Netflix shines spotlight on Arab women at the Red Sea International Film Festival

Netflix featured Adwa Bader, who stars in 'Naga,' in the Because She Created booth at the Red Sea International Film Festival. (Supplied)
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Updated 06 December 2023
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Netflix shines spotlight on Arab women at the Red Sea International Film Festival

JEDDAH: Streaming giant Netflix is taking part in Jeddah’s Red Sea International Film Festival — set to run until Dec. 9 — with the “Because She Created” space, an installation at the event that shines a spotlight on female talent in the Arab world.

Organizers have focused on Adwa Bader, the Saudi-American interdisciplinary artist and star of Netflix’s upcoming local film “NAGA”; Saudi Arabia writer, performing artist, actor and director Fatima Al-Banawi, who is about to release her directorial debut “Basma”; and Haya Abdelsalam, who is the lead and creative producer behind Kuwaiti Netflix series “Devil’s Advocate.”




Fatima Al-Banawi was photographed in Netflix's Because She Created booth in Jeddah. (Supplied)

Bader spoke to Arab News about the initiative, saying it was important because “we as women have beautiful and powerful stories to tell, and the support of the industry is needed to not only help integrate us better but also recognize our work and the great stories that so many incredible Arab women are telling for the first time.”

Nuha El-Tayeb, content director for the Middle East, Africa and Turkiye at Netflix, echoed those sentiments, telling Arab News that it was critical to spotlight women, in particular, when it comes to the film industry in the region.

“It’s critical to authentic storytelling. Amplifying underrepresented voices, which includes Arab women, gives more people a chance to see their lives reflected on screen,” she said. “Arab women filmmakers are shifting perspectives and revolutionizing the industry in the region, creating Oscar-nominated films and representing the region at international film festivals and major platforms. It’s clear that they have important stories to tell.”




Streaming giant Netflix is taking part in Jeddah’s Red Sea International Film Festival — set to run until Dec. 9 — with the 'Because She Created' space. (Supplied)

El-Tayeb went on to highlight some of the projects that the initiative has supported over the years — including the “Because She Created” writing program, AFAC-Netflix Creative Equity Fund and “Women in Film,” a training program for emerging talent.

“‘Because She Created,’ while born in the Arab world, is a borderless endeavor. Through content on the service, financial grants, upskilling initiatives, and exposure at regional film festivals, we’re providing an avenue for female storytellers to help break the glass ceiling for women in entertainment,” El-Tayeb said.

She added that when it comes to pitches, Netflix is interested in “stories that are authentic and relatable. Stories with universal themes that have broader appeal and can resonate with our members at home.”

When it comes to the entertainment industry in Saudi Arabia, Bader noted the importance of representation on screen.

“It’s a young industry,” the actress added of the film scene in Saudi Arabia. “And we have been waiting to see representation in an authentic way in film and culture. We’ve been waiting to tell our stories and see them on screen, and it’s incredible to witness the transformation,” she said.

When it comes to encouraging Saudi Arabia’s youth to see film as a viable career, the actress believes education is key.

“Art is for everyone, and it can be a viable career if one is willing to take that risk. It’s not easy to be an artist, it’s an emotional job and it’s risky because not everyone can relate, but that’s exactly the reason why it’s even more important to integrate art in formal education to support future generations and support their career choices,” she said.


Huda Kattan reclaims full ownership of Huda Beauty

Updated 03 June 2025
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Huda Kattan reclaims full ownership of Huda Beauty

DUBAI: Huda Kattan announced on Tuesday that she regained full ownership of Huda Beauty, the brand she founded in 2013, following the end of an eight-year partnership with private equity firm TSG Consumer Partners.

In 2017, TSG acquired a minority stake in Huda Beauty. As of 2025, Kattan has bought back that equity, making the brand fully independent once again and one of the few major beauty companies that is 100 percent founder-owned.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Huda (@huda)

“Taking back full ownership of Huda Beauty is a deeply very important moment for me,” said Kattan. “It says that while many of us dreamers have visions that we are told are too big or not possible to do alone, in actuality, you have all the power you need to change the world yourself! This brand was built on passion, creativity, and a desire to challenge the beauty industry. As we step into this new chapter, I’m more committed than ever to pushing boundaries, staying true to our roots, and showing up for our incredible community every step of the way.”

Kattan, who serves as founder and co-CEO, now leads the company alongside her husband Christopher Goncalo, also co-CEO, and her sister Alya Kattan, who oversees social strategy.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Huda (@huda)

Kattan is recognized as a Fortune 40 Under 40 honoree, one of Forbes’ Self-Made Women in the US, and one of Forbes’ 100 Most Powerful Businesswomen in the Middle East, as well as a TIME100 Impact Awards recipient and one of TIME’s 25 Most Influential People on the Internet. 

Her brand is known for a number of cult-favorite products, including the Easy Routine trio — Easy Primer, Easy Blur and Easy Bake Setting Powder.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by HUDA BEAUTY (@hudabeauty)

The brand has also received industry recognition for its product quality and innovation, earning accolades such as the Allure Best of Beauty Award, Elle Beauty Award and Cosmopolitan Beauty Award.

Just last week, the brand was ranked the world’s most popular beauty brand in the latest Cosmetify Q1 2025 Beauty Index.

The Cosmetify Index ranks beauty brands each quarter based on factors such as search volume, social engagement and brand visibility.

The brand topped the global list ahead of industry names such as Dior, Fenty Beauty, Rhode and Rare Beauty.

The brand also topped Cosmetify’s list in 2019 and 2020. 

In 2018, the company was valued at more than $1 billion by Forbes.


Saudi Arabia makes bold debut at SXSW London

Updated 03 June 2025
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Saudi Arabia makes bold debut at SXSW London

DUBAI: SXSW has taken off this week in London, with the Saudi Film Commission hosting a series of exciting cultural events.

Originating in Austin, Texas, this is the South by Southwest festival’s first edition in London — and notably, the Kingdom’s debut at the renowned indie film showcase, the Saudi Press Agency reported recently.

The Saudi Film Commission, in collaboration with SXSW, will present a curated selection of short films as a part of the “Saudi Film Nights” initiative.

Under the umbrella of Vision 2030, this program supports the Kingdom’s broader effort to diversify its economy, with particular emphasis on growing its entertainment sector.

The Kingdom’s pavilion, known as The Sadu House, will also spotlight contributions from the Music Commission, Culinary Arts Commission, and Fashion Commission, showcasing Saudi Arabia’s rich and diverse cultural landscape to a global audience.

In addition, the commission will host a panel discussion titled “Empowering the Film Industry in Saudi Arabia: From Vision to Reality.” The session will delve into cinema’s role in shaping national identity, preserving heritage, and advancing Saudi content as a powerful cultural tool.

Each day of the festival will feature a showcase of emerging Saudi talent.

On June 3, for example, SXSW attendees will experience a taste of Saudi hip-hop with performances by AZIZ.wav, SHANCOTY, and JEED — artists known for their unique blend of hip-hop flair, Afrobeat influences, and slow R&B tones.

On June 4, the Kingdom will shift gears and present its underground heavy music scene with performances by death metal bands Wasted Land, Sijeel, and Gimmix, marking a bold introduction of Saudi rock to the SXSW stage.

In addition to performances, festivalgoers can attend cultural panels featuring industry professionals from across the Arab world. Topics include female leadership, entrepreneurial ambition, and the evolution of Saudi Arabia’s film industry.

The opening panel on June 3 is titled “Vision 2030: Cultural Opportunities for Social and Economic Transformation,” which will explore the potential of Saudi Arabia’s cultural power.

Day two will feature a session “Fashion Future Platform: How Data Informs Investment Decisions,” offering a deep dive into the intersection of fashion and data-driven innovation.

Another session on day two, “WWD Female Empowerment – Challenges Facing Women Creatives in a Male-Dominated World,” will spotlight the obstacles and breakthroughs for women in the creative sector.

Finally, day three will have a panel “Sustainability – Challenges of Creating Green Fashion and Beauty in a Throwaway World,” which will underscore the need for sustainability in the industry.


Sofia Carson suits up for Netflix celebration

Updated 03 June 2025
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Sofia Carson suits up for Netflix celebration

DUBAI: US singer and actress Sofia Carson showed off several looks by Lebanese designer Elie Saab during Netflix festivities this week, marking the latest in a long list of red carpet moments where she has opted for a Lebanese creation.

Ahead of Netflix Tudum 2025: The Live Event — the streaming platform’s celebration of global fandom and storytelling — Carson appeared in a white ensemble featuring a tailored blazer, wide-leg trousers and a matching shirt.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by ELIE SAAB (@eliesaabworld)

On a separate occasion, she wore an all-black outfit composed of wide-leg trousers and a sheer top with cape-like sleeves, tied at the neck with a long scarf. Both outfits were from Saab’s Ready-to-Wear Pre-Fall 2025 collection.

For the live event, which she hosted, Carson first wore a taupe, floor-length gown by Stephane Rolland, made of pleated fabric with long draped sleeves and a high beaded neckline. Later, she switched to a black velvet tailored suit, styled with a white shirt, satin lapels, a black bow tie, a brooch and statement rings.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Sofia Carson (@sofiacarson)

Netflix Tudum 2025: The Live Event took place in Los Angeles at the sold-out Kia Forum and attracted thousands of online viewers as well as the live audience.

It included exclusive previews and performances by Lady Gaga and Hanumankind and featured appearances by cast members from series such as “ONE PIECE,” “Squid Game,” “Stranger Things” and “Wednesday,” as well as previews of upcoming films including “Frankenstein,” “Happy Gilmore 2,” “The Rip” and “Wake Up Dead Man: A Knives Out Mystery.”

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Sofia Carson (@sofiacarson)

The event was preceded by Netflix’s first fully interactive red carpet, which included immersive installations, fan pits and dedicated stages for photo opportunities tied to specific titles.

This was not the first time Carson, known for her roles in “My Oxford Year,” “Carry-On,” “Purple Hearts” and “Feel The Beat,” wore Elie Saab this year.

In March, she appeared in one of the designer’s ensembles while promoting her latest project, “The Life List.” She also wore a green dress from the designer’s Ready-to-Wear Fall/Winter 2023–2024 collection during an appearance on “CBS Mornings” in New York City. The look featured an oversized floral embellishment at the neck in shades of yellow and white, styled with deep green knee-high boots and a matching bag.


He tries and triumphs: John Achkar’s ‘AAM JARRIB’ scores big in Abu Dhabi

Updated 02 June 2025
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He tries and triumphs: John Achkar’s ‘AAM JARRIB’ scores big in Abu Dhabi

ABU DHABI: Lebanese comedian John Achkar, who is on a world tour, touched down in the UAE capital on Sunday night as part of Abu Dhabi Comedy Season.

Achkar performed his latest special, “AAM JARRIB” (“Trying” in English), before upcoming stops in London, Paris and Sydney on a tour that wraps up in October.

“John has been trying new things for 34 years, and he’s still trying,” his grandmother sang in a video that opened the show.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by John Achkar (@johnachr)

At 34, Achkar claims he does not like trying new things — but as the show unfolds, it is clear he excels at turning the discomfort and quiet fulfillment of those rare efforts into comedy gold.

He paces the stage, piecing together absurd real-life misadventures — a botched sailing trip or an outrageously inappropriate skydiving incident — into hilarious anecdotes.

At one point, Achkar calls out what he jokingly dubs a modern epidemic — ADHD — which he says has become a socially accepted excuse to dodge plans. Fittingly, his performance is a whirlwind of energy: Fast-paced, delightfully chaotic and entirely on brand.

True to form, Achkar’s commentary on Lebanon is bold but affectionate. He jokes that almost every restaurant blasts the internet-famous patriotic anthem “Lebanon Will Return,” even as the country teeters on the edge of war. The satire is sharp, never cynical.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by John Achkar (@johnachr)

Behind him, a detailed sketch of the Lebanese coastline hangs throughout the performance — a quiet yet unmistakable tribute to his identity.

The show ended on the perfect note as the same anthem he mocked earlier blasted through the speakers, with the crowd bursting into applause and laughter — a full-circle moment.

In “AAM JARRIB,” John Achkar does not just try — he soars. And the audience, just as energized as he is, soars with him.


Gigi Hadid marks launch of Havaianas line with new campaign

Updated 01 June 2025
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Gigi Hadid marks launch of Havaianas line with new campaign

DUBAI: US Palestinian Dutch supermodel Gigi Hadid has unveiled a new campaign with Brazilian footwear brand Havaianas.

The model, who launched a line with the flip flop label, stars in a vintage-inspired series of photographs. In the shots, she shows off slippers from her collection with the brand and is seen wearing retro outfits on a beach.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Havaianas (@havaianas)

Hadid celebrated the launch at a party in Altro Paradiso in New York last week.  At the event, she wore flip flops paired with a white tweed Marc Jacobs minidress, featuring vibrant scattered crystals.

The model is no stranger to making creative decisions and is also the founder of her own cashmere brand, Guest in Residence.

She launched her clothing label, which features soft, colorful knitwear, in September 2022.

“Over the last handful of years, I didn’t want to be backed into starting my own line just because there was an offer on the table or a deal to be made,” she wrote to her followers on Instagram at the time.

“The earliest days of Guest in Residence came about when I started to question the cashmere market, and those answers gave me a path,” she wrote.

“I believe that because of its sustainable qualities — natural and made to cherish and to pass down — cashmere is a luxury that should be more accessible.”

Earlier this year, Hadid celebrated her birthday party at Le Chalet in New York City.

Hadid entered the venue with her partner, Oscar nominee Bradley Cooper on April 25, and met up with her sister Bella Hadid, mother Yolanda Hadid, father Mohamed Hadid, Russian media personality Keni Silva and US actress Anne Hathaway, among others.

Gigi’s birthday was on April 23, and the internet was abuzz with celebrities, designers, family and friends who sent birthday wishes to the supermodel as she turned 30.