Instagram fashionista Miquela Sousa casts no shadow

Miquela Sousa has more than 1 million Instagram followers. (Instagram: @lilmiquela)
Updated 22 May 2018
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Instagram fashionista Miquela Sousa casts no shadow

  • Lil Miquela posts selfies on Instagram “wearing” labels like Diesel, Stussy and Prada and “hanging out” with various musicians and fashion industry figures at restaurants in New York City and LA.
  • She has given interviews — via email — before, though her PR people, a New York City advertising firm, declined to make her available to the media to explain exactly what is going on here.

LONDON: Miquela Sousa is a success story for the modern age. She is a 19-year-old fashion-world influencer from LA with over 1 million followers.

She posts selfies on Instagram “wearing” labels like Diesel, Stussy and Prada and “hanging out” with various musicians and fashion industry figures at restaurants in New York City and LA, and has released a handful of popular singles.

However, she doesn’t cast a shadow in any of her photos, because to have a shadow, you have to exist. And Miquela doesn’t exist.

Lil Miquela, as she is known, is a computer-generated image, the work of an LA-based artificial intelligence firm called Brud.

She’s been in “photoshoots” in magazines like Interview and Highsnobiety, but it’s not clear how those images are created.

She has given interviews — via email — before, though her PR people, a New York City advertising firm, declined to make her, or Brud, available to the media to explain exactly what is going on here.

Is it an attempt to manufacture an influencer, someone with a lot of social media followers who can spruik brands’ products? Is it a branding exercise for an AI firm?

To Ryan Shelley, a social media expert from the firm Pepper IT, the fact that interest has piqued recently around Miquela’s existence suggests the power of this particular piece of storytelling.

“Some people tune in and watch the Kardashians on TV,” he said. “People are tuning into Instagram and they are watching the self-realization of a robot.”

Instagram trades on the idea of authenticity — you follow someone because you want that behind-the-scenes insight into their life, but the arrival of Lil Miquela has resulted in a redrafting of the script.


Hourglass Cosmetics expands into Saudi Arabia with vegan, purpose-driven line

Updated 28 June 2025
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Hourglass Cosmetics expands into Saudi Arabia with vegan, purpose-driven line

DUBAI: A little while ago, I attended a masterclass for Hourglass Cosmetics in Dubai. As someone who does not wear much makeup — I do not own foundation or even basic tools — I was curious to see whether this much-talked-about brand could change my mind. 

As the class unfolded and the makeup artist demonstrated how to create their signature “dewy” look, I wondered: Is this brand for someone like me? After the session, I browsed the range, got shade-matched, and tested a few brushes. A few days later, I received a curated selection of cult favourites: the Airbrush Primer, Skin Tint, a clump-free mascara, a richly pigmented liquid blush, a volumising glossy balm, and other treats.

I decided to put it all to the test. The results surprised me. I did not look overly made up — my sun spots were still visible beneath the tint — but my skin looked fresh, and my cheeks had that light, rosy flush you usually only get from a good mood or better lighting. 

The next test was longevity. I applied the entire routine at 5 a.m. before a flight to Rome. By 11 p.m. local time, my friends were amazed that my makeup was still intact. It was time for a purge — ditch the old products and restock with what really worked. So I decided to learn more about the Hourglass brand; its philosophy, iconic products and their foray into the Gulf Cooperation Council region, especially Saudi Arabia. 

Founded by beauty entrepreneur Carisa Janes in 2004, Hourglass was born to challenge the traditional idea of luxury beauty. “From the outset, my vision was to merge innovation with integrity,” Janes tells Arab News. “I wanted to prove that you don’t have to compromise on ethics to experience exceptional quality.” 

This philosophy has been at the heart of Hourglass since day one, setting them apart in an industry that, at the time, was not prioritizing cruelty-free beauty at a luxury level. The brand quickly carved a niche for itself by combining high-performance formulations with a cruelty-free philosophy — something rarely seen in luxury beauty at the time — and eventually made the bold move to go fully vegan. “At the time, luxury beauty was so often synonymous with indulgence, with little consideration for animal welfare. I could not accept that performance had to come at the cost of compassion.” 

Every product they create is designed to push boundaries, both in innovation and impact. The Unlocked Collection, for instance, is rooted in the brand’s commitment to animal welfare, with 5 percent of net profits supporting the Nonhuman Rights Project’s work to secure fundamental rights for animals. “The collection embodies the fusion of luxury and performance, offering high-impact, radiant formulas that feel as indulgent as they are purposeful,” Janes said.

Equally groundbreaking is the Ambient Lighting Collection, inspired by the transformative power of light. “I wanted to develop powders that could recreate the most flattering lighting effects — whether it is the soft glow of candlelight or the diffused radiance of golden hour,” she says. The result was a finely milled, photoluminescent formula that enhances the complexion in an almost ethereal way — subtle yet transformative, and now one of Hourglass’s most iconic innovations. 

A staple among celebrity makeup artists and celebrities alike, the brand is now fast extending its presence within the GCC, especially the UAE and Saudi Arabia. 

Janes said the Kingdom “is an incredibly exciting market. There’s a distinct appreciation for artistry, luxury, and innovation — qualities that are intrinsic to Hourglass.” 

As Saudi consumers increasingly seek brands that align with their values, Hourglass’s cruelty-free, vegan philosophy feels especially timely. Janes notes that Hourglass has seen strong momentum across Europe, the Middle East and Africa, and the expansion into Saudi Arabia is a natural step in their global strategy. 

“The Kingdom represents a key market in our global expansion, with a beauty industry that continues to grow at a remarkable pace,” she said.

Janes’ ultimate vision for Hourglass is to redefine luxury beauty for the future — to prove that artistry, innovation and ethics can coexist at the highest level. “I hope that when people think of Hourglass, they don’t just see a brand, but a movement — one that proves luxury can be transformative, not just for those who wear it, but for the world at large.” 


Sofia Carson wears Elie Saab at Biarritz Film Festival

Updated 28 June 2025
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Sofia Carson wears Elie Saab at Biarritz Film Festival

DUBAI: American actor and singer Sofia Carson attended the third Nouvelles Vagues International Biarritz Film Festival this week, wearing a black ensemble by Lebanese designer Elie Saab.

Her outfit featured a long-sleeved dress with a bow-tied collar and layered ruffle detailing along the sleeves and bodice. The skirt was tiered and embellished with black sequins and sheer mesh panels, creating a structured silhouette with varied textures. She completed the look with black pointed-toe heels and diamond earrings.

Held annually in the southwestern coastal town of Biarritz, the festival highlights emerging voices in global cinema and focuses on innovation in storytelling.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Sofia Carson (@sofiacarson)

Carson appeared on the red carpet alongside other guests and filmmakers as the festival launched its week-long program of screenings, panels, and industry discussions.

She later shared photos from the event on Instagram, writing: “Honored to be a part of a jury of extraordinary young artists, filmmakers, directors, lovers of cinema. Merci @festivalnouvellesvagues for celebrating the power, responsibility, and artistry of youth in cinema.”

Carson has long been a fan of Saab’s designs. Earlier this month she showcased multiple looks by the couturier during Netflix-related events.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Sofia Carson (@sofiacarson)

In the lead-up to Netflix Tudum 2025: The Live Event, the platform’s global celebration of fandom and storytelling, Carson wore a white ensemble featuring a tailored blazer, wide-leg trousers and a matching shirt.

On a separate occasion she wore an all-black outfit composed of wide-leg trousers and a sheer top with cape-like sleeves, tied at the neck with a long scarf. Both outfits were from Saab’s Ready-to-Wear Pre-Fall 2025 Collection.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Sofia Carson (@sofiacarson)

She appeared in one of the designer’s ensembles in March while promoting her latest project, “The Life List.” She also wore a green dress from the designer’s Ready-to-Wear Fall/Winter 2023–2024 Collection during an appearance on “CBS Mornings” in New York. The look featured an oversized floral embellishment at the neck in shades of yellow and white, styled with deep green knee-high boots and a matching bag.

Later that same week, she wore another look by the designer, a black dress with a fitted silhouette and structured shoulders. She styled it with long leather gloves, sheer black stockings and pointed-toe pumps.


Princess Rajwa attends Jeff Bezos’ star-studded wedding

Updated 28 June 2025
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Princess Rajwa attends Jeff Bezos’ star-studded wedding

DUBAI: Princess Rajwa Al-Hussein of Jordan and Crown Prince Hussein bin Abdullah attended the wedding of billionaire Jeff Bezos and Lauren Sanchez in Venice this week.

Princess Rajwa, who is of Saudi origin, wore a gold floor-length dress from Tom Ford, featuring a high neckline, long sleeves and a fitted silhouette. The gown included subtle seam detailing and a metallic finish, and was styled with a structured gold belt at the waist.

She completed the look with accessories from Dolce & Gabbana, carrying the Sicily polished calfskin bag in a leopard print, and wearing matching leopard print calfskin slingback pumps.

Princess Rajwa and the crown prince were also seen at Venice Marco Polo Airport ahead of the wedding, accompanied by their daughter Iman.

Queen Rania also attended the wedding, accompanied by her daughter Princess Iman and Princess Iman’s husband.

The queen wore a pink gown from Fendi’s Autumn/Winter 2018 Couture Collection, while Princess Iman chose a custom green chiffon dress by Oscar de la Renta.

The guest list included high-profile names including Oprah Winfrey, Kim Kardashian, Ivanka Trump, Tom Brady, Bill Gates, and Leonardo DiCaprio.

The bride wore a Dolce & Gabbana gown that took 900 hours to create. Inspired by Sophia Loren’s wedding dress in the 1958 film “Houseboat,” the design featured a high neckline, hand-appliqued lace, and 180 silk chiffon-covered priest buttons.


Nora Fatehi, Amina Muaddi attend Louis Vuitton’s star-studded Paris Fashion Week show

Updated 25 June 2025
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Nora Fatehi, Amina Muaddi attend Louis Vuitton’s star-studded Paris Fashion Week show

PARIS/DUBAI: Paris Fashion Week kicked off with a bang — a Louis Vuitton show unveiling the French brand’s Menswear Spring/Summer 2026 collection.

The front row was packed with A-list stars, including Beyonce, Jay-Z, Steve Harvey, Bradley Cooper, J-Hope, Karol G, PinkPantheress, Future, Pusha T, Jackson Wang, Bambam, Mason Thames, Miles Caton, D’Pharaoh Woon-A-Tai, Malcolm Washington, Jalen Ramsey, and A$AP Nast.

Part-Arab guests also made an appearance, including Moroccan Canadian singer, actress and model Nora Fatehi, as well as Romanian Jordanian designer Amina Muaddi.

Part-Arab guests attended the show, including Moroccan Canadian singer, actress and model Nora Fatehi. (Getty Images)

Fatehi attended the show in a taupe double-breasted suit featuring a structured blazer with wide lapels, metallic buttons and flap pockets. She paired the blazer with loose, pleated wide-leg trousers in a matching fabric. She layered the suit over a white shirt and a white tie.

Meanwhile, Muaddi opted for a structured brown jacket with oversized flap pockets and a contrasting dark collar. Underneath, she wore a black knee-length leather skirt and a white top.

In this collection Pharrell Williams — half showman, half pop impresario — staged a cultural passage from Paris to Mumbai, fusing Indian tradition and modern dandyism into a punchy, sunstruck vision of the Vuitton man in 2026.

Muaddi opted for a structured brown jacket with oversized flap pockets and a contrasting dark collar. (Instagram)

The Pompidou’s iconic colored pipes served as a sci-fi backdrop for a set dreamed up with Studio Mumbai architect Bijoy Jain: a life size “Snakes and Ladders” board, alluding to both the child’s game and the adult risks of fashion’s global game. 

The models walked the runway in Indian-style chunky sandals, striped boxy shorts and blue preppy shirts with sleeves billowing like monsoon sails. Silken cargo pants shimmered in the sun; pin-striped puffers added a louche, almost Bollywood-kitsch edge. 

Cricket jerseys appeared with jeweled collars or, in some cases, a puffy hood covered in rhinestones. Blue pearlescent leather bombers flirted with the bling of Mumbai’s film sets, while pin-striped tailoring riffed on both the British Raj and Parisian boulevardiers.

Of course, with Vuitton, accessories make the man — and this season’s bags, jeweled sandals, and bold, hardware-heavy necklaces delivered Instagram bait. It’s maximalist, yes, but not just for the TikTok crowd. The craftsmanship — from sun-faded fabrics to hand-loomed stripes — rewards anyone who takes a closer look.


Rachel Brosnahan dons Zuhair Murad gown at ‘Superman’ premiere

Updated 24 June 2025
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Rachel Brosnahan dons Zuhair Murad gown at ‘Superman’ premiere

DUBAI: US actress Rachel Brosnahan attended the premiere of “Superman” in Rio de Janeiro this week wearing a gown by Lebanese designer Zuhair Murad.

She wore a floor-length dress crafted from sheer navy blue fabric, adorned with geometric beadwork and sequins. The design featured a structured, plunging neckline with wide shoulder straps. The fitted bodice extended into a subtly flared mermaid-style skirt. 

Brosnahan takes on the role of Lois Lane in the upcoming film, directed by James Gunn. 

David Corenswet attended the premiere. (Getty Images) 

The movie follows a young Clark Kent as he navigates his dual identity as Superman and a journalist at the Daily Planet, striving to reconcile his Kryptonian heritage with his human upbringing.

Set to release on July 11, “Superman” stars David Corenswet in the titular role, with Brosnahan portraying the iconic reporter and central figure in Clark Kent’s personal and professional life. 

The eponymous hero has been described by producer Peter Safran as “the embodiment of truth, justice and the American way.”

The premiere was attended by Brosnahan, Corenswet and Gunn. 

Since founding his brand in 1997, Murad has gained international attention. His creations have been worn by celebrities such as Jennifer Lopez, Beyonce, Priyanka Chopra Jonas, Taylor Swift, Celine Dion, Sofia Vergara, Kristen Stewart and Scarlett Johansson on major red carpets.

He is one of a handful of Arab designers on the official Paris Fashion Week and Paris Haute Couture Week calendars.

Murad was recently championed by British Lebanese actress Razane Jammal, who wore a black ruched gown featuring a plunging neckline and tie detail at the waist from the designer’s ready-to-wear Pre-Fall 2025 collection to the launch of the Panthère de Cartier collection in Istanbul this week. 

In April, American actress Blake Lively and singer songwriter Nicole Scherzinger both wore Zuhair Murad designs to the 2025 Time 100 Gala.

Lively opted for a pink taffeta off-the-shoulder gown with a corseted bodice and train detail from Murad’s Spring 2025 ready-to-wear collection. Scherzinger chose a black off-the-shoulder sequined gown from the designer’s Pre-Fall 2025 ready-to-wear collection.