Uproar in Bangladesh over Coca-Cola ad denying Israel links

A screengrab from Coca-Cola's commercial, which was released in Bangladesh on June 9, 2024. (Screengrab/YouTube)
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Updated 15 June 2024
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Uproar in Bangladesh over Coca-Cola ad denying Israel links

  • Coca-Cola has been enjoying close ties with Israel since 1960s
  • Commercial says the beverage is ‘not from that place’

DHAKA:  Coca-Cola is under fire in Bangladesh for a recent ad aiming to distance the brand from Israel in the wake of a significant boycott resulting from the war on Gaza.

The 60-second video, which first aired on Bangladeshi TV and YouTube on June 9, shows a shopkeeper interacting with a buyer who no longer drinks Coca-Cola as it comes from “that place.” The place is not named in the clip, but seconds later it becomes clear that the reference is to Israel.

The shopkeeper says that Coke “is not at all from that place” and that it “also has a factory in Palestine,” after which the reluctant buyer orders and enjoys the drink.

Social media accounts of Coca-Cola Bangladesh were soon later flooded with comments from Bangladeshis responding to the claims.

Coca-Cola Co. has been enjoying close links with Israel since the 1960s. In 1997, the company was honored by its government for “refusing to abide by the Arab League economic boycott of Israel.”

It owns dairy farms in illegal Israeli settlements in the Jordan Valley and a plant in the occupied Golan Heights.

In this context, the advert was for Bangladeshi viewers like Sohel Rahman, a businessman from Dhaka, an “attempt to fool the audience” by twisting the facts.

“Do they think the Bangladeshi people are stupid?” he said.

Sadia Ahmed, an executive from Dhaka’s Gulshan area, saw it as a “mockery” and misinformation.

“The campaign hid this information deliberately to play with the sentiments of the Bangladeshi people. The advertisers thought it would help boost its sales. But the result was the opposite,” she told Arab News. “Now, our boycotting campaign is even stronger, as Coke directly supports Israeli aggression on Palestine.”

While Coca-Cola removed the ad from its social media channels on Wednesday and no longer aired it on local TV, the video continued to make the rounds on social media, drawing comments like: “This feels desperate,” “This advertisement is trying to fool innocent people,” or “Boycott the actors too.”

Saraf Ahmed Zibon, the actor playing the main character in the ad, took to Facebook earlier this week to say he “had never been in favor of Israel” and had presented information and data that was provided to him by Coca-Cola.

The issue of Israel is very sensitive in Bangladesh, where many people say they can relate to the Palestinian struggle and resistance to Israeli occupation, and advocacy for Palestine is officially part of the country’s foreign policy.

Anything undermining the sentiment is unacceptable, especially when people “are dying every day in Gaza due to the Israeli aggression,” said Dr. Rasheda Rawnak Khan, associate professor at the Department of Anthropology of Dhaka University.

“It’s very much clear that this new Coke advertisement is political propaganda. This propaganda can’t be accepted in any case. It hurts the sentiment.”

Since the beginning of the newest Israeli onslaught on Gaza in October 2023, the Bangladeshi government and people have been repeatedly denouncing the deadly bombardment that has killed at least 37,000 Palestinians, destroyed most of the medical infrastructure in the besieged enclave, and displaced 80 percent of its population.

Part of the protest and mobilization in Bangladesh is a movement to boycott Western brands perceived as having links with Israel.

Coca-Cola’s attempt to win Bangladeshis back has resulted in the opposite.

“Coke failed to internalize the sentiment of 180 million people of Bangladesh … and made this socially and culturally (insensitive) advertisement to re-brand in the local market,” Prof. A.S.M. Amanullah, sociologist from Dhaka University, told Arab News.

“The attempt has backfired … I believe, in a couple of weeks, Coke’s sales could be reduced to 50 percent.”

Coca-Cola Bangladesh has not responded to repeated requests for comment about the commercial and its sales in the country.

A drop in demand has already been observed since October and has plunged further since the beginning of this week, with local soft drink brands coming to the fore.

“Last week, the demand was four times higher … A significant part of Coke’s annual sales used to happen during Eid Al-Adha. But this year, it seems that the total sales of Coke will fall drastically,” said Arifur Rahman, a grocery store owner at Dhanmondi, Dhaka.

“Usually, during summer, we used to sell a huge amount of Coke. But the demand started to decline from the beginning of the Gaza attack. The boycott campaign dealt a blow to Coke’s selling graph. Nowadays, people hardly ask for Coke. Instead, they are opting for different local colas.”


Pakistan’s Punjab offers health, education, religious tourism incentives to Saudi investors

Updated 13 sec ago
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Pakistan’s Punjab offers health, education, religious tourism incentives to Saudi investors

  • Punjab CM Maryam Nawaz meets Prince Mansour, former governor of Hafr Al-Batin province
  • Pakistan and Saudi Arabia have sought closer business and economic ties in recent months

ISLAMABAD: The chief minister of Pakistan’s Punjab province has offered Saudi investors incentives as part of a “special package” to explore opportunities in religious tourism, health, education and infrastructure, state-run media reported this week.

Punjab Chief Minister Maryam Nawaz Sharif met Prince Mansour bin Mohammed Al Saud, former governor of Saudi Arabia’s Hafr Al-Batin province, on Monday to discuss promoting bilateral relations and mutual cooperation between Saudi Arabia and Punjab, according to the Associated Press of Pakistan.

The two nations enjoy cordial ties, with Riyadh frequently assisting cash-strapped Pakistan by supplying oil on deferred payment terms and financial support to stabilize its economy.

“During the discussions, the chief minister invited Saudi investors to explore opportunities in infrastructure, health, education and religious tourism in Punjab,” APP reported. “She assured Saudi investors of her government’s full cooperation and the provision of incentives under a special package.”

Sharif praised Saudi Arabia’s longstanding cooperation with Pakistan, saying Riyadh was like an older brother.

“The hearts of the people of both countries beat together,” she is quoted as saying.

“The Punjab government has ensured foolproof security and established a system based on merit to improve the business environment in the province.”

APP said Prince Mansour assured Pakistan of Saudi Arabia’s support.

“The relationship between Pakistan and Saudi Arabia is crucial for the stability and prosperity of the entire region,” he said. “Saudi Arabia will always stand by Pakistan.”

The Kingdom is home to over 2 million Pakistani expatriates and is the source of most overseas workers’ remittances for Pakistan.

The two countries have forged strong business and economic relations in recent months. In October 2024, Pakistan and Saudi Arabia signed several memorandums of understanding valued at $2.8 billion. In December, Sharif’s office confirmed that seven of 34 MoUs had been converted into agreements worth $560 million.

 


Indonesia joins BRICS, vows to strengthen Global South cooperation

BRICS leaders attend a meeting with members of the Business Council and management of the New Development Bank.
Updated 07 January 2025
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Indonesia joins BRICS, vows to strengthen Global South cooperation

  • BRICS now accounts for about 48% of world’s population, over 37% of global economy
  • Jakarta wants to attract more foreign investment, find alternatives to West-led order, expert says

JAKARTA: Indonesia announced on Tuesday its acceptance into the BRICS bloc of emerging economies, vowing to strengthen cooperation with countries of the Global South.

Initially comprising Brazil, Russia, India, China and South Africa, the group expanded last year with the accession of Egypt, Iran, Ethiopia and the UAE.

Morphing into the most powerful geopolitical forum outside of the Western world, BRICS now accounts for about 48 percent of the world’s population and more than 37 percent of the global economy.

Rolliansyah Soemirat, spokesperson for Indonesia’s Ministry of Foreign Affairs, said that Indonesia is committed to contributing to the agendas discussed by BRICS, which include economic resilience, tech cooperation and public health.

“BRICS is an important platform for Indonesia to strengthen South-South cooperation and to ensure that the voices and aspirations of Global South countries will be represented in the global decision-making process,” Soemirat said.

Indonesia’s accession had been approved by BRICS leaders in August 2023, but the world’s fourth-most populous country opted to formally join the bloc after the formation of the newly elected government following last year’s elections. Its accession was welcomed by the government of Brazil, which holds the group’s rotating presidency in 2025.

“As the largest economy and most populous nation in Southeast Asia, Indonesia shares with other BRICS members the support for the reform of the global governance institutions and contributes significantly to the deepening of Global South cooperation,” Brazil’s Ministry of Foreign Affairs said in a statement.

Brazil holds the BRICS presidency this year under the theme “Enhancing Global South Cooperation for a More Inclusive and Sustainable Governance” and will host the annual leaders’ summit in Rio de Janeiro in July.

Indonesia’s interest in joining BRICS is likely a part of the government’s drive to attract more foreign investment, said Muhammad Waffaa Kharisma, researcher at the Center for Strategic and International Studies in Jakarta.

“The move is to do with seeking opportunities to expand sources of investment from a group of countries that do not force Indonesia to choose sides or leave traditional partnerships with the West,” Kharisma told Arab News.

“However, this outcome is not guaranteed,” he said. “The investment patterns of BRICS countries have not shown a clear tendency to prioritize or politically favor fellow members. There is no assurance that Indonesia’s investments will increase significantly.”

Joining BRICS may also be a way for Indonesia to showcase the look of a “new global order,” Kharisma added.

“Symbolically, it is a signal from a country like Indonesia, which has benefitted from the West-led order all this time but wants to integrate even more (into) the global order, that it is seeking ‘alternatives’ should the West-led orders become … less friendly to developing countries.”


Ukraine says conducting combat operations in Russia’s Kursk region

Updated 07 January 2025
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Ukraine says conducting combat operations in Russia’s Kursk region

  • Russia’s army said over the weekend that Kyiv was mounting a “counter-attack” in the region
  • Ukraine’s forces have held onto a swathe of territory since a shock incursion last August

KYIV: Ukraine said Tuesday its forces struck a Russian military “command post” in Russia’s Kursk region during “combat operations,” while backtracking on a claim it had launched a fresh offensive in the border area.
Russia’s army said over the weekend that Kyiv was mounting a “counter-attack” in the region, where Ukraine’s forces have held onto a swathe of territory since a shock incursion last August.
In an English-language statement, Kyiv’s army said it had launched a “high precision” strike near the village of Belaya — south-east of Kyiv-controlled territory — without saying if it had used Western long-range weapons.
An original version of the statement, published by the Ukrainian General Staff on its Telegram account, said Ukraine had launched “new offensive operations” in the Kursk region.
The post was then edited and the reference to a “new offensive” removed.
“This strike is an integral part of the combat operations of units of the Ukrainian Defense Forces, which conduct combat operations” in the Kursk region, the updated statement said.
Pro-Kremlin military bloggers have reported a powerful new Ukrainian offensive, but Kyiv had not commented on those reports, only saying in regular daily briefings that fighting in the region was ongoing.
President Volodymyr Zelensky had on Monday also alluded to fighting in the Kursk region in his evening address, stating that Kyiv was “maintaining a buffer zone on Russian territory” and “actively destroying Russian military potential there.”
It is not clear if Ukraine had advanced much in the region, but the assault would come nearly three years into Moscow’s invasion and two weeks before US President-elect Donald Trump will return to the White House.
Trump has vowed to begin talks to end the Ukraine war and Kyiv’s hold in Kursk could influence any negotiations.
US Secretary of State Antony Blinken said Monday that Ukraine’s “position in Kursk” would “factor in any negotiation that may come about in the coming year.”
Ukraine launched a surprise incursion into the western border region in August 2024, before Russia repelled some attacks, including with the help of North Korean soldiers sent by Pyongyang.


Jean-Marie Le Pen, French far-right leader known for fiery rhetoric against immigration, dies at 96

Updated 07 January 2025
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Jean-Marie Le Pen, French far-right leader known for fiery rhetoric against immigration, dies at 96

  • A polarizing figure in French politics, Le Pen was convicted numerous times of antisemitism, discrimination and inciting racial violence
  • Le Pen routinely countered that he was simply a patriot protecting the identity of “eternal France”

PARIS: Jean-Marie Le Pen, the founder of France’s far-right National Front who was known for fiery rhetoric against immigration and multiculturalism that earned him both staunch supporters and widespread condemnation, died Tuesday. He was 96.
A polarizing figure in French politics, Le Pen was convicted numerous times of antisemitism, discrimination and inciting racial violence. His statements — including Holocaust denial, racist denunciations of Muslims and immigrants and his 1987 proposal to forcibly isolate people with AIDS in special facilities — shocked his critics and strained his political alliances.
Le Pen routinely countered that he was simply a patriot protecting the identity of “eternal France.”
Le Pen, who once reached the second round of the 2002 presidential election, was eventually estranged from his daughter, Marine Le Pen, who renamed his National Front party, kicked him out and transformed it into one of France’s most powerful political forces while distancing herself from her father’s extremist image.
Jordan Bardella, president of the National Rally as the party is now known, confirmed Le Pen’s death in a post on social media platform X. Bardella’s unusually warm tribute highlighted Le Pen’s polemical past, including his ties to the Algerian war, describing him as a “tribune of the people” who “always served France” and expressing condolences to his family, including Marine.
The post appeared to blur the distance the rebranded party had sought to establish between its firebrand founder and its more polished, modern direction under Marine Le Pen.
French President Emmanuel Macron, a centrist, expressed “his condolences to (Le Pen's) family and friends,” in an uncharacteristically short statement issued by the presidential palace.
“A historic figure of the far right, he played a role in the public life of our country for almost 70 years, which is now a matter for history to judge,” the statement read.
Marine Le Pen, thousands of kilometers (miles) away in the French territory of Mayotte, was inspecting the aftermath of destructive Cyclone Chido at the time of her father’s death.
Despite his exclusion from the party in 2015, Le Pen’s divisive legacy endures, marking decades of French political history and shaping the trajectory of the far right.
His death came at a crucial time for his daughter. She now faces a potential prison term and a ban on running for political office if convicted in an embezzling trial.
As Le Pen’s health deteriorated in recent years, he was hospitalized several times, including after he suffered a stroke.
Le Pen is survived by his wife and three daughters, Marie-Caroline, Yann and Marine.


Philippines welcomes clemency for 220 Filipinos in UAE

UAE President Sheikh Mohamed bin Zayed Al-Nahyan receives Philippine President Ferdinand Marcos Jr. in Abu Dhabi. (File/WAM)
Updated 07 January 2025
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Philippines welcomes clemency for 220 Filipinos in UAE

  • Recently pardoned Filipinos join another 143 given clemency on occassion of Eid Al-Adha
  • Philippine government is coordinating with UAE authorities for their immediate repatriation

MANILA: The Philippines has welcomed the UAE’s decision to extend clemency to 220 Filipinos as a move strengthening bilateral relations and the government’s labor migration efforts.

Serving prison terms for various offenses, the Philippine nationals were pardoned as part of last month’s National Day celebrations — a move officially announced by Philippine President Ferdinand Marcos Jr. on Monday night as “proof of the strong ties between our two countries.”

The Philippine Embassy in Abu Dhabi and the Philippine Consulate General in Dubai were coordinating with UAE authorities to ensure the immediate repatriation of the released.

“We are deeply appreciative of the continued generosity and understanding shown by the government and people of the UAE towards Filipinos. The pardon granted reaffirms the strong and growing relationship between our two nations, built on mutual respect, cooperation, and shared values,” they said in a joint statement on Tuesday.

The Philippine government regularly works to assist Filipino nationals facing legal issues, including providing legal aid, negotiating with local authorities, and securing repatriations or clemency where possible.

The 220 recently pardoned join another 143 pardoned in the UAE on the occasion of Eid Al-Adha.

The Middle East chapter of Migrante, a global alliance of overseas Filipino workers, also welcomed the development saying that it was “pleased with the decision” and that it “increases the ties” between the two countries.

“It goes without saying that every country relies on one another. Countries in the Middle East, such as the UAE, need the labor force of migrant workers from countries with a lack of jobs, like the Philippines,” Migrante Middle East told Arab News.

“This development further promotes the Labor Export Program of (Marcos’s) government.”

Nearly 1 million overseas Filipino workers live in the Gulf state — most in Dubai. They are a key source of remittances to the Philippines and contribute as well to their host country’s development.