DUBAI: Dutch-Moroccan-Egyptian model Imaan Hammam took to Instagram to highlight Gap Studio’s inaugural campaign, in which she stars alongside US models Alex Consani and Anok Yai.

Gap Studio is a new high-end segment from the US retailer. Created by Zac Posen, Gap Inc.’s executive vice president and creative director, Collection 01 reflects Posen’s signature approach to tailoring and draping while reimagining Gap’s core textiles such as denim and poplin.

“Had the most incredible time bringing @zacposen’s designs to life for #GapStudio with @anokyai and @alexconsani,” Hammam captioned the post, featuring a behind-the-scenes look at the shoot.

Key pieces in the collection include the twill tailored trench coat, double-breasted blazer, high-rise sailor pant and poplin maxi shirtdress.

Earlier this year, Hammam took to Instagram to announce the launch of her new archival project, Ayni, which will highlight significant contributions to Arab film, art, music and literature.

“Meet Ayni (@ayni.vault), an archive dedicated to the preservation and promotion of Arab artistic expression through ‘my eyes,’” Hammam captioned the post on Instagram.

“Follow along as I highlight some of the most significant contributions to Arab film, art, music, and literature — both old and new — and celebrate the talented artists behind them. This project holds such a special place in my heart, and I hope you enjoy it just as much as I enjoy curating it.”

Late last year, the model made waves when she delivered the opening remarks at the highly regarded Fashion Trust Arabia Awards’ sixth event, in Marrakech, Morocco.

The 28-year-old went on stage in a black kaftan from Moroccan designer Selma Benomar. The heavily embroidered look highlighted Moroccan artistry and design, and paid tribute to the country’s royal family.

“So honored to open this year’s @fashiontrustarabia Awards here in the motherland,” Hamman said on Instagram. “Celebrating Arab artistry in the place where my roots run deep made this experience truly special. Proud to uplift the creativity that makes our culture unique. A special thank you to @selma_benomar_caftan for designing this gorgeous Moroccan custom-made caftan.”

Although Hammam was born and raised in Amsterdam, her mother is from Morocco and she visits the country frequently.

Hammam is one of the most in-demand models in the industry. She was scouted in Amsterdam’s Centraal Station before making her catwalk debut in 2013 by walking in Jean Paul Gaultier’s couture show.  

RIYADH: Selected works by some of the Saudi artists participating in the inaugural edition of Art Week Riyadh, which begins April 6. 

Maha Malluh 

‘X-Rayed 1’ 

The Najd-born artist is one of the most significant figures in the Kingdom’s contemporary scene. Several of her works will be on show at AWR. This one comes from her “X-Rayed” series, in which Malluh used images from an actual x-ray scanner of an actual passenger’s luggage, as would be seen at airport security when possessions are “being targeted and scrutinized,” the artist has written. “What makes these images even more peculiar is that the suitcases contain cassettes (labeled in Arabic) that are linked to dogmatic interpretations of Islamic practice,” she continued. “It is these ideas, when exported, which have led to several social evils, including the export of extreme thinking and rigid philosophy.” Like many of Malluh’s other series, “X-Rayed” examines “my own culture and its transformation from tradition to modernity.” 

Lulwah Al-Homoud 

From ‘The Language of Existence’ 

This work forms part of the influential Riyadh-born artist and calligrapher’s “The Language of Existence” series, in which she presented interpretations of the myriad Arabic names of Allah. According to her gallery, it “reimagines language as a universal visual system, transcending conventional meaning to create a new form of communication.” Al-Homoud created this ‘language’ by “deconstructing the letters of the Arabic language by using mathematical squares to compose new codes for each letter. With these codes, I inscribe the 99 names of God,” she has written. “The first step towards enlightenment is to search for the inner. It is this inner truth that leads to the light of knowledge. My art is concerned with the inner veracity of everything. It is a deep look at creation and its hidden rules that led me to the truth of existence…” 

Ahmed Mater 

‘Hulm’ (Dream) 

In his 2011 work “Cowboy Code II,” Ahmed Mater used plastic gun powder caps glued onto a wooden board to spell out, in English, the various ‘rules’ he had imagined. In this more recent work, Mater uses the same technique to present the Arabic word hulm, which translates to ‘dream.’ Whether that’s an instruction, a comment on what visitors to Riyadh can experience, or an explanation of his inspiration for the piece is unclear, but it’s one of a number of similar works the 45-year-old Tabuk native — arguably the most influential Saudi contemporary artist — will be presenting at AWR (others include “Hurriya” (Freedom) and “Salam” (Peace)).  

Manal AlDowayan 

‘Totem 1 (Dearest Women)’ 

The prolific Dhahran-born artist represented the Kingdom at the Venice Biennale last year (with “Shifting Sands: A Battle Song) and, unsurprisingly, is participating in perhaps the most significant arts event yet to take place in the Kingdom. Among several of her works on display at AWR is this piece from 2018, which AlDowayan has described as “an attempt at creating a permanent memorial of a fragmented moment.”  

She continued: “I look at the symbols used on the covers of books written by the religious men to address women and their bodies. I attempt to reform the symbols into new representations so that the invisible becomes visible.” The work is not, she stressed, “an attempt to critique or analyze history, but more of a totem of healing to help resolve the past in order to engage with the present, and time in general.” 

Bashaer Hawsawi 

‘Warm Space 1’ 

Much of the Jeddah-based visual artist’s practice revolves around found objects and mixed media, exploring, according to theartists.net “notions of cultural identity, cleansing, belonging and nostalgia.” Cleansing is the focus of this piece, which — like several other works by Hawsawi — uses the red-bristled broom heads familiar to anyone living in the Gulf and indicative of the remembered daily routines from which Hawsawi draws inspiration for much of her work. Cleansing also carries a spiritual symbolism — the purification of the self — that features regularly in Hawsawi’s work.