Noon, Al-Ahli FC in new merchandise partnership

Al-Ahli has signed a strategic partnership with online platform Noon. (Supplied)
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Updated 03 April 2024
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Noon, Al-Ahli FC in new merchandise partnership

  • Jeddah club’s fans can access official kits and club gear through dedicated brand store

RIYADH: The Middle East’s top e-commerce platform, Noon, has become the merchandising partner of Jeddah-based football club Al-Ahli.

Through the partnership, supporters of the Saudi Pro League club can access official kits and gear featuring Al-Ahli’s logo and trademarks, designed and produced by Noon.

“We always seek to diversify and strengthen ties with strategic partners in service of this great club,” said Ron Gourlay, the club’s CEO. “We consider the partnership with Noon to be a major step within our commercial strategy to diversify our products and services portfolio, considering that investment in the sports sector, and football in particular, has become a global industry with sensible economic viability.”

Ahmed Gadouri, general manager for Saudi Arabia at Noon, said: “Like millions in the Kingdom, we are deeply passionate about football. Our goal is to connect with and build strong relationships with football fans, which will ultimately improve the user experience on Noon.

“As a company, we are committed to enhancing the shopping experience and supporting local communities. This is why we are excited to partner with Al-Ahli FC, a club that shares our dedication to excellence and innovation.

“This collaboration not only reinforces our dedication to local sports but also underscores our mission to craft unforgettable experiences for both fans and shoppers.

“We are confident that this partnership will allow us to broaden our merchandise offerings and connect with a fresh audience of dedicated and enthusiastic fans.”


Saudi players arrive in China ahead of World Cup qualifier

Updated 2 min 58 sec ago
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Saudi players arrive in China ahead of World Cup qualifier

  • The Green Falcons face China on Tuesday in the Asian qualifiers for the 2026 tournament, following a disappointing draw against Indonesia

DALIAN: The Saudi national team arrived in the Chinese city of Dalian on Friday ahead of their World Cup qualifier there next week.
The Green Falcons will face China on Tuesday night at the Dalian Suoyuwan Football Stadium, in the second game of the third round of the Asian qualifiers for the 2026 World Cup.
The Saudi squad wasted no time as they immediately began their preparations on Friday evening with a training session overseen by head coach Roberto Mancini. The players who participated in Thursday’s match against Indonesia took part in recovery training, while the rest engaged in general training exercises.
The previous day in Jeddah, Indonesia held the Saudis to a surprise 1-1 draw in the opening game of the third round of qualifiers. It was a case of two points dropped to the lowest-ranked team in Group C, not least because Salem Al-Dawsari had a penalty attempt saved with 11 minutes remaining.
Indonesia might be Asia’s most improved team of late, bolstered by the naturalization of several Europe-based players, but were nonetheless ranked 133 in the world, 77 places below their hosts.
The Saudi squad was greeted on arrival at the airport in Dalian by Jaber Rashid, a representative of the Kingdom’s embassy. The Saudi Arabian Football Federation president, Yasser Al-Misehal, thanked the embassy for the warm welcome and assistance it has provided to the team.


Saudi football players bring joy to patients at top hospital

Updated 05 September 2024
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Saudi football players bring joy to patients at top hospital

  • Players were taking part in a community outreach initiative ahead of World Cup qualifiers against Indonesia, China

RIYADH: Several top Saudi Arabia national football players visited patients at King Faisal Specialist Hospital & Research Centre in Jeddah recently as they look ahead to big matches on Thursday and next Tuesday.

This initiative aligns with the team’s ongoing community outreach programs. They are in training for a 2026 World Cup qualifier against Indonesia on Thursday.

Roberto Mancini’s squad will then travel to China for their second qualifier of the international break, taking place next Tuesday.

Mancini, captain Salem Al-Dawsari and other players presented gifts and flowers to patients to boost their morale, during their visit on Tuesday night.

The 2,500-bed hospital is considered one of the top global centers for heart, liver and bone-marrow transplants.

According to Brand Finance, KFSHRC is ranked first in the Middle East and 20th on the list of the world’s best academic medical institutions. This year, Newsweek magazine ranked it among the top 250 hospitals in the world.


Mancini: ‘Victory the goal’ when Falcons take on Indonesia in World Cup qualifier

Updated 04 September 2024
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Mancini: ‘Victory the goal’ when Falcons take on Indonesia in World Cup qualifier

  • But Italian head coach expecting Southeast Asians to put up stern test in Jeddah
  • Forward Fahad Al-Mwalid ‘confident’ team can win on home soil

JEDDAH: Head coach Roberto Mancini is thinking only about victory as Saudi Arabia prepare for their third-round World Cup qualifying match against Indonesia tomorrow night.

But the Italian is expecting some stern opposition from his Southeast Asian opponents when the game kicks off at 9 p.m. at the King Abdullah Sports City in Jeddah.

“Indonesia is a very difficult team and of course the first game is also difficult,” he told a press conference on Wednesday.

“Indonesia has developed its football and they have so many players playing in Europe and the United States and I think they are ready too. Our goal is clear — to win the match.”

Mancini said he was hoping the crowd would play its part.

“It’s a high-level match. I hope Jeddah’s supporters stand behind us, we really need their support which will have a positive impact on the performance of our players.”

The coach was also asked about Falcons defender Saud Abdulhamid’s recent move to AS Roma, making him the first Saudi Arabian to play in Serie A.

“Abdulhamid spoke with me about six months ago and showed his interest to play in Europe. I was clear with him and told him to go ahead and work on it,” he said.

“Later on, I received a call from Daniele De Rossi, the head coach of AS Roma, and (he) asked me about Abdulhamid. I told him clearly that he is a good player and has the ability and skills to play for any European club.

“I hope to see more players go abroad to experience true professionalism. It’s great to have a group of Saudi players competing in the top European leagues. This certainly strengthens our squad.”

Mancini was also asked what he thought about the rule allowing Saudi teams to recruit up to eight foreign players.

“Attracting numerous top-level players from European leagues is a good idea but not in such a big number,” he said.

“On the other hand, attracting numerous top-level players from the European league definitely will have a positive result because Saudi local players will learn from those players.”

Falcons Forward Fahad Al-Mwalid said he too was looking forward to tomorrow night’s game and felt confident the team could come out on top.

“As the coach said, it is always difficult when you play your first game. We have all the respect for the Indonesian team but we are confident to win while playing at home and in front of our fans.”

Indonesia’s head coach Shin Tae-yong said his players were expecting a tough match but were ready for the challenge.

“We are playing with very strong Asian teams in Group C, including Japan, Australia and Saudi Arabia, but will do our best,” he said. “We have to fight with determination to stand strong.”

Indonesia has never reached a World Cup finals and Shin is being realistic about his team’s chances.

“We don’t know what will happen in football,” he said. “The realistic goal is to reach the playoffs by ranking third in the third qualifying round. That’s our goal.”

Defender Jay Idzes said he expected the Indonesian team to “give our best possible performance.”

“We understand that the Saudi league has reached a very advanced level of professionalism and now we see the players playing in Europe. But we are aiming to win.

“This is a match that we know is difficult, but it is football and we will do everything we can to put the Indonesian team on the map.”


Adidas unveils Saudi Arabian Football National Team jerseys

Updated 03 September 2024
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Adidas unveils Saudi Arabian Football National Team jerseys

  • Home jersey distinguished by vibrant green color, reflecting Kingdom’s heritage, future ambitions
  • Away jersey pays homage to Arabian leopard, celebrating Saudi wildlife

JEDDAH: Adidas unveiled on Tuesday the new Saudi Arabian Football National Team home and away jerseys.
The latest kits celebrate Saudi football history while embracing a future filled with innovation, according to a media statement.
The new home jersey is distinguished by its vibrant green color, reflecting the Kingdom’s rich heritage and future ambitions.
Meanwhile, the away jersey pays homage to the Arabian leopard, representing Saudi wildlife.
Celebrating the arrival of the new kit, Saudi Arabian Football Federation President Yasser Al Misehal said: “Representing the Saudi Arabian national team is a tremendous source of honor, and the new home and away jerseys are a symbol of the legacy of those that set the path for our players today.
“We are proud to work closely with our partners (at) Adidas to launch our new jerseys, inspired by unique architecture from our nation’s Vision 2030 and the conservation of the Arabian leopard.”
Adidas EMC General Manager Bilal Fares said: “We are proud to be part of the growth of football in the Kingdom and to celebrate the launch of SAFF’s new home and away jerseys. Wearing the national team’s jersey represents more than just sportswear; it is a powerful symbol of national pride and unity. The new kits bridge generations, capturing the spirit and colors of the Kingdom.”
Adidas is celebrating the reveal of the new jerseys through its “Yours to Write” campaign, which highlights the Kingdom’s commitment to advancing football while honoring its cultural and natural heritage, including efforts to protect the endangered Arabian leopard.
The campaign film features players from the men’s national team — Saud Abdulhamid, Abdulrahman Ghareeb, Saleh Al-Shehri, Ali Lajami, and others — alongside stars from different age groups of the women’s national teams, including Bayan Sadagah, AlBandary Mubarak, and Seba Tawfiq.
The film also features the iconic lifelong Saudi Arabian football fan Atti Al-Morki as the voiceover artist. Reflecting the Kingdom’s dedication to nurturing young talent and inspiring future athletes, the campaign also includes players from the youth national teams, symbolizing the future of Saudi football and solidifying Saudi Arabia’s football legacy for generations to come.
The home and away kits, as on pitch and fan versions, are available starting Sep. 1, 2024, on adidas.com and at select Adidas retailers.


‘Help me find him’: Al-Ahli star Saint-Maximin impressed by loyal young fan in pouring rain

Updated 03 September 2024
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‘Help me find him’: Al-Ahli star Saint-Maximin impressed by loyal young fan in pouring rain

RIYADH: “Help me find him please” was the reaction of Al-Ahli striker Allan Saint-Maximin after he saw a video of a young supporter kissing the team badge in the pouring rain outside the club’s store in Jeddah.
The post on X by the Ahli favorite led to an outpouring of respect for the player, who is currently on loan to Turkish side Fenerbahçe.
The video shows a young supporter wearing the club’s famous green kit amid a heavy downpour and lightning. He kisses the badge then gives a thumbs up.
The poster of the video, Waleed Saeed, told Saint-Maximin that he had tracked down the youngster’s details.
“I found the boy, I will contact with you. Thank You Maximin,” Saeed posted.
“Thanks Alan, you are still one of us,” said one reply to the Frenchman’s tweet. “We Al-Ahli fans love you and know your love to Al-Ahli,” said another.
Saint-Maximin arrived in Jeddah from English Premier League side Newcastle in July 2023, and netted 4 goals in 31 appearances for The Royals.
There was a severe weather warning in place for Jeddah until Tuesday morning. Heavy rain, thunder and lightning impacted the city on Monday as the high summer heat begins to give way to cooler temperatures on the Red Sea coast.