Rashid Khan is a cricketing superstar who will play for the Oval Invincibles in The Hundred this summer. Before joining the team, he added brand ambassadorship to his cricketing prowess — on July 3 in Dubai, he was revealed as the face of leading real estate company, MH Developers.

This exemplifies the opportunities for sponsorship and brand endorsement now available to top cricketers and is a far cry from some 70 years ago when the best they could hope for was their signature on the face of a bat.  

Khan’s cricketing rise to prominence has been meteoric and has contributed to outstanding performances by the Afghan national men’s team, which included reaching the 2024 T20 World Cup semi-final.

This is even more remarkable given that the team is effectively in exile. At least it gets to play, unlike the women’s team; most of those players fled the country in fear of their lives and many are now in Australia, desperate to play cricket. They have lobbied the International Cricket Council about their plight, but the ICC, along with much of the international cricketing community, has been tight-lipped about expressing support or making proposals to alleviate the situation.

Their male counterparts have been more fortunate. A contributory factor has been the UAE, with Khan quick to recognize that it “has been like a spiritual home for Afghan cricket for many years, providing a safe haven and platform amid the challenges back home.”

Hence, the collaboration with MH Developers holds tremendous significance for him personally and professionally, having experienced an itinerant lifestyle shuttling between the eastern border of Afghanistan and Pakistan. 

In the early 2000s, Khan’s family, which owned a tire business, left war-torn Afghanistan for Pakistan. Rashid was the sixth of 11 brothers and competed with them in tape-ball cricket — a tennis ball wrapped in electrical tape — which is played on concrete strips in corridors. In order to achieve greater zip off the surface, he developed his characteristic fast-arm action and ability to flip the ball out of his fingers to spin and flight his leg breaks sharply.

This, coupled with his batting abilities, marked him out to experienced observers, including coaches at the Islamia College in Peshawar where he studied computer science until 2013. When the Afghan team toured Pakistan in 2014 he performed outstandingly in Peshawar. It was on Dec. 7, 2016, that he made his debut for Afghanistan against the England Lions in Abu Dhabi, taking 4 for 48 and 8 for 74, along with 25 not out and 52, a rich return for one so young. The path was set.

Currently, Khan captains Afghanistan’s T20 men’s team. He has also captained the Test and One Day International teams. In March 2018, aged 19 years and 165 days, he became the youngest player to captain an international side. Then in September 2019, aged 20 years and 350 days, he became the youngest person to captain a Test match team, leading Afghanistan against Bangladesh. He also played in Afghanistan's first Test match against India in June 2018.

Prior to that, in February 2018, he became the youngest player to top the ICC Player rankings for bowlers in ODIs. He immediately followed that by topping the ICC T20I bowler rankings, where he is currently number nine; he is also number five in the ODI bowler rankings and seventh in the ODI all-rounder rankings, having once been number one.

Along the way, he became the fastest and youngest bowler to take 100 wickets in ODIs, needing only 44 matches; the previous record was 52. In June 2018, he reached 50 wickets in T20Is in two years and 220 days, the fastest bowler to achieve this feat. This was followed in October 2021 when he became the fastest bowler in terms of matches, his 53rd, to claim 100 wickets in T20Is. Currently he has taken 161 T20I wickets, the second highest number, and is likely to regain top place.

It is therefore no surprise he has been in demand around the franchise circuit. His teams have included the Sunrisers Hyderabad and the Gujarat Titans in the Indian Premier League, Adelaide Strikers in Australia’s Big Bash League, MI New York in the USA’s Major League Cricket, Quetta Gladiators and Lahore Qalanders in the Pakistan Super League, the Guyana Amazon Warriors and the Barbados Tridents, for whom he took the first hat-trick in the history of the Caribbean Premier League. Khan did play in the only edition so far of the Afghanistan Premier League, in 2018. This was for Kabul Zwanan, who were beaten by Balkh Legends in the final at Sharjah. Despite this, Rashid Khan was the player of the tournament.

It is easy to forget that Khan is still only 26, having made his full international debut on Oct. 18, 2015, in an ODI match against Zimbabwe in the UAE. His T20I international debut followed a week later. He has crammed a lot of professional cricket into the past 10 years.

Khan, who graciously gave a “big thank you to Trent Rockets for the three seasons I spent at Trent Bridge,” says he is “really excited to be joining Oval Invincibles and calling the Kia Oval my home this August. It’s great to be joining the back-to-back champions; hopefully, I can contribute to more success this season.”

The first match at the Oval will be on Aug. 9 against the Manchester Originals. Khan’s move is also an indication of the reality of global franchises — he has played in New York for the Mumbai Indians, who now own 49 percent of the Invincibles.

Khan’s cricket career has been on a consistently upwards path. His brand ambassadorship coincides with a time when Dubai’s real estate market is witnessing a significant upward trend. First-half 2025 figures show a 15 percent year-on-year increase in average property prices and a 20 percent surge in transaction volumes. MH Developers is looking to engage with a wider audience and strengthen their foothold in this thriving market. The global sporting reputation of Rashid Khan, the focus, commitment and talent identified by his first coaches, will be an integral part of this strategy.

Rashid Khan’s legacy in international cricket is already assured but there should be more chapters for him to write.

After The Hundred, there is the prospect of the six-team Asia Cup. Since the recent hostilities between India and Pakistan, the tournament has been in doubt. There is now renewed optimism for it taking place, though the location is uncertain.

It was originally due to be hosted by India. Under new arrangements, whenever it is India or Pakistan’s turn to host the tournament, a neutral venue will be chosen. Afghanistan is a non-starter, which leaves Bangladesh, Sri Lanka — where the monsoon season is due — and the UAE.

If the latter is chosen, there could be some instant returns on Rashid Khan’s brand ambassadorship.