RIYADH: YouTube on Monday launched a new hub called Batala (youtube.com/batala) just for female creators from the Middle East and North Africa, which featured more than 100 female creators from the region.
Announced during an event in Riyadh, the channel has more than 1,000 videos and is categorized by genres such as comedy, education, fitness, and many more. The hub will also highlight a new list of creators every month at the top of the channel.
“With the continuing growth of female content creators in MENA, we want to keep the momentum going. With YouTube Batala, discovering new creators and their work is now easier than ever. The hub highlights the work of some of our best creators in the region, and showcases high-quality Arabic content to YouTube’s 1 billion users,” head of YouTube Partnerships in the Middle East of North Africa Diana Baddar said.
“We continuously grow the amount of Arabic content that exists on YouTube, and that is due to the fact that all these creators that you see here today took the first step and got on to the platform,” she added.
“We are seeing on a day-to-day basis that more and more creators are opening their own channels, making content that interests them with the hope that it would interest other people, so we expect a growth in content creation in the region.”
YouTube Batala highlighted top creators from Saudi Arabia like Njoud Al-Shammari, a lifestyle YouTuber, Hatoun Kadi, owner of the Noon Al-Niswa channel, Al-Jauhara Sajer, discusses fashion and beauty tip on her channel, Hissa Al-Awwad, who specializes in nail art, Amirah Al-Abbas, owner of the Qawareer channel, Rana Al-Ahmadi, a make-up artist.
The event also featured Enji Aboul Seoud, an amateur film critic from Egypt, and Haifa Bseiso, a travel vlogger from Palestine. It also featured top MENA creators such as Noor Stars and Hayla Ghazal, who each have more than 2 million subscribers.
The announcement comes as the supply and demand of female-related content continues to grow on the platform. In the Middle East and North Africa alone, the total number of hours spent watching female-related videos grew by 50 percent in 2015. While in Saudi Arabia, the Consumer Connected Survey found that 63 percent of Saudi females are motivated to watch their most recent online video sensation to be entertained or inspired.
YouTube Batala kicked off with morning panels/workshops lasting until 3:30 p.m., with female creators discussing challenges and opportunities for women and brand building on YouTube, and the importance of female-led content, the value of female presence in media, and how to deal with harassment.
Princess Reema bint Bandar bin Sultan Al Saud, vice president for women’s affairs of the General Sports Authority, held an essential panel conversation motivating young women to build a better reality despite their frustrating surroundings/circumstances.
Princess Reema shed light on her 10KSA, an awareness campaign highlighting breast cancer.
“Batala, or heroine in today’s meaning, is the one who thinks about herself and others around her, and how to benefit others,” said Al-Saud.
Asked about Alf Khair, a social enterprise, founded by the princess, she said that there is nothing wrong with working and getting money in return. However, in today’s logic, if your work doesn’t benefit your society, it means it has no sustainability and scalability, and you want to develop it in order to succeed; but if you don’t develop it, it will remain a small business, which okay, too, but small business doesn’t benefit the whole society.
Al-Saud discussed problems facing women in the retail/sales sector, which led her to withdraw from the administration department at Harvey Nichols and head to Amsterdam to join the Think program school for creative leadership.
“The women in retail do not have the training that they need as women before entering the labor market,” she added.
The princess also pointed out the importance of the self-branding tool kit, “If you need to approach/achieve your goals in a certain area, your need to develop that area in yourself, and then go from self-branding to self-sufficiency.”
“Self-sufficiency is financial independence. The money in your hand today, is the money you will live on 10 years from now. Self-sufficiency teaches you how to invest in yourself and what your priorities are, and how to develop yourself to reach your desired distention.”
Talking about the Kingdom’s Vision 2030, Al-Saud said that we want a healthy society and a healthy generation, “that’s my goal!“
She advised creators and those who wish to be content creators to focus on the product they are marketing, “you have a responsibility. Pick the product well, pick the project well, pick your program well, and pick your message well. Think about how to build a good reputation and bring something to the table. Find the hole in the market and focus on your essence.”
“I am very proud of what is happening, because where we were four years ago to where we are today, there has been a massive growth! We have thousands of channels in Arabic created by Arabic female content creators. That in itself proves that women haven’t found the content that interests them as much, so they felt the need to create it themselves,” Baddar said.
“Because we still haven’t reached the peak of Arabic content creation, these girls are stars in their own right, as people are hungry for Arabic content so they are driven to these channels,” she added.
The female-only YouTube Batala event exceed Baddar’s expectations, for today, “the region has such a large number of creators expressing themselves and talking about their journeys on the platform, and what we see here with all these people around us, it was the best opportunity, and it is not the last one in Saudi Arabia.”
Baddar revealed a coming YouTube event in early 2017, “stay tuned for something else that will impress you even more by the size of event compared to this one.”
YouTube Batala hub kicks off for first time in Saudi Arabia
YouTube Batala hub kicks off for first time in Saudi Arabia
‘At the Edge’: Art Week Riyadh signals bold new chapter in Saudi cultural renaissance, say organizers
- Event organized by Visual Arts Commission and hosted at JAX District from April 6 to 13
RIYADH: Art Week Riyadh is making waves in the Saudi capital this week, with curators and creatives hailing the event as a pivotal moment in the Kingdom’s fast-evolving cultural landscape, the Saudi Press Agency reported.
Organized by the Visual Arts Commission and hosted at the JAX District from April 6 to 13, the event is bringing together local and international artists, curators, and institutions in a celebration of contemporary creativity and cross-cultural dialogue.
The initiative reflects the growing momentum of Saudi Arabia’s cultural transformation, part of the broader Vision 2030 reform agenda that is reshaping the Kingdom’s social and artistic fabric, according to organizers.
Vittoria Matarrese, Director and Art Curator of Art Week Riyadh, described the event as a significant turning point.
“We chose the title ‘At the Edge’ because it reflects the nature of the phase Riyadh is undergoing,” Matarrese said. “It is a city positioned between the desert and urbanization, between heritage and renewal. This balance is evident in the diversity of participation and the dialogues presented by the exhibition.”
She added that Riyadh is increasingly defining itself as a space where modernity and tradition intersect, enabling a unique creative evolution.
Shumon Basar, curator of the Public Cultural Program at Art Week Riyadh, underscored the importance of the conversations taking place as part of the programme, titled “How to Create an Art World: Lessons in Value.”
He explained: “Our goal is not only to share experiences, but also to raise essential questions about the types of value that art creates in the contemporary world—whether economic, symbolic, or social—and how art can serve as a tool to understand cultural transformations, rather than merely reflect them.”
Art Week Riyadh serves as a key cultural platform that embraces diversity and encourages artistic experimentation, offering a space for critical reflection on the evolving role of art in society, SPA added.
A look at NEOM’s prehistoric masterpieces etched in stone
- Open-air museum of ancient artworks is key to decoding past civilizations
- Drawings reveal how human beings interacted with now-extinct animals in the area
MAKKAH: In the heart of NEOM’s Hisma Desert, where sandstone mountains and plateaus rise from the arid landscape, is an extraordinary collection of ancient rock art and archaeological inscriptions. These priceless treasures illuminate the cultural and economic vitality of long-lost civilizations.
Once a vital corridor for caravans travelling the ancient trade routes of the Arabian Peninsula, this region preserves an invaluable legacy etched into its geological formations.
Abdulelah Al-Fares, a photographer and expert in ancient artifacts and a member of the Saudi Heritage Preservation Society, told Arab News that the rock art is in the mountains and plateaus in NEOM, part of a mountain range in the northwestern part of Tabuk.
Hisma Desert is bordered by the Sharah Mountains to the north, by Wadi Araba to the northwest, by the Hijaz Mountains to the west, and by Harrat Al-Raha to the south.
HIGHLIGHTS
• Studying rock art in the region matters deeply because it reveals economic and cultural changes that shaped the northern Arabian Peninsula.
• The drawings show how people interacted with now-extinct animals in the area, as well as with livestock and camels.
• Among the standout examples are life-sized camels crafted with remarkable precision and aesthetic detail.
“The plateaus, part of the Hisma Desert and its geological formations, represent an open-air museum of nature, ancient rock art, and diverse historical inscriptions,” he said.
The rock drawings feature engravings of human figures, animals and various scattered scenes throughout the site.
The engravings on the plateau’s facades depict scenes of animals, including wild animals such as camels, cattle, ibexes, ostriches and wolves, as well as other predatory animals, and depictions of hunting scenes and human combat.
These drawings are notable for their precision and have remarkably withstood the elements for thousands of years.
Abdulelah Al-Fares, Saudi Heritage Preservation Society member
“These drawings are notable for their precision and have remarkably withstood the elements for thousands of years,” he said. “Most of the themes and scenes in some of the rock drawings in the region are repeated and depict, to some extent, the world of wild animals and the interactions of humans through hunting and warfare.
“The mountains embody a civilizational and cultural legacy through their distinctive rock drawings featuring human and animal forms,” Al-Fares said.
He also highlighted the value of exploring NEOM’s ancient rock art. These carvings — depicting animals, hunting scenes and human figures — are a bridge between our modern lives and the world of humans thousands of years ago. They are a source of cultural and historical knowledge.
The artworks also illuminate the journey of human civilization, revealing its cultural and social evolution in the region.
Scattered throughout the area, a wide array of rock art sites show a vast and dense collection of drawings and archaeological inscriptions from different eras etched on mountain surfaces.
Al-Fares pointed out their diversity, noting the varied artistic styles, forms, and themes that distinguish each piece.
Among the standout examples are life-sized camels crafted with remarkable precision and aesthetic detail. The careful attention to detail is thought to underscore the camel’s role as an essential sources of food and transport in ancient times.
Another façade shows a herd of cows, all facing forward, their large crescent-shaped horns curving at the tips. Encircling this herd, human figures of varying sizes are skilfully carved.
These ancient artworks are pictorial panels of human history, activity, environmental adaptation, and cultural development during ancient times. Their value shines brighter given the scarcity of insights into prehistoric life.
Studying rock art in the region matters deeply because it reveals economic and cultural changes that shaped the northern Arabian Peninsula.
The drawings show how people interacted with now-extinct animals in the area, as well as with livestock and camels.
Many carvings portray human beings astride animals, including a warrior wielding a spear and sword, rendered with finesse and skill.
Scattered throughout the region, some drawings hint at the presence of different ethnic groups that lived in the area. The provide clues to migratiosn and trace the routes of trade caravans that used these locations as settlement points.
Riyadh forum to discuss future of project management
- The event will offer a platform for exchanging strategies to improve project outcomes by enhancing skills, streamlining operations, and using modern technology
RIYADH: Riyadh will host the fourth Global Project Management Forum from May 17 to 19, focusing on advancing project management and promoting innovation and sustainability.
Held under the theme “Next-Gen Project Management: The Power of People, Processes, and Technology,” the forum will bring together professionals from more than 100 countries to explore the future of project management and share new methodologies.
The event will offer a platform for exchanging strategies to improve project outcomes by enhancing skills, streamlining operations, and using modern technology, the Saudi Press Agency reported on Sunday.
The forum’s chairman, Badr Burshaid, said the goal is to provide practical solutions to challenges while encouraging collaboration across people, processes, and technology.
The event will include sessions and workshops on artificial intelligence, digital transformation, sustainability, global value chains, and leadership development, along with an exhibition and book signings.
The Saudi volunteer team that carries out emergency rescues in the Northern region
- Turaif Falcons Search and Rescue Association rescues stranded motorists, finds missing people and assists in medical emergencies
- Group recently helped evacuate severely overweight man suffering medical emergency in apartment
MAKKAH: A volunteer search and rescue team recently helped to evacuate a severely overweight man suffering a medical emergency in an apartment in Saudi Arabia’s Northern Borders region.
The man, weighing around 200 kilograms, was suffering from shortness of breath and low oxygen levels.
Due to the narrow staircase in the building — around a meter wide — the specialized team had to be brought in to evacuate the patient on a stretcher.
The team worked with the Saudi Red Crescent to safely transport him to a nearby hospital where he was placed on a respirator.
It was one example of a diverse range of rescue missions that the Turaif Falcons Search and Rescue Association regularly carry out.
Their work includes rescuing people from floods, assisting motorists stuck in the sand and locating people who have gone missing in the desert.
Operating under the Ministry of Human Resources and Social Development, they thrive in a spirited volunteer environment, committing their time, skills, and energy to community service while promoting a culture of volunteerism.
In an interview with Arab News, Mohammed Bashit Al-Ruwaili, head of public relations and media, and the official spokesperson for the association, said that the team is made up of over 150 dedicated volunteers, who play essential roles in multiple areas — most notably in supporting official agencies during search and rescue operations and contributing to life-saving efforts.
He emphasized that the team operates within a well-structured institutional framework, working in direct coordination with relevant security authorities to assist in the execution of rescue missions.
Al-Ruwaili noted that the team plays a vital role in raising community awareness through training programs that teach members of the public about wilderness safety.
It also offers support via interactive community service initiatives led by experienced and skilled members.
The team is equipped with a comprehensive system that includes vehicles fitted with communication and alert devices, and personnel trained in first aid and search operations under challenging conditions.
He pointed out that the Falcons face major challenges from harsh weather conditions, including sandstorms and extreme heat, which can hinder rescue efforts, and emphasized the continuous need to strengthen and capabilities by providing volunteers with more advanced equipment.
Al-Ruwaili also underscored the importance of unified efforts between official agencies and volunteer teams to ensure rapid and effective emergency response.
The team is committed, he said, to expanding its efforts by attracting new volunteers and forging strategic partnerships with relevant authorities.
Al-Ruwaili stressed the importance of cooperating with authorities and promptly reporting any emergencies.
He reaffirmed the Turaif Falcons’ commitment to remaining on the front lines, always prepared to respond, save lives, and serve the community.
Saudi ambassador meets Maldivian minister
- Khaleel conveyed the government’s appreciation to the Saudi ambassador for his contributions to strengthening the brotherly relations between the Maldives and Saudi Arabia
MALE: Saudi Ambassador of Maldives Matrek Al-Dosari met with the Abdulla Khaleel, Maldivian minister of foreign affairs, in Male on Sunday.
During the meeting, Khaleel conveyed the government’s appreciation to the Saudi ambassador for his contributions to strengthening the brotherly relations between the Maldives and the Kingdom, according to an official statement from the Foreign Ministry.
Al-Dosari expressed his gratitude to the government and people of the Maldives for the warm hospitality and friendship extended to him during his tenure.
He reaffirmed the Kingdom’s commitment to further strengthening the close and brotherly ties between the two countries.
