Muslim women in Latin America becoming online influencers

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In a region where Christianity is still seen as the norm, Islamic influencers face great challenges to succeed in the digital sphere. (File/Twitter)
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Updated 13 April 2022
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Muslim women in Latin America becoming online influencers

  • ‘I am combating religious intolerance with my work,’ Mariam Chami tells Arab News
  • ‘Most viewers look for such videos with curiosity and the wish to learn,’ expert tells Arab News

SAO PAULO: With millions of views, videos in which Latin American Muslim women talk about their faith and show their personal lives have become more and more common on social media over the past few years.

In a region where Christianity is still seen as the norm, Islamic influencers face great challenges to succeed in the digital sphere. 

Some of them are managing to do it, with creativity, charisma and humor. One such influencer is Mariam Chami, a 31-year-old nutritionist from the Brazilian city of Sao Paulo. 

The daughter of a Lebanese father and a Brazilian mother who converted to Islam, Chami was educated in a Muslim school and only felt the weight of wearing a hijab in a Catholic-majority country in adulthood.

“In the beginning, I made videos for Muslim girls who didn’t have much knowledge about religion,” she told Arab News.

“But then I started to produce content with the goal of explaining Islam and reducing the prejudices that Brazilians have against Muslims.”

On TikTok, where she is followed by 1.1 million people, Chami discusses controversial topics for a very liberal country like Brazil such as burkinis — the clip where she wore one had more than 900,000 views — or why her sister-in-law, who is also Muslim, does not wear a hijab. Chami does all that with humor.

“I’ve been supported by my community and by religious leaders,” she said. “Given that I reach many people, I am — along with other Muslim influencers — combating religious intolerance with my work, and making more people admire our religion.”

One of Chami’s concerns is to show that Muslim women are not the oppressed victims of men, something that comes to mind among many Latin Americans when they see a woman wearing a hijab. Feminist movements in Brazil still cultivate that kind of prejudice, she said.

“I believe feminism is selective: It struggles for a woman’s right to be whatever she wants, but if she decides to be Muslim and wears her (Islamic) garments, she’s put aside and oppressed by those (feminist) women,” she added.

Colombian lawyer and digital influencer Amira Ubaida Sanchez also tries in her videos to deal with the most common misconceptions about Muslim women in her country.

“Me and my sister studied law together. Seeing us with a hijab, people in the university would frequently ask us, with an expression of surprise, if we as Muslim women are allowed to study,” she told Arab News.

In her work as an attorney, the 24-year-old usually represents Christian Colombian women who have been abandoned by their partners with their children and no money.

The daughter of a Colombian man who converted to Islam 40 years ago and became a Muslim leader in Bogota, she received a religious education that she now uses to convey complex messages in two-minute clips. 

On TikTok, her account @conelvelo — “with the headscarf” in Spanish — has 43,600 followers. 

Her father, Imam Carlos Sanchez, said: “I’ve never told any of my daughters to do this or that. Amira decided for herself to talk about Islam, which she does with great competence. I couldn’t be prouder.”

Making Islam known in Latin America is not an easy task, he added. Until the end of the 20th century, Catholicism was the official religion in countries such as Colombia. 

Cultural differences also complicate Latin Americans’ understanding of Islamic concepts.

That is why Amira always uses straightforward language and includes funny elements in her videos.

“Many people want to disseminate Islam in Latin America, but they talk about ‘sunnah’ and ‘hadith,’ and nobody knows what those words mean here,” she said.

Nallely Khan, a 30-year-old Mexican who lives with her Muslim husband in India, said it is not easy to deal with Islamic issues on the internet for a Latin American audience.

“My goal isn’t so much to discuss Islam, but to show the way of living that we have, our daily life. At times I have to explain religious matters, and Latin Americans may disagree,” she told Arab News. “Some people don’t like Islam.”

Khan was born in a Catholic family but converted to Islam as a teenager. She said it was difficult to find materials about it in Mexico, but “now we have many organizations working on the dissemination of Islam in the country.”

Her YouTube channel Nana India Vlogs has 147,000 subscribers. She mainly portrays her life in India with her family, with a focus on the cultural differences with Mexico. But the Islamic dimension can be seen in many of her videos. 

Her biggest hit until now has been the series “India and my love story,” in which she describes how she converted to Islam, how she met her husband, and how she discovered that he had a first wife only after their marriage (the woman ended up divorcing him). The three videos have had more than 2.5 million views. 

“I don’t consider myself to be an influencer because I know I’m not a perfect person. I always try to become a better Muslim,” she said.

“I just hope to keep showing my life, my family, and the fact that Muslims lead normal lives.”

According to Arely Medina, a professor of social sciences specializing in Islam in Latin America at the University of Guadalajara in Mexico, the emergence of Muslim women as digital influencers in the region is part of a “strategy of presence in the public space.”

She told Arab News: “Over time, women developed different ways of making themselves visible on the street. This way, people would know them and see that they aren’t repressed women only because of their religion.” The same dynamic is happening now online.

“Of course the audience can stigmatize them, but I think most viewers look for such videos with curiosity and the wish to learn,” she added.

Medina said the internet has been a fundamental tool for young people interested in Islam in Mexico and other Latin American countries that until recently did not have large Muslim communities. 

“Twenty years ago, many young people who wished to learn about Islam were only able to do so by chatting with Muslims from other countries and searching for online content about it,” she added.

Some would even convert to Islam this way, with the help of Muslims by phone or online chats — a process Medina calls “autonomous conversion.”

Now, she said, “women who discovered Islam with the help of the internet are using it to talk about Islam to large audiences.”


Report finds Israel’s war on Gaza ‘worst ever conflict’ for journalists

Updated 27 sec ago
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Report finds Israel’s war on Gaza ‘worst ever conflict’ for journalists

  • The Costs of War project at the Watson Institute for International Studies found that since Oct. 7, 2023, the Gaza war has killed more journalists than all major US wars combined
  • Report warns that increasing threats against journalists not only endanger individuals but also undermine global news coverage, facilitate the creation of ‘news graveyards’

LONDON: A report released Wednesday by the Costs of War project at the Watson Institute for International Studies in the US has found that Israel’s war on Gaza is the “worst ever conflict” for journalists, with at least 208 Palestinian media workers killed since October 2023.

Titled “News Graveyards: How Dangers to War Reporters Endanger the World,” the study examines the toll of war on journalists, as well as broader trends in the US news industry that have weakened international coverage. It highlights how Gaza has seen an unprecedented death toll among journalists, far exceeding that of other conflicts in history.

“Attacks on journalists have exacerbated long term socio-economic shifts that have crippled the global news industry over decades and led to the de-prioritization of international news coverage and the closure of foreign news bureaus,” noted the report.

“Across the globe, the economics of the industry, the violence of war, and coordinated censorship campaigns threaten to turn an increasing number of conflict zones into news graveyards, with Gaza being the most extreme example.”

The Brown University-based nonpartisan research project, which analyzes the human, financial, and political costs of post-9/11 wars, found that “since Oct. 7, 2023, the war in Gaza has killed more journalists than the US Civil War, World War I, World War II, the Korean War, the Vietnam War, and the post-9/11 war in Afghanistan combined.”

The report also revealed that in 2024, a media worker was killed or murdered every three days worldwide — an increase from 2023’s rate of one every four days—attributed largely to the war in Gaza.

“Most reporters harmed or killed, as is the case in Gaza, are local journalists,” it added.

Late in March, Palestinian journalists Mohammad Mansour, a correspondent for Palestine Today, and Hossam Shabat, a journalist for Al-Jazeera Mubasher, became the latest media workers to be killed in Gaza in Israeli attacks. The Israeli military admitted to killing Shabat, accusing him of being “a terrorist” it had “eliminated.”

The report accuses Israel of mounting “a full-spectrum effort to undermine the free flow of information,” citing the “near-total destruction” of media infrastructure, internet blackouts, misinformation campaigns, and restrictions preventing local journalists from leaving Gaza while barring foreign reporters from entering.

It also underscores the vital role local journalists play in conflict zones, describing them as bearing witness to “the realities and horrors of wars.

“Journalists serve as the eyes and ears of the world, seeking out solid, verifiable information amid a vortex of violence and a welter of rumor, manipulation, misinformation, disinformation, and propaganda,” the report continued.

The study also references Syria’s civil war, where hundreds of journalists were killed by government forces and armed groups. The Syrian Network for Human Rights estimates that 700 journalists and media activists have been killed since the conflict began in 2011.

The Watson Institute report warns that increasing threats against journalists not only endanger individuals but also undermine global news coverage and the “worldwide information ecosystem.”

“The decreasing number of experienced foreign correspondents in conflict zones, due to long term shifts in the global news industry that have led to the de-prioritization of international news coverage and the closure of foreign news bureaus, has likewise crippled critical knowledge and helped facilitate the creation of news graveyards,” said the report.


Netflix expands language support on TV in accessibility push

Updated 02 April 2025
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Netflix expands language support on TV in accessibility push

  • Users are now able to access all available dubbing and subtitle options for any title, Netflix told Arab News ahead of the launch
  • “Update responds to thousands of language availability requests per month,” Netflix said

LONDON: Netflix is expanding its language support on TV, allowing users to access all available dubbing and subtitle options for any title, the company told Arab News exclusively ahead of the official announcement on Tuesday.

“As more of our members enjoy shows and films from around the world — nearly a third of all viewing on Netflix is for non-English stories — subtitles and dubbing are more important than ever,” the company said in a statement shared with Arab News ahead of the official announcement.

“That’s why starting today, you’ll be able to pick from the full list of available languages for any title when watching Netflix on your TV.”

Previously, users were limited to five to seven languages based on their settings and location. The update — which make dubbing available in 36 languages and subtitles in 33, depending on the title — responds to “thousands of language availability requests per month,” Netflix said, adding that it also benefits users learning a new language by giving them more control over their viewing experience.

“We offer several additional features to support language learning, including the ability to customize subtitles, and the ‘browse by language’ feature on PC computers. These helpful features enhance the accessibility of our shows and movies, while supporting those set on being multilingual,” the statement said.

A 2020 study commissioned by Netflix in partnership with the UN World Commission found that 36 percent of people who watched Spanish-language content were interested in learning the language, compared to 15 percent of non-viewers.

In recent years, Netflix has expanded its non-English content strategy, investing in films and series from various countries and languages. Korean and Spanish content together accounted for 16 percent of global viewership in the first half of 2024, with “Squid Game” and “Money Heist” (“La Casa de Papel”) serving as standout examples.

Netflix is set to release four Arabic-language original series and films this year, following the success of “The Exchange,” “Al-Rawabi School for Girls,” “Honeymoonish,” “From the Ashes” and “Dubai Bling.”


US State Department orders enhanced social media screening for student and visa applicants

Updated 02 April 2025
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US State Department orders enhanced social media screening for student and visa applicants

DUBAI: The US State Department has ordered overseas officials to scour the social media accounts of some student and exchange visitor visa applicants in a bid to stop critics of the US and Israel from entering the country, say media reports.

US Secretary of State Marco Rubio sent out a 1,700-word cable on March 25 titled “Action Request: Enhanced Screening and Social Media Vetting for Visa Applicants.” It described the process foreign service officers abroad must follow when reviewing student and exchange visitor visa applications.

Independent news site The Handbasket, which broke the story, said the cable asked consular officers to refer certain applicants to the Fraud Prevention Unit for a mandatory social media check. The enhanced vetting applies to those suspected of having terrorist ties or sympathies, those who held a student or exchange visa between Oct. 7, 2023, and Aug. 31, 2024, and those who have had a visa terminated since Oct. 7, 2023.

A State Department employee told the media outlet it was “pretty clear the immediate target is anyone who participated in pro-Palestinian protests — one of the triggers for social media screening is having been in the US on one of these visas between Oct. 7 and the end of last August.”

The cable states that, during the screening, officers “MUST ADDRESS any derogatory information indicating that a visa applicant may be subject to the terrorism-related ineligibility grounds of the Immigration and Nationality Act,” which includes “advocating for, sympathizing with, or persuading others to endorse or espouse terrorist activities or support a DESIGNATED FOREIGN TERRORIST ORGANIZATION.”

It also contains some broader guidance. One section suggests a student visa applicant does not necessarily need to express explicit support for terrorist activity in order to be denied as long as they demonstrate “a degree of public approval or public advocacy for terrorist activity or a terrorist organization.” 

This could be evident in “conduct that bears a hostile attitude toward US citizens or US culture” or in “advocacy or sympathy for foreign terrorist organizations.”

“All of these matters may open lines of inquiry regarding the applicant’s credibility and purpose of travel,” the cable states.

Some directives are somewhat vague — perhaps intentionally, so they can be applied in whichever way is required, the State Department employee told The Handbasket.

The cable also cites a quote from Rubio’s interview with CBS on March 16: “We don’t want people in our country that are going to be committing crimes and undermining our national security or the public safety. It’s that simple. Especially people that are here as guests. That is what a visa is ...  It is a visitor into our country. And if you violate the terms of your visitation, you are going to leave.”

Since taking up his role in January, Rubio has revoked at least 300 visas awarded to students, visitors and others. Last Thursday, he told the media he had signed letters on a daily basis. He refused to comment on how the cases came before him, but said he reviewed each one personally.

“If they’re taking activities that are counter to our national interest, to our foreign policy, we’ll revoke the visa,” he said.

Rubio added that a visa holder charged with a crime while in the US should automatically lose their permission to be in the US. Permanent residents, or green card holders, are not exempt from additional scrutiny and could also lose their status.

Last month, Rubio signed off on revoking the PR status of Syrian-born Mahmoud Khalil and Yunseo Chung, of South Korea, both of whom were involved in pro-Palestinian protests at Columbia University.

Khalil, who is married to a US citizen, was seized from his home by immigration agents and taken to a detention center in Louisiana. Chung has been in the US since the age of seven.


Trump says confident of TikTok deal before deadline

Updated 31 March 2025
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Trump says confident of TikTok deal before deadline

  • Chinese owner ByteDance to sell the popular short video app by April 5 or see it banned in the US
  • US in talks with four groups interested in acquiring the platform, Trump said

WASHINGTON: President Donald Trump said Sunday he was confident of reaching a deal on TikTok ahead of the April 5 deadline for its Chinese owner ByteDance to sell the popular short video app or see it banned in the United States.
“We have a lot of potential buyers. There’s tremendous interest in TikTok,” Trump told reporters onboard Air Force One.
“We have a lot of people that want to buy TikTok. We’re dealing with China also on it, because they may have something to do with it,” he said, adding “I’d like to see TikTok remain alive.”
China on Thursday had rebuffed a suggestion from Trump that he might offer to reduce tariffs to get Beijing’s approval for the sale of TikTok to a non-Chinese firm.
Trump said this month the United States was in talks with four groups interested in acquiring the platform, which has 170 million American users.
A US law has ordered TikTok to divest from ByteDance or be banned in the United States, enacted over concerns that Beijing could exploit the app to spy on Americans or covertly influence US public opinion.
The law took effect on January 19, a day before Trump’s inauguration, but he quickly announced a delay that has allowed it to continue to operate.
That delay is set to expire on April 5.
“There’ll be a deal with TikTok, I’m pretty certain,” Trump said when asked if he would extend the deadline if there was no deal.
Trump attempted to ban TikTok in the United States because of national security concerns during his first stint in the White House but has warmed up to it.
“Selfishly speaking, I won the young vote by 36 points. Republicans generally don’t do very well with the young crowd, and I think a lot of it could have been TikTok,” he said.


Turkiye confirms Swedish journalist arrested amid protests

Updated 30 March 2025
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Turkiye confirms Swedish journalist arrested amid protests

  • The jailing of Medin came just hours after the authorities released the last of 11 journalists arrested in dawn raids on Monday for covering the protests

Istanbul: A Swedish journalist who was detained on his arrival in Turkiye to cover protests over the jailing of Istanbul’s mayor has been arrested on terror-related charges and for “insulting the president,” the Turkish presidency said Sunday.
Joakim Medin, who works for the Dagens ETC newspaper, “has been arrested on charges of ‘membership in an armed terrorist organization’ and ‘insulting the president’,” the presidency said.
Medin was detained on Thursday when his plane landed in Turkiye, and sent to prison the next day.
In a bulletin published by its “Disinformation Combat Center,” the presidency said Medin was “known for anti-Turkiye news and his closeness to the terrorist organization PKK,” the banned Kurdish militant group.
“This arrest decision has no connection whatsoever to journalistic activities,” it added.
The jailing of Medin came just hours after the authorities released the last of 11 journalists arrested in dawn raids on Monday for covering the protests, among them AFP photographer Yasin Akgul.
Turkish authorities have also deported BBC journalist Mark Lowen, who had been covering the protests, after holding him for 17 hours on Wednesday, saying he posed “a threat to public order,” the broadcaster said.
Turkiye’s communications directorate said Lowen had been deported “due to a lack of accreditation.”
Turkish prosecutors had already opened an investigation into Medin in 2023 over a demonstration he joined in Stockholm in which a puppet of President Recep Tayyip Erdogan was hung from its feet, according to the presidency’s statement Sunday.
It said the Swedish journalist was among 15 suspects believed to have carried out, organized or publicized the demonstration.
The protest infuriated Turkish authorities, who alleged it was orchestrated by PKK members and summoned Sweden’s ambassador to Ankara.