Nippon Sayko: How Japanese pop culture made it to the heart of Riyadh Season

Noha Al-Khayyat, co-owner of the Saudi-owned brand Nippon Sayko, which specializes in the sale and promotion of Japanese pop culture. (ANJ Photo)
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Updated 16 November 2021
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Nippon Sayko: How Japanese pop culture made it to the heart of Riyadh Season

RIYADH: For fans of Japanese anime culture, the Saudi-owned brand Nippon Sayko’s new store is a treasure trove.

The outlet is located at Trocadero in Boulevard Riyadh City, one of the largest zones in Riyadh Season 2021, and specializes in promoting Japanese anime culture by displaying and selling the most famous anime characters and manga comic books.

Nippon Sayko store owner Noha Al-Khayyat and her business partner have a passion for anime. Due to a lack of specialized anime stores, in 2009 they started to create merchandise by drawing anime images on fabric and selling them. The small, homegrown business developed a market base by attracting other Saudis who were interested in Japanese culture.

Eventually, the popularity of their business increased and the two partners decided to register their Saudi trademark, Nippon Sayko, in Jeddah, where they were colleagues at the same university.

“At that time, as two women in their early lives, it was not easy to import products into Saudi Arabia, especially from Japan,” Al-Khayyat said.

“In addition, society finds it strange to work in this field. Also, many people from our inner circle believed that the project’s idea might not be popular in our society,” she added.

However, the desire to develop their business prompted Al-Khayyat to study in Japan, where she overcame the language barrier to learn the basics of the Japanese pop culture business from its original source by studying for a master’s degree. This included researching general aspects of the country’s material culture.

“The overseas scholarship program, funded by the Saudi government, helped us spend more time developing our idea and promoting everything related to Japanese culture as one of the countries that is friends with the Kingdom of Saudi Arabia, in which there is a large segment of Japanese culture admirers,” Al-Khayyat said.

The Saudi-born store owners have now launched their second store in Riyadh, which is run by an all-female staff in a pioneering move that brings the partners great pride.

Al-Khayyat attributes their success to the Kingdom’s economic empowerment of Saudi women in line with the Vision 2030 reform plan. The government has achieved this by creating new fields of work, removing obstacles for those wishing to engage in private business activities, and providing opportunities for participation in tourism and entertainment events hosted by the country.

Regarding the brand’s expansion plans, Al-Khayyat said: “With this project, I aspire to promote the Japanese culture on the largest scale possible, increase the number of anime lovers among all age groups, and teach the Japanese language to its fans through the art of comics.”

Boulevard Riyadh City is one of the most prominent of this year’s new Saudi landmarks. It is made up of nine areas, with restaurants, cafes and stores that showcase aspects of various cultures and cater to all age groups.

This story was originally published in Japanese on Arab News Japan


Limitless Orchestra marks world premiere at Dubai Opera with show honoring Johann Strauss, Hans Zimmer

Updated 11 January 2025
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Limitless Orchestra marks world premiere at Dubai Opera with show honoring Johann Strauss, Hans Zimmer

DUBAI: Dubai Opera played host to a world premiere this week that reimagines orchestral music for a new generation of music lovers.

“Global Waltzing — from Johann Strauss to Hans Zimmer,” presented by The Limitless Orchestra, took place at the intimate venue at the heart of Dubai on Jan. 10 and 11.

The brainchild of Russian-German violinist and composer Aleksey Igudesman, the orchestra enjoys the distinguished patronage of legendary film composer Hans Zimmer, who also made a special guest appearance on stage on both nights.

The orchestra enjoys the distinguished patronage of legendary film composer Hans Zimmer, who also made a special guest appearance on stage on both nights. (Supplied)

Under Igudesman’s innovative “fail forward” approach, “The Limitless Orchestra” breathes new life into the traditional boundaries of symphonic artistry, blending timeless musical techniques with contemporary creativity to deliver an experience that is as daring as it is transformative.

“The world definitely does not need another orchestra, for sure, but I think the world needs this orchestra and other orchestras like it,” Igudesman said ahead of the show.

“The orchestra essentially has not changed, or an orchestra has not changed its format more or less for 150 years. It has become an institution, a very vital cultural institution. But everything that stays the same becomes stagnant and becomes a museum, and then dies eventually, and we do not want an orchestra to die. So, for me, I think launching the ‘Limitless’ orchestra with the help of my great friends is something that I just had to do, because I did not want to have the things that I love so much die, and I wanted to show a possible new way of doing things.”

The show sees the orchestra revitalize the timeless works of Johann Strauss. (Supplied)

The show sees the orchestra revitalize the timeless works of Johann Strauss, skillfully blending the cherished compositions of the Austrian king of the waltz with the epic film music of Hollywood legend Zimmer.

Zimmer, displaying his trademark humility, said: “I don’t think there are limitations to classical music. I would hate to go about ruining Bach or Mozart. That’s their music and we can have new music.

“I’m just a peasant of music. I write film music. But the weird thing is that every day I get to go out and hire an orchestra. I get to go out and play in arenas for 20,000 people. So, something is working with what I’m doing. I’m adding instruments to the orchestra, I’m adding playfulness.”

“Global Waltzing — from Johann Strauss to Hans Zimmer” took place at the intimate venue at the heart of Dubai on Jan. 10 and 11. (Supplied)

The program will showcase a dazzling fusion of classical and cinematic music through an innovative selection of compositions, including the opening piece, “Emperor Waltz, Sultan Style,” by Igudesman and Tristan Schulze, inspired by Johann Strauss.

Other pieces include “Sherlock Holmes Fantasy,” “From Time to Time — Inception Waltz,” and “The Banker’s Waltz.”

Igudesman, celebrated for his electrifying performances and whimsical approach to classical music, will perform original works and innovative compositions, accompanied by the mesmerizing voice of soprano Ekaterina Shelehova.


Saudi-backed film to screen at International Film Festival Rotterdam

Updated 11 January 2025
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Saudi-backed film to screen at International Film Festival Rotterdam

DUBAI: The International Film Festival Rotterdam this week revealed its line-up for the 2025 edition, featuring the Red Sea Film Foundation-supported “Dead Dog” by Lebanese director Sarah Francis.

The film follows Walid and Aida, a husband and wife reunited after his long absence abroad. As they confront the emotional distance between them, secrets come to light, including Aida’s silence about their beloved dog Punto. Set against a backdrop of shifting dynamics and unspoken truths, “Dead Dog” explores themes of estrangement, trust, and the complexities of marriage.

The festival is set to take place from Jan. 30 to Feb. 9.


Netflix unveils season 2 trailer for ‘Mo’

Updated 11 January 2025
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Netflix unveils season 2 trailer for ‘Mo’

DUBAI: Netflix this week released the trailer for the highly anticipated second season of Palestinian-American comedian Mohammed Amer’s award-winning series “Mo,” announcing its debut on Jan. 30.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Netflix MENA (@netflixmena)

The new trailer showcases the show’s signature humor and heartfelt moments as Mo Najjar, played by Amer, continues to navigate life as a Palestinian refugee in the US.

In season 2, he finds himself stuck on the other side of the border, desperately trying to make it back to Houston in time for his family’s important asylum hearing. With no passport and few options, he faces a series of unexpected challenges, including a new rival who jeopardizes his relationship with Maria and his signature falafel taco recipe.

 


Coldplay lights up chilly Abu Dhabi with visual and auditory spectacle

Updated 10 January 2025
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Coldplay lights up chilly Abu Dhabi with visual and auditory spectacle

  • Band began 4-day UAE concert series on Thursday
  • Show is part of their Music of the Spheres World Tour

DUBAI: Grammy Award-winning band Coldplay lit up a chilly Abu Dhabi with a visual and auditory spectacle on Thursday at Zayed Sports City Stadium, for the first of their four-day concert series that is a part of their Music of the Spheres World Tour.

The setlist featured crowd favorites including “All the Love,” “Yellow,” “Hymn for the Weekend,” “Paradise,” “The Scientist,” “Clocks,” and “A Sky Full of Stars.”

Adoring fans wore glowing wristbands that pulsed in sync with the music. There were bursts of confetti, large illuminated planets suspended throughout the stadium, and balloons floating across the crowd.

Coldplay engaged with the audience, including having a couple reveal their baby’s gender, drawing cheers from the crowd.

Frontman Chris Martin charmed the audience further by speaking in Arabic. “Assalamu alaikum, wa masa’ al khair. Shukran jazeelan,” he said, translating to “Peace to you, and good evening. Thank you very much.”

Before Coldplay’s set, Chilean-Palestinian singer Elyanna warmed up the crowd with a captivating performance, singing hits including “Ganeni” and “Mama Eh.”

Later, she joined Coldplay on stage to perform their collaborative track, “We Pray.”

The concert ended with a breathtaking fireworks display. 

Coldplay will perform in the UAE capital on Jan. 11, 12 and 14.


Highlights from the traveling ‘Art of the Kingdom’ exhibition 

Updated 10 January 2025
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Highlights from the traveling ‘Art of the Kingdom’ exhibition 

  • The show, which is on display in Rio de Janeiro until Jan. 12, features work by 17 contemporary Saudi-based artists 

RIYADH: “Art of the Kingdom” is perhaps the most significant exhibition so far for Saudi contemporary artists. It has already been on show in Brazil’s capital city for three months, and will soon move to Riyadh, before heading to China.  

It features works by 17 Saudi, or Saudi-based, artists — Ayman Yossri Daydban, Ahmed Mater, Emy Kat (Mohamed Alkhatib), Ayman Zedani, Shadia Alem, Nasser Al-Salem, Manal AlDowayan, Lina Gazzaz, Muhannad Shono, Sarah Brahim, Daniah Alsaleh, Faisal Samra, Filwa Nazer, Moath Alofi, Ahaad Alamoudi, Sarah Abuabdallah, and Ghada Al-Hassan — and, as the press release states, “offers a unique opportunity to explore the ways in which Saudi contemporary art contributes to shaping new cultural narratives.” 

The press release also states: “Two main themes emerge from the exhibition … The first is the desert as a definition of space, infinity, and life; the second is the singularity of cultural tradition, and the evolution of a unique visual culture, shaped by diverse pasts and presents.” 

Here are just a few of the artworks that make up the exhibition, the theme of which is “Poetic Illuminations.” 

Nasser Al-Salem 

‘Arabi/Gharbi’ 

The Makkah-born artist’s work, according to the exhibition brochure, “challenges the traditional boundaries of Islamic calligraphy by re-contextualizing it through mixed media, minimalist approaches, and architectural methods.” This piece, the title of which translates to ‘Arab/Foreigner’ is made up of neon lighting that presents both words simultaneously: a single illuminated (or not illuminated) dot allows it to switch between the two — when lit, it says ‘Gharbi,’ when unlit it reads “Arabi” — thus highlighting the minor differences that help form our images or ourselves. It is used as both the first and last piece in the exhibition, because, according to curator Diana Wechsler, “it installs a border between the contemporary Saudi world and the cultural horizon of the public. The journey through the exhibition shows, piece by piece … different aspects of this fascinating culture in which past and present, traditions and changes are involved. Arriving at the end of this journey and finding again the twinkling neon of Nasser Al-Salem, I like to imagine that the public will see it differently; that the experience of the journey has been able to broaden their horizons.”  

Nasser Al-Salem's Arabi-Gharbi. (Supplied)

Ahmed Mater 

‘X-Ray Illumination Diptych 1’ 

Mater is one of the most internationally famous Saudi contemporary artists — last summer he was the subject of a mid-career retrospective at Christie’s in London. This work comes from his “Illuminations” series, which, according to the artist’s website, blends “the past, represented by traditional Islamic arts, with the present, through the innovations of modern medicine.”  

It continues: “Faith and science are brought together — two subjects that are often treated as essentially separate and full of tense contradictions.” It is perhaps no surprise that the work of Mater — a doctor and an artist — should tackle these contradictions. 

In a brief essay about the series, Linda Komaroff, of the Los Angeles County Museum of Art, writes: “What could be more intimate than literally to see inside another individual? This is most eloquently expressed in (Mater’s) great diptychs in which a traditional type of richly illuminated double page composition frames two X-rays set face to face; the skeletal images suggest some elemental form of humanity, stripped of the skin, hair, eyes and clothes that differentiate as well as separate us.” 

Ahmed Mater's Illumination-Diptych-I. (Supplied)

Sarah Brahim 

‘Soft Machines/Far Away Engines’ 

This work by visual and performance artist Sarah Brahim was originally commissioned for the first Diriyah Contemporary Biennale in 2021. The screens show individuals moving and embracing. Small gestures, Brahim told Arab News in July 2022, are “amplified through repetition and layering, conjuring up multifaceted images of beauty.” Her work in general, according to the show brochure, “is a response to and reflection on how we can heal both internally and externally, and how art and culture can serve as a vehicle for this movement.” 

Sarah Brahim, Soft Machines Far Away Engines, 2021. (Courtesy: Canvas and Diriyah Biennale Foundation)

Ayman Zedani 

‘The Return of the Old Ones’ 

“The construction and consumption of nature in the Gulf are central” to Zedani’s “exploration process,” the show brochure states. “His projects serve as platforms inviting the public to observe the symbiosis between human and non-human elements.” This experimental film offers “a poetic perspective from a non-human entity,” according to the artist’s website, “weaving factual information with a science fiction narrative to explore the story of oil through the life, death, and resurrection of ancient giant fungi known as Prototaxites,” remnants of which “have only been found in a few places in the world, including Saudi Arabia and the US.” The story, “reminds us that fossil fuels comes from ancient life forms that have been crushed down into raw black energy.” 

Ayman Zedani's The Return of the Old Ones. (Supplied)

Shadia Alem 

‘Negatives, no more’ 

Alem’s installation consists of thousands of photo negatives hand-stitched together and covering 20 years of her and her sister’s life from 1985-2005, as well as larger DVD images. It symbolizes the difficulty of being both an artist and a woman in the Kingdom at that time. “In the world’s conscience, we remained indifferently invisible and when accidentally subjected to the media’s light, we were outlined as passive, veiled/ negatives without prints,” Alem writes on her website. “Nonetheless, we were there all along, actively creating, struggling, weaving our lives … Nowadays, we reached a point in our history where all is changed … we rode the tide casting away the darkness overshadowing our identities.”  

Shadia Alem's No Negatives, No More. (Supplied)