The growth of Saudi Arabia’s food and beverage industry — from local startups to multinational chains

The modern Makkah Restaurant appears to have had a family section in Al-Bathaa district in Riyadh back in the seventies. (Supplied)
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Updated 11 September 2021
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The growth of Saudi Arabia’s food and beverage industry — from local startups to multinational chains

  • With a population of more than 32m, companies are now competing to enter the market in this sector

RIYADH: The culture of imported foods and restaurants was limited until the early 1980s in Riyadh and most cities in Saudi Arabia.

However, the availability of sandwiches, shawarma, and hamburger meals has spread in large cities in the Kingdom such as Dammam, Riyadh and Jeddah since the mid-1980s.
Mansour Al-Assaf, an expert in social history, said on his Twitter account that the first shawarma restaurant in Riyadh was called Abu Nawas Restaurant on King Faisal Road. The first broasted (fried chicken) restaurant was KFC and there was a Wimpy restaurant in the same street in the 1960s.
Mixed falafel sandwich meals have been available in Riyadh in Al-Malaz neighborhood on Zaid bin Al-Khattab Street since 1982.
Al-Assaf told Arab News that restaurants had existed in Saudi Arabia since the 1950s, but widespread growth took place in the mid-1980s and 1990s.
“High-end restaurants were present in some cities in the 1950s, especially in the Eastern Province, Jeddah and perhaps even in Riyadh. Most of them were hotel restaurants such as Al-Yamamah Hotel, Zahrat Al-Sharq Hotel and Sahara Hotel in Riyadh,” he said.
“(Hatem Tayi) restaurant in Al-Bathaa district was one of the oldest restaurants in Riyadh in the 1960s. It used to serve kebabs, ribs and kofta — and not far from it people would meet in Omar Khayyam Cafe to watch free wrestling and discuss Ahmed Saeed’s speeches,” he said.
Muhammad Al-Harbi, a government retiree, spoke of when he was a college student at King Saud University in 1975. He said that he used to go with his friends to a restaurant serving a traditional Saudi dish called bukhari.
“It was a small restaurant near the college. As college students, we mainly cooked at home. We only went to this restaurant when we have extra money to spend.”
Al-Assaf said bukhari restaurants had existed since the 1960s but increased in 1987, after which floor-seating dining became popular in Saudi traditional restaurants. 

HIGHLIGHTS

• The first broasted (fried chicken) restaurant was KFC and there was a Wimpy restaurant in the same street in the 1960s.

• Mixed falafel sandwich meals have been available in Riyadh in Al-Malaz neighborhood on Zaid bin Al-Khattab Street since 1982.

• The first Saudi restaurant to sell hamburgers was Herfy, which opened in 1981 under the Gulf Bridge on Khurais Street in Riyadh.

Most of the restaurants in the Kingdom were limited to male customers, Al-Harbi said. He only recalled one restaurant in a hotel called Zahrat Al-Sharq in Riyadh that had a family section.




A group of young men enjoying their fast food meal and Pepsi soft drink back in the 80s.

“Back in the old days, we rarely saw families in restaurants. The majority of those who went to restaurants were male workers and students.”
Al-Assaf said that family sections in restaurants existed in the 1960s and 1970s in Riyadh, Jeddah and many other regions in Saudi Arabia. He said that the majority of restaurants with family sections were limited to open buffets or hotel lobbies. Large international fast food restaurants and multinational chains in the 1980s and 1990s contributed to the growth of family sections.
“The first Saudi restaurant to sell hamburgers was Herfy, which opened in 1981 under the Gulf Bridge on Khurais Street in Riyadh.” 
Herfy was one of the first Saudi fast-food restaurants that welcomed families.
Al-Assaf said that families in the 1980s began to accept the idea of going out to eat in a restaurant as family sections provided complete privacy for them.
“The economic boom also played a role in the spread of restaurants.”
Al-Harbi said that during his childhood in the 1960s, eating out was not an option as his parents would not allow it. “There used to be a sweets store in Madinah that served all kinds of cakes and tarts called Salah Bakery. My brothers and I used to look at the tarts from the window outside because we knew our mother wouldn’t allow us to eat them.”
During the 1990s, coffee shops began to appear and Saudi families became familiar with different types of Italian coffee, donuts, tiramisu and cinnamon rolls.
The food and beverage market witnessed considerable growth in Saudi Arabia after the launch Vision 2030.
With a population of more than 32 million, international and local companies are now competing to enter the market in this sector.
The entertainment industry and the increased number of sports events and concerts in the Kingdom also positively impacts the food sector. This growth already appears in increased mobile delivery applications, food trucks, and international and local restaurants in large cities such as Riyadh and Jeddah and small towns such as AlUla.
Saudi’s first UNESCO World Heritage site, AlUla, has a wide range of temporary food trucks, and several fine dining pop-up restaurants including Anabelle’s, Sass Café and La Cantine du Faubourg.
In previous years, the Kingdom has witnessed many developments in the food and beverage industry as international casual and fine dining options have entered the Riyadh market, including PF. Chang’s, Cipriani and Hakkasan. Michelin star-level restaurants are also opening across the Kingdom, such as Rasoi in Jeddah.

Coffee shops have proved popular, especially among millennials — such as Caoua, Jolt, and Dose in Riyadh. Famous local chefs are also opening their restaurants, such as chef Omar Al-Saif’s restaurant KRNSH.

Al-Harbi said that the younger generation were lucky to have so many restaurant options. “You have Italian, French, Japanese and Greek cuisines. Every day a new restaurant opens in the streets of Riyadh, and local Saudi restaurants have definitely outperformed big international ones.”


Thai festival brings eruption of color and music to Riyadh

A glimpse of the cultural dance performance at the Thai Festival in Riyadh on Thursday. (AN photo by Huda Bashatah)
Updated 02 May 2025
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Thai festival brings eruption of color and music to Riyadh

  • Event is a celebration of the strong and growing friendship between our countries and our people, says Thailand’s envoy

RIYADH: The Thai Festival in the Cultural Palace in Riyadh’s Diplomatic Quarter celebrates both Thailand’s rich culture and its blossoming friendship with Saudi Arabia.

Riyadh was chosen as one of six flagship cities around the world to hold the festival, alongside Washington DC, Beijing, New Delhi, Hanoi, and Paris.

The cutting of the ribbon marks the inauguration of the Thai Festival in one of six flagship cities, Riyadh. (Photo by Huda Bashattah)

At a press conference prior to the festival, which is open to the public May 2 and 3, Thailand’s Ambassador to Saudi Arabia Darm Boontham said: “This is a proud moment for us and a great opportunity to share the rich tradition and modern creativity of Thailand with our Saudi friends.”

The festival comes at a significant time, three years since the normalization of diplomatic relations between Thailand and Saudi Arabia.

HIGHLIGHTS

• This year’s theme is ‘The Pulse of Tradition, The Pulse of Tomorrow,’ reflecting Thailand’s pride in its culture and its commitment to innovation and creativity.

• The ministers of culture for Thailand and Saudi Arabia — Sudawan Wangsuphakijkosol and Prince Badr bin Abdullah Al-Saud — attended the event.

“This event is a celebration of the strong and growing friendship between our countries and our people,” Boontham continued.

Booths showcasing Thai products and services at the Thai Festival at the Cultural Palace in Riyadh. (Photo by Huda Bashattah)

This year’s theme is “The Pulse of Tradition, The Pulse of Tomorrow,” reflecting Thailand’s pride in its culture and its commitment to innovation and creativity.

The festival features several exhibitions of Thai products and services, including handicrafts from local communities in Thailand, live demonstrations, health and wellness products, eco-tourism, and Thai cuisine.

Muythai demonstration at the Thai Festival in Riyadh. (Photo by Huda Bashattah)

It also includes a live cooking show by a celebrity Thai chef, screenings of several beloved Thai movies followed by Q&A sessions, a musical and cultural performance, a Muay Thai boxing demonstration, a fashion show by Thai designers, and a Khon performance.

Khon, a traditional masked dramatic art that features music and dance as well as ritual, literary, and handicraft components, is included on UNESCO’s Intangible Cultural Heritage list, Boontham said.

Booths showcasing Thai products and services at the Thai Festival at the Cultural Palace in Riyadh. (Photo by Huda Bashattah)

“We invite everyone, Saudi nationals, residents and all friends of Thailand to join us for this unique celebration, to enjoy the science of sound and taste of Thailand and to continue building a warm and lasting friendship between our two great nations.”

The festival was organized by the Royal Thai Embassy in Saudi Arabia in partnership with Thailand’s private and public sectors, including Thai supply chain company SGC International’s Riyadh division, with the support of Saudi and Thai private companies.

Fashion show by Thai Designers at the Thai Festival in Riyadh. (Photo by Huda Bashattah)

The ministers of culture for Thailand and Saudi Arabia — Sudawan Wangsuphakijkosol and Prince Badr bin Abdullah Al-Saud — attended the event.

The objective of the festival goes beyond tourism, the ambassador said, it is intended to promote everything Thailand can offer in terms of creative economy, innovation, and how Thailand can tap into Saudi Vision 2030 and the Kingdom’s green initiative.

Thai minister of culture Sudawan Wangsuphakijkosol speaks at the Thai Festival in Riyadh. (Photo by Huda Bashattah)

Boontham also confirmed plans to create Thai AirAsia X, a new low-cost airline from Thailand that should operate flights from Riyadh to Bangkok “very soon,” he said.

According to Boontham, the largest developing areas of cooperation between the two nations are economy, trade, and investment.

Thai ambassador to Saudi Arabia Darm Boontham inaugurates the Thai Festival at the Cultural Palace. (Photo by Huda Bashattah)

Over the last three years, the volume of trade has increased by an average of 25 percent and the ambassador is confident that “all the necessary mechanisms” are in place to support further growth.

In 2024, trade reached a value of $8.8 billion and the hope is that in two years that number will reach $10 billion, he added.

Booths showcasing Thai products and services at the Thai Festival at the Cultural Palace in Riyadh. (Photo by Huda Bashattah)

Boontham cited SGC International, a Thai company known for construction materials that is now expanding into petrochemicals, food, and food processing as a sign of promising investment in Saudi Arabia.

Technology sharing, in areas including green consumption technology, is “quite prevalent” and shows promise, he added.

Interactive booths showing live demonstarions of handicraft at the Thai Festival in Riyadh. (Photo by Huda Bashattah)

Tourism is another large area of cooperation. Last year, around 230,000 Saudi tourists visited Thailand, and 13,000 Thai tourists visited Saudi Arabia; both numbers are expected to grow in coming years, the ambassador noted.

According to Boontham, “many Thai students” are coming to pursue their studies in Saudi as well, and Thailand is working hard to encourage more Saudis to study in Thailand.

In hospitality education, especially, “Thailand has a lot to offer Saudi students,” Boontham said. In 2024, 50 individuals from Saudi Arabia went to train in Thai hotels and institutions.

 


Saudi Arabia condemns Israeli airstrike near Syria’s Presidential Palace

Updated 02 May 2025
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Saudi Arabia condemns Israeli airstrike near Syria’s Presidential Palace

  • Airstrike, which occurred early Friday, came after Israeli authorities reportedly warned the Syrian government against attacks on Druze

RIYADH: Saudi Arabia on Friday strongly condemned an Israeli airstrike that targeted the vicinity of the Presidential Palace in Damascus, calling it a blatant violation of the Syrian Arab Republic’s sovereignty and a serious threat to regional stability, the Saudi Press Agency reported.

In a statement, the Ministry of Foreign Affairs expressed the Kingdom’s condemnation “in the strongest terms” of the attack, and reiterated its categorical rejection of Israeli actions that undermine the sovereignty, security, and stability of Syria.

The airstrike, which occurred early Friday, came after Israeli authorities reportedly warned the Syrian government against advancing toward villages inhabited by members of the Druze minority in southern Syria.

The warning followed days of violent clashes between pro-government forces and Druze fighters near the capital, which left dozens of people dead or injured.

Syria’s presidency described the Israeli attack as a “dangerous escalation against state institutions and the sovereignty of the state,” and urged the international community to take a stand against such violations. It warned that the strike not only threatens Syria’s national security but also the unity of its people.

The Saudi foreign ministry echoed these concerns, calling on the international community to intervene and halt Israel’s “blatant violations of international law in Syria and the region.”

The Kingdom further warned that the continuation of such policies and what it described as “extremist Israeli practices” could exacerbate violence, extremism, and instability across the region.


Saudi Ministry of Interior warns of strict penalties for Hajj permit violations

Updated 02 May 2025
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Saudi Ministry of Interior warns of strict penalties for Hajj permit violations

  • Authorities instructed to arrest violators, take legal action against them

RIYADH: The Saudi Ministry of Interior announced on Friday it had launched a campaign to prevent violations of Hajj regulations, warning of strict penalties for individuals attempting to perform the pilgrimage without the required permits.

As part of its efforts, the ministry has begun enforcing measures aimed at stopping violators from entering or remaining in Makkah and surrounding sacred sites.

Authorities have been instructed to arrest violators and take legal action against them, and anyone who assists in the breach of Hajj rules.

The ministry announced that individuals caught performing or attempting to perform Hajj without a permit, including those holding any type of visit visa, face fines of up to SR20,000 ($5,333).

The crackdown also targets those facilitating unauthorized access to Makkah and the holy sites.

Those found guilty of aiding violators, whether by applying for visit visas on their behalf, transporting them, housing them in hotels, apartments or pilgrim accommodations, or otherwise helping them remain in restricted areas, may be fined up to SR100,000.

The ministry clarified that penalties will be determined based on the number of violators involved.

Offenders, including residents and individuals who overstay or breach Hajj protocols, will face deportation and a ban from re-entering the Kingdom for 10 years.

In addition, Saudi courts will be asked to confiscate vehicles used in transporting violators if owned by the carrier or any accomplice.

Officials have urged the public to strictly follow all Hajj-related regulations, stressing that the measures are in place to ensure the safety, security, and comfort of pilgrims.

The ministry has also called on the public to report any violations. Residents in Makkah, Riyadh, and the Eastern Province can contact authorities via 911, while those in other regions are advised to call 999.


‘Pinocchio’ springs to life on Ithra stage in Dhahran

Photos by Ithra/Yasir Alqunais
Updated 02 May 2025
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‘Pinocchio’ springs to life on Ithra stage in Dhahran

  • Touch of Arabia applied in reimagining by La Baldufa theater
  • 3 creators, actors create works focusing on social awareness

The most famous little wooden boy in the world sprang to life at the King Abdulaziz Center for World Culture, or Ithra, on Thursday night.

The story of Pinocchio, reimagined by the acclaimed La Baldufa theater company from Spain, breathed fresh energy from Saudi Arabia into the tale of the adventurous wooden toy who dreams of becoming a real boy.

While the tale is widely known thanks to the Oscar-winning 1940 Disney film, “Pinocchio” was originally a book by Italian author Carlo Collodi, first published in 1883.

The story explores themes of poverty, education, fatherhood, and the search for truth.

A day before the premiere at Ithra, the three creators and performers behind La Baldufa — Enric Blasi, Carlos Pijuan and Emiliano Pardo —hosted a masterclass on the stage, offering attendees a look into their creative process.

The cast discussed their use of what they described as clowning and gestural theater to create works built around social awareness.

Founded in Lleida, Spain, in 1996, La Baldufa has spent nearly three decades creating and crafting innovative performing arts productions for live audiences.

Materials used on stage are intentionally simple: wood, paper and humans — aligning with their artistic vision.

They said they customize each performance. In China, they would have text read aloud by a Chinese audience member on stage and use some of that language.

And, as promised, they used Arabic in their Ithra production the following day.

Audience participation plays a central role as a random member of the public is invited to read a passage on stage, adding to the sense of spontaneity and inclusivity.

Part of the stage was constructed on-site. It is designed for easy transport assembly, using shadow spotlights, paper elements, and audio from the country where they perform, to ensure the production resonates with local audiences.

The company has toured more than 40 countries, captivating children of all ages.

Each performance is tied to its location. The show incorporates live voices from the audience. Dimmed lights, shifting silhouettes, and dynamic staging help shape the mood.

Though music is typically performed live and acoustically, travel constraints required the use of pre-recorded audio featuring both upbeat and slower tempos.

Sprinklings of Arabic delighted the crowd, especially when audience members were invited to participate.

Two shy girls, initially hesitant, eventually found their voices once on stage — an emotional moment for those watching.

Your experience may vary, but the message is clear: this is a show you could try to replicate at home — simple, but not simplistic.

Eight-year-old Anwyn Frith told Arab News: “I was excited about watching ‘Pinocchio’ tonight; my favorite part was when the man was building Pinocchio,” she said.

But she offered a few suggestions: “They were speaking everything in Arabic and I couldn’t understand it.

“Maybe next time they can speak English a little bit more. And maybe add more of the ‘Pinocchio’ movie into it, like when he keeps lying and his nose grows and goes out.”

La Baldufa’s interpretation honors the spirit of Collodi’s original while inviting contemporary audiences, especially younger ones, into a world of wonder and imagination.

After the show, the trio was happy to meet and greet an audience equally eager to connect.

Running nightly until May 4, tickets start at SR40 ($10) and are available on the Ithra website.


KSrelief signs initiative to support orphans in Mali

Updated 02 May 2025
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KSrelief signs initiative to support orphans in Mali

RIYADH: The Kingdom’s aid agency KSrelief has signed an agreement with an organization that supports orphans in Mali, the Saudi Press Agency reported late on Thursday.

Ahmed bin Ali Al-Baiz, assistant supervisor general for operations and programs, inked the pact to sponsor 1,350 orphans, including covering their tuition fees.

In addition, the sponsorship would assist 430 orphans who are breadwinners for their families, the SPA reported.