initiate the first political consultation meeting between the foreign ministries of both countries, finalizing the roadmap for economic cooperation between the Ministry of Economy and Planning of Saudi Arabia and the relevant ministry in Sri Lanka, and activating the MoU on foreign investment signed this year between Sri Lanka and the Ministry of Investment of Saudi Arabia,” he added.

On diplomatic ties with Saudi Arabia, the ambassador said: “We are very closely working on all aspects.”

He added that the Saudi-Sri Lanka Joint Committee was established under the General Cooperation Agreement signed between the two countries in 2003.

The committee held its first session in 2023 in Riyadh. The Saudi delegation was led by Dr. Abdullah Nasser Abu Thnain, deputy minister of human resources and social development, while the Sri Lankan delegation was headed by Tharaka Balasuriya, former minister of state for foreign affairs.

“We have identified around 63 items for economic cooperation under the Joint Committee. We have also set up an economic roadmap under the framework of the Joint Committee,” said the ambassador.

“It’s a very promising roadmap. So we will build on the relations that we have already maintained, to elevate it to the new heights,” said Ajwad.

Saudi Arabia’s assistance to Sri Lanka is broad and diverse. The Kingdom has provided assistance to the tune of $455 million to implement over 15 development projects in education, irrigation, agriculture and road networks, including the establishment of Medical Faculty at the University of Sabaragamuwa, the development of the Wayamba University township and the Kurinchakerni Bridge project.

The Saudi aid agency KSrelief has also implemented 18 projects including shelter, food security, and humanitarian operations at a cost of more than $15 million.

Formation of a Parliamentary Friendship Committee between the two countries has further strengthened bilateral ties, said the envoy.

“We are also focused on the private sector interactions between the two countries,” he added.

Tourism is a very promising area for Sri Lanka. “We saw an increased number of Saudi tourists visiting Sri Lanka. Saudis are placed third in number of tourists visitng Sri Lanka,” said Ajwad, adding: “We are working closely on promoting tourism. It’s a promising area. We can work in the hospitality sector as well. There is a big interest.”


Saudi crown prince checks on health of Morocco’s king during phone call

Updated 20 December 2024
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Saudi crown prince checks on health of Morocco’s king during phone call

  • The king had successful surgery earlier in December

RIYADH: Crown Prince Mohammed bin Salman made a phone call on Friday to King Mohammed VI of Morocco to check on the king's health and wish him continued good health and wellbeing, the Saudi Press Agency reported.

King Mohammed thanked the crown prince for the call and kind wishes, SPA added.

The king had successful surgery earlier in December on his left shoulder after suffering a fall while working out, state media said.


Japan looks forward to strengthening relations with ‘major power’ Saudi Arabia as 70th anniversary nears

Updated 20 December 2024
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Japan looks forward to strengthening relations with ‘major power’ Saudi Arabia as 70th anniversary nears

DUBAI: Japan Foreign Minister Takeshi Iwaya told a press conference on Friday that Saudi Arabia is a “major power” in the Middle East and plays a significant role in peace and stability in the region.

“Saudi Arabia is an important country for Japan, especially when it comes to energy and security. The country is an important partner,” he said.

Responding to a question about next year’s 70th anniversary celebrations between the two countries, Iwaya explained that Japan, on a broader and deeper scope, wants to “promote cooperation and understanding” with Saudi Arabia.

Iwaya said that Japan was soliciting public proposals for commemorative events between the two countries. “Between the governments, we are moving forward with certain plans,” he added.

In October, a commemorative logo was released, which features a combination of a palm tree, a symbol of Saudi Arabia, and cherry blossoms, a flower synonymous with Japan.

The foreign minister also spoke about Japanese boxing champion Naoya Inoue’s sponsorship contract with Riyadh Season.

“(The contract) is something that we should be very happy about, we are proud of this super champion. So, we hope that he will be very active and successful in Saudi Arabia as well. We welcome this,” he told the press conference.

Inoue announced the sponsorship deal in November, which is reported to be worth about $20 million. The boxing champion will have the Riyadh Season logo displayed on the branding for his fights.

During the press conference, Iwaya also announced newly designed Japanese passports in 2025 as well as Prime Minister Ishiba Shigeru’s potential meeting with US president-elect Donald Trump.

This article originally appeared on Arab News Japan


Diriyah Season 24/25 launches celebration of history, culture and arts

Updated 20 December 2024
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Diriyah Season 24/25 launches celebration of history, culture and arts

  • Diriyah Season 24/25 will kick off with the Enduring Resilience Exhibition

RIYADH: The Diriyah Company has announced the launch of Diriyah Season 24/25, which begins on Friday, Dec. 20 with a display of Diriyah’s heritage, hospitality, and immersive cultural experiences through various programs.

Jerry Inzerillo, CEO of the Diriyah Company, said: “We anticipate welcoming three million visitors to At-Turaif district, the birthplace of the Kingdom, by Founding Day on Feb. 22, 2025.

“We are breaking records in visitor numbers and forming numerous partnerships for ground and tour operations, with new flights already arriving from countries like China. The international presence in Bujairi is evident every night, making it one of the world’s premier gathering spots.”

Under the theme “Entertain Your Cultural Curiosity,” Diriyah Season 24/25 will kick off with the Enduring Resilience Exhibition, honoring the legacy of Imam Turki bin Abdullah, who founded the Second Saudi State 200 years ago. The much-anticipated Layali Diriyah returns with innovative experiences, while Minzal invites visitors to appreciate the natural beauty and heritage of Diriyah in a winter wonderland.

Guests can engage with the “850” interactive experience, immersing themselves in the narratives of significant historical figures. The Diriyah Storytelling Festival will celebrate literature and promote cultural exchange. Additionally, the Tyn Festival will bring together architects, academics and enthusiasts to celebrate the region’s tradition of mud architecture.

In the historic At-Turaif district and Bujairi Terrace, visitors will embark on a journey filled with cultural and artistic expression. The Souq program combines performing arts with a heritage backdrop enriched by modern elements. Lastly, the Samri Art Activities will offer interactive performances of Samri folk music and dance at various locations in Diriyah throughout the season.