Why Steve Bruce built narrative that left Newcastle United fans exasperated with his club management

Newcastle United manager Steve Bruce during the 1 – 1 draw with Leeds United at St. James’ Park, Newcastle, England, Sept. 17, 2021. (Reuters)
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Updated 21 October 2021
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Why Steve Bruce built narrative that left Newcastle United fans exasperated with his club management

  • Divisive coach departed St. James’ Park with club sat 19th in table, winless in 8 Premier League games, having division’s worst defensive record

NEWCASTLE: Thirteen days. Having waited 27 months for new beginnings at Newcastle United, manager Steve Bruce hung onto his job for less than two weeks of the Saudi-financed era at St. James’ Park.

The club’s new owners — the Saudi Public Investment Fund, RB Sports and Media, and PCP Capital Partners — have confirmed Bruce as the first major casualty of a fresh era of hope on Tyneside.

It was a decision roundly welcomed, even celebrated by the Newcastle faithful. Not quite as vociferously as the takeover itself, of course.

Bruce, who took charge of his 1,000th professional game as a manager last Sunday, is one of the most experienced coaches in the history of English football but has proven a divisive figure at United.

Why? Arab News spoke to prominent Newcastle United fan Alex Hurst, a True Faith fanzine podcast host, organizer of the pre-takeover 1892 Pledge supporter fighting fund scheme to buy a percentage of the club, and board member of the Newcastle United Supporters Trust, to find out.

He said: “Bruce is very much seen as a Mike Ashley (Newcastle United’s former owner) apologist. He’s built this picture, a narrative that he’s never been wanted or accepted at Newcastle United — but that’s just not true. People did not think it was a positive move replacing (former Newcastle manager) Rafa Benitez with Bruce, but no one wanted him to fail.

“He should have seen this as an opportunity to manage this great football club but instead he painted a picture of it being the impossible job. And it proved to be that way for him, but that has nothing to do with fan criticism or expectation. Bruce built this view of himself — that he was unpopular — and he let it fester,” he added.

For Bruce, the facts do not lie.

United sit 19th in the table, with no wins from eight Premier League games, and have the worst defensive record in the division with 19 goals conceded.

The former Manchester United skipper, who managed Sheffield Wednesday prior to working at hometown club Newcastle, left the Magpies with a win percentage of just 27.4 percent in the top flight.

The low point of his spell came last season when he oversaw a run of just two wins in 21 matches between December and February, but somehow held onto his job.

“Newcastle were a team with one of the best defensive records when he took over — now they are the worst,” Hurst said.

“The style of football is worse. Players have regressed, no one has improved. He talked fans down, players down. He then talked opposition players up at every opportunity.

“On a number of occasions Bruce had the chance to use his time at Newcastle as an opportunity. Each time he failed. In the summer of 2020, the FA Cup quarter-final against Manchester City, a chance of a first semi-final since 2005, it was a surrender at home, and yet he smiled ear to ear after the game,” he added.

Hurst highlighted the Carabao Cup quarter-final loss against Brentford last year as a huge, missed opportunity when Bruce played a weakened team against an also weakened Championship side.

He said: “But the thing that sticks with me from Bruce’s time is when he called criticism from fans ‘mass hysteria.’ He seemed to conflate criticism with abuse. Genuine criticism from fans was labelled abuse as he didn’t seem big enough to take it.

“Bruce could not rise above any of this, and it defined his time as head coach.”

Meanwhile, the club have confirmed assistant boss Graeme Jones, who acted as one of Gareth Southgate’s coaches for England’s run to the Euro 2020 final in the summer, will face the media on Friday ahead of Newcastle’s trip to Crystal Palace the following day.

Jones was a surprise appointment to the Newcastle coaching setup in February, as the club’s hierarchy attempted to kick-start an ultimately successful fight against relegation.

However, it is not expected that Jones will remain in the role for too long, as United’s football recruitment working group continues to press on with plans to appoint Bruce’s successor.

Paulo Fonseca is the bookmakers’ favorite for the job, and Arab News understands the Portuguese coach has been in negotiations with Newcastle chiefs since before the confirmation of Bruce’s departure.

Swiss former Borussia Dortmund boss Lucien Favre is another understood to have been spoken to, as is Eddie Howe, formerly of AFC Bournemouth. Howe has been a regular visitor to northeastern England in recent months and is understood to have been on Tyneside this week.

Howe turned down the chance to manage Scottish Premiership giants Glasgow Celtic last summer, despite weeks of negotiations with the Hoops’ chiefs.

Belgium boss Roberto Martinez is also thought to be a candidate, while Glasgow Rangers’ Steven Gerrard, and former Chelsea manager Frank Lampard, are reportedly liked by key figures within the new United hierarchy.

Newcastle are also keen to appoint a sporting director, with Luis Campos and Ralf Rangnick believed to be under consideration. Netherlands and Arsenal hero Marc Overmars is another name in the frame.


Team Brady lead the way in Jeddah’s UIM E1 World Championship

Updated 24 January 2025
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Team Brady lead the way in Jeddah’s UIM E1 World Championship

  • Tom Brady-backed outfit top breathless qualifying session
  • Team AlUla provide fierce competition on the water

JEDDAH: Team Brady on Friday secured pole position in the 2025 UIM E1 World Championship presented by PIF, the world’s first all-electric race boat series, which is taking place in Jeddah.
The 2024 Champions of the Water reigned supreme on the Red Sea, as the Tom Brady-backed team topped a breathless qualifying session.
The team’s Emma Kimilainen proved the fastest pilot in qualifying following a day of intense competition to put her team in the driving seat at the E1 Jeddah GP.
Her side overcame fierce competition from Team AlUla, championed by LeBron James, in second place and Aoki Racing Team in third.
Kimilainen said: “As reigning champions the pressure was always going to be on us. But as Tom (Brady) tells us, we should embrace it, and that’s exactly what we did today.”
E1 newcomers Team AlUla, competing for the first time after entering the championship this week, proved to be the surprise package thanks to a blistering qualifying time trial by their Canadian pilot Rusty Wyatt.
The result paved the way for a gripping race day on Saturday with the championship’s nine teams looking to establish an early lead to take the fight to Team Brady.
Friday marked the championship’s return to Jeddah, the location for E1’s first-ever race.


Maresca happy with Chelsea wide men as Garnacho rumors swirl

Updated 24 January 2025
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Maresca happy with Chelsea wide men as Garnacho rumors swirl

  • The 20-year-old Argentina international has reportedly been the subject of interest from Chelsea and Napoli
  • The Italian said the club were keeping a close eye on options in the transfer market

LONDON: Chelsea manager Enzo Maresca said Friday he is happy with his wide options despite reports linking the London club with a move for Manchester United winger Alejandro Garnacho.
The 20-year-old Argentina international has reportedly been the subject of interest from Chelsea and Italian side Napoli during the January transfer window.
Representatives of Garnacho were in attendance as Chelsea beat Wolves at Stamford Bridge on Monday.
Maresca, who is likely to be without Mykhailo Mudryk for an extended period as the Ukrainian awaits the outcome of a doping investigation, handed a Premier League debut to academy graduate Tyrique George during the 3-1 win, after being left with only three available senior wide forward.
Noni Madueke, Pedro Neto and Jadon Sancho have shared the two wide starting berths since Mudryk has been unavailable, while Joao Felix can also operate on the wings.
Maresca, whose team face Manchester City at the Etihad Stadium on Saturday, was asked at his pre-match press conference about the Garnacho reports.
“I’m happy with the ones that we have in this moment,” he said. “We said many times, on the right side is Pedro (Neto) and Noni (Madueke) and on the left side is Jadon (Sancho).
“Misha (Mudryk) was with us but now he is not with us but (we also have) Tyrique, I think it’s a young profile that can help us. In this moment, we are OK.”
The Italian said the club were keeping a close eye on options in the transfer market, with the window closing on February 3.
Fourth-placed Chelsea are seeking to open up a five-point gap on the champions in the race to qualify for next season’s Champions League.
Maresca was employed by City, first as coach of their elite development squad then latterly as an assistant to manager Pep Guardiola, either side of an unsuccessful and brief spell in charge of Italian Serie B side Parma.
The Chelsea boss spoke warmly about City, referring to the “trust, confidence and faith” they showed in him after his sacking by Parma.
And he downplayed suggestions that it was a good time to face Guardiola’s men, who have had a miserable season.
“It is probably on the other side,” he said. “I think this kind of club with these kind of players, when they are in a difficult moment, it’s when they want to show how good they are.
“They want to come against everyone and say: ‘OK, if you think we are not good enough, we are going to show you how good we are’, so I don’t think there is a good moment to play against City.”


UIM E1 World Championship begins in Jeddah

Updated 24 January 2025
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UIM E1 World Championship begins in Jeddah

  • Event ‘represents yet another big step,’ says Prince Sultan bin Fahd bin Salman
  • E1 CEO Rodi Basso: ‘We look forward to a continued and long-lasting association with Saudi Arabia’

JEDDAH: Chairman of the Saudi Water Sports and Diving Federation Prince Sultan bin Fahd bin Salman has said that the Kingdom is fully equipped to host major sporting events on water — including the UIM E1 World Championship which began on Friday — for many years to come.
At a press conference on Friday at the Jeddah Corniche, the chairman said: “Hosting E1 Jeddah GP represents yet another big step toward bolstering Saudi Arabia’s position as a leading global destination for sports and an active contributor to the international sporting community.
“We are thrilled to host this major race here in Jeddah for the second year in a row. We have gained more experience and everything is in place to make this race a success.
“Now, we really know what our partner wants to do much better. I always tell people that when you go to another season and work with other people, you become one family in order to contribute to the Saudi sports community. To keep this going is always great.”
Rodi Basso, the CEO at E1, said he was excited at the return to Saudi Arabia.
He added: “Last year it was the first ever in Saudi Arabia and definitely we had some doubts and uncertainties on the technical side, but the power of our collaboration with the SWSDF allowed us to be very ambitious and we managed to have an amazing round in Jeddah.”
Basso added: “I would like to thank everyone involved for their hard work and cooperation, which have enabled us to consolidate our racing footprint in Jeddah, and we look forward to a continued and long-lasting association with Saudi Arabia.”
The first round of the UIM World Championship began with its first race of the year at the Jeddah Corniche on Friday morning in front of thousands of water sports enthusiasts.
The weekend’s events span two days. Teams had free practice sessions early in the morning on Friday, allowing pilots to get a feel for the course, and qualifying rounds were taking place in the afternoon, including sprint and match races.
Saturday will include the semifinals and finals. The top teams from the semis will compete in the finals.


Pakistan stick with spin as they chase West Indies series sweep

Updated 24 January 2025
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Pakistan stick with spin as they chase West Indies series sweep

  • Pakistan completed a 127-run win inside three days in the opening Test, with spinners Sajid Khan taking nine wickets
  • West Indies spinner Jomel Warrican also grabbed a career-best 7-32 as 34 of the 40 wickets in the match went to spinners

MULTAN: Head coach Aaqib Javed brushed aside criticism of Pakistan’s reliance on spin bowling as they seek a clean sweep against the West Indies in the second Test starting on Saturday.
Pakistan completed a 127-run win inside three days in the opening Test, with spinners Sajid Khan taking nine wickets, Noman Ali six and Abrar Ahmed five for their third straight win at home.
West Indies left-arm spinner Jomel Warrican also grabbed a career-best 7-32 as 34 of the 40 wickets in the match went to spinners.
The second Test will also be played on a dry and grassless pitch in the central city of Multan.
Former Pakistan players and analysts hit out at the spin-heavy strategy, saying the team would struggle on away tours where pitches may not be as conducive to spin.
Aaqib, a fast bowler from an era dominated by the great pacemen Wasim Akram and Waqar Younis, insisted the spin assault would continue.
“We found that the West Indies have a weakness in dealing with the spin bowling, so we exploited that and will do that again,” Aaqib told a news conference on Friday.
West Indies skipper Kraigg Brathwaite had no qualms about Pakistan’s tactics.
“Pakistan are playing at home and if they believe spinning pitches are their strength then that’s fine and that’s how cricket is played,” Brathwaite said.
“I have played on pitches which took turn from day one but not like this, which had cracks from day one,” he said.
West Indies will be without injured pace bowler Jayden Seales, who took three wickets in the first match and will be replaced by the experienced Kemar Roach.
Pakistan are unlikely to make any changes.
Brathwaite said his batters need more faith after the first Test, in which his team managed just 137 and 123 in their two innings, with Alick Athanaze the only one to reach a half century.
“It was a difficult pitch to bat in the last game,” Brathwaite said.
“I would say you need to believe in your plan from ball one and not think of the third or fourth ball.”
Pakistan are eighth and the West Indies ninth and last on the World Test Championship table.
Another victory in Multan could see the hosts rise to seventh.
Pakistan were forced to make radical changes last year after losing the first of three Tests against England, their 11th straight home Test without a win.
The Aaqib-led selection panel dropped out-of-form batter Babar Azam and rested pace spearheads Shaheen Shah Afridi and Naseem Shah.
The tactics worked on the spin-friendly pitches in Rawalpindi and Pakistan went on to win the series 2-1.
“If we had taken these decisions earlier we would have been in the race for World Test Championship final,” Aaqib said.


Former AC Milan coach fined 10,000 euros for ref rant

Updated 24 January 2025
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Former AC Milan coach fined 10,000 euros for ref rant

  • “The referee decided the result of this match, and it is not the first time,” insisted the Portuguese coach.
  • Fonseca was sacked in December after just six months in charge with compatriot Sergio Conceicao taking over

ROME: Former AC Milan coach Paulo Fonseca was fined 10,000 euros ($10,466) by the Italian Football Federation (FIGC) on Thursday for a post-match rant against the referee last year.
“During interviews after the match against Atalanta, the former AC Milan coach expressed judgments detrimental to the reputation of the referee and the arbitration institution as a whole,” the FIGC said.
AC Milan were fined 5,000 euros.
At the end of the Italian league match which AC Milan lost 2-1 in Bergamo last month, Fonseca said that the result had been “determined” by referee Federico La Penna.
“The referee decided the result of this match, and it is not the first time,” insisted the Portuguese coach.
Fonseca was sacked in December after just six months in charge with compatriot Sergio Conceicao taking over.
“I have always respected the work of referees, but there are so many mistakes every weekend, always at the expense of the same clubs. The way the referee officiated during this match is a lack of respect toward Milan,” he added.
AC Milan won the Italian Super Cup at the beginning of January under Conceicao but remain stuck in eighth place in Serie A — 19 points behind leaders Napoli.