Gulf International Bank-Saudi Arabia has signed a strategic sponsorship agreement with King Abdulaziz Center for World Culture, or Ithra, in support of its “Tanween 2023” conference, taking place from Nov. 1 to 4.
GIB-Saudi Arabia’s partnership with Ithra builds on the bank’s commitment to supporting key economic, social and cultural development entities in the Kingdom, especially in the Eastern Province where GIB-Saudi Arabia is headquartered.
The partnership agreement was signed at a ceremony attended by GIB Group CEO Abdulaziz Al-Helaissi and Khalid Al-Zamil, vice president of public affairs, Saudi Aramco.
Al-Helaissi said: “Ithra and GIB -Saudi Arabia’s partnership reflects GIB-Saudi Arabia’s CSR strategy to further extend its support to the youth segment of the community, thus encouraging a creative and inspiration-fueled environment. Ithra has a lot to offer both to the local community and on a global scale, and we are delighted to support its mission in promoting global experiences offerings, celebrating human potential and empowering creativity.”
Director of Ithra Abdullah Al-Rashid said that partnerships are an essential and an important element in developing talents, exchanging experiences, and supporting the creative environment in general, and this greatly contributes to the development of the creative sector in the Kingdom.
He said that through organizing Tanween, Ithra’s annual creativity conference, the center seeks to involve and promote creative industries and the culture of innovation. At the conference, experts and speakers from around the world present the participants with a pivotal opportunity to gain knowledge and discover different experiences. Tanween also presents challenges that offer an open invitation for change and inspiration, and in new and innovative ways, turn ideas into marketable investment opportunities.
In its sixth edition this year, Tanween is one of the largest creativity platforms in Saudi Arabia and has hosted more than 200,000 visitors over the past five years. Since its inception, Tanween has connected change-makers and innovators with global subject-matter experts through panels and workshops.