Exclusive: Netflix’s Tinder Swindler stars recount transformation from victim to inspiration for women

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Updated 17 May 2022
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Exclusive: Netflix’s Tinder Swindler stars recount transformation from victim to inspiration for women

  • Norwegian-born Cecilie Fjellhoy and Stockholm native Pernilla Sjoholm to deliver special keynote address at Arab Women Forum
  • Defrauded by a con artist, they have hit back by speaking up about their experience of romance scams

DUBAI: Just swipe left. At least that is what many an indecisive Tinder user may have found themselves doing after the notorious case of the dating app fraudster dubbed the “Tinder Swindler” came to light in an explosive Netflix docu-drama earlier this year.

Despite being defrauded by the conman, Norwegian TV personality Cecilie Fjellhoy and Swedish business owner Pernilla Sjoholm are hitting back by speaking up about their experience.

The women will appear during a special keynote address titled “When women fight back” at the Arab Women Forum, held in partnership with Arab News, at the Palazzo Versace Dubai on May 17.

“It was very traumatic,” Sjoholm told Arab News, reflecting on her experience ahead of Tuesday’s forum appearance. “It wasn’t only about the money you have lost. You have lost the way you viewed yourself, how you viewed everything.

“I used to think about fraud as: ‘Oh my God, who gets defrauded? You must be of lower intelligence or something.’ And I’m very embarrassed to say this today, because of what I lost.

“I was 31 years old, and it was not the way I would have imagined my life to be. To lose everything. You also lose your soul.”

 

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Based on an expose by Verdens Gang, a Norwegian tabloid newspaper known under the abbreviation VG, the program unearthed the story of Israeli national Shimon Hayut, who allegedly posed on the dating app Tinder as Simon Leviev, claiming to be the son of a diamond mogul.

Hayut notoriously charmed women and persuaded them to loan him money, swindling an estimated $10 million from people across the globe.

According to reports, Hayut followed a pattern. After matching with unsuspecting women on Tinder, he would take them on a lavish first date and slowly build up a relationship, all the while dating other women.




Israeli national Shimon Hayut used the Tinder app to scam unsuspecting victims. 

Eventually, the fraudster would confide in them that a nefarious set of “enemies” were after him, persuading the women to send him money on the understanding that he would quickly pay them back.

After a nifty piece of counter-swindling by one woman, Ayleen Koeleman, who had been alerted to the con by the expose in VG, Hayut was arrested in 2019 and sentenced to 15 months in prison for fraud in Israel.

 

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However, Hayut served only five months behind bars before being released. He has never been charged for crimes related to Fjellhoy and Sjoholm, and denies their claims of fraud.

And the story does not end there. In a shocking twist, Hayut is now pursuing a Hollywood career, while the women he targeted remain in debt to this day.

“We were very disappointed,” said Sjoholm. “Unfortunately, there is no extradition from Israel to Europe. So he’s still there.




From 2017 to 2019, Shimon Hayut used the dating app Tinder to swindle about $10 million from women around the world. (Shutterstock)

“We don’t think that they handled this case properly and they should have. And, unfortunately, that is the way it happens in a lot of fraud cases. I mean, I just know the numbers in Sweden. They drop 96 percent of all the cases they get, because they have too much.”

Instead of consigning themselves to a life of victimhood, both Sjoholm and Fjellhoy are working to inspire women across the world to identify and fight back against romance scams.

“We have talked about a lot of the shame that surrounds fraud and I think that it’s so important to stand up and say that this could happen to anyone,” said Sjoholm.

“Because it’s so common that fraudsters get away with fraud due to people being scared of sharing their story. So I definitely know that we helped a lot of people and hopefully will help a lot of people in the future as well.”

 

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According to Action Fraud, the UK’s national reporting center for fraud and cybercrime, the majority of victims of romance fraud are women. Sjoholm believes women are specifically targeted for their perceived emotional vulnerabilities.

“I think that we women are more emotional people,” she said. “These fraudsters work a lot with emotions, because it is a form of emotional abuse.”

The Tinder Swindler case has raised many questions about what responsibility dating apps ought to hold for romance scams and what more they could be doing to safeguard users.

“I don’t feel like there was a lot that the dating app could have done in our case,” said Fjellhoy, also speaking to Arab News ahead of the forum.

“I feel like just doing proper identity checks so you can’t catfish someone, for example. We see that they have some, but I feel like fraud is much larger than just what happens on the dating app. They take you away from the dating app. It’s just one avenue of many that fraudsters are using.”

Beyond dating apps tightening their safeguards, there have also been calls to improve awareness in schools so that young people are better equipped to spot catfishing — the use of fake accounts to lure victims — and romance scams.

“If you’re going to educate young people, maybe teach them more about what kind of different people exist in the world,” said Fjellhoy.

“There are some people that don’t have empathy, there are psychopaths and narcissists who will take advantage of your empathy and those types of things. But I think it’s important to not put too much emphasis on us as victims as well.”

Indeed, there is a danger of victim blaming if the responsibility for spotting scammers is placed on users, when the onus ought to be on clamping down on fraudsters.

“We didn’t do anything wrong here,” said Fjellhoy. “And fraud will always happen. But, when fraud happens, how do we, as a society, talk about how to stop it?”

 

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Nevertheless, there are several red flags that dating app users can look out for, says Sjoholm, including “love bombing” — the practice of lavishing someone with attention or affection with a view to influence or manipulate them.

However, Sjoholm believes that the very nature of social media makes it difficult to determine the truth about someone. “When it comes to social media, it is entirely about everyone wanting to show off their best side,” she said.

“Everyone wants to show off the good parts. When it comes to social media, I would say that 95 percent is just fraud in general.”

The mental health repercussions of romance fraud cannot be understated, as victims grapple with both the financial fallout and intense feelings of shame. “Regarding how your mental health is when you realize you’ve been defrauded, I think, for me, why I felt so low that I ended up in a psychiatric ward is that no one took you seriously,” said Fjellhoy.

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“And I feel like, for example, you go to the police and they just brush you off. And I tried to contact the banks and they told me: ‘Well, you still need to pay down the loans.’ And you’re still mentally low. It’s double — emotional and economic. You see no way out.”

As a result of her ordeal, Fjellhoy established the Action Reaction Foundation to focus on the mental health challenges of survivors and to lobby for stronger laws as well as policies to protect victims.

One of the lasting effects of the ordeal is an inability to trust others easily. “I’m still having trouble with trust,” said Sjoholm.

“I have more good days than I have bad days. But even on my good days, when someone does something very nice toward me, I can sometimes feel like there’s an agenda behind it. That someone is there to hurt me.

“I can still socialize. I can meet new people, but I’m having a very hard time to really talk to people. I don’t want to take away trust. You should be trusting people, you should be helping people, because that is what makes this world better. But, of course, this has been a tremendous trauma.”

 

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For Fjellhoy, it is also about having trust in the system to protect victims and take their claims seriously. 

“That the police will be there to protect you, that if you go to the bank, and you’re saying you’re being defrauded, you can get some peace and quiet to figure things out, that they will give that to us,” said Fjellhoy.

“Just so many things that could have made everything that happened afterward much easier, which would have made the fight easier.”

For others who have fallen victim to romance scams, Fjellhoy’s advice is to speak up.

“Please report it to the police, no matter what,” she said. “We know that it hasn’t gone our way. But they need to know about all cases so they can see how big it actually is.

“Please, report it.”


Dubai is a ‘global city,’ says actress Millie Bobby Brown

Updated 11 April 2025
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Dubai is a ‘global city,’ says actress Millie Bobby Brown

DUBAI: British actress Millie Bobby Brown has said Dubai is a city unlike any she has visited before, highlighting its multicultural character and distinctive atmosphere.

The “Stranger Things” star commented while filming a new global campaign for the Dubai Corporation for Tourism and Commerce Marketing, part of the Dubai Department of Economy and Tourism, alongside her husband, actor and model Jake Bongiovi.

Called “Find Your Story,” the campaign highlights a range of activities and attractions available for visitors to Dubai, including those on short stopovers.

The short film follows the couple during a layover at Dubai International Airport, where they discover a mysterious script that guides them on a cinematic journey through key locations. Featured sites include Al-Seef, the Museum of the Future, Burj Khalifa and the Al-Qudra desert. It ends on a cliffhanger, encouraging visitors to continue their own story in the city.

The film marks Brown and Bongiovi’s first on-screen appearance together. Discussing her excitement about the project, Brown said: “Dubai is such a global city and it’s different to any place that I’ve ever been to. It really does feel like many different places all in one city.”

'Find Your Story' - Millie Bobby Brown and Jake Bongiovi. (Supplied)

After visiting Burj Khalifa, the world’s tallest building, she added: “This is going to be one of my core memories. This is unbelievable. I’m looking at it, I’m working under it … it’s very cool.”

Bongiovi added: “We love Dubai and the desert is unlike anything I have ever seen before. Exploring the city was really special and we have created many unforgettable memories during our time here.”

Millie Bobby Brown and Jake Bongiovi star in Dubai’s latest tourism campaign. (Supplied)

Written and co-directed by Argentine filmmaker Armando Bo, who won an Academy Award for “Birdman,” the campaign film also features direction by international industry award winner Felipe Gomez Aparicio.

“In this short film we knew that we were telling a story, but we were also showing the world how amazing Dubai is. The locations are perfect to showcase what the city has to offer,” said Bo.

Diego Guijarro, the director of photography, said: “It was really an amazing experience to shoot here – the landmarks, the landscapes. I knew it was something I always wanted to do, it was a place that I have never been before.”


Hidden treasures: el Seed unveils “Continuum” in Diriyah 

Updated 11 April 2025
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Hidden treasures: el Seed unveils “Continuum” in Diriyah 

  • As part of Art Week Riyadh, the French-Tunisian artist launches an interactive ‘passion project’ 

RIYADH: In conjunction with Art Week Riyadh, French-Tunisian artist Faouzi Khlifi — better known as eL Seed — has transformed the side streets of Diriyah into an interactive art experience.  

His temporary installation “Continuum” uses his signature style, combining Arabic calligraphy and sculpture with vibrant colors and playful elements. This time, he’s inviting the public to embark on a scavenger hunt to uncover seven hidden artworks throughout the area. Visitors can access an online map to guide them to each installation. 

“The concept of mixing sculpture and painting was something I wanted to for a few years. I did some experiments from 2019, but I never made it real. Until now,” he told Arab News. 

eL Seed at Art Week Riyadh. (Supplied)

“Continuum” is also deeply rooted in eL Seed’s ongoing exploration of identity. 

“As a kid growing up in France to Tunisian parents, I felt so many times — people made me feel — that there was something missing, you know? That’s why I got into Arabic calligraphy, because of this identity crisis that had as a kid in France,” he says. “I needed to come back to my roots.” 

Entirely self-funded and built with the help of a tight-knit local team, “Continuum” reflects eL Seed’s commitment to both community engagement and independent artistic expression. 

“I’m an artist. This project for me was really about challenging myself,” he says. “I was not commissioned. It’s a passion project. 

eL Seed and team working on 'Continuum.' (Supplied)

Over the past few months, he scouted various locations, ultimately selecting seven overlooked walls across Diriyah (because, he says, “six is too little and eight is too many”) — spaces that many pass by daily without noticing. 

“I call those ‘lost walls.’ The wall has a story that people don’t even look at,” he says. “People just walk right by. They don’t even see it.” 

Each of the sites features a unique Arabic quote chosen by the artist, sourced from Arab writers whose messages explore themes of belonging. 

“The wall speaks to me and I know which quote to use for it,” el Seed says. 

eL Seed in Diriyah during the creation of 'Continuum.' (Supplied)

The sculptural works were produced in collaboration with Rashed AlShashai, a prominent Saudi artist who has a studio at JAX. They fabricated the custom items on site. 

“I had a beautiful team of people who helped me to make it happen. The community helped me. The Rashed AlShashai team, they produced the sculpture in a week,” eL Seed says. 

Planning for the project began back in September. Initially, eL Seed considered a different location — two hours from Riyadh — before deciding that Diriyah offered the perfect balance of visibility and charm. 

And the project was, at one point, going to be launched in February, but he decided to launch it at the inaugural Art Week Riyadh instead, to give it “importance.”  

The installations will be gone in two weeks. Though temporary, they are meant to spark long-lasting conversations around public space, memory and meaning. 

“It’s a broken wall,” he says. “But for me, it’s about putting a sculpture where you’re not supposed to find it, and the conversation (it sparks) with people in the neighborhood… kids, other people… When I was working, a man was walking back home from the mosque. He’s like, ‘Why are you painting here? It’s like a museum now!’” 

Alongside the public works, eL Seed is also debuting a new exhibition, which opened April 8, that ties into the themes of the outdoor installations. 

Having been involved with the Kingdom for the past 15 years, eL Seed says he feels a deep connection to the country. 

“I think people here appreciate my work and I appreciate the people here. I enjoy being here. I enjoy coming to Riyadh,” he says. 

He hopes the public will hunt for the pieces, photograph them and engage with the city in a new way. Both on and offline. 

“So it’s (art) and a treasure together,” he says. “And the cool part is: If you want to steal them, you can.” 


Visual artists craft souvenirs for visitors at ART Week Riyadh

Updated 10 April 2025
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Visual artists craft souvenirs for visitors at ART Week Riyadh

  • Organized by the Saudi Visual Arts Commission, the eight-day event is running until April 13 at the JAX District in Diriyah, under the theme At the Edge
  • Cultural Development Fund is a programming partner in the inaugural edition of ART Week Riyadh, and presents an exclusive collection of artworks at its pavilion

RIYADH: The Cultural Development Fund is offering exclusive souvenirs during ART Week Riyadh, designed for visitors in collaboration with Saudi visual artists.

Organized by the Saudi Visual Arts Commission, the eight-day event is running until April 13 at the JAX District in Diriyah, under the theme “At the Edge.”

The fund is a programming partner in the inaugural edition of ART Week Riyadh, and presents an exclusive collection of artworks at its pavilion, created in collaboration with leading figures in the visual arts sector.

Among the standout exhibits are limited-edition souvenirs, designed in partnership with renowned Saudi visual artists Lulwah Al-Homoud and Faisal Al-Kheriji.

The scheme seeks to promote local talent while celebrating unique artistic expression.

The fund’s activities include a workshop titled “Cultural Financing for the Visual Arts Sector,” which highlights available funding opportunities to support businesses throughout the entire value chain of the sector.

The fund’s involvement highlights its steadfast commitment to advancing cultural projects and nurturing creative production across all 16 cultural sectors, including the visual arts.

Nawaf Al-Owain, executive director of marketing and communications at the Cultural Development Fund, highlighted the organization as a pivotal financial force in Saudi Arabia's cultural landscape.

Al-Owain told Arab News: “Our participation in ART Week Riyadh and other major cultural and developmental events is part of the fund’s commitment to aligning its efforts with both the cultural and developmental landscapes.

“These platforms enable us to engage directly with entrepreneurs and companies in the cultural sector, introducing them to the financial and non-financial solutions offered by the Community Arts Development Fund to support the launch and growth of their projects,” Al-Owain added.

The fund’s pavilion serves as a dynamic platform for engaging with entrepreneurs in the visual arts sector, offering in-depth insights into the cultural funding programs provided by the fund and showcasing its solutions that support the growth of creative projects, he said.

Its activities aim to broaden access to sector opportunities, while also aligning with the objectives of the National Culture Strategy to support the development of a sustainable and thriving cultural sector in Saudi Arabia, Al-Owain added.

Through its participation, the fund highlights the opportunities it offers to empower the visual arts sector, and foster a supportive environment for expanding cultural projects, he said.


Rami Malek: ‘I consider myself fortunate to have shared the screen with these actors’ 

Updated 10 April 2025
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Rami Malek: ‘I consider myself fortunate to have shared the screen with these actors’ 

  • The first actor of Arab descent to win an Oscar discusses his latest movie ‘The Amateur’ 

DUBAI: Oscar-winner Rami Malek is expanding his role behind the camera with “The Amateur,” now showing in cinemas across the Middle East. Teaming up with British director James Hawes and an ensemble cast, Malek – as lead star and producer – crafts a modern spy thriller that blends classic genre tension with timely urgency, and a cerebral update. 

“I just love to see things from beginning to end all the way through — every element,” Malek tells Arab News. “I hope it’s not a perfectionist aspect, but I’ve always found myself remembering moments on certain cameras, certain lenses on other actors that I would talk to the directors about, or in post-production and wanting to make sure we get the best of the best. I heard about a lot of actors who come into the editing suite, and I thought, ‘How could I do that without having to do it in this kind of sneaky manner?’ 

“And so (this was) the way to do that. And it was nice to see this develop, to work on the script with Dan Wilson and, of course, the great (producer) Hutch Parker, and James Hawes, and sit down day in and day out and try to make this feel as authentic and unique as possible from beginning to end.” 

Malek stars as Charlie Heller, a brilliant but introverted CIA codebreaker whose life is upended when his wife (Rachel Brosnahan) is killed in a terrorist attack in London. When the agency refuses to act, Heller sets off on a dangerous, global pursuit of those responsible — using his intelligence skills to outwit enemies and seek justice on his own terms. 

Apart from Malek and Brosnahan, the film also stars Laurence Fishburne, Caitriona Balfe, Jon Bernthal, and Emmy winner Julianne Nicholson, among others. 

“I got to galvanize some of my favorite actors — people I’ve always wanted to work with — in this ensemble,” Malek says. “I think everyone recognizes them as people working at the top of their game. Every actor in this film is someone I consider myself fortunate to have shared the screen with. And yeah, I’m very proud of that. It’s quite the feat.” 

 Rami Malek on set during the shooting of  ‘The Amateur.’ (Supplied)

Balfe — the Irish actress and model known for her role as Claire Fraser in the historical drama “Outlander” — plays Inquiline Davies, Heller’s asset, a hacker with whom he communicates via secure messages online. 

“Rami is amazing. I have known him socially for many years, but I always wanted to be able to work with him. And so when this project came along, I was so excited to be able to get that opportunity,” said Balfe. 

“And he was an incredible producer as well. We had long, long days shooting, and he’s in practically every scene of the movie. And yet he would go home and watch the rushes from the day before, and he’d have his notes when he came in the next day about what was great, or maybe things that were missed, or script changes. It was a lot on his shoulders, but he was brilliant and very generous with his time. And very welcoming and kind to everybody too, which is so important.” 

Rami Malek in ‘The Amateur.’ (Supplied)

Balfe also revealed that, despite the time constraints of shooting a movie across multiple countries, “everybody was having so much fun” on set. 

“Even though it was a very intense shoot and people were under real time pressure, it was such a lovely group of people to work with,” she says. “That was the best thing.” 

British director Hawes is no stranger to the world of espionage drama, having worked on the acclaimed UK spy series “Slow Horses.” 

“I’d been able to play in that world,” Hawes says. “Those are the kinds of films I’m drawn to — moody, atmospheric, but rooted in realism.” 

While “The Amateur” nods to classic spy thrillers, Hawes aimed to update the genre for today’s world. One major change was relocating key scenes from Prague — “a city more known for beer bikes than Cold War intrigue” — to Istanbul, which he felt offered an urgent, unpredictable energy. 

“We wanted it to feel contemporary — not just in the politics, but in the tech, the pacing, the stakes,” he says. “Hopefully, it still carries the soul of those older stories, but in a way that speaks to now.”


Art Week Riyadh: Studio hopping at JAX District

Updated 10 April 2025
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Art Week Riyadh: Studio hopping at JAX District

  • Thriving creative ecosystem fosters artist-to-artist connection

RIYADH: Some of the Kingdom’s leading artists — including Ahmed Mater, Moath Alofi, and Rashed AlShashai — are opening their warehouse-sized doors during the inaugural Art Week Riyadh at JAX District, which runs until April 13.

It is always a treat to walk into active art studios as it is the most intimate way to immerse yourself in an artist’s world. You see half-baked ideas, abandoned projects, rough drafts, and final pieces, all in one space. For art lovers it offers a rare glimpse into the process and world-building of the artist.

Visitors were invited to sketch, daydream, or take a closer look at the materials on hand. (AN Photo/Huda Bashatah)

On the day of our visit interested onlookers from all walks of life wandered in, soaking in the sights, sounds, and textures all around. Some artists offered bottled water and places to sit. Visitors were invited to sketch, daydream, or take a closer look at the materials on hand. It was fun and engaging.

Many of the artists dropped into their studios as people trickled — or stormed — in, engaging with those eager to ask questions, share comments, or snap selfies.

Artists at JAX often wander into other studios between projects, collaborating or simply exchanging ideas. (AN Photo/Huda Bashatah)

Artists at JAX often wander into other studios between projects, collaborating or simply exchanging ideas. That organic interaction supports a thriving creative ecosystem and fosters much-needed artist-to-artist connection.

JAX is a walkable district, but golf cart buggies are also available to shuttle visitors between studios if they would rather ride and enjoy the warm breeze.

While some studios are adjacent and others are shared, this invitation from the Art Week Riyadh team — spearheaded by the Visual Arts Commission — offers a vibrant glimpse into the richness of the evolving Saudi art scene.