Noor Riyadh festival to light up Kingdom’s arts & culture scene

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Charles Sandison, The Garden of Light, 2022. Image courtesy the artist. Photo © Noor Riyadh 2022, a Riyadh Art program
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Grimanesa Amoros, Amplexus, 2022. Image courtesy the artist. Photo © Noor Riyadh 2022, a Riyadh Art program
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Huda Al-Aithan, Numinous Najd, 2022. Image courtesy the artist. Photo © Noor Riyadh 2022, a Riyadh Art program
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Muhannad Shono, I See You Brightest in the Dark, 2022. Image courtesy the artist. Photo © Noor Riyadh 2022, a Riyadh Art program
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Updated 09 November 2022
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Noor Riyadh festival to light up Kingdom’s arts & culture scene

Noor Riyadh, one of the most exciting and ambitious festivals of light and art in the world, is all set to illuminate Saudi Arabia’s arts and culture scene with more than 190 artworks and over 500 activities.

To be held under the theme “We Dream of New Horizons,” the citywide artworks will light up Riyadh from November 3 to 19 across 40 locations and five main hubs:: The Diplomatic Quarter, King Abdullah Financial District, Salam Park, JAX District — a new creative zone in the capital city — and King Abdullah Park. In addition, the exhibition “From Spark to Spirit,” to be held at the JAX 03, will open on November 3 and run until February4, 2023.

Part of the Riyadh Art program, Noor Riyadh 2022 features inspirational work from more than 130 artists from 40 countries. The festival aims at nurturing local talent and inspiring youth to drive Saudi Arabia’s creative economy. Therefore, more than a third of artists taking part in Noor Riyadh are from Saudi Arabia.

Architect Khalid Al-Hazani, Riyadh Art program director, said: “Noor Riyadh is a big part of the plans to creatively transform the Kingdom’s capital into a vibrant, cosmopolitan global city through arts and culture. Supported by Riyadh Art, Noor Riyadh’s parent body, the ambition is to turn the city into ‘a gallery without walls,’ featuring public artworks and diverse community activities, aimed at artists and the people of the city.”

This year, Noor Riyadh is larger in scale and scope, increasing not only the number of participating artists and artworks, but also the list of community activities.

Monumental and site-specific artworks

Among the highlights of Noor Riyadh are the selection of artworks that will be presented for the duration of the festival. At least 90 artworks are new commissions, meaning they have been specifically created for this edition. These unique artworks include The Garden of Light by Charles Sandison, a video projection in the Diplomatic Quarter hub that investigates the virtual horizon created between history and the digital world. On view just around the corner is Amplexus by Grimanesa Amorós, a light sculpture that radiates light through the air, enveloping and embracing the architecture, space and the viewer.

Another fascinating piece is Daan Roosegaarde’s Waterlicht installation that turns water into light. The work at Salam Park encompasses a dream landscape about the power and poetry of water with an ecological message.

Elsewhere at Salam Park, Cupid’s Koi Garden, the world’s first inflatable fountain, is a fantastical artwork by art company Eness that draws inspiration from formal civic fountains and classical statues.

At KAFD, Asaad Badawi’s Chasing the Sun showcases brightly colored fiberglass shapes that conjure planetary motions. On a similar theme of ingenuity, multidisciplinary artist Zahra Bundakji creates a sound portrait of women who have shaped and supported dance floors in Saudi Arabia, supported by the universal symbol of dance culture, the disco ball. The work, titled The Voice of Listening, will be on view at the JAX District.

Spectacular artist-led presentations

Spectacular is but one of many applicable superlatives for Pulse of Light, a nightly laser show being performed in central Riyadh that unites Kingdom Tower, Faisaliyah Tower and Majdoul Tower. Created by Yann Kersalé in collaboration with show designer Martin Arnaud, Pulse of Light is accompanied by music from Grammy award-winning artist Zedd.

Marc Brickman’s drone show at King Abdullah Park will also be truly spectacular. For this year’s edition of Noor Riyadh, Brickman, artist in residence at the Empire State Building, brings two aerial light installations — the first titled “The order of chaos: Chaos in order,” featuring a swarm of 2,000 drones. The second drone show, “K A L E I D O S C O P E,” explores the absurdity of human constriction through technology, and features an interactive element in its choreography.

Public program

The comprehensive public program of more than 500 events at Noor Riyadh ranges from tours to talks, workshops, family activities, volunteering programs, and live music.

Full details of the Noor Riyadh experiences that are ready to be showcased across the city will be released in due course. The festival is curated by Hervé Mikaeloff, Dorothy Di Stefano and Jumana Ghouth. The exhibition From Spark to Spirit, which will explore the history of light art as a medium, is curated by Neville Wakefield from the UK and Gaida Al-Mogren from Saudi Arabia.

Online charity auction

Noor Riyadh also has a charity auction bringing together four major Saudi artists — Ahmed Mater, Moath Alofi, Rashed Al-Shashai and Saad Al-Howede — in collaboration with the charities Aleradah Org, Saudi Alzheimer’s Disease Association, Alnahda, and International Rehabilitation Team. All are working together to produce pieces that will be displayed and eventually put up for auction to benefit the charities’ art programs. The artworks will go on sale through the Saudi-based art market platform Atrum from Nov. 14-15.

Tickets and attendance at Noor Riyadh

Most of the outdoor citywide artworks for Noor Riyadh are non-ticketed and open to all. However, some artworks require prior booking. Special activities such as workshops and talks may be ticketed with a nominal charge. Noor Riyadh aims to donate all the funds raised through ticket sales to charitable causes. The full program and ticketing details will be available soon on Noor Riyadh’s app and website www.noorriyadh.sa.


Audi strengthens partnership with Key Car Rental

Updated 05 January 2025
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Audi strengthens partnership with Key Car Rental

Audi Saudi Arabia and Samaco Motors, the exclusive dealer for Audi cars in the Kingdom, are celebrating their enduring partnership with Key Car Rental, a partner since 1998. The collaboration has grown stronger over the years, with Key Car Rental selecting a curated fleet of Audi vehicles to meet the diverse needs of premium rental customers across the Kingdom. The partnership has enjoyed an increase in the purchase of Audi cars, with a diverse fleet including Audi A4, A6 and A8 models, in addition to the Audi Q2 and Q3 now also available across rental points of sales across the Kingdom.

To honor the partnership, Audi and Key Car Rental recently hosted a celebration at the Audi showroom in Jeddah. The event marked the delivery of the latest additions to Key Car Rental’s growing premium rental fleet and highlighted the increasing demand for Audi vehicles in the Saudi rental market. Top management from both Key Car Rental and Audi Saudi Arabia were in attendance, as well as representatives from sales and marketing divisions, all of whom celebrated the continued success of this collaboration.

“The continuous expansion of our fleet with Audi range has been a significant milestone for Key Car Rental, marking a new era in our service offering with the help of Audi’s seamless operations, which has greatly contributed to increasing our sales and customer satisfaction,” said Khalid Baghdadi, CEO of Key Car Rental.

Key Car Rental demonstrated unwavering trust in Audi’s product portfolio, by purchasing 100 units of the Audi Q2 and Q3 models, which were strategically distributed across their PoS locations throughout the Kingdom.

This bold move underscored the growing demand for the luxury segment within the Saudi rental market. The entry SUV models Audi Q2 and Q3 perfectly balance premium, performance, and affordability, meeting the needs of customers who seek premium quality at a competitive price point. The Q2, compact yet efficient, combines urban versatility with Audi’s cutting-edge design, making it ideal for those who value agility and style. Meanwhile, the Q3 offers a refined driving experience, blending performance and comfort to provide the perfect solution for customers seeking a practical, yet premium vehicle.

“This collaboration has been a significant turning point for us. The addition of these vehicles to our fleet highlights our commitment to providing exceptional, premium experiences for both business and leisure clients,” said Saleh Aljerwi, COO of Key Car Rental.

In 2014, Key Car Rental successfully facilitated more than 29,000 Audi rentals across Saudi Arabia, with a growing selection of models available for customers to choose from.

“This partnership with Key Car Rental has been instrumental in driving Audi’s growth in the region. As we continue to strengthen our presence, we are proud to offer a diverse fleet of vehicles that elevates the rental experience in Saudi Arabia for local customers and the increasing business travel and leisure tourism the Kingdom continues to enjoy,” said Simon Horabin, general manager of Audi Saudi Arabia.


Abeer Medical Group celebrates 25 years in Saudi Arabia

Updated 01 January 2025
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Abeer Medical Group celebrates 25 years in Saudi Arabia

Abeer Medical Group celebrated 25 years in Saudi Arabia with a grand ceremony held at the Ritz-Carlton Jeddah. The celebration brought together guests from various sectors, including officials from the Ministry of Health, insurance providers, bankers, diplomats, suppliers, and leaders from the business community.

The event commenced with a warm welcome from Dr. Jemshith Ahmed, vice president of strategic planning and medical affairs, who expressed gratitude for the support and dedication of everyone involved in Abeer’s journey.

Alungal Mohammed, president of Abeer Medical Group, reflected on the challenges the organization has faced over the years, emphasizing the resilience and commitment of the team. He expressed appreciation for all stakeholders, whose unwavering support has been pivotal in Abeer’s growth.

The Vision 2030 roadmap, designed by Crown Prince Mohammed bin Salman under the guidance of King Salman, has paved the way for Abeer to expand its services to meet the growing healthcare needs of the community. With plans to add around 40 new centers across major and tier 2 cities, Abeer will enhance its capacity to serve a growing patient base.

The president also highlighted the importance of collaboration with government ministries, insurance companies, and community members, in driving Abeer’s mission forward. Looking to the future, Abeer is dedicated to harnessing technology and innovation while continuing its commitment to patient-centered care, he said.

Dr. Ahmed Alungal, executive vice president, shared insights into the group’s current standing in the healthcare sector and outlined an ambitious vision for the future.

Dr. Alungal highlighted the introduction of two new verticals designed to enhance Abeer Medical Group’s service offerings: Lavender Health — a premium clinic that provides a carefully curated selection of specialties tailored specifically for niche groups, and Abeer Express clinics — local neighborhood clinics that deliver accessible and affordable primary healthcare services to the community. He outlined Abeer’s ambitious expansion plans, revealing that the organization would grow its presence from the current six cities to more than 15 across the Kingdom. This expansion is set to significantly increase its reach, making quality healthcare accessible to more than 14 million care seekers, up from the current 4 million.

Among the guests at the event were Mohammed Alhassan, co-founder and co-CEO of Gulf Islamic Investments, and Khaled Almaeena, director of Abeer Medical Group, who praised Abeer’s achievements and contributions to the community.

The evening concluded with Hamza Dagistani, vice president of human capital and shared services, proposing a vote of thanks, recognizing the collaborative efforts and dedication of all who have contributed to the group’s success over the past 25 years.


Wallan Trading launches 2025 Lotus Emeya in Riyadh

Updated 01 January 2025
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Wallan Trading launches 2025 Lotus Emeya in Riyadh

Wallan Trading Company has unveiled the new 2025 Lotus Emeya, the first electric hyper-GT that joins the brand’s lineup of next-generation hyper electric vehicles. The Emeya combines an elegant, sporty design with the latest cutting-edge technologies to deliver dynamic driving pleasure.

The Lotus Emeya offers world-class luxury, comfort, and seamless connectivity. It is equipped with a number of advanced technologies designed to instill customer confidence and safety while offering future-ready capabilities for autonomous driving. The vehicle is also designed for software updates to remain at the forefront of innovation.

The launch event took place at the newly inaugurated Lotus showroom in the luxury car mall, I Mall, Riyadh, attended by Fahad Al-Wallan, chairman of Wallan Holding, along with senior officials, guests, customers, and members of the media.

Al-Wallan highlighted the strong partnership between Wallan Trading and Lotus, which he said is delivering the world’s best designs and innovations in high-performance sports cars to Saudi customers. He said: “The Lotus Emeya sets new standards for the future of luxury electric mobility. The Emeya is an exceptional addition to the Lotus lineup in Saudi Arabia, which also includes the electric Lotus Eletre and Lotus Emira — both featuring innovative sports designs and remarkable capabilities.”

Al-Wallan also reaffirmed Wallan Trading’s commitment to serving Lotus customers and providing advanced services for their vehicles, ensuring an exceptional driving experience and peace of mind for customers.

Dan Palmer, president and CEO of Lotus Cars for Asia Pacific, Middle East, and Africa, highlighted the importance of the Saudi market and the shared vision with Wallan Trading to strengthen Lotus’ presence in the Kingdom, saying: “The Lotus Emeya is the ideal choice for customers seeking a combination of luxury, high performance, comfort, and safety.”

The Emeya sets a new standard for the experience of driving luxury electric vehicles, bringing together the brand’s rich history, with sports car levels of performance and latest technologies.”

The Lotus Emeya, with up to 905 horsepower, is considered one of the fastest electric GTs in the world. It accelerates from zero to 100 km/h in under 2.8 seconds and can charge from 10 percent to 80 percent in just 14 minutes using a 400 kW DC fast charger. This makes it one of the fastest-charging electric cars available today.

Its powerful, efficient, and refined all-electric powertrain delivers the perfect balance of high performance, responsiveness and range with a maximum of 610 km per charge. The Lotus Emeya includes a range of advanced and active aerodynamic features such as the pioneering active front grille, rear diffuser, and rear spoiler to ensure smooth airflow, combined with a low center of gravity that enhances stability when driving and sets a standard for exceptional handling capability.

Drivers can select from up to five driving modes (Range, Tour, Sport, Individual, and Track) to tailor the car’s performance. An electronically controlled air suspension system with advanced onboard sensors responds to changes in road conditions and automatically adjusts the vehicle setup. This ensures a smooth ride and optimum driving experience for customers.

The Lotus Emeya is consciously designed with advanced sustainable materials that are sustainably sourced to reduce its carbon footprint. 

It is equipped with a state-of-the-art 15.1-inch HD OLED Lotus HyperOS award-winning in-car infotainment system, which intelligently helps drivers locate nearby public chargers. The system can also suggest alternative routes based on the driver’s real-time battery consumption.

The Lotus Emeya is designed for practicality without compromising on luxury. It features a luxurious and ample boot of up to 509-liters, a functional and spacious interior, ambient lighting functions that intuitively communicates with the driver, and five massage modes at three different levels of intensity.


Johnson Controls Arabia hosts ‘Community Sports Day’ to celebrate successful World Cup bid

Updated 01 January 2025
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Johnson Controls Arabia hosts ‘Community Sports Day’ to celebrate successful World Cup bid

Johnson Controls Arabia, a leader in smart, healthy, and sustainable building solutions, recently hosted its inaugural Community Sports Day, with the support of the Ministry of Sports. The event brought together many families to showcase the unifying power of sports and physical activity, and to celebrate the Kingdom’s successful 2034 FIFA World Cup bid.

Held in alignment with the Ministry of Sports’ vision to promote active lifestyles and inclusive communities, the event embodied the values of teamwork, fitness, and togetherness. The day featured an exciting football tournament, interactive challenges, and family-friendly games that fostered engagement and fun for participants of all ages. The event’s theme, “Live Active,” inspired attendees from government, private sector and nongovernmental organizations to embrace a healthier and more connected way of life.

This initiative aligns seamlessly with one of Vision 2030’s tenets of improving quality of life and cultivating a culture of physical activity. Statistics from the General Authority for Statistics reveal that 48.2 percent of Saudi Arabia’s population participates in sports activities weekly, a momentum JCA is committed to supporting through innovative and impactful programs like Community Sports Day.

Dr. Mohanad Alshaikh, CEO of JCA, said: “JCA’s Community Sports Day is a testament to our dedication to fostering vibrant communities and promoting healthier lifestyles.”

“I also take great pride in congratulating the Kingdom of Saudi Arabia on its remarkable achievement of securing the World Cup 2034 bid. This milestone reflects the Kingdom’s leadership and its unwavering vision to advance global sports.”

Corporate social responsibility remains a fundamental pillar of JCA’s strategy, driving initiatives that extend beyond the workplace to create a positive societal impact. Community Sports Day exemplifies this commitment by integrating innovation, teamwork, and sustainability into actions that benefit society and the environment.

“Through events like this, Johnson Controls Arabia reaffirms its mission to contribute to a healthier, more connected, and sustainable future for Saudi Arabia and the global community,” a statement said. “This inaugural Community Sports Day serves as a milestone in JCA’s ongoing journey to inspire positive change and support the Kingdom’s ambitious goals for an active and unified society.”


Chinese delivery app Keeta launches in Jeddah with exclusive offers

Updated 01 January 2025
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Chinese delivery app Keeta launches in Jeddah with exclusive offers

Keeta, the international subsidiary of Meituan, China’s on-demand delivery giant, announced today its highly anticipated launch in Jeddah, introducing new benefits to the city’s bustling delivery market. With Keeta, residents can now enjoy free delivery on orders without any subscription fees, along with an exclusive delivery offer for McDonald’s and a SR100 ($26.6) voucher. 

Building on its reputation as a leader in the delivery space, Keeta partners with over 13,000 restaurants, from beloved local eateries to global chains. Customers can order from iconic names such as KFC, Hardees, Dominos, Starbucks, Al-Tazaj, Dunkin, Herfy, Baskin Robbins, Al-Romansiah, Deep Fries, Shawarma Alrimal, and N9 Darzan. To support this extensive network, Keeta has registered more than 15,000 riders, ensuring seamless deliveries. Both partner and rider numbers continue to grow rapidly, reflecting Keeta’s commitment to excellence.

Jeddah’s vibrant economy and growing demand for efficient delivery services underscore the importance of this expansion. With a thriving population and an increasing reliance on digital platforms, the city is poised to benefit from Keeta’s innovative approach to delivery.

“Our launch in Jeddah marks a significant milestone for Keeta as we continue to grow our presence in the Kingdom,” said Keeta’s CEO and VP of International Business at Meituan Tony Qiu. “Aligned with Vision 2030, we aim to empower local businesses and enhance the quality of life for residents. We’re thrilled to bring our industry-leading services to one of Saudi Arabia’s most dynamic cities.”

Keeta’s value proposition focuses on affordability, offering unlimited free delivery with no subscription fees, a dependable on-time delivery guarantee, and a wide selection of restaurants and cuisines. The platform aims to deliver an exceptional food delivery experience tailored to customer needs. As Keeta expands across Saudi Arabia, it remains dedicated to transforming the food delivery industry and supporting the Kingdom’s economic growth.