L’Oreal Paris holds celebration of women’s empowerment in Riyadh

L’Oréal Paris, a beauty brand, celebrated Women’s month with a series of strong moments at Boulevard Riyadh City to showcase the brand’s commitment to empowering women on March 21-22. (AN PHOTO: Huda Bashatah)
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Updated 23 March 2022
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L’Oreal Paris holds celebration of women’s empowerment in Riyadh

  • The private event gathered over 100 female influencers from the region

RIYADH: Global beauty brand L’Oreal Paris celebrated women’s empowerment with a series of activities in Boulevard Riyadh City on Monday and Tuesday.

The private event gathered over 100 female influencers from the region and opened with an impressive projection across 82 screens to display the brand’s manifesto and a “Lessons of Worth” testimonial from its Saudi spokesperson, singer and actress Aseel Omran.

Omran, together with two regional L'Oreal managers, held a panel discussion on women’s empowerment.

Her personal empowerment path, her connection with L'Oreal Paris, and what the company’s famous “Because You’re Worth It” tagline meant to her were all topics of conversation.

“Everything I said in this campaign was genuinely from my heart because, in each one of us as women, we faced that one situation that hurt us the most yet taught us so much and made us stronger,” Omran told the audience, as she expressed her happiness about being a part of the event.

“The slogan is changing its meaning inside me year by year because my perspective of myself is changing as I grow older. At one phase of my life, it was about the number of followers on Instagram, or if a guy tells me I am beautiful. But, honestly, today it is about how I see myself and how I reflect on myself. The real value is what I see in myself when I’m without makeup and with messy hair in my home and I look at myself in the mirror. Do I love myself with my dark circles and messy hair? It’s normal to have pimples, cellulite, and you should value yourself the way you are without filters.”

She also gave people her definition of a strong woman.

“Some people think a strong woman is a woman with a loud voice who curses and walks around being rude to people, but that’s not the real definition of a strong woman to me. She’s not the one being rude to others or wearing a bold outfit. She is the one that has a style in her attitude and can adapt to the changes around her and find what is suitable for her without being rude or mean to others.”

“Lessons of Worth” are testimonials from the brand’s global ambassadors sharing their personal views on the “Because You’re Worth It” tagline.

Maya Ghantous, the manager of L'Oreal’s product division in the MENA region, said the tagline had recently marked its 50th anniversary and was the first in the world to emphasize the importance of self-worth.

It was created in 1971 by Ilon Specht, a 23-year-old female copywriter at the ad agency McCann.

It was revolutionary at the time because of its bold message and it featured a woman's voice. Most advertisements for women's products featured a male voice as it was thought to be more authoritative.

“The slogan is empowering women of all ages and backgrounds to believe in their beauty and sense of worth,” Ghantous added.

The event had other activities like engraving guests' names on products, a corner for introducing L’Oreal products, and a photoshoot booth.


Saudi interior minister commends security forces for Hajj efforts

Saudi Interior Minister Prince Abdulaziz bin Saud bin Naif has praised security and military sectors for dedication during Hajj.
Updated 11 sec ago
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Saudi interior minister commends security forces for Hajj efforts

  • Prince Abdulaziz said the work of the security and military sectors reflected a strong sense of national and religious responsibility. (SPA)

MAKKAH: Saudi Minister of Interior Prince Abdulaziz bin Saud bin Naif has conveyed greetings and congratulations from King Salman and Crown Prince Mohammed bin Salman to personnel involved in implementing Hajj security plans following the successful completion of the season.

This includes members of the Ministry of Interior, the Presidency of State Security, and supporting military agencies from the Ministry of National Guard, Ministry of Defense, and General Intelligence Presidency.

The minister’s remarks were made during a meeting at the ministry’s headquarters in Makkah with senior officials, commanders of security sectors, Hajj security forces, and supporting military and security agencies.

Prince Abdulaziz affirmed that following the directives of the leadership — who provided all necessary resources and ensured coordination among government and security bodies — the approved plans for this year’s Hajj were successfully executed.

Prince Abdulaziz, as chairman of the Hajj Supreme Committee, praised the security and military sectors for their unity, sincerity, and dedication during this year’s season.

He emphasized that their work reflected a strong sense of national and religious responsibility, honoring the privilege of serving pilgrims.


Makkah exhibition welcomes pilgrims among its visitors 

Updated 48 min 9 sec ago
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Makkah exhibition welcomes pilgrims among its visitors 

MAKKAH: The third Wahat Exhibition, which is being organized by the Saudi Ministry of Islamic Affairs, Dawah and Guidance in Makkah, is continuing to welcome visitors — including Hajj pilgrims, citizens, and residents — from 11 a.m. to 9 p.m.

The exhibition runs until June 15, the Saudi Press Agency reported.

It features a section devoted to the King Fahd Complex for the Printing of the Holy Qur’an, as well as rare manuscripts from the Makkah Library.

The exhibition also includes historic photographs of Makkah along with a documentary film which showcases past Hajj experiences and the development of services for pilgrims.

Visitors have praised the high-quality content, commending the ministry’s efforts in raising awareness, advancing technology, and improving communication and services for pilgrims.

They have said the exhibition reflects the Kingdom’s comprehensive efforts to serve pilgrims, promote religious awareness, and uphold the values of moderation and tolerance.

The Hadiyah Charity Association organized an exhibition in Mina during Hajj to showcase the Kingdom’s efforts in serving Islam and Muslims to reflect the rich cultural and geographical diversity of the Islamic world.

As a vibrant representation of global Islamic cultures, the exhibition underscored the Kingdom’s message of unity and hospitality toward pilgrims from all nations, the SPA reported.

Through immersive displays, it highlighted the Kingdom’s commitment to fostering harmony among civilizations and promoting mutual respect and appreciation.


Thousands of pilgrims continue spiritual journey to Madinah

A view of the Prophet’s Mosque in Madinah. (SPA)
Updated 50 min 10 sec ago
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Thousands of pilgrims continue spiritual journey to Madinah

  • Authorities prepare to welcome worshippers with comprehensive security, service plans

MADINAH: As pilgrims bid farewell to Makkah on Monday after completing Hajj — the fifth pillar of Islam — many departed for Madinah with cherished memories.

Hajj authorities in Madinah have begun implementing their operational plans for the second season, expecting thousands of pilgrims in the coming days.

The Special Forces for Hajj and Umrah Security have completed preparations to receive the pilgrims, as part of a comprehensive plan to ensure their safe and smooth arrival, according to the Saudi Press Agency.

The field plan focuses on regulating pilgrim movement, facilitating entry and exit from Madinah, maintaining traffic flow, and reducing congestion.

Preparations include increased security presence on major routes, providing assistance and guidance, and ensuring emergency teams are ready to respond to health cases and other situations.

Government and volunteer bodies have raised readiness levels to support reception centers, entry points, and historical sites, while enhancing efforts in transport, guidance, hospitality, and healthcare through an integrated, 24/7 system.

These efforts reflect the leadership’s commitment to serving pilgrims and ensuring their safety during their journey between the holy sites and Madinah, the SPA reported.

Meanwhile, 2,443 pilgrims from 100 countries, hosted under the Custodian of the Two Holy Mosques’ Guests Program for Hajj and Umrah, also traveled to Madinah after completing Hajj.

During their stay, they will pray at the Prophet’s Mosque, visit Quba Mosque, and explore significant historical landmarks.

The pilgrims expressed gratitude for the services provided by the Ministry of Islamic Affairs, Dawah and Guidance, which met their needs and facilitated smooth movement between sites.

They shared their joy at completing the Hajj rituals, including standing at Mount Arafat, staying in Muzdalifah, the days of Tashreeq in Mina, stoning the Jamarat, and concluding with the farewell Tawaf.

A coordinated program is in place to transfer pilgrims from their accommodations to Madinah airport, overseen by the Hajj and Visit Committee and relevant authorities to ensure timely flight departures.

Prince Mohammad bin Abdulaziz International Airport recorded a successful pre-Hajj phase, receiving pilgrims smoothly and efficiently. During the arrival period, the airport handled 719,400 pilgrims — 49 percent of all air-arriving pilgrims this Hajj season — via 1,910 flights from 196 cities in 53 countries.

The General Directorate of Passports confirmed its readiness to finalize departure procedures at the Kingdom’s international air, land, and sea ports, supported by modern security systems and trained personnel.

Minister of Transport and Logistic Services Saleh Al-Jasser also inspected King Abdulaziz International Airport in Jeddah to assess its readiness for pilgrim departures.

He reviewed procedures for receiving and dispatching pilgrims, including departure hall operations, service performance, and overall efficiency, aiming to ensure a smooth travel experience that meets international standards.


Gulf leaders congratulate Saudi leadership for organizing successful Hajj

Updated 08 June 2025
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Gulf leaders congratulate Saudi leadership for organizing successful Hajj

  • Leaders from UAE, Bahrain, Oman, Qatar, and Kuwait commend King Salman and Crown Prince Mohammed bin Salman

RIYADH: Leaders of the Gulf Cooperation Council nations have congratulated the Saudi leadership on successfully managing and organizing the Hajj pilgrimage, which nearly 1.4 million Muslims have undertaken since Wednesday, the Saudi Press Agency reported.

King Salman and Crown Prince Mohammed bin Salman received on Sunday congratulatory messages from the UAE President Sheikh Mohammed bin Zayed Al-Nahyan, King Hamad bin Isa Al-Khalifa of Bahrain, Sultan Haitham bin Tariq of Oman, Emir Tamim bin Hamad Al-Thani of Qatar, and Emir Meshal Al-Ahmad Al-Jaber Al-Sabah of Kuwait.

Saudi Arabia has employed artificial intelligence and advanced technologies to manage this year's Muslim pilgrimage, one of the world's largest annual gatherings.

The Kingdom's authorities provided over 1 million Muslim pilgrims with essential services during the Hajj, including water, food, accommodation, transportation, and healthcare at various holy sites in Makkah and Madinah.


Centuries of Hajj documented in travelers’ chronicles

Updated 08 June 2025
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Centuries of Hajj documented in travelers’ chronicles

  • Pilgrims’ writings provide valuable insights into the history of Muslim civilization
  • Journeys of barefoot pilgrims, seafaring voyagers and desert caravans preserved

MAKKAH: For centuries, the Hajj pilgrimage has stood as Islam’s most profound convergence of spiritual devotion and physical endurance.

This sacred journey, where the trials of travel merge with the sanctity of worship, has been meticulously documented by countless travelers, scholars and rulers whose written accounts have become invaluable chronicles of the history of Islamic civilization.

From barefoot pilgrims to seafaring voyagers and desert caravans, the Hajj experience has been preserved across generations through detailed testimonies, books and manuscripts that illuminate both the ritualistic and human dimensions of this transformative journey.

From barefoot pilgrims to seafaring voyagers and desert caravans, the Hajj experience has been preserved throughout history. (SPA)

According to researcher and historian Saad Al-Joudi, the Hajj transcended its purely ceremonial function to become a comprehensive documentation project that captured the essence of Islamic society across different historical periods.

The Andalusian explorer Ibn Jubayr was one of the most meticulous chroniclers, providing exhaustive accounts of his maritime route from Andalusia through Alexandria to the Hejaz from 1183-1185.

His writings detail every stage of the pilgrimage sequence: The ritual consecration at designated boundaries (Ihram), the circumambulation of the Kaaba (Tawaf), the Sa’I (running between Safa and Marwa), the overnight vigil in Mina, the standing at Mount Arafat, the symbolic stone-throwing ceremony, and the final farewell circumambulation.

HIGHLIGHTS

• This sacred Hajj journey has been meticulously documented by countless travelers, scholars and rulers.

• Their written accounts have become invaluable chronicles of the history of Islamic civilization.

• The Andalusian explorer Ibn Jubayr was one of the most meticulous chroniclers, detailing every stage of the pilgrimage sequence.

• Ibn Battuta, who set off on his pilgrimage in 1325, focused extensively on the logistical infrastructure supporting the routes to Makkah.

The renowned traveler Ibn Battuta, who set off on his pilgrimage in 1325, focused extensively on the logistical infrastructure supporting the routes to Makkah.

Hajj journeys were cultural, spiritual and humanitarian occasions that motivated numerous writers and travelers to document their rich details. (SPA)

His accounts express wonder at the remarkable unity displayed by Muslims of diverse languages, ethnicities and cultures as they performed identical rituals in perfect synchronization.

He documented the overland passages from the Levant to Madinah, describing rest stations, temporary pilgrim markets and mobile medical facilities.

Majed Al-Yazidi, of Umm Al-Qura University, said that Hajj documentation extended beyond travel writers to include sultans and kings.

From barefoot pilgrims to seafaring voyagers and desert caravans, the Hajj experience has been preserved throughout history. (SPA)

Abbasid caliph Harun Al-Rashid is said to have performed the pilgrimage several times, notably traveling on foot as an expression of humility.

The 13th-century Mamluk ruler, Baibars, established comprehensive supply networks and security installations for pilgrim caravans throughout the Levant and Arabian Peninsula, transforming the Hajj into an integrated socio-political undertaking.

The geographic scope of the pilgrimage routes reflects the civilizational breadth of the Islamic world.

From barefoot pilgrims to seafaring voyagers and desert caravans, the Hajj experience has been preserved throughout history. (SPA)

Al-Yazidi said that pilgrims from Andalusia and Morocco predominantly traveled by sea, while those from Yemen and the Indian subcontinent used both sea and land routes.

Pilgrims from the Levant, Iraq and Egypt followed established paths, including the famous Darb Zubaidah, Darb Al-Kufa and Egyptian corridor.

These pilgrimage highways catalyzed the development and prosperity of numerous cities along their paths.

Hajj journeys were cultural, spiritual and humanitarian occasions that motivated numerous writers and travelers to document their rich details. (Supplied)

Al-Joudi highlighted how these travel accounts provided systematic documentation of Hajj rites.

These chronicles also captured behavioral patterns, regional clothing styles, commercial activities and accompanying cultural practices with remarkable precision.

Humanitarian and social dimensions of the pilgrimage are exemplified in the works of Abdul Ghani Al-Nabulsi, the scholar who began his journey in 1693.

Hajj journeys were cultural, spiritual and humanitarian occasions that motivated numerous writers and travelers to document their rich details. (SPA)

Al-Nabulsi documented the extensive cultural exchanges occurring between pilgrims from East Asia to North Africa, recording gift exchanges, manuscript trading and intellectual discussions.

Al-Joudi emphasized that Hajj journeys were cultural, spiritual and humanitarian occasions that motivated numerous writers and travelers to document their rich details.

He said that among the most prominent was Ibn Battuta, who dedicated extensive passages in his book the Rihla to describing Hajj rituals, sanctuary conditions and caravan movements.

Hajj journeys were cultural, spiritual and humanitarian occasions that motivated numerous writers and travelers to document their rich details. (Supplied)

Al-Yazidi also highlighted scholar Mohammed Al-Amin Al-Shanqiti, who authored “The Hajj Journey to God’s Sacred House.”

His writings combine precise descriptions with jurisprudential insights and religious rulings, alongside personal observations and interactions with pilgrims from across the globe.

Modern Arabic literature has been enriched by numerous Hajj memoirs. Abbas Mahmoud Al-Aqqad’s “The Hejazi Journey” captures the spiritual atmosphere through a literary lens, while Ibrahim Abdul Qadir Al-Mazini’s “Journey to Hejaz” employs contemplative prose to explore both humorous incidents and profound spiritual experiences.

Mohammed Hussein Haikal’s “In the House of Revelation” offers intellectual and spiritual analysis of his Arabian journey.

Shakib Arslan’s “Pleasant Impressions in the Pilgrim’s Mind” and Ali Al-Tantawi’s “To the Land of Prophecy” combine travel narrative with reformist and educational perspectives.

The documentation tradition extends beyond Arab authors to include remarkable accounts by converts to Islam.

Leopold Weiss (Muhammad Asad) in “The Road to Makkah” and Takeshi Suzuki (Muhammad Saleh) in “A Japanese in Makkah” provide insights into the pilgrimage experience from the perspective of recent converts, demonstrating Islam’s universal appeal across cultural boundaries.

Al-Yazidi said that these diverse travel accounts, despite variations in language and approach, constituted a living historical archive of the Hajj across centuries.