JEDDAH: Budding Saudi designers will showcase the Kingdom’s culture throughout the travel and tourism industry as part of a new scheme launched on Monday.
The Saudia Design Program was launched by Saudia, the Kingdom’s flag carrier, and research-based consultancy Adhlal.
The program aims to create new opportunities for the Saudi design community and nurture the talent of the next generation of designers by providing creative solutions to industry challenges.
The Adhlal Majlis, which was hosted by Shada hotel, hosted a forum for discussion among designers, who gathered and shared knowledge.
Discussing the role of Adhlal, founder and CEO Princess Nourah Al-Faisal told Arab News: “The main target benefiting from Adhlal initiatives within the Kingdom is the young generation, university students, graduate students and startups.
“Adhlal helps designers in any step of the design process and within any of its fields, such as jewelry design, decoration, graphics and many others.”
She added that Adhlal aims to equip future generations of Saudi designers with the tools they need to succeed, building on the ambitions of the Kingdom’s Vision 2030.
Committed to delivering the best to designers, manufacturers, government and professional bodies, Adhlal teamed up with Saudia for the project.
Princess Nourah said: “The main reason behind this particular series of majlis is to co-create with local design community and Saudia.
“The new Saudia Design Program is an annual award which will help co-create and support the development of the ecosystem as well as provide a platform for Saudi designers to come up with their creative designs for Saudia products.”
After presenting the objectives and guidelines of the program to designers, Jeroen Frumau, design program director and expert consultant at Adhlal, told Arab News: “Adhlal is partnering with Saudia to create for the Saudi design community and since Saudia committed to be the ambassador of the Saudi design community and the Saudi design industry, we are helping them to create a program where they can take ownership in that role.”
He added that the Saudia Design Program will bridge the gap between designers, the industry and the Jeddah design community.
Addressing the audience and highlighting the importance of design and its contribution to the future of the Kingdom, Khaled Tash, Saudia Group chief marketing officer, said: “The Saudia design program in partnership with Adhlal reflects our strong commitment to enriching the guest travel experience and proudly showcasing our Saudi culture, and we aim to establish a sustainable and impactful partnership with the design community.”
Tash said that the program was in line with Vision 2030, which focuses on economic growth, creativity and innovation, adding: “Design can be an economic driver, job creation engine, and it also can take a business for organizations from one scale to another.”
He said: “Designers, we at Saudia are in need of your creative ideas to make our flight experience to our customers better, faster, easier, more enriching and most importantly, reflecting the Saudi identity, culture and heritage.”
Designers to showcase Kingdom’s culture through Adhlal, Saudia program
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Designers to showcase Kingdom’s culture through Adhlal, Saudia program
- The program aims to create new opportunities for the Saudi design community and nurture the talent of the next generation of designers
- The Adhlal Majlis, which was hosted by Shada hotel, hosted a forum for discussion among designers, who gathered and shared knowledge
Saudi Arabia embassy resumes diplomatic activities in Afghanistan
- Saudi Arabia to 'provide all services to the brotherly Afghan people'
- Ties between Saudi Arabia and Afghanistan date back to 1932
RIYADH: The Saudi embassy in the Afghani capital, Kabul, resumed its diplomatic activities on Sunday.
"Based on the desire of the government of the Kingdom of Saudi Arabia to provide all services to the brotherly Afghan people, it has been decided to resume the activities of the mission of the Kingdom in Kabul starting on December 22," the embassy posted on X platform on Sunday.
Ties between Saudi Arabia and Afghanistan date back to 1932 when the Kingdom became the first Islamic country to provide aid to the Afghan people during their ordeals.
In recent years, Saudi Arabia launched numerous projects in Afghanistan through its humanitarian arm KSRelief, focusing on aid relief, health, education services, water and food security.
Riyadh also participated in all international donor conferences and called for establishing security and stability in Afghanistan following years of armed conflicts.
Saudi Arabia withdrew its diplomats from Kabul in August 2021 when the Taliban returned to power in Afghanistan following the US withdrawal from the country.
However, it said it was resuming consular services in the country in November 2021 and also provides humanitarian aid through its King Salman Relief Center organization.
Saudi delegation led by Royal Court advisor meets with Syria’s Al-Sharaa
- Earlier this week, Al-Sharaa praised progress made by Saudi Arabia
RIYADH: A Saudi delegation headed by an advisor from the Royal Court met with the head of the new Syrian administration, Ahmed Al-Sharaa, at the People’s Palace in Syria on Sunday, according to an Al Arabiya report.
Earlier this week, Al-Sharaa praised progress made by Saudi Arabia and neighboring Gulf countries in an interview with Asharq Al-Awsat.
“We admire the development in Gulf countries, particularly Saudi Arabia’s bold plans and vision, and we aspire to achieve similar progress for Syria,” he told the newspaper’s Bissane El-Cheikh during an interview the the Presidential Palace in Damascus.
“There are many opportunities for cooperation, especially in economic and developmental areas, where we can align our goals,” he added.
Shattering expectations: Saudi artist’s journey into glass art
- Aseel Al-Maghlouth breaks glass to break through in the local art scene
RIYADH: Saudi artist Aseel Al-Maghlouth is hammering a niche for himself by using glass as his canvas.
He stumbled upon the technique while working on his graduation project in mechanical engineering. “I discovered the potential to employ broken glass to create distinctive artistic designs,” he told Arab News.
The intricate details that appear when glass breaks inspired him to create shapes and visuals and developed a technique that reflected his artistic vision.
Al-Maghlouth had a love for drawing from a young age, but it was not until he discovered his ability to express ideas in unconventional ways that his true passion for art crystallized.
“I have always drawn inspiration from the surrounding nature and the intricate details of daily life,” he said. This connection to his environment, combined with his experiences in exploring artworks, helped shape his unique style.
He finds beauty in the mundane and translates that into his creations, often using glass to convey emotions and narratives that might resonate with viewers.
HIGHLIGHT
By embracing the fragility of glass and transforming it into something beautiful, Saudi artist Aseel Al-Maghlouth challenges perceptions of what art can be.
Al-Maghlouth has gained significant recognition on social media, where his works are widely admired.
This newfound fame has allowed him to sell his works and create custom pieces for clients, including various artists and celebrities. “Creating for such esteemed individuals is an honor, and it motivates me to push my artistic boundaries,” he said.
“The best work I own is the painting of Crown Prince Mohammed bin Salman. Frankly, I consider it the most valuable painting I have ever owned, but I refuse to sell it because it was a special gift from me to the crown prince,” he said.
“I have received many offers but I refuse to sell it. As for the rest of my paintings, I prefer not to mention the prices because the value of art for me is not limited to a number. Each painting has its own place and story that distinguishes it.”
One of the greatest challenges Al-Maghlouth faced as an artist was transforming his creations into messages that resonated with his audience. “The biggest challenge was ensuring that my art conveyed a clear idea,” he said.
I want to highlight the beauty of arts in our Saudi culture and connect it with Saudi Vision 2030.
Aseel Al-Maghlouth, Saudi artist
Through experimentation with the nature of glass fractures and the control of his technique, he minimized errors and created pieces that told meaningful stories.
Each strike of the hammer is deliberate, aimed at producing not just a fragment but a narrative that can be interpreted and appreciated by those who view it.
“I want to highlight the beauty of arts in our Saudi culture and connect it with Saudi Vision 2030,” he added, emphasizing the importance of cultural representation in his work.
Al-Maghlouth’s vision for the future is ambitious. He aspires to participate in international exhibitions, representing Saudi Arabia on a global stage. “I dream of organizing a personal exhibition in Riyadh to showcase my works and exchange inspiration with other artists,” he said.
For emerging artists, Al-Maghlouth has simple yet profound advice: “Don’t be afraid of trial and error. Each piece of art reflects a part of you.”
He encourages newcomers to continue developing and learning from every experience, and emphasizes the importance of perseverance in the face of challenges.
His journey is testament to the idea that creativity flourishes in an environment where risks are taken and failures viewed as stepping stones rather than obstacles.
Al-Maghlouth’s work serves as a reminder that art can emerge from the most unexpected materials and methods, encouraging others to explore their creativity without constraints.
By embracing the fragility of glass and transforming it into something beautiful, he challenges perceptions of what art can be.
Al-Maghlouth remains committed to honoring the stories behind each piece, proving that even the most broken fragments can come together to create something truly extraordinary.
Saudi Joint Forces commander meets Yemeni Presidential Leadership Council member for security cooperation talks
- Meeting focused on strengthening cooperation between Joint Forces Command and Yemeni Presidential Leadership Council
RIYADH: Lieut. Gen. Fahd bin Hamad Al-Salman, commander of the Joint Forces, met with Faraj Salmeen Al-Bahsani, member of the Yemeni Presidential Leadership Council, at the Joint Forces Command headquarters in Riyadh on Sunday.
The meeting focused on strengthening cooperation between the Joint Forces Command and the Yemeni Presidential Leadership Council, the Saudi Press Agency reported.
Discussions also centered on enhancing the ongoing support provided by Saudi Arabia through the Joint Forces to promote security and stability in Yemen.
During the reception, Al-Bahsani commended the Kingdom’s role in supporting Yemen’s efforts to achieve stability.
He emphasized the importance of continuing strategic cooperation between the two countries to address the challenges currently facing Yemen.
Al-Bahsani thanked the Saudi leadership for their unwavering support across various fields, noting that this collaboration plays a vital role in advancing stability in Yemen and the wider region, SPA reported.
The meeting underscored the Kingdom’s commitment to fostering peace and stability in Yemen as part of its broader efforts to address regional security challenges, SPA added.
Saudi justice minister announces comprehensive legal system development project
- The minister highlighted a range of training programs offered by the Judicial Training Center and Saudi Bar Association, targeting law graduates and practicing lawyers
RIYADH: The Ministry of Justice, in collaboration with the Saudi Bar Association, has announced the launch of a comprehensive project to review and develop the lawyers’ system, according to Saudi Justice Minister Walid Al-Samaani.
The project aims to strengthen the legal profession by empowering practitioners, improving access to legal services, and keeping up with the Kingdom’s legal, social and developmental advances, Al-Samaani, also chairman of the association, said.
On Sunday, Al-Samaani inaugurated the first Saudi Lawyers Conference in Riyadh, themed “Developments in the Lawyers and Legal Consultations Sector.”
With participation from government and private entities, the two-day conference focuses on the future of the legal profession within the Kingdom’s evolving legislative landscape.
It also highlights the significant impact of professional and educational developments on enhancing the local legal environment and fostering a vibrant business and investment climate.
About 30 experts and specialists are participating, leading discussions on various aspects of the profession. On Monday, 19 workshops will be held, led by specialists to enrich attendees’ knowledge and professional experience.
Al-Samaani said that the renewal of law licenses will be processed automatically and completed within 15 days of a complete application, aiming to empower and support lawyers.
He said that the demand for lawyers had grown significantly and would likely continue with the Kingdom’s expanding business landscape and ongoing developments.
“This growth is tied to strengthening institutional work, enhancing legal foundations, and developing model contracts, documentation systems and legislative tools,” he said.
The minister highlighted a range of training programs offered by the Judicial Training Center and Saudi Bar Association, targeting law graduates and practicing lawyers.
These programs combine practical and theoretical training, including the Lawyer Qualification Program, Lawyer Development Program, Saudi Professional Accreditation for Legal Practitioners, and Cooperative Training Program for university students, among others.
