Beauty and the virus: Pakistani salons reopen with new safety measures 

Beauticians at a NABILA salon wear protective gear as beauty parlors in several parts of Pakistan have been allowed to reopen if they follow necessary safety measures. (Photo courtesy: NABILA)
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Updated 01 July 2020
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Beauty and the virus: Pakistani salons reopen with new safety measures 

  • Restrictions imposed by authorities and salon owners are changing personal grooming into a highly regulated affair
  • Beauticians say Sindh’s ban on their operations is resulting in services shifting to clients’ homes, which may be riskier than allowing parlors to reopen

KARACHI: As hair roots grow longer, nail polish chips away, and nicely arched eyebrows lose their shape, many cannot wait to reconnect with their beauticians. At some popular Pakistani salons it is now possible, but with strict safety measures in place.

Shutdowns due to the coronavirus outbreak have upended many daily routines, including those around beauty. As in some parts of Pakistan, salons are starting to reopen, restrictions imposed by authorities and owners themselves are changing the enjoyable experience of personal grooming into a highly regulated affair.




Workers at a NABILA salon wear protective gear as beauty parlors in several parts of Pakistan have been allowed to reopen if they follow necessary safety measures. (Photo courtesy: NABILA)

“Our primary concern is the safety of our clients and stylists. We have a process to take client history and reserve the right to refusal wherever we see a slight risk,” said Nabila Maqsood, owner of NABILA, the most prominent name in the country’s beauty business.

Her salons in Lahore and Islamabad have already reopened. Covering roots and getting trims are now in particular demand, while makeup “would take a backseat,” she said, until public events and weddings resume.

Prior to appointment, Maqsood said, her clients are interviewed about their travel history and general health condition. They are sprayed with disinfectant, their body temperature is checked before entering the salon and, like staff members, they are obliged to wear face masks and protective gloves. 

She said that chairs are placed at least six feet apart, while all surfaces and tools at her salons are sterilized frequently and with surgical precision. 




A worker at a NABILA salon wearing protective gear checks the temperature of a client. (Photo courtesy: NABILA)

Maqsood told Arab News that NABILA’s beauticians all undergo regular virus testing. “Because of our vigilance, our clients are very confident about our operations,” she said.

Her Karachi salons, however, remain closed as the Sindh government introduced a new set of restrictions in early June to contain the outbreak.

“The salons in Karachi have not reopened yet. However, whenever they do open, we are prepared for a much smaller footfall. It is partly because we have to practice social distancing and work with 50 percent and partly because a lot of individuals will be apprehensive to risk visiting salons during the pandemic.”

Another Pakistani beauty giant, DEPILEX, which has almost 40 years of experience and many branches all over the country, has also announced detailed safety measures, which it says are in accordance with World Health Organization antivirus guidelines.

“The government gave us 25 points to follow, however, we are following 165 points. At a service provider set up, a lot more goes into safety measures than just PPE (personal protective equipment) and safety distance markers,” DEPILEX director Redah Misbah told Arab News.

The company’s most wanted services are currently waxing, threading and roots retouching.




Beauticians at a NABILA salon wear protective gear as beauty parlors in several parts of Pakistan have been allowed to reopen if they follow necessary safety measures. (Photo courtesy: NABILA)

“Our SOPs and policies are very in-depth. We made our policies public so other peers from our industry can benefit from them in better preparing themselves for the new normal,” she said, referring a set of guidelines the brand shared on its official website and on social media pages.

But are customers themselves concerned about safety? Misbah said that 90 percent of them are and they openly ask what precautions does DEPILEX follow.

“However, 10 percent of clients coming in have actually made fun of us for being so strict about safety measures,” she added.

She complained that a lack of clarity from the government leaves many business owners unprepared for resuming their services.

“We are already operating on 50 percent capacity following the government’s directive and our SOPs. There has been a severe downward trend in the number of clients coming in after reopening. The government gives us a new directive on an average every two weeks which has really ill prepared business owners to make a plan or strategy as the directive is so unclear.”

As salons still cannot reopen in Sindh, beauticians say the ban is resulting in services shifting to clients’ homes, which may be riskier than allowing beauty parlors to operate.

According to Sadaf Arshad, a London-certified beauty trainer who runs Bellagio — a famous Karachi salon frequently visited by top celebrities — it would be much safer if parlors were allowed to reopen in the country’s largest city.

“I think coming to salons is safer than calling services at homes, as in the first situation the salon is responsible for the client’s safety, while in the second option you never know what precautionary measures the beautician has taken,” Arshad told Arab News.

She said it is possible to comply with all necessary safety measures, as when Bellagio was reopened for a week before Eid Al-Fitr when restrictions were relaxed in Karachi.

“We only offered hair services like cuts, dyes and treatments as it doesn’t need direct contact between the client and staff. I used to take four clients at a time — two upstairs and two downstairs — to maintain the required distance of six feet.”


Pakistan to launch direct flights to Azerbaijan on April 20 as bilateral ties grow

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Pakistan to launch direct flights to Azerbaijan on April 20 as bilateral ties grow

  • The announcement comes after PIA reported operational and net profits for the first time in 21 years
  • Pakistan and Azerbaijan have vowed to deepen strategic cooperation in trade, energy and defense

ISLAMABAD: Pakistan’s national flag carrier on Sunday announced it will begin direct flights to Baku, the capital of Azerbaijan, from April 20, as the two countries move to deepen strategic cooperation across trade, energy, defense and regional connectivity.
Pakistan and Azerbaijan have been stepping up bilateral collaboration, with Islamabad offering Baku and other Central Asian states access to its Gwadar and Karachi ports.
In return, Azerbaijan committed to a $2 billion investment in Pakistan’s mining, energy and infrastructure sectors during Prime Minister Shehbaz Sharif’s visit to Baku in February.
Pakistan International Airlines (PIA) announced the new service at a special ceremony in Karachi held in honor of travel agents and tour operators, who were briefed on the new route.
“PIA will operate two weekly flights from Lahore,” the airline said in a statement after the gathering, adding that “flights to Baku will depart on Sundays and Wednesdays.”
PIA said the direct connection to Azerbaijan would help boost two-way tourism and commercial ties, adding it was committed to ensuring the viability of the Baku route and strengthening its presence in the Central Asian market.
The Pakistani national airline, which has long struggled financially, surprised observers earlier this month by posting an operational profit of $33.48 million and a net profit of $94.32 million in the last fiscal year.
This was the first time in 21 years the airline has made these profits.
The launch of the Baku route is expected to support the carrier’s business further as the government pushes ahead with plans to privatize it under a $7 billion International Monetary Fund (IMF) program aimed at reforming state-owned enterprises and stabilizing the economy.


Pakistan’s interior minister, US congressional delegation discuss counterterror cooperation, bilateral investment 

Updated 13 April 2025
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Pakistan’s interior minister, US congressional delegation discuss counterterror cooperation, bilateral investment 

  • Mohsin Naqvi says “terrorism” is a global challenge, urges international community to cooperate with Pakistan 
  • As Pakistan grapples with militancy, Islamabad and Washington will hold a counterterrorism dialogue in June

ISLAMABAD: Pakistan’s Interior Minister Mohsin Naqvi held talks on counterterrorism cooperation and bilateral investment with a United States (US) congressional delegation in Islamabad on Sunday, as both countries attempt to forge closer ties to battle surging regional militancy. 

Military cooperation between Pakistan and the US spans over six decades, but it underwent a tactical renaissance since the militant attacks of Sept. 11, 2001. 

During the US ‘War on Terror’ against the Taliban in Afghanistan, US-Pakistan relations were largely prompted by Washington’s short-term need for Islamabad’s cooperation to serve its security and strategic interests in Kabul. 

A US congressional delegation in Pakistan comprising congressmen Jack Bergman, Tom Suozzi and Jonathan Jackson called on the Pakistani interior minister in Islamabad. Pakistan’s Minister of State for Interior Tallal Chaudry, Acting US Ambassador Natalie Baker and Federal Interior Secretary Khurram Agha were also present. 

“Discussions on advancing cooperation in the fields of economy, trade and investment were held,” the interior ministry said. “Discussions were also held on security, counterterrorism and border security areas.”

Naqvi described Pakistan as a “wall” between “terrorism” and the world, the ministry said. 

“Terrorism is a global challenge and the international community urgently needs to cooperate fully with Pakistan,” he was quoted as saying by the ministry. 

The Pakistani minister stressed the importance of sharing intelligence and technology counterterrorism. 

Pakistan and the US will hold a counter-terrorism dialogue in June this year. Cooperation between Islamabad and Washington in the field of counterterrorism is particularly important given the increase in militant attacks in Pakistan’s western provinces bordering Afghanistan. 

Pakistan accuses Afghanistan of sheltering militants that launch attacks on its soil, allegations that have been repeatedly denied by the Taliban government in Kabul. 
 


Pakistan’s Jamaat-e-Islami party to hold ‘Gaza Solidarity March’ in Karachi today 

Updated 13 April 2025
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Pakistan’s Jamaat-e-Islami party to hold ‘Gaza Solidarity March’ in Karachi today 

  • JI to hold march at Karachi’s busy Shahrah-e-Faisal road at 4:00 p.m. today, says party 
  • At least 1,560 Palestinians have been killed since Israel resumed bombarding Gaza in March

ISLAMABAD: Thousands of supporters of prominent Pakistani religiopolitical party Jamaat-e-Islami (JI) are expected to take part in a “Gaza Solidarity March” in the southern port city of Karachi against Israel’s military offensives in the Palestinian territory. 

The protest will take place days after the JI held demonstrations in Lahore and other major cities on Friday to protest Israel’s bombardment of Gaza and urge Muslim nations to stop the bloodshed. 

Gaza’s Health Ministry says at least 1,560 people have been killed since the fragile truce between Hamas and Israel broke down on Mar. 18. According to Palestinian Civil Defense spokesperson Mahmoud Basal, at least 500 children are among the dead since Israel resumed the offensive last month.

“A Solidarity with Gaza March will be held on Sunday, Apr. 13 at 4:00 p.m. on Shahrah-e-Faisal in Karachi,” the JI said in a post on social media platform X on Saturday. 

The JI has already announced it will lead a protest march to the US Embassy in Islamabad on Apr. 20. 

Pakistan, which does not have diplomatic relations with Israel, has frequently criticized the Jewish state for its military operations in Gaza. Islamabad has also called for the resumption of humanitarian aid to the Palestinian territory and the need for a revival of negotiations leading to a two-state solution.

Islamabad consistently calls for an independent Palestinian state along the pre-1967 borders and with East Jerusalem as its capital. 

Since Oct. 7, 2023, Israel’s military offensives in Gaza have killed over 50,000 people and wounded over 116,000, as per the Gaza Health Ministry. 


SMEs in MENA, South Asia raise capital, expand

Updated 13 April 2025
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SMEs in MENA, South Asia raise capital, expand

  • Pakistani fintech Haball raises $52 million to scale Shariah-compliant supply chain finance and payment solutions
  • Founded to address credit gap in Pakistan’s SME ecosystem, Haball enables businesses to access Islamic finance products

RIYADH: Startups across the Middle East, North Africa and South Asia are securing fresh capital and expanding into new markets, signaling strong investor confidence.

Saudi-based business-to-business marketplace Sary has announced it will merge with Bangladesh’s commerce platform ShopUp to create the SILQ Group, a newly formed entity aiming to transform cross-border trade across South Asia and the Gulf.

The merger is supported by a $110 million funding package comprising an equity investment and a financing facility dedicated to SILQ Financial, the group’s financial services arm.

The funding round includes participation from a broad investor base, led by Sanabil Investments, and joined by Valar Ventures, Flourish Ventures and STV, as well as MSA Capital, VSQ and Rocketship VC. Wafra Investment, Peak XV and Prosus were also involved, along with Tiger Global, Endeavor Catalyst and Raed Ventures.

Qatar Development Bank also participated as a new investor, as SILQ sets its sights on establishing a significant presence in the Qatari market.

This strategic alliance signals a significant step toward deeper commercial integration between the two regions, aiming to serve micro-, small-, and medium-sized enterprises with improved access to global supply chains and embedded financial tools.

Founded in 2018 by Mohammed Al-Dossary and Khaled Al-Siari, Sary connects small retailers and merchants with manufacturers and lenders across Saudi Arabia and the Gulf region.

ShopUp, founded in 2016 by Afeef Zaman, offers similar services in Bangladesh, acting as a crucial link between mills, brands, and neighborhood retailers.

The newly formed SILQ Group combines these complementary regional networks, technology stacks, and market expertise. 

Saudi-based business-to-business marketplace Sary has announced it will merge with Bangladesh’s commerce platform ShopUp to create the SILQ Group. (Supplied)

“Through this merger, we’re entering what’s set to become one of the world’s largest trade corridors — projected to reach $682 billion,” said Zaman, now CEO of SILQ Group.

“We’re in the front seat to serve some of the most exciting, fast-growing economies that are set to shape global consumption in the coming decades, giving them greater access to products from around the world.” He added SILQ will focus on eliminating friction in the B2B supply chain and enabling MSMEs with better technology and financial inclusion.

Al-Dossary, now CEO of SILQ Financial, said: “By merging our strengths, we’re not just expanding our reach — we’re revolutionizing how digital commerce serves Gulf’s merchants and South Asia manufacturers.”

He added: “This alliance brings together the best of both worlds — deep regional expertise and world-class technology to empower every business in our ecosystem where financial services are a cornerstone.”

Language AI platform STUCK? secures six-figure pre-seed round

Saudi-based artificial intelligence startup STUCK?, which offers real-time language support for English and Arabic content, has raised a six-figure pre-seed investment round to advance its product and market reach.

The funding was led by the UK-based Mena Tech Fund, with participation from the KAUST Innovation Fund and several angel investors from Saudi Arabia.

Founded in 2022 by Asmaa Naga, STUCK? delivers AI-powered language assistance to content teams, offering contextual help in writing, editing and translation.

The company aims to remove language barriers for both native and non-native speakers operating in bilingual business environments.

STUCK? provides services via an AI-first platform that combines natural language processing with generative tools optimized for business communication and brand tone consistency.

With this latest round, STUCK? plans to scale its engineering capabilities.

Rabbit launches in Saudi Arabia with Riyadh regional HQ

Cairo-born quick commerce startup Rabbit has expanded its operations to Saudi Arabia by opening a regional headquarters in Riyadh.

The move marks Rabbit’s first major international market entry, as it looks to replicate its rapid delivery model — offering grocery and everyday essentials in under 20 minutes — within the Kingdom’s growing e-commerce landscape.

Founded in 2021 by Ahmed Yousry, Walid Shabana, Ismail Hafezz and Tarek El-Geresy, Rabbit leverages a network of dark stores and a proprietary logistics platform to optimize ultra-fast last-mile delivery.

In Egypt, Rabbit has positioned itself as a leader in q-commerce with its tech-driven approach, and it now seeks to replicate this success in the Gulf by localizing its services for Saudi consumers. 

We pride ourselves on being a hyperlocal company, bringing our cutting-edge tech and experience to transform the grocery shopping experience for Saudi households.

Ahmad Yousry, Rabbit co-founder and CEO

Rabbit’s expansion is supported by funding from investors including Lorax Capital Partners, Global Ventures, Raed Ventures, and Beltone Venture Capital.

Existing backers Global Founders Capital, Goodwater Capital, Hub71, Simple Capital and Foundation Ventures have also reaffirmed their commitment to the company’s growth strategy.

“We are delighted to announce Rabbit’s expansion into the Kingdom,” said co-founder and CEO Ahmad Yousry.

“We pride ourselves on being a hyperlocal company, bringing our cutting-edge tech and experience to transform the grocery shopping experience for Saudi households and delivering the best products — especially local favorites — in just 20 minutes. We’re building Rabbit Saudi for Saudis by Saudi hands.”

Sellou raises seed funding round at $3m valuation

Bahrain-based social commerce startup Sellou has closed a seed funding round at a $3 million valuation, aimed at scaling its video-powered marketplace platform across the MENA region.

Founded by Salman Al-Khalifa, Sellou allows users to create short, interactive videos to showcase and sell a wide range of products — ranging from handmade goods to general merchandise.

The platform is part of a rising wave of social commerce innovation, particularly in the Middle East, where mobile-first consumer behavior is driving the adoption of new retail formats.

Sellou’s app enables sellers to build storefronts with personalized video content and engage buyers through direct messaging, streamlining the e-commerce experience for both sides.

With fresh capital, Sellou intends to invest in expanding its engineering team, enhancing creator tools and entering new markets across the region.

Rentify raises $500k to grow rental payment platform

UAE-based proptech and fintech company Rentify has raised $500,000 in seed funding to accelerate the development of its rental payment and management platform.

The startup was founded in 2025 by Rashed Hareb and Rajneel Kumar with a vision to digitize rental transactions and improve transparency between tenants and landlords.

Rentify enables tenants to manage rental installments through a secure platform.

The company reports that over $408 million worth of property rentals have already been registered on the platform.

The seed funding will be used to further scale operations, integrate more properties across the Emirates, and introduce new fintech features including credit scoring and embedded finance solutions for tenants.

PayTic raises $4m to expand African operations

Morocco-based fintech startup PayTic has secured $4 million in funding to support its expansion into new African markets.

The round was led by AfricInvest, with participation from Build Ventures, Axian Group, Mistral, Island Capital Partner, and Concrete.

Founded in 2020 by Imad Boumahdi, PayTic focuses on automating operational processes for card issuers and banks, such as reconciliation, chargeback management, and regulatory reporting.

The capital injection will enable PayTic to grow its presence in both North Africa and sub-Saharan Africa.

Haball raises $52m to grow Shariah-compliant supply chain financing

Pakistan-based fintech firm Haball has raised $52 million to scale its Shariah-compliant supply chain finance and payment solutions.

The round includes $5 million in equity and $47 million in strategic financing.

Zayn VC and Meezan Bank led the investment, with the capital earmarked for growth in Pakistan and expansion into the Middle East, starting with Saudi Arabia later this year.

Founded to address the credit gap in Pakistan’s SME ecosystem, Haball enables businesses to access Islamic finance products for inventory and procurement needs.

“Supply chain finance in Pakistan is nascent but is expected to be worth over $9 billion; driven by the severe financing gap faced by the country’s SMEs — less than 5 percent can access financing from commercial banks,” the company said in a statement.

The funding will allow Haball to introduce new services tailored to Islamic finance users, integrate further with enterprise resource planning systems, and partner with banks to onboard new business clients.


Veteran Pakistani comedian Javed ‘Kodu’ passes away after prolonged illness

Updated 13 April 2025
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Veteran Pakistani comedian Javed ‘Kodu’ passes away after prolonged illness

  • Muhammad Javed starred in over 150 Punjabi, Urdu films and several stage productions since 1981 
  • Prime Minister Shehbaz Sharif says void left by late comedian’s passing is likely to never be filled 

ISLAMABAD: Veteran Pakistani stage and television comedian Muhammad Javed, popularly known as “Javed Kodu,” passed away in the eastern city of Lahore on Sunday after suffering from prolonged illness, state-run media reported. 

Javed, who as per media reports was 50 years old, was widely recognized for his comedic talent and distinctive short stature. 

He passed away during the wee hours of Sunday after a long battle with illness. The comedian’s funeral prayers will be held at the marquee behind his residence in Lahore’s Singhpura area, state-run Associated Press of Pakistan (APP) said. 

“The veteran performer, who dedicated more than four decades to the entertainment industry, leaves behind a legacy of laughter, resilience, and heartfelt performances,” APP reported.

Born with dwarfism, Javed faced numerous societal and professional challenges throughout his life, APP said. 

It added that his stage name “Kodu” was affectionately given to him by legendary comedian Akhtar Hussain Albela.

Javed began acting in 1981 with the play “Sode Baaz” and went on to star in over 150 Punjabi and Urdu films, along with several stage productions.

His TV drama “Ashiyana” was a hit with fans and is arguably the most popular television project Javed was associated with. 

Prime Minister Shehbaz Sharif expressed grief at Javed’s passing, praising his talent as a comedian. 

“Javed Kodu, who was famous for his short stature and towering talent, leaves behind a void in the media industry that is likely never to be filled,” Sharif was quoted as saying by his office. 

The late comedian is survived by his wife and two sons. One of his sons, Shera, is a popular performer on the comedy show “Mazaaq Raat.