RIYADH: Technological developments are behind rapid growth and changing demands in the Arab media industry, Abdullah Al-Humaidani, deputy director of digital media at the Saudi Broadcasting Authority, told Arab News.
His comments came during the 22nd session of the Arab Radio and Television Festival, held in Riyadh from Nov. 9-12.
Al-Humaidani added that digitization efforts by specialized media institutions in radio and television in the region are critical to the success of the industry.
“It is best to focus on interaction and increasing views on the digital platforms of channels and radios to attract the advertising bodies, more than the traditional marketing efforts to advertise on the traditional screen or radio,” he said.
He added that traditional media tools remain important in terms of credibility and reliability, as the digital field is “a fertile ground for rumors and unknown sources.”
The deputy director said that the television and radio industry must adapt to new communicative behaviors among audiences.
“The reality of the Arab media faces great challenges related to the thinking style of media leaders, the importance of switching platforms and the manufacture of creative material close to the audience,” he added.
“The institutions in charge must humanize the media material, approach people’s interests, produce diverse content and use archiving to produce a distinctive industry.”
Al-Humaidani said that the Arab Radio and Television Festival was an opportunity to review modern media technologies, exchange experiences and present pioneering ideas in the field of audiovisual media.
“The media industry has changed. We must focus on narrative content, publishing attractive visual language and marketing in digital platforms. We must notice that opinion trends and TV news indicators have begun to be taken through social media platforms and sites. So stagnation and lack of development will lead the media bodies to find themselves out of the competition,” he warned.
The festival featured “the launch of many initiatives and partnerships aimed at strengthening the Arab production industry in line with various developments, and drawing clear features for the future of professional standards for the media map in the region.”
Abjad Al-Nafel, a television presenter and researcher in new media, stressed the importance of developing radio and television in Arab societies, pointing at the same time to the importance of “employing the new media in the service of the old media, and not the other way around.”
He added that major technological transformations have occurred during the past two decades, “especially that the recipient has options to choose himself, unlike what was previously the case when the channel or radio determined the content that was broadcasting the material according to its media agenda.”
Al-Nafel said that it was important for radio and television to play a role in the development of peoples by “providing educational and targeted materials, although their impact is not the same as before.”
Ahmed Addayhani, correspondent at Montecarlo Al-Doualiya, said that radio, television and traditional media channels have “lost their public attention” in following events, news and even entertainment content. However, he added that they “remain the most reliable among the audience, especially with regard to following up on events and pursuing true news.”
Moath Otoom, CEO of the Qaafe Center for Media Studies and Political Science, said that digital developments have affected the economies of media institutions, especially in publishing, production and marketing.
This has contributed to changing the patterns and habits of consumers by providing a variety of content that meets their needs and desires, he added.
Otoom said: “Television and radio have great economic importance, offset in importance by the cultural, entertainment and news value that works on the development of peoples.
“The Arab media movement several years ago reflects the bright image on which it is based, and evidence of this is the participation of major Arab and Western media institutions in the Arab Radio and Television Festival currently, which enriches the media environments in the region in particular.”
Arab media must adapt to changing technology and demands, experts say
https://arab.news/2a8dq
Arab media must adapt to changing technology and demands, experts say
- Traditional media tools remain important in terms of credibility and reliability
- The digital field is “a fertile ground for rumors and unknown sources”
Busy bees: Asir’s local markets abuzz over Sidr honey season
- Unique taste, aroma make it popular locally, internationally
RIYADH: The Asir region is currently in the midst of the Sidr honey season, with local markets flooded with high-quality honey produced from the nectar of Sidr trees.
The recent heavy rainfall in the region has led to a prolific flowering of Sidr trees, providing ideal conditions for bees to produce abundant and flavorful honey, the Saudi Press Agency reported.
Sidr honey, which is renowned for its health benefits, is particularly prized for its antioxidant properties and ability to strengthen the immune system.
The unique taste and aroma of the honey have made it a sought-after commodity, both locally and internationally, the SPA reported.
Beekeepers in Tihama Asir have been busy harvesting the golden nectar, with prices ranging from SR350 to SR500 ($93-133) per kg.
The region’s diverse ecosystem, characterized by its fertile valleys and abundant flora, provides an optimal environment for beekeeping.
The Ministry of Environment, Water and Agriculture is actively supporting the development of the beekeeping industry. Initiatives such as the beekeeping and honey production development initiative improve practices, protect bee populations, and enhance the quality of honey.
By promoting sustainable beekeeping and preserving the natural habitats of bees, the Kingdom seeks to strengthen its position as a leading producer of high-quality honey while contributing to the global market.
Saudi Reef Forum to focus on rural sustainability
- Al-Ahsa event to promote communities’ role in economic growth
RIYADH: The Ministry of Environment, Water and Agriculture will host the 1st International Forum for Saudi Reef in Al-Ahsa from Dec. 16-18, aiming to strengthen rural communities, and promote their role in driving sustainable development.
Maha Aldhahi, head of the forum’s executive committee, said: “The forum is pivotal in advancing rural development, aligning with the UN Sustainable Development Goals and Saudi Vision 2030. It will support rural communities, while contributing to global efforts and research on sustainable agriculture.”
Aldhahi said that the forum will unite regional and international experts to address the challenge of rural-to-urban migration, a widespread issue. To counter this, the forum will propose practical solutions to ensure rural areas remain economically viable, vibrant, and sustainable.
Additionally, it will explore innovations in agriculture and rural development, fostering economic growth and social cohesion through job creation and investment promotion, she added.
Aldhahi said that the forum builds on the Saudi Reef Program, recognized by the UN Food and Agriculture Organization as the world’s largest development initiative of its kind.
The program has supported over 77,000 agricultural projects, achieved a self-sufficiency rate exceeding 65 percent in vital sectors, and provided upskilling and career opportunities for rural communities.
Ghassan Bakri, secretary-general of the Saudi Reef Program, said: “The program is a model of sustainable growth, addressing food security and job creation while preserving cultural heritage. By hosting this forum, we aim to attract global partnerships and exchange cutting-edge solutions for rural empowerment.”
Bakri added that the forum will feature dynamic discussions on key topics, including sustainable agricultural practices, rural entrepreneurship, and the role of modern technology in agriculture.
The three-day event will also include an exhibition showcasing unique rural practices, handicrafts, and the work of local farmers, artisans, and entrepreneurs. It will highlight how traditional techniques integrate with modern innovations to create sustainable livelihoods.
Saudi Arabia arrests 19,696 illegals in one week
- A total of 11,336 people were arrested for violations of residency laws
RIYADH: Saudi authorities arrested 19,696 people in one week for breaching residency, work and border security regulations, the Saudi Press Agency reported on Saturday.
According to an official report, a total of 11,336 people were arrested for violations of residency laws, while 5,176 were held over illegal border crossing attempts, and a further 3,184 for labor-related issues.
The report showed that among the 1,547 people arrested for trying to enter the Kingdom illegally, 65 percent were Ethiopian, 32 percent Yemeni, and 3 percent were of other nationalities.
A further 71 people were caught trying to cross into neighboring countries, and 22 were held for involvement in transporting and harboring violators.
The Ministry of Interior said that anyone found to be facilitating illegal entry to the Kingdom, including providing transportation and shelter, could face imprisonment for a maximum of 15 years, a fine of up to SR1 million ($260,000), as well as confiscation of vehicles and property.
Suspected violations can be reported on the toll-free number 911 in the Makkah and Riyadh regions, and 999 or 996 in other regions of the Kingdom.
Gaza victims praise Saudi Arabia’s lifesaving humanitarian efforts
Riyadh: Palestinians in Gaza who received Saudi aid have expressed gratitude to the Kingdom for its humanitarian support through aid agency KSrelief.
They likened the Saudi assistance to rain that quenches their thirst for hope, alleviates suffering and rekindles optimism amid immense challenges, the Saudi Press Agency reported.
Samaher Eid Awkal, 47, said she struggled with health issues while living in Khan Younis with her blind mother in a basic tent. She thanked KSrelief for providing her family with a suitable tent, which has eased their hardship and restored hope.
A Gaza mother who endured freezing conditions with her children without shelter also expressed appreciation after receiving essential aid. She described the support as a source of joy and hope during difficult times.
Mahmoud Nabil Abu Alwan, displaced from Rafah to Mawasi in Khan Younis, thanked KSrelief after he received a new tent. He previously lived in a dilapidated tent borrowed from relatives amid shelling and harsh displacement conditions.
Saudi Orchestra performance in Tokyo helps ‘bridge cultural boundaries,’ CEO says
TOKYO: The Saudi National Orchestra’s performance in Tokyo is “bridging cultural boundaries” as part of Vision 2030, the CEO of the Kingdom’s top music body has said.
Paul Pacifico, CEO of the Saudi Music Commission, added that music has a “very important part to play in each of the three main pillars of Vision 2030” as it represents a proud nation, a vibrant society and diversified economy.
Bringing the Saudi National Orchestra to Tokyo has given people the opportunity “to communicate with our language and it allows everybody to come together and share an experience that allows us to appreciate each other’s cultures, and really to be in harmony,” Pacifico said.
“And that’s why I think it’s so special that the orchestra is here for the first time.”
The program for the performance last night included traditional music directed by Saudi director Reab Ahmed, as well as the Japanese Imperial Court Orchestra “Gagaku.”
Pacifico said: “We’re able to show Saudi culture on one of the most prestigious stages in one of the world’s great cultural capitals here at Tokyo Opera City, and we’re doing that with authentic Saudi music, and authentic traditional Japanese music with Gagaku.
“But also with that great fusion between the two sets of musicians coming together and doing something really unique and beautiful.
“The Saudi National Orchestra and choir is really at the vanguard of developing the music landscape in Saudi Arabia as it builds the depth and richness and uniqueness of its beautiful culture, both traditional and modern.”
Pacifico said it was “an honor” to share the stage with the Japanese Imperial Orchestra performers. “It also shows how our cultures are different and yet similar: The regard for tradition and modernity, the appreciation of music, the sense of formality in public, but warmth and a sense of fun as well in private.”
He hoped that Friday’s performance was not a one-off but the foundation of a rich and longstanding collaboration with “our Japanese friends, the Tokyo College of Music, who we’re collaborating with on this concert.
“We hope that Saudi artists will start to have opportunities to play on stages here in Tokyo, like the Blue Note and Billboard Live and the Cotton Club, or festivals like Summer Sonic or Fuji Rock. And equally, we’d love to see Japanese artists playing more in Riyadh and all over the Kingdom of Saudi Arabia.
“Saudi Arabia has a very exciting story to tell.”
