JEDDAH: Saudi Arabia is radically expanding its leisure, tourism and hospitality sectors as it opens to international travelers. One attraction in particular could give the tourism industry an ace up its sleeve: The Soudah and “Tahlal” mountains in Rijal Almaa.
Soudah is home to the highest peak in Saudi Arabia, about 3,000 meters above sea level, and has long been popular with locals for its mild year-round temperatures.
Together with its rich history and breathtaking views, this mountainous region has all the makings of a top tourist destination.
The Soudah Development Co. was launched by Crown Prince Mohammed bin Salman, chairman of the Public Investment Fund PIF, to help Soudah and parts of Rijal Almaa in the Asir region grow into a world-class tourist destination.
Soudah and Rijal Almaa boast a combination of geographic, historical and cultural diversity that gives visitors an authentic sense of social connection and cultural immersion, and provide them with a variety of residential and recreational options.
The site of the project was chosen with great care, as it combines all elements of natural beauty historical depth and human values based on Arab and Islamic heritage.
The place drew the attention of Western researchers and scholars for decades, such as the American engineer Karl Twitchell, who was commissioned by Saudi founder King Abdul Aziz to search for water.
The writer Abdullah bin Ali bin Hamid quoted Twitchell describing the beauty of the Soudah mountains and its water sources.
In one of his articles, compiled by his son, the former president of Abha Literary Club, Mohammed bin Abdullah Al-Hamid, into a book titled “Knowledge from Asir,” he pointed out that Jabal Tahlal, which Soudah is part of, was known by several names, including “Jabal Asir,” the “Green Mountain” or “Tawr Al-Ghamam,” all indications of the beauty and heritage of the place in popular memory.
Soudah attracts about 1 million visitors a year, and the SDC hopes to develop a destination that will attract as many as 2 million annually by 2030.
The area is also filled with natural economic resources such as iron. Professor of history at King Khalid University Dr. Ahmed Al-Fayeh pointed out that the inhabitants of the area used to extract minerals used in traditional industries, especially iron and lead, in addition to sulphur compounds used in the manufacture of knives, daggers, janbia and swords.
These areas were also known for pottery and leather industries.
The impressive natural wealth on which modern tourism projects were based includes juniper forests and wild olive trees, as well as hundreds of other trees and shrubs that form one large green space, due to mild summer weather where temperatures do not exceed 20 C with an average annual rainfall of 300 to 500 mm.
The high mountains come together with the dense forests to provide a rare investment and tourism environment, relying on nature’s components while preserving the flora and fauna, namely swallows, turtle doves, and wild pigeons, whose chirping forms a natural melody mixed with burbling water flowing through mountain forests.
The SDC infused SR11 billion ($3 billion) into local infrastructure. Planned developments include 2,700 hotel rooms, 1,300 residential units, and 30 commercial and entertainment attractions.
The project aims to boost the quality of services provided in the project area, by investing in infrastructure development though more than 20 projects worth more than SR3 billion.
Soudah and Rijal Almaa: Where Saudi Arabia’s natural beauty opens up to the world
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Soudah and Rijal Almaa: Where Saudi Arabia’s natural beauty opens up to the world
- Soudah and Rijal Almaa boast a combination of geographic, historical and cultural diversity that gives visitors an authentic sense of social connection and cultural immersion
Saudi authorities warn of inclement weather as country braces for heavy rainfall
- Riyadh received the season’s first rainfall with an umbrella of cloud enveloping the city skyline on Tuesday
- Makkah, Madinah and Jeddah received heavy rainfall on Monday with floods in low lying areas
RIYADH: Saudi Arabia’s meteorology authorities have forecast more rain accompanied by thunderstorms across several regions, with a red alert in Makkah, Asir and Baha regions due to the inclement weather.
The National Center for Meteorology forecast moderate to heavy rainfall, accompanied by thunderstorms, hail and strong winds in parts of Asir, Al-Baha and Makkah.
Fog may form in some areas of these regions, it added.
Temperatures will drop and frost may form in the northern parts of the Kingdom, according to the NCM.
It added that dust-stirring winds will blow and rain may fall in parts of Riyadh, Qassim, the Eastern Region and Jazan regions.
Meanwhile, Riyadh received the season’s first rainfall with an umbrella of cloud enveloping the city skyline on Tuesday. Some areas in the capital also were lashed by hail.
Makkah, Madinah and Jeddah received heavy rainfall on Monday with floods in low lying areas, forcing the Civil Defense to warn against venturing into flooded areas and valleys.
The General Directorate of Civil Defense has issued warnings and safety instructions, as the country braces for heavy rainfall, urging the public to stay at home, avoid valleys and waterlogged areas, and adhere to all safety directives.
“We follow the weather conditions in some areas of the Kingdom, and call for staying away from valleys and water bodies,” the Civil Defense posted on X.
“During rain, stay away from low-lying areas, water pools and deep valleys,” it added.
Makkah Governorate on X posted several videos of heavy rains, thunderstorm and waterspouts.
Social media is filled with videos from the holy cities of Makkah and Madinah, and the Red Sea City of Jeddah, showing streets and city roads flooded, and cars submerged as result of heavy rainfall.
According to the NCM, winds over the Red Sea will be northeasterly to northerly in the northern and central parts, and southeasterly to southwesterly in the southern part at speeds of 20-50 km per hour. Waves may range from one meter and a half to more than two meters, and the sea will be relatively calm to choppy.
KSrelief delivers critical food, shelter aid to Syrian families
- Saudi aid agency also launches voluntary program to support Syrian healthcare sector
RIYADH: Saudi aid agency KSrelief on Tuesday distributed food and shelter aid to 200 families in the city of Douma, in the Rif Dimashq governorate of Syria, in coordination with the Syrian Arab Red Crescent.
Also on Tuesday, KSrelief distributed food and shelter aid in the village of Nasib, in the Daraa governorate, the Saudi Press Agency reported.
To date, seven planes carrying food, medical supplies, and shelter materials have arrived at Damascus International Airport as part of a Saudi relief airlift.
Additionally, 60 Saudi trucks containing essential supplies, including food, shelter materials, and medical supplies crossed the Nasib Border Crossing into Syria as part of a Saudi relief land bridge operated by KSrelief.
On Jan. 1, Saudi Arabia launched an initiative to provide essential aid to Syria, supporting efforts under the country’s new leadership to rebuild after years of civil war.
According to KSrelief, the Kingdom’s total aid to the Syrian people from 2011 to the end of 2024 exceeds $856 million.
Recently, Syrian Minister of Social Affairs and Labor Fadi Al-Qassem met with the KSrelief team in Damascus, where they discussed ways to deliver aid to the Syrian people and coordination between the Saudi aid agency and civil society organizations in the country.
Al-Qassem commended the support provided by Saudi Arabia through KSrelief and praised the Kingdom’s prompt response to the humanitarian situation in Syria.
Syrian Minister of Health Dr. Maher Al-Sharaa also met with the KSrelief team and discussed ways to contribute to addressing the needs of the Syrian healthcare sector.
Meanwhile, in Lebanon, KSrelief continues implementing its project to enhance healthcare services for Syrian refugees and the host community in the town of Arsal.
In one month, the Arsal Primary Health Care Center received 12,676 patients and provided 23,386 services across various departments.
The initiative is part of Saudi Arabia’s ongoing humanitarian efforts to alleviate the suffering of those in need, particularly Syrian refugees affected by the ongoing humanitarian crisis.
KSrelief also announced the opening of registration for the Saudi Voluntary Program for Syrians. The program aims to support the Kingdom’s humanitarian efforts by providing critical emergency and medical services to Syrians in need.
The initiative covers surgery, psychological support, gynecology and obstetrics, orthopedics, internal medicine, pediatrics, physiotherapy, speech and communication therapy, and prosthetics, among other treatments.
Registration is available here.
Al-Ahsa’s bishts are exquisitely tailored, rich cultural symbols
- Known across the Arab world for their elegance, quality and intricate embroidery
RIYADH: Al-Ahsa is known for its diverse industries and handicrafts, particularly the Hasawi bishts, which are sought-after across the Arab world for their exquisite tailoring, quality and intricate embroidery.
The Hasawi bisht is favored by dignitaries, officials and businesspeople for its aesthetics as well as the rich culture it represents, the Saudi Press Agency reported recently.
They come in dark or light fabrics depending on taste, the occasion and season.
These garments are often adorned with silk thread, as well as golden and silver zari embroidery in shades of yellow, reddish hues, and white, the SPA reported.
Handmade bishts continue to be in demand despite machine-made options.
Certain families in Al-Ahsa and elsewhere in the Kingdom are renowned for their expertise in crafting handmade and artisanal bishts, with meticulous attention to design, shape and embroidery.
Prices vary based on craftsmanship, fabric quality, and the type of zari used. Fabrics from Japan or Kashmir, along with German zari, are factors in determining cost.
Winter bishts, woven from camel hair, come in varying quality and are distinguished by their thickness and weight compared to those made for summer.
Bisht fabrics are woven in Saudi Arabia, Syria and Jordan, with China and India offering similar manufactured options, the SPA added.
The embellishment of the winter Hasawi bisht initially had silk thread, and later incorporated golden and silver.
Stitching the karmuk, the wide section adorned with zari, can take 14 days by hand, while a machine can complete the task in two hours.
Riyadh to host Saudi orchestra concert
- Starting on Jan. 16 at the King Fahd Cultural Center, the three-day event is part of efforts to promote Saudi music to local audiences
- Concert marks the sixth stop on the Saudi National Orchestra and Choir’s global tour
RIYADH: Saudi Arabia’s Music Commission is to host the “Marvels of Saudi Orchestra” concert in Riyadh for the first time.
Starting on Jan. 16 at the King Fahd Cultural Center, the three-day event is part of efforts to promote Saudi music to local audiences.
It will be held under the patronage of Culture Minister and Music Commission Chairman Prince Badr bin Abdullah bin Farhan.
The concert marks the sixth stop on the Saudi National Orchestra and Choir’s global tour, reports the Saudi Press Agency.
The orchestra and choir have brought Saudi heritage to prestigious stages worldwide, beginning in Paris at the Theatre du Chatelet and followed by performances at the National Theatre in Mexico, New York’s Metropolitan Opera House, Central Hall Westminster in London, and Tokyo Opera City Concert Hall.
The Riyadh concert promises a captivating musical experience, with timeless melodies that guide the audience through the Kingdom’s heritage and highlight its cultural legacy and artistic depth.
Historic exhibit in Makkah spotlights Prophet Muhammad’s journey
- At the heart of these events is the Revelation Exhibition, which tells the powerful story of the honorable prophets, from Adam to Prophet Muhammad
RIYADH: The Hira Cultural District in Makkah is alive with activities as part of the Hira Winter events, coinciding with the mid-year vacation.
A variety of attractions and services are being offered to visitors until Jan. 10, according to the Saudi Press Agency.
At the heart of these events is the Revelation Exhibition, which tells the powerful story of the honorable prophets, from Adam to Prophet Muhammad.
The exhibition focuses on the first revelation to Prophet Muhammad, immersing visitors in the pivotal moment of his life, the SPA added.
Guests can explore the revelation story, the Cave of Hira and learn about Khadija bint Khuwaylid, the Mother of Believers, and the angel Gabriel through interactive museum displays.
Using cutting-edge technology like interactive screens and realistic simulations, the exhibition offers an immersive experience for visitors.
Historical artifacts are also on display, including a photocopy of the Qur’an attributed to Uthman bin Affan, one of the oldest surviving mushafs, highlighting Muslims’ dedication to preserving the holy book.
The exhibition also showcases ancient stone inscriptions with Qur’anic verses, reflecting Muslim efforts to safeguard sacred texts.
The district also offers a unique shopping experience, with handicrafts and traditional products. It is located near the Cave of Hira and the iconic Jabal Al-Nour.