Saudi artist Daniah Alsaleh: ‘We can celebrate tradition, but we really need to be open to change’ 

‘Hinat.’ (Supplied) 
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Updated 11 October 2024
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Saudi artist Daniah Alsaleh: ‘We can celebrate tradition, but we really need to be open to change’ 

  • The Saudi artist discusses some of her favorite works and their common themes 

DUBAI: “I call myself a visual artist that focuses on social conditioning and memory.” That’s Saudi artist Daniah Alsaleh’s ‘elevator pitch.’ But, like all such handy soundbites, it fails to convey the complexity and ambition of her layered, multimedia works, which have seen her land several prestigious residencies and awards, including the 2019 Ithra Art Prize. 

For someone whose work has made such an impression on so many, Alsaleh took quite some time to convince herself she was ready to present that work, which at the time was largely influenced by Islamic geometry, to the world.  

“I was interested in art from a young age, but I never really had the opportunity — I went to school and university in Riyadh, where I was born,” Alsaleh tells Arab News. “It was when I moved to Jeddah that I really got into art. I studied at the atelier of Safeya Binzagr, who recently passed away, for probably five, six years. That’s how I really learned the basics of drawing, painting, color theory, shape and form. Then, every time I had the chance to travel abroad, I would take courses in paintings and life drawings. I got hooked on Islamic geometry, and then — after all these years of learning arts, probably around 10 years, I had the confidence to actually finish artworks.” 

Her first show was a group exhibition in 2012. “No one knew who I was, but a lot of the people asked about my work,” she says. In 2013, she joined the roster of artists at Athr Gallery. Now, she says, “it was getting serious,” and she decided to become a full-time artist. In 2014, she moved to London. 

“I decided to apply for a Master’s in Fine Art at Goldsmiths. I didn’t get in but they offered me a place on another program, which was called Computational Arts and that changed my practice completely, 180 degrees,” she says. “This program catered for artists with no background in technology and we were taught how to use physical computing to create installations, and coding as well — like processing and frameworks. I really got hooked. Machine learning resonated with me — we don’t call it AI, we call it machine learning; it’s a program that learns. It changed my practice completely from Islamic geometry to a more contemporary way of expressing myself.  

“I’m not an AI artist. I’m a visual artist,” she continues. “I have machine learning in my toolbox, next to my paints and next to my canvas and next to my videos and next to my audio files and next to my photos. And depending on the context, I just choose which tool I want to use.” 

As suggested by her elevator pitch, that context usually involves exploring our relationship with memory and media.  

“I’m interested in social conditioning in the everyday — things that we take at face value, things that we take for granted,” she says. “These things that we habitually do, where do they come from? And usually I look at media and how that affects us; how it affects our memory, what stays and what gets erased. And how we reprogram our memories, sometimes, just from looking at content on social media. So that’s really what my interest is.” 

Here, Alsaleh talks us through some of her most significant works. 

‘Restitution’ 

This is an example of my older work. It’s from 2017. You see this perfectly organized structure — five panels of hand-drawn Islamic patterns — but then there’s this random brushstroke across them all. That’s my intervention. It’s a commentary on how we are very hooked on celebrating tradition and practices. We can celebrate and appreciate history and tradition, but, at the same time, we really need to be open to change — accepting new things and new ideas. 

‘Sawtam’ 

This artwork — an audio-visual installation — was a big transition for me; a big jump from my paintings. It was created while I was still doing my Master’s, and it’s the piece that won the Ithra Art Prize in 2019. It addresses forms of expression. The visuals were inspired by Manfred Mohr, a German new-media artist who created similar images based on algorithms in the Sixties, and they move or vibrate every time the sound comes out. There were sounds coming from every screen — the pronunciation of the Arabic letters — and when you put them all together in one space, it’s like a cacophony of noise. It’s a commentary on how communication sometimes gets lost, or sometimes gets through. It has a lot of meanings, and it’s very layered, but it’s basically about communication and forms of expression.  

‘That Which Remains’ 

This is a large installation I did for the first edition of the Diriyah Biennale. Again, it’s about memory: collective memory versus individual memory. Collective memory is where we remember things in monuments and celebrations — like National Days. That’s where our collective memory is. But within individual memories, a lot of things get lost, especially when there’s a lot of development and change. So, it’s a — very gentle — commentary about what we’re witnessing and experiencing in Saudi Arabia right now: the individual memories of these characters on the cylinders, which are the buildings and the houses and the structures that are being developed and changed.  

The faces on the cylinders are machine-generated. They’re deep fakes. I collected my own data sets of faces, and then trained the machine to learn to create new faces for me. And then I took those new faces and transferred them onto the cylinders. The paintings are inside-out, so when the cylinder is lit, you can see these shadows of these faces. And then people who visit say, ‘Oh, she resembles my aunt, this resembles my uncle’ and so on. They might resemble them, because they have Saudi or Gulf aesthetics, and the machine learns what you focus on. So if my data set focuses on a certain aesthetic, that’s what it creates. But these people never existed. 

‘Evanesce’ 

This was actually based on my degree show at university. I have two identities: The Western identity and the Gulf identity. And whenever I’m in the West, the news is so different from the news you see in the Middle East. Like, since the Iraq War, all the images you see about Iraq are destruction and war and poverty and craziness and explosions and guns. But what I know about Iraq is culture and arts and literature and science. So for my degree show I collected all these images, Iraqi images, from the 40s, 50s and 60s, for the machine-learning program and created these new images with, like old photo aesthetics. But they’re all deep fakes. And “Evanesce” is a continuation of this research, but focused on the Golden Age of Egyptian cinema. I watched a lot of Egyptian movies, and I collected 15 tropes that are repeated in most of them — the extravagant stairways, the cars, answering the old classical telephone, the belly dancer, the family gathering over breakfast, the chaos in the morning, the protagonists and their friends, the embrace and the romance, the palm trees and the close up of certain buildings. I created data sets based on each trope, and then each data set was trained on a machine-learning program. So then I had 15 outputs of this machine learning based on these tropes, which I stitched together to create this 10-minute film. And this morphing from one image to the other that you see in the video just resembles how we remember things. Again, it’s a commentary about social conditioning. These movies are so prevalent and so important in the MENA region within conservative societies, but the images on screen really contradicted their culture and their values. So it’s a commentary on how, as a society, we watch these things that really contradict our belief system and tradition. But there’s some sort of… it’s similar to obsession. These movie stars and these movies were an obsession to a lot of people within conservative countries. It’s instilled in the collective memory and still resonates to this day. These movies spread from North Africa to the Middle East, to lots of regions where there are a lot of conservatives. So there’s a lot of tension and contradiction between these two worlds. 

‘Hinat’ 

This is an important piece for me. It was created during a residency I had in AlUla in 2022. It’s based on this Nabatean woman — Hinat — who has a tomb in (Hegra). That was very inspiring to me. Obviously, she was from a very prominent family, because she was wealthy enough to have a tomb for herself, and it was under her name. This installation is made up of collages of different views of AlUla and I cut out rectangles on each canvas, and I projected videos into the rectangles. These videos are inspired by Hinat, imagining her future generations, from her bloodline, living in AlUla and roaming around across these landscapes. And the videos were created by machine learning. I hired three ladies from AlUla. We went to different locations and got them to wear these different colorful fabrics. The we shot videos and created data sets from each video, and then trained the program, and it created these very ghostly, abstract figures that move across these landscapes. 

‘E Proxy’ 

This was part of a solo show I did in 2023. It’s a video in which a face morphs into an emoji and then morphs back into a face. It’s a commentary about the ubiquity of emojis and the way we express ourselves in emoticons and pictograms. It’s interesting to me and it’s important. You can’t express our range of emotions in, like, 10 or 20 smileys. It’s just so restrictive. So, what’s happening there? I’m not giving an answer, but I’m opening up a space for questioning ourselves. And, listen, I’m a big advocate of emojis — they help me save time. But I’m asking what is happening here: Is it conditioning us into being less expressive? Or are we conditioning it to be a tool to help us express ourselves? There is this duality. I mean, there’s no correct point of view; it’s very subjective. But it’s always worth raising these questions. 

‘The Gathering’ 

This was the result of another residency I did, supported by the French Embassy in Saudi Arabia, with Catherine Gfeller, a French-Swiss artist. We wanted to know who are the females that are living in Riyadh — not necessarily Saudis — as it goes through this explosion of art and culture and infrastructure. I was born and raised in Riyadh — I live in Jeddah now, but I know Riyadh very well, and I’ve seen the changes. And I’m just in awe and disbelief at what I’m seeing. So, to cut a long story short, we did an open call, and there were 37 ladies who participated who came from 11 different countries — different backgrounds, different generations, different professions. We interviewed them and videoed those interviews, and my focus was on the emotional side of things: How do you deal with loneliness in a big city? What does love mean to you? What about resentfulness? How about forgiveness? Then the audio of the interviews kind of fades in and out. I put them all together as though we’re sharing our thoughts and emotions — a female gathering. And the videos were all manipulated by AI as well; it’s a layered effect, and it’s referencing the different aspects of emotion that we go through.  

‘36’ 

This was part of the same project as “The Gathering.” It’s a composite of the faces of all the women who took part, except for one lady who refused to take off her niqab, so I couldn’t include her in this image. I don’t think this was a new idea — I bet it’s been done many times before — but what I wanted was a commentary on… faced with this perception of what Saudi Arabia is and what Riyadh is and who the women there are… actually, it’s a multicultural city with diverse backgrounds. And when you see this image, you don’t know where the ‘person’ comes from, what their ethnic background is, among other things. You can think of many things when you look at that image.  


‘Theater Tour’ initiative celebrates local culture across Saudi Arabia

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‘Theater Tour’ initiative celebrates local culture across Saudi Arabia

  • Award-winning play ‘Bahr’ debuts in Baha, with performances in Jubail, Dammam, Al-Ahsa to follow
  • New project boosts local theater, community engagement and cultural awareness nationwide

RIYADH: Saudi Arabia’s Theater and Performing Arts Commission launched the “Theater Tour” initiative on Thursday to bring exceptional theatrical performances to cities, governorates and villages across the Kingdom.

The project aims to promote the cultural and performing arts scene while encouraging community engagement, the Saudi Press Agency reported.

The first phase begins with the play “Bahr” (Sea), running from April 3 to May 3, the SPA added.

The production will debut in Baha from April 3-5 at the Prince Sultan bin Abdulaziz Theater in the Cultural Center, before moving to Jubail from April 17-19 at the Royal Commission’s Conference Hall in Al-Fanateer.

It will then continue in Dammam from April 24-26 at the Imam Abdulrahman bin Faisal University Theater, and conclude in Al-Ahsa from May 1-3 at the Society for Culture and Arts’ Theater.

The project is part of the commission’s broader efforts to raise awareness of the theater and performing arts sector, while ensuring that cultural services are accessible in underserved areas and to marginalized communities, according to the SPA.

It also aims to support local theater groups, boost theatrical production and strengthen the cultural sector’s contribution to the national gross domestic product.

Additionally, the initiative fosters investment opportunities and serves as a platform for discovering and nurturing emerging talent, the SPA reported.

The play “Bahr,” written by Abdulrahman Al-Marikhi and directed by Sultan Al-Nawa, has received critical acclaim, winning several prestigious awards, including for best actor, best script, and best overall production at the inaugural Riyadh Theater Festival, as well as best musical effects and best director at the 19th Gulf Theater Festival.


Art Week Riyadh: A ‘constellation of events’ that ‘pushes the boundaries’ 

Updated 03 April 2025
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Art Week Riyadh: A ‘constellation of events’ that ‘pushes the boundaries’ 

  • Curatorial team discuss the aims and intentions behind inaugural edition of AWR 

RIYADH: The inaugural Art Week Riyadh begins April 6 in the Kingdom’s capital. A non-commercial initiative, AWR builds on the city’s already thriving art community while inviting international artists and art lovers to join in. 

Princess Adwaa bint Yazeed bin Abdullah, head of Art Week Riyadh, explained the event’s inspirations and goals in a statement, writing: “Art Week Riyadh is born from a belief in the power of art to inspire, challenge, and connect us. Riyadh has long been a city of growth, and through this platform we hope to contribute to its cultural future — one that is open, dynamic and deeply rooted in both heritage and innovation.” 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

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Curator Vittoria Mataresse heads a team including associate curators Basma Harasani and Victoria Gandit-Lelandais and public program curator Shumon Basar who have worked tirelessly across multiple time zones over several months to bring the event to life. 

“It was very important for us to be playful and not have the kind of rigid structure or format we’re used to seeing. Art Week Riyadh sits in between an exhibition and an art fair. It’s really a constellation of events,” Matarrese tells Arab News. “Unlike major art events that often impose universal themes and rely on globally established artists, we wanted to work within the frame of a regional art ecosystem, embracing the textures, the urgencies, the sensibilities of the Arabian Peninsula. We are trying to retrace something which is very specific and, in this way, we propose a critical departure (from the normal) format.” 

Curator Vittoria Mataresse (pictured) heads a team including associate curators Basma Harasani and Victoria Gandit-Lelandais and public program curator Shumon Basar who have worked tirelessly across multiple time zones over several months to bring the event to life. (Supplied)

The theme of AWR’s inaugural edition is “At the Edge” and the event brings together more than 45 galleries from the Kingdom, the wider Arab world, and beyond. There are three main sub-themes: “Everyday Life,” “Landscapes,” and “Motifs.”  

JAX District in Diriyah will host three major exhibitions offering an expansive insight into Saudi Arabia’s cultural identity. A number of established Saudi artists whose studios are based in JAX will also be opening their doors to the public. Meanwhile, in central Riyadh, more than 15 galleries housed in the Al-Mousa Center will present exhibitions, and a wider program across the city will feature several talks and collaborations.  

Gandit-Lelandais, who has worked in the region for more than two decades focusing on contemporary Arab art, tells Arab News: “Art Week Riyadh really is different, because the market and the ecosystem is different. I think it’s about making people stop implementing the European and American formats into different places because they don’t have to fit — the format can be adapted.” 

The team have designed the event as “an umbrella for everyone to gather under,” Gandit-Lelandais says. “It is inclusive and it’s meant to be niche — it is for the public, and for the art enthusiasts and for the collectors. 

“With Riyadh growing so fast, the kind of dialogues that we have built are so important to bring people here, but not with a Western look at how art should be,” she adds. 

Harasani, the lone Saudi in the curatorial team, tells Arab News: “I’m really excited to link our local artists and our local scene (with the world). I think an educational foundation is super-exciting and super-necessary at this time for artists, art practitioners, young collectors and everyone that comes under that umbrella. We wanted to allow these generations of artists from Saudi Arabia to narrate themselves, beyond the usual framework.” 

Lamya Gargash, Lions, The Architect, Bath, UK, 2024, Archival pigment print, 90 x 120 cm, Edition of 3, 1AP. (Courtesy of the artist and The Third Line, Dubai)

While none of the curators live in Riyadh, they all offer a nuanced and sensitive take on the capital.  

“I’ve been working in Riyadh so much that it does feel like a second home,” Harasani says. “Riyadh is culturally different from Jeddah, where I’m from, and it was interesting to delve into the art scene. I thought it would be similar to the Hajazi scene, but it’s completely different. It was a massive learning experience for me to see that — given that we’re all from Saudi — there are so many different ways of working, ways of producing, ways of communicating.” 

Maha Malluh, Sky Clouds, 2009-2015, 100 black polyester gloves filled with polyester and desert sands, praying rugs. (Courtesy of Galerie Krinzinger and Maha Malluh)

Riyadh’s rapid expansion, both physically and culturally, over the past decade contributes to the richness and diversity on show at AWR, the curators say. 

“That’s the beauty of the Middle East, 10 years here is 100 years elsewhere,” Matarrese says. “I think what’s really smart about what Saudi is doing right now is they’ve learned from other people’s mistakes and they’re looking at how to navigate this in a better way. 

“There’s one thing that is important in the DNA of what we are doing,” she continues. “Our visitors are not going to know what to expect. We really pushed the boundaries of what this could be showing; we are trying to deconstruct the conventional display models, to experiment with something else and re-articulate the dialogue between the different parts of the art world.” 

For Harasani, the event is another marker of the artistic progress that has been made in the Kingdom in recent years. 

“This did not exist when I was growing up,” she says. “The fact that we can see our dreams come to fruition now — and (see) bigger projects like Art Week Riyadh — I feel very lucky and privileged to be a part of that.” 


REVIEW: Seth Rogen sends up Hollywood in ‘The Studio’ 

Updated 03 April 2025
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REVIEW: Seth Rogen sends up Hollywood in ‘The Studio’ 

  • Apple’s star-studded new comedy takes aim at the movie business 

LONDON: At a time when the movie industry is constantly being forced to pivot and evolve to counter the influence of streaming networks, it’s something of a surprise to see a show come out about the inner workings of the Hollywood machine — and even more of a shock that said show is being made by one of the aforementioned streamers. 

But then, perhaps that’s why “The Studio” works so well. Apple TV’s new satirical comedy stars Seth Rogen as Matt Remick, the newly appointed head of a major Hollywood studio who wants, above all else, to return the production house to its halcyon days of making amazing movies. Trouble is, he’s also got a boss who cares only about making money, a former boss who blames him for taking her job, a roster of actors and directors all wanting to manipulate him, and a team around him who each seem to embody the very worst Tinseltown stereotypes. 

So even though “The Studio” is a TV show about the movie business, it still manages to skewer both industries. At every turn, Matt is confronted by the inherent silliness of the movie business, and we get to watch it in a series of episodic, bingeable installments, each bursting with cameos and a satirical swipe at everything from celebrity culture to pretentious auteur filmmakers. 

Rogen’s affable exec has to do the majority of the show’s heavy lifting, but the actor is more than up to it — his trademark calamitous buffoonery has perhaps never been better suited to a role. Among the extensive supporting cast, Bryan Cranston and Kathryn Hahn stand out, but everything is pretty much pitch perfect, from the whipsmart cameos to some carefully choreographed, good ol’ fashioned slapstick humor.  

There are enough industry deep-dive references to appease ardent movie buffs and enough zip about the episodes (two of which are available at launch) to keep casual viewers entertained. That, coupled with the depth of Apple’s production pockets in pulling in those cameos — Martin Scorsese, Charlize Theron, Steve Buscemi, Paul Dano and Peter Berg for the first episode alone — means “The Studio” has something for everyone. Here’s hoping for a sequel or three. 


Saudi model Roz on her homecoming: ‘It feels emotional in the best way’ 

Updated 03 April 2025
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Saudi model Roz on her homecoming: ‘It feels emotional in the best way’ 

  • The Saudi model recently returned to the Kingdom for the first time in years 

DUBAI: Roz — famed for being the first Saudi female model to work internationally, and for recently starring in the reality show “Dubai Bling” — has returned to Saudi Arabia after a decade abroad, marking a pivotal moment in her career and personal journey. 

Roz shot to fame in 2019 when she modelled for a Victoria’s Secret’s Pink campaign. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

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She had moved to the US in 2013 to pursue a degree in interior design, but her modelling soon took over. Her Instagram feed (she has more than 15 million followers) is littered with photographs of her various advertising campaigns, as well as visits to many a product launch party — from NYX Cosmetics events to TikTok gatherings.  

 Roz’s homecoming reflects both her cultural pride and her desire to reconnect with her roots. 

“It feels emotional in the best way,” she told Arab News. “I’m not moving back just yet, but I’ll be visiting more often to show the world how beautiful my country truly is. Being back on Saudi soil after so long brought back so many memories. There’s a deep sense of pride in seeing how much the country has evolved — and experiencing that change in person is really special.” 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

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The model, who has been working on the international fashion circuit for years, says she has seen a remarkable transformation in the Kingdom’s fashion scene.  

According to Roz, the country is now fostering a new generation of creatives who are pushing boundaries and embracing self-expression through fashion. This shift is not only inspiring but also deeply personal to Roz, who sees it as a celebration of identity that she had long hoped to see. 

“The transformation is incredible,” she said. “There’s a whole new generation of creatives pushing boundaries and telling their own stories through fashion. What excites me most is seeing that self-expression is finally being celebrated, and I’m honored to witness it during my visit.” 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

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One of the key motivations behind Roz’s visit was her desire to be part of the dynamic changes unfolding in the region, especially in fashion and entertainment. 

“It’s my country, and I’ve always wanted to come back, but I was stuck in the US due to visa issues,” she said. “Once I finally sorted that out, I knew it was time to visit and reconnect. With everything happening in the region and how quickly things are progressing in fashion and entertainment, I wanted to be present, show support, and be part of this exciting moment in some way.” 

Roz’s career journey to date has been far from easy, she said. 

“There were so many (challenges). I faced judgment, stereotypes, and a lack of representation. But I kept going because I knew I was paving a path that didn’t exist yet,” she said. “Every step was about proving that a Saudi woman can take over the international stage and still stay true to who she is.” 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

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Her role on “Dubai Bling” has also significantly impacted her celebrity status. “It definitely opened me up to a broader audience — people may have only seen me through fashion campaigns before. It also showed a more personal side, which helped people relate to me,” she said. “It came with more eyes, more opinions, but also more love and support than I ever imagined.” 

Roz sees fashion as a form of self-expression, and embraces her roots as a strength that makes her style unique. 

“To me, fashion is all about storytelling. I love merging global trends with elements of my identity, whether in how I carry myself or the brands I choose to represent. Staying true to my roots is never a limitation; it’s actually what makes my style stand out,” she said. 

Roz is keeping her upcoming projects under wraps, but says her focus is on staying authentic and using her platform to inspire young Saudi women. (AFP) 

Roz is keeping her upcoming projects under wraps, but says her focus is on staying authentic and using her platform to inspire young Saudi women. 

“I hope they see that there’s no mold they have to fit into. You can be proudly Saudi, proudly creative, and take up space in any industry,” she said. “I hope my journey shows what is possible, and that their stories deserve to be told on a global scale.” 


New York Arab Festival returns with diverse lineup

Updated 02 April 2025
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New York Arab Festival returns with diverse lineup

  • The New York-based dance music collective showcases beats from the Arab, Asian, and Pan-African diasporas

DUBAI: The fourth edition of the New York Arab Festival (NYAF) runs from April 1- May 30, with headlining acts including DJ duo Haza Party.

The New York-based dance music collective showcases beats from the Arab, Asian, and Pan-African diasporas. The festival will play host to a special version of the collective’s signature “Haza Souk” event, featuring a lineup of DJ sets, merchandise outlets and food.

On April 8, Palestinian poet Ahmad Almallah will present his latest book “Wrong Winds” while April 13 will see Palestinian rockstar, singer and songwriter Rasha Nahas perform at Brooklyn Art Haus.

A double bill dedicated to the centennial of dancer Samia Gamal will take place at the Jalopy Theatre on April 16, with New York based choreographers and dancers Angie Assal and Soumaya MaRose celebrating the history of the late Egyptian choreographer.

Meanwhile, the NYAF Arab Shorts Film Program at the Bartos Screening will feature the work of filmmakers including Alia Haju and Khaled Jarrar.

From May 1-4, NYAF will collaborate with experimental theater club La MaMa ETC for a “festival within a festival” celebrating Arab artists in four multidisciplinary “happenings” featuring spoken word performances based on texts by the late poets Etel Adnan and Joyce Mansour, dance, music and multimedia visuals. Performers include Andrew Riad, Nadia Khyrallah, Sarah Brahim, and Amr Kotb, among others. 

On May 14,  Lebanese American singer-songwriter H.Sinno’s “Poems of Consumption” — which turns Amazon customer reviews into pop songs — will be presented.

NYAF was established in 2022 to commemorate Arab American Heritage Month and “fight the erasure of Arab and Arab American identities from NYC, a place Arabs have called home for over three centuries,” the festival said in a released statement.