RIYADH: Global tourism officials meeting in Saudi Arabia have highlighted the importance of investing in people to safeguard the future of the sector.
With the industry getting back on track following the coronavirus pandemic, renewed efforts are being made to promote careers in tourism and hospitality.
Experts and leaders from around the world, gathered in Riyadh for the UN World Tourism Organization’s World Tourism Day, agreed that investment in talent was crucial to creating a sustainable sector.
Speaking on Wednesday during a panel session titled “Investing in Our People,” Indonesia’s deputy minister for tourism product and events at the Ministry of Tourism and Creative Economy, Rizki Handayani, said: “Human capital development is the most important aspect that plays key roles in the success of sustainable, or green tourism.
“We really need to put our efforts into the development of our human capital, their skill, their knowledge, as well as their capability and entrepreneurship.”
In 2020, more than 62 million jobs were lost globally due to the pandemic, many of those being in the tourism and hospitality industry. Saudi Arabia has since managed a return to work for 80 percent of the sector’s employees. But for many, job security fears are holding them back.
Haitham Mattar is managing director for the Middle East, Africa, and Southwest Asia at IHG Hotels and Resorts, the largest operator and employer in Saudi Arabia with more than 18,000 rooms in around 40 hotels.
He said: “It is now a critical task for both the government and private sector to re-instil the confidence in giving employees job security, but also financial certainty.”
While employment in hospitality can offer fast-tracked career opportunities, and international work, many people were now looking for flexibility, work-life balance, and well-being with jobs in areas such as hotels and airlines.
One of the biggest challenges currently being faced by companies was providing education and training for future employees. But CEO of Sommet Education, Benoit-Etienne Domenget, said globally these were not among the key investment areas.
“For too long, our community players of hospitality, tourism, and travel have considered human capital as a commodity,” he added.
Delegates at the session debated the need for expanded education beyond hospitality skills to ensure content was locally relevant and through the encouragement of entrepreneurial mindsets.
Christine Bockelmann, dean of Lucerne University of Applied Sciences and Arts, said: “From a study in Portugal, we know that 50 percent of all people who have an education in tourism do not subsequently work in this field, so we have a problem with the attractivity of the jobs in this area.
“Education is very important and sustainability, and prosperity is very important. My key point is that we have to create a connectivity between these three topics,” she added.
World tourism leaders meeting in Riyadh highlight need for investment in people
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World tourism leaders meeting in Riyadh highlight need for investment in people

- Experts and leaders from around the world agreed that investment in talent was crucial to creating a sustainable sector
- In 2020, more than 62 million jobs were lost globally due to the pandemic, many of those being in the tourism and hospitality industry
Orchestra celebrates soundtracks of popular video games at Saudi Arabia’s Ithra

- Concert features symphonic arrangements, in-game HD visuals
DHAHRAN: It is “game on” at the King Abdulaziz Center for World Culture after it opened its doors to an event on Thursday.
The orchestral performance, which is being held nightly at the Ithra Theater — with two shows scheduled for Friday — celebrates the soundtracks of popular video games and attempts to breathe new life into them.
The concert features symphonic arrangements paired with in-game HD visuals and exclusive concept art from popular titles such as League of Legends, Overwatch, Assassin’s Creed, and The Witcher 3.

Sergey Smbatyan, founder of the Armenian State Symphony Orchestra and the artistic director and principal conductor since 2005, was on hand to lend context and commentary between the scores on opening night.
He told the crowd before the show: “If you’re not a gamer, what I want you to do is to imagine that you’re in a museum — an art museum — but instead of a curator telling you about the images that you’re going to see on this huge screen, let these musicians tell you that exact story.
“Tonight there is no right time to clap; there is no wrong time to clap. If you hear something you like from these guys (gesturing to the orchestra behind him on stage), let us know.
“We're going to start off tonight with role-play games, or what are known as RPGs, where players assume the roles of characters in a fictional setting. The game is focused on interactive storytelling, decision-making and strategy.”
Dhahran resident Paul Blay took his two daughters Sylvia, 11, and Celeste, 10, to the show.
Blay, who is a father of six, told Arab News: “I get emails about Ithra events and saw this one and I thought it would be fun for me and the girls to go to. Like with anyone that you love, I shared the things I love with them.”
The Blay family moved to the Kingdom last year and were keen to attend an event that merged gaming with music.
Celeste told Arab News: “I really like video game music; the music is really pretty and I like listening to that. It is kind of what motivated me to come here. And, also, my dad likes video games.”
The older Blay sisters have both taken music lessons and play multiple instruments, including the piano, the harp and the clarinet.
Their father said: “Some of the best music that’s being composed nowadays is for movies and video games. I expected it to be really high quality and good (at Ithra).”
The event featured music from Guild Wars 2, World of Warcraft, The Witcher 3 and Assassin’s Creed 2, among many others.
The last show takes place on April 5, with tickets starting at SR200 ($53), available at the venue or via the Ithra website.
Exhibition honoring Prince Khaled Al-Faisal inaugurated in Jeddah

- The exhibition chronicles Prince Khaled’s life and contributions as a statesman, individual and poet through visual installations
MAKKAH: Makkah Deputy Gov. Prince Saud bin Mishal bin Abdulaziz launched the “Love of Khaled Al-Faisal” exhibition as part of Jeddah Season festivities.
The ceremony was attended by Prince Turki bin Faisal, alongside several relatives of Makkah Gov. Prince Khaled Al-Faisal.
The delegation toured the exhibition, housed at the Abadi Al-Johar area in Jeddah, which runs from April 3-8 and welcomes visitors daily from 4 p.m. to 11 p.m.
The exhibition chronicles Prince Khaled’s life and contributions as a statesman, individual and poet through visual installations.
Saudi Arabia’s Hail poppy reserve attracts thousands of tourists

- Since opening in 2022, the reserve, which covers 10,000 sq. meters, has drawn thousands of domestic and foreign visitors
HAIL: With its vibrant array of wildflowers framed by golden sand dunes and majestic mountains, the Poppy Reserve in Al-Khattah is one of the Hail region’s most captivating attractions.
Since opening in 2022, the reserve, which covers 10,000 sq. meters, has drawn thousands of domestic and foreign visitors, particularly during holidays, Eid and the spring season.
The attraction enchants guests with its sweeping fields of poppies, perfectly balanced in form and color. As the sun sets, the golden rays cast a warm glow over the landscape and create a natural wonder.
This striking beauty enhances the region’s reputation for breathtaking scenery and offers a unique experience.
Saudi Arabia concludes participation in Bologna Book Fair

- The Saudi pavilion experienced significant engagement from publishers and international literary agencies, Al-Bassam added
BOLOGNA: Saudi Arabia concluded its participation in the Bologna International Book Fair 2025, held in Bologna, Italy, from March 31 to April 3.
The event introduced visitors to Saudi heritage through a comprehensive cultural experience.
Bassam Al-Bassam, general manager of publishing at the Saudi Literature, Publishing, and Translation Commission, said the commission organized various initiatives to enhance the publishing and translation industry in the Kingdom and showcase the Saudi cultural landscape.
The Saudi pavilion experienced significant engagement from publishers and international literary agencies, Al-Bassam added.
By participating in international book fairs, the Kingdom aims to enhance its cultural presence on a global scale and create new opportunities to promote Saudi culture both regionally and internationally.
Attempt to smuggle qat foiled in Saudi Arabia’s Jazan

- Preliminary procedures have been completed, and the seized narcotics were handed to the competent authority
JAZAN: Saudi Border Guard land patrols in Farasan, Jazan, arrested three Yemenis for violating border security system regulations and attempting to smuggle 171 kg of qat.
Meanwhile, Border Guard land patrols in Al-Daer, Jazan, foiled an attempt to smuggle 45 kg of hashish. Preliminary procedures have been completed, and the seized narcotics were handed to the competent authority.