Riyadh expo reveals the future of family entertainment

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Daniel Hudson, Global Head of Commercial at Embed with his team at SEA expo in Riyadh. (Supplied)
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Updated 10 May 2024
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Riyadh expo reveals the future of family entertainment

  • Firms from over 40 countries showcase industry-disrupting products at Saudi Entertainment and Amusement expo

RIYADH: Saudi Arabia provided an insight into the future of family entertainment, with the Saudi Entertainment and Amusement expo revealing the biggest disruptors in the industry, and showing how technology will shape developments in the rapidly growing market.

As the expo concluded on Thursday, Daniel Hudson, global head of commercial and business development at Embed, told Arab News: “It’s an exciting time for the amusement and FEC (family entertainment centers) industry in Saudi Arabia and the Middle East. The Saudi market is so dynamic that we are seeing the emergence of both standalone entertainment offerings and giga-projects underway, with the FECs as the core entertainment offering.”

A family entertainment center, also known as an indoor amusement park, family amusement center, family fun center, soft play, or simply fun center, is a small amusement park marketed toward families with young children to teenagers, often entirely indoors.

“Under Saudi Vision 2030, building Saudi Arabia’s Quality of Life Program through vibrant experiences in tourism, hospitality, and family entertainment puts us in a strategic position to help realize the goal through our cashless solutions. The Saudi market is so vast that there is room for both the continuous development of FECs and the emergence of IP themed FECs. The sector will stay important, and is in fact one of the reasons why the FECs in the region are evolving,” said Hudson.

Referring to Embed’s clients and work in Saudi Arabia, he said: “We have the first-mover advantage as one of the earliest cashless system providers in the Kingdom, with our long-time client over 10 years old."

He said that Embed’s commitment to Saudi Vision 2030, along with its local partners, shows the quality of its presence in the Kingdom.

“We have a lot of esteemed customers in Saudi Arabia, and Sala Entertainment is one of them, with over 40 locations running on the Embed system,” he said.

The three-day expo at the Riyadh Front featured hundreds of entertainment brands from across the globe, with firms from over 40 countries showcasing their industry-disrupting products.


Crown prince holds phone calls with King of Bahrain, Emir of Kuwait

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Crown prince holds phone calls with King of Bahrain, Emir of Kuwait

RIYADH: Saudi Crown Prince Mohammed bin Salman spoke on the phone with King Hamad bin Isa Al-Khalifa of Bahrain and Kuwaiti Emir Sheikh Mishal Al-Ahmad Al-Jaber Al-Sabah on Saturday, the Saudi Press Agency reported.

During the calls, the crown prince reviewed relations between the Kingdom and Bahrain and Kuwait, SPA added. 

They also discussed a number of issues of common interest.


Saudi Arabia, Jordan welcome India-Pakistan ceasefire, urge dialogue

Updated 10 May 2025
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Saudi Arabia, Jordan welcome India-Pakistan ceasefire, urge dialogue

  • Kingdom commends both parties for prudence, self-restraint amid heightened tensions

RIYADH: The Saudi Ministry of Foreign Affairs on Saturday welcomed the US-mediated ceasefire agreement between Pakistan and India, expressing hope that the development will pave the way for restoring security and stability in the region.

In an official statement carried by the Saudi Press Agency, the Kingdom commended both parties for their prudence and self-restraint amid heightened tensions, and reiterated its support for resolving disputes through dialogue and peaceful means.

Saudi Arabia emphasized the importance of adhering to the principles of good neighborliness in a manner that promotes peace and prosperity for both countries and their peoples.

The ceasefire announcement came on Saturday after both Islamabad and New Delhi confirmed the agreement following a period of escalated hostilities.

The de-escalation followed US-mediated talks late on Friday night, with President Donald Trump stating that Washington had played a key role in brokering the understanding between the nuclear-armed neighbors.

Jordan’s Ministry of Foreign Affairs also welcomed the ceasefire agreement, describing it as a key step toward enhancing regional stability, the Jordan News Agency reported.

Ministry spokesperson Sufian Qudah emphasized the importance of resolving crises through diplomatic channels and reiterated Jordan’s support for peaceful efforts based on the principles of good neighborliness.

He praised both sides for promoting dialogue and exercising restraint.


Saudi FM receives his Iranian counterpart in Jeddah

Updated 10 May 2025
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Saudi FM receives his Iranian counterpart in Jeddah

  • Araqchi traveled to Jeddah to meet with senior Saudi officials
  • The visit comes ahead of possible indirect US-Iran talks in Oman on Sunday

RIYADH: Saudi Foreign Minister Prince Faisal bin Farhan on Saturday met with his Iranian counterpart Abbas Araghchi in Jeddah, the Saudi Press Agency reported.

Araghchi was in Jeddah to meet with senior Saudi officials and discuss bilateral issues and regional and international developments.

During the reception, the two ministers reviewed Saudi-Iranian relations and ways to support them in various fields. They also discussed the latest regional developments and the efforts made in this regard, SPA added.

Araghchi is expected to later travel to Qatar to participate in the Iran-Arab World Dialogue summit in Doha, an Iranian ministry spokesperson said on Friday.

The visit also comes ahead of scheduled indirect US-Iran talks in Oman on Sunday and an expected trip to the region by US President Donald Trump.

 


Little Explorer event in Jeddah connects young minds with archeology, heritage

Updated 10 May 2025
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Little Explorer event in Jeddah connects young minds with archeology, heritage

  • Initiative offered interactive, engaging educational experience

Jeddah: The Little Explorer event, which was organized by the Heritage Commission in Jeddah and ran from May 6-10, offered an interactive and engaging educational experience for children.

The event aimed to raise awareness about the importance of archeological excavation and strengthen the connection between younger generations and the Kingdom’s cultural heritage, the Saudi Press Agency reported.

Blending entertainment with education, the event sought to foster a generation that values antiquities and their role in strengthening national identity.

Held in Bab Jadeed, the event was part of the commission’s efforts to engage young people in heritage preservation through educational and hands-on activities, which introduced archeological principles and promoted the protection of historic sites.

The event featured five main pavilions, each designed as an educational and interactive station, according to the SPA.

The Little Explorer’s Tale took place in an interactive cinema screening an educational animation that simulated an exploratory journey to the Al-Faw archeological site, offering an engaging introduction to cultural heritage.

Children at the Explorer’s Academy viewed authentic artifacts from various civilizations and learned about excavation tools and archeological processes.

The Excavation Simulation offered a hands-on experience, allowing participants to search for artifacts using real tools in a realistic sand-filled setting.

The Archeological Workshop provided a space for creative drawing with children learning about historic monuments with the help of iPads.

The Play and Learn area combined recreational games with archeological themes, making heritage exploration both fun and educational for children.


Olympiad delegates explore Saudi heritage, hospitality

Updated 10 May 2025
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Olympiad delegates explore Saudi heritage, hospitality

Dhahran: International delegations taking part in the Asian Physics Olympiad, hosted by Saudi Arabia in Dhahran from May 4 to 12, enjoyed a dynamic schedule of scientific competitions, cultural activities, educational events and entertainment.

The enriching experience brought together 240 students from 30 countries and 110 international physics specialists, the Saudi Press Agency reported.

Beyond the competitions, the program included educational and cultural visits highlighting Saudi Arabia’s rich heritage and scientific progress, while promoting global youth engagement and cultural exchange.

Wearing traditional Saudi attire as a sign of respect, participants experienced the Kingdom’s hospitality, sampled Saudi cuisine and took part in interactive events that fostered cultural connection.

This year’s Olympiad holds special significance as it marks the 25th anniversary of the competition. For more than two decades, it has united talented youth from across the globe, encouraging scientific excellence and cross-cultural understanding.

The final results — organized by the Ministry of Education, the King Abdulaziz and His Companions Foundation for Giftedness and Creativity, and King Fahd University of Petroleum and Minerals — will be announced during the closing ceremony on May 11 at King Fahd University in Dhahran.