Spotify partners with gaming fest Insomnia Egypt

Short Url
Updated 17 February 2023
Follow

Spotify partners with gaming fest Insomnia Egypt

  • Massive growth of video music streaming on provider between 2019 and 2022

DUBAI: Spotify has joined Insomnia, Egypt’s biggest gaming festival, as its official audio streaming partner for this year’s event, which takes place in Cairo from Feb. 16 to 18.

Nicole Aoun, Spotify’s marketing manager for the Middle East and North Africa region, told Arab News: “We aim to always be our listeners’ audio companion. So, when you think gaming, you think music — the perfect company.”

Spotify and Insomnia have co-curated an official playlist for this year, which features 50 tracks, as part of the partnership. Digital creator Marwan Serry and gaming video creators Marwan Rehan and Bugza will take over the official playlist during the three-day gaming festival.

Additionally, Spotify has created a new playlist “Gamers Clan,” especially for Egypt’s gaming community.

Aoun added: “Knowing gamers’ love for local hip-hop, we put together custom-made playlists for the tournament and the Egyptian community to elevate their gaming experience.”

Currently valued at $1.78 billion, the gaming market in Saudi Arabia, the UAE and Egypt is expected to reach $3.14 billion by 2025, according to the “Middle East North Africa Games Market” report.

Egypt was reported to be the largest market among the three countries, based on the number of gamers.

Music is the soulmate of games for this community, with Spotify witnessing a 279 percent increase in video music streaming among the gaming community in Egypt between 2019 and 2022, and a 61 percent increase in the last year alone.

Egypt also ranks among the top 10 countries in the MENA region to stream video game soundtracks.




Nicole Aoun, Spotify’s marketing manager for MENA. (Supplied)

Aoun said: “How many times have we imagined ourselves in a situation and added a soundtrack to it in our heads?

“It’s natural for us to dream of live audio experiences to enhance the moments we’re experiencing, and the same goes for gaming and music.”

With music being such an essential part of the gaming experience, event organizer BME has released an official anthem for the festival called  “GG,” which is an abbreviation of the gaming phrase “good game.”

Featuring some of Egypt’s most popular artists, Abo El Anwar, Ahmed Santa and Lil Baba, the anthem first dropped on Spotify before being released on other platforms.

Aoun added: “It is wonderful to see the gaming scene in Egypt gain momentum, and our partnership with Insomnia Egypt is a celebration of the country’s growing and diverse gaming community.

“The beauty of Spotify in this scenario is that you can get the soundtrack for your gaming experience in real time with our playlists.”
 


Pope Francis warns of ‘fanaticism, hatred’ in social media

Pope Francis (R) waves as he leaves the weekly general audience at Paul-VI hall in the Vatican on January 22, 2025. (AFP)
Updated 25 January 2025
Follow

Pope Francis warns of ‘fanaticism, hatred’ in social media

  • The pope’s admonition comes as X, owned by Elon Musk, has been accused of spreading false information while interfering in European politics, in particular for attacking leaders including German Chancellor Olaf Scholz and British Prime Minister Keir Starm

VATICAN CITY: Pope Francis denounced an era of “disinformation and polarization” on Friday in a message for World Communications Day, as he criticized powerful social networks creating “fanaticism and even hatred.”
In saluting journalists, he spoke of their collective responsibility working “in these our times, characterised by disinformation and polarization, as a few centers of power control an unprecedented mass of data and information.”
The 88-year-old pope — who has warned in the past of the dangers of new technologies, including social media and artificial intelligence — did not cite Facebook or X by name, but his target was evident.
“Too often today, communication generates not hope, but fear and despair, prejudice and resentment, fanaticism and even hatred,” the pope wrote in his message.
“All too often it simplifies reality in order to provoke instinctive reactions; it uses words like a razor; it even uses false or artfully distorted information to send messages designed to agitate, provoke or hurt.”

FASTFACTS

• The 88-year-old pope — who has warned in the past of the dangers of new technologies, including social media and artificial intelligence — did not cite Facebook or X by name, but his target was evident.

• In a speech quoting Martin Luther King Jr., Francis said he dreamed of ‘communication that does not peddle illusions or fears, but is able to give reasons for hope.

The pope’s admonition comes as X, owned by Elon Musk, has been accused of spreading false information while interfering in European politics, in particular for attacking leaders including German Chancellor Olaf Scholz and British Prime Minister Keir Starmer.
The billionaire also used his platform and vast wealth to help propel Donald Trump to the White House.
Meta has also come under fire after its chief Mark Zuckerberg said this month that Facebook would end its third-party fact-checking program in the United States, in what critics warned would further fuel false information online.
In a speech quoting Martin Luther King Jr., Francis said he dreamed of “communication that does not peddle illusions or fears, but is able to give reasons for hope.”
He warned, however, of algorithms that feed social media users information that is specifically catered to their interests and prejudices.
Such “digital systems... by profiling us according to the logic of the market, modify our perception of reality,” he said.
“As a result, we witness, often helplessly, a sort of atomization of interests that ends up undermining the foundations of our existence as a community, our ability to join in the pursuit of the common good, to listen to one another and to understand each other’s point of view.”
Earlier this month, in his New Year’s address to Vatican diplomats, Francis lamented increasing polarization in society, “aggravated by the continuous creation and spread of fake news.”
Francis himself is a frequent target of unfounded rumors and manipulated photos online.

 


Fearless Saudi 13-year-old launches Vision 2030 podcast

Updated 24 January 2025
Follow

Fearless Saudi 13-year-old launches Vision 2030 podcast

  • Teenager aims to educate the public about Kingdom’s vision
  • Overcame public speaking fears to become podcaster

RIYADH: Saudi Linda Al-Faisal, who is only 13, aims to make an impact through her podcast, Linda Vision 2030, with each episode featuring a guest trailblazer.

Through her podcast, she connects with thousands of local and international subscribers, engaging in conversations about the Kingdom’s vision.

In her first episode, titled “How Saudi Arabia Became a Global Hub,” she discusses the projects being driven by the Kingdom, led by Crown Prince Mohammed bin Salman, claiming “Saudi Arabia is no longer the land you once knew.”

In her third episode, Al-Faisal interviewed Tamim Turki, a teenage Saudi sports presenter.

Then, in her fourth episode, Al-Faisal sat down Hassan Yusuf, program director for Saudi Arabia’s Real Madrid foundation, where the pair discussed the role of youth in achieving the goals of Vision 2030.

When she was five years old, Al-Faisal was interested in becoming a ballerina, and after being enrolled in classes she later fulfilled her childhood dream. Today, she is a ballerina as well as a podcast host.

Influenced by her friends, who have their own podcast, Al-Faisal decided to create her own platform.

“Why I chose (the topic of) Vision 2030 is because many people don’t know what it talks about or what is going to happen. So, I decided to search and learn more about Vision 2030 so I can teach the people.

“The biggest goal that I want to achieve from my podcast is that I want to make every listener feel proud with all the developments and changes happening in Saudi Arabia.”

After years of presenting at school, facing her fears, Al-Faisal became a natural public speaker, learning communication techniques through observation and practice to become an effective presenter.

“I used to be nervous while presenting during my first time in school. We all learn from our mistakes, and I learned from mine and became stronger. The speeches I used to present in school made me more powerful.”

Al-Faisal’s ballet talent earned her third place in the “Creative Journey Around the Kingdom,” a program launched by the General Entertainment Authority in collaboration with MBC Academy, which sets out to identify local talent.

Al-Faisal’s message to teenagers is to keep dreaming and always stay positive.

“Do not let negative thinking destroy you. Always focus on yourself because you are the main character of your life.”


Sky News Arabia opens new headquarters, announces fresh programming

Updated 23 January 2025
Follow

Sky News Arabia opens new headquarters, announces fresh programming

DUBAI: Sky News Arabia, part of media group IMI, has opened its new headquarters in the same building as the IMI HQ on Yas Island, Abu Dhabi.

The new HQ features advanced broadcasting studios fitted with the latest AI technologies, the company said.

Sky News Arabia has also launched a new programming grid covering politics, lifestyle, sports, business and entertainment.

The announcements come 12 years after the channel’s launch.

They mark a new chapter that “embodies our forward-thinking strategy to anticipate and exceed audience expectations by embracing cutting-edge technologies and delivering diverse, engaging programming that transcends borders, setting new benchmarks for excellence,” said Rani Raad, CEO of IMI and president and operating partner of Redbird IMI.

The company has been working over the past year to elevate “the way each of the media companies within our network engage with audiences, to ensure we continue to deliver content that truly resonates,” he added.

The new programming will include shows such as “Studio One” hosted by Fadila Souissi, which will highlight political and societal issues, and the “Emad Eldin Adib” show, which will focus on politics in the Arab world.

Sky News Arabia is also expanding its lineup of non-political shows. The “Al Sabah Show” will return, featuring segments on health, fashion, law, and celebrities. It will be hosted by Maha Abdullah, Ahmed Qassem, Hani Ziadeh, Christine Dagher and Lubna Mansour.

The show will extend to digital channels and social media platforms through 12 specifically tailored mini-segments.

“In an era of rapid change and information overload, we are committed to empowering our audience with the tools to navigate and discern credible news,” said Nadim Koteich, general manager of Sky News Arabia.

He added: “By providing transparent, engaging and diverse content across politics, economics, lifestyle and technology, we ensure that Sky News Arabia remains a credible source of information that meets the dynamic needs of our viewers.”


Benefits of AI economy must be equitably distributed, says UN tech envoy in Davos

Updated 23 January 2025
Follow

Benefits of AI economy must be equitably distributed, says UN tech envoy in Davos

  • Amandeep Singh Gill seeks ‘global’ efforts to tackle digital divide
  • ‘We need to have a more collaborative and respectful approach’

DAVOS:The power of artificial intelligence and quantum computing must be harnessed to benefit nations across the world, not only developed economies, said Amandeep Singh Gill, the UN’s envoy on technology, on Thursday.

Speaking during a panel titled “From High-Performance Computing to High- Performance Problem Solving,” Gill said that countries in Africa, for example, hold less than 0.5 percent of graphic processing units worldwide.

Also participating in the discussion were Georges-Olivier Reymond, co-founder and CEO of PASQAL; Ana Paula Assis, senior vice president and chair IBM EMEA and Growth Markets; and Paul Alivisatos, president of the University of Chicago.

“My challenge is to convince policymakers who have limited resources to invest in the digital divide, data and AI and quantum development as well,” explained the envoy.

“There is a backlash against the neo-colonial situation, where the tech is developed in just a few geographies, and the rest of the world is takers of this tech. You can call it the sovereignty backlash … we need to have a more collaborative and respectful approach,” he added.

When asked by panel moderator Azeem Azhar, CEO of Exponential View, about the risk of uncertainty in the field of quantum computing, Gill said he sees an opportunity more than a risk.

“We are at an early stage in terms of the science and technology of developing things so different technologies might be used. A degree of uncertainty and diversity is important,” he added.

But the envoy emphasized the need to have a unified global force that would ensure everyone can participate in this area of technology.

“When we look at the global majority, not everyone will be able to use quantum computing, the cryptographic effort has to be global, it can’t be isolated,” he said.

Gill said the world is shifting toward quantum infrastructure in order to reduce energy consumption. According to the envoy, today’s AI systems consume a great deal of energy.

The UN deemed 2025 as the “International Year of Quantum Science and Technology.” This initiative aims to celebrate quantum mechanics and educate people on its impacts on technology, culture, and understanding of the world.


Al Jazeera says the Palestinian Authority arrested one of its reporters

Updated 23 January 2025
Follow

Al Jazeera says the Palestinian Authority arrested one of its reporters

  • The Qatar-based news network reported that its reporter Mohammed Al-Atrash was arrested from his home

The Al Jazeera news network says the Palestinian Authority arrested one of its reporters after preventing him from covering an Israeli operation in the occupied West Bank.
The Qatar-based news network reported Thursday that its reporter, Mohammed Al-Atrash, was arrested from his home.
It said Palestinian security forces had earlier prevented him from reporting on a large Israeli military operation in Jenin, an epicenter of Israeli-Palestinian violence in recent years. The Palestinian Authority launched its own crackdown on militants in the city late last year.
There was no immediate comment from the Palestinian Authority.
Both Israel and the Western-backed Palestinian Authority banned Al Jazeera last year. Israel accuses it of being a mouthpiece of Hamas over its coverage of the war in the Gaza Strip and says some of its reporters are also militants.
The pan-Arab broadcaster has rejected the allegations and accused both Israel and the Palestinian Authority of trying to silence critical coverage.
The internationally recognized Palestinian Authority administers parts of the Israeli-occupied West Bank and cooperates with Israel on security matters. It is unpopular among Palestinians, with critics portraying it as a corrupt and authoritarian ally of Israel.