DAMMAM: The village of Thee Ain in Al-Baha is a unique heritage site that includes old archaeological buildings, agricultural lands, springs, distinctive cultural and natural landscapes, gardens, and a visitor’s center.
The village, near Al-Mekhwa city in Al-Baha province, is one of the heritage sites that the Council of Ministers approved to be registered in the World Heritage List of UNESCO. The well-preserved and authentic site comprises a distinctive cultural and natural landscape and distinct model of human adaptation to the natural environment.
The village’s multi-story houses are marvelous as they are simply constructed by stones laid one atop another, with timbers that form floor beams to provide stability to the stone structures. The houses have three levels with narrow alleyways between them.
The 400-year-old village is famous for agricultural crops such as bananas, basil, lemon and palm trees, and has many stores and a scenic river, too. The year-round spring supplies water for the many fields in the area. The agricultural area in the village covers approximately 40,000 cubic meters, upon which many of the village people from ancient times to the present day depend.
Due to its great importance, the Saudi Commission for Tourism and National Heritage (SCTNH) has prepared a rehabilitation and development plan for this heritage village to become an economic, tourism and cultural resource that provides job opportunities for local communities and tourist guides.
The SCTNH aims to turn the village into a tourist destination equipped with all required services, and increase the marketing of its products after receiving it from the Thee Ain Cooperative Society for 30 years.
The SCTNH’s development plan that began several years ago, consists of five stages; three of which were completed and two are under implementation.
The first stage included the rehabilitation of a number of buildings to be a private museum in the village, along with the village main alleyway with seats established along which till the waterfall, in addition to the re-opening of the archaeological mosque.
The second phase included the creation of the village garden with SR4 million total cost, while the third phase begun with the restoring a number of buildings in the village that cost SR7 million.
In addition, the fourth development stage began recently to restore the rest of the buildings with a total cost of more than SR7 million, and the fifth stage includes the completion of the visitor’s center and its accessory structures to be an exhibition for the local products.
Al-Baha region in general is a delightful tourism destination rich with natural resources and known for its cool weather and natural diversity. Its charm lies in the architectural heritage, mountains, folk arts, crafts, heritage and buildings.
People looking for excitement visit the surrounding mountains and embrace the green surrounds, and the cool mist. Many from around the GCC visit the region every summer to experience the adventure found in the lush, green tourism resorts in the middle of Al-Baha mountains, and to enjoy the fascinating views and weather.
Al-Baha is dream-like with all its components of heritage, culture and breathtaking nature including Raghdan forest, the traditional souks, the old fascinating crafts, and the Thee Ain village sitting beautifully atop white stones.
Thee Ain, a unique village in Al-Baha
Thee Ain, a unique village in Al-Baha
Saudi Arabia’s Hail poppy reserve attracts thousands of tourists
- Since opening in 2022, the reserve, which covers 10,000 sq. meters, has drawn thousands of domestic and foreign visitors
HAIL: With its vibrant array of wildflowers framed by golden sand dunes and majestic mountains, the Poppy Reserve in Al-Khattah is one of the Hail region’s most captivating attractions.
Since opening in 2022, the reserve, which covers 10,000 sq. meters, has drawn thousands of domestic and foreign visitors, particularly during holidays, Eid and the spring season.
The attraction enchants guests with its sweeping fields of poppies, perfectly balanced in form and color. As the sun sets, the golden rays cast a warm glow over the landscape and create a natural wonder.
This striking beauty enhances the region’s reputation for breathtaking scenery and offers a unique experience.
Madinah Retreats: Culture, spirituality to power up the soul
- Paradigm shift blends wellness practices, cultural expeditions, spiritual experiences
JEDDAH: In the sacred embrace of Madinah, one of Islam’s holiest sites, a new culture-oriented wellness experience is offering a journey that integrates spirituality, culture, and heritage.
The inspiration behind Madinah Retreats stems from founder Moatassem Al-Bitar’s experience in the wellness and spiritual tourism industry in Saudi Arabia and beyond.
Recognizing key gaps in traditional retreat models and leveraging Saudi Arabia’s tourism vision, he envisioned a paradigm shift that blends modern wellness practices, cultural expeditions, and spiritual experiences into a single journey.
With a background as a corporate culture change and people engagement manager, Al-Bitar has curated over 50 retreats across Saudi Arabia, Egypt, and the US, serving more than 400 participants.
His academic training spans diverse fields, including organizational behavior, Islamic spirituality, and intercultural studies.
Officially launched in 2024 after five years in the making, the initiative held its second retreat, under the theme “The Arrival,” earlier this year in Madinah.
FASTFACTS
• Madinah Retreats stems from founder Moatassem Al-Bitar’s experience in the wellness and spiritual tourism industry in Saudi Arabia and beyond.
• It blends modern wellness practices, cultural expeditions, and spiritual experiences into a single journey.
Al-Bitar told Arab News: “Every retreat we design starts with clear intentions and objectives, supplemented by a story and a theme that aligns with a particular destination.”
The retreats feature a collective of facilitators who work together toward a unified intention, ensuring a balanced and immersive experience.
“One of our main goals is to promote different destinations in Saudi Arabia that are perfectly ideal for wellness-centric experiences, in addition to its unmatched culturally enriching character,” Al-Bitar said.
“We seek to partner with pertinent governmental initiatives and entities that fulfill the Kingdom’s Vision 2030 for wellness tourism and exceptional experiences.”
Al-Bitar explained that each retreat is meticulously structured around three core pillars: spirituality (meditative practices and inner reflection); culture (heritage site visits, traditional storytelling, and local experiences); and wellness (movement–based practices, mindfulness exercises, and healing foods).
By integrating these elements into daily programs, Madinah Retreats offers a journey tailored to the needs of participants and is a “philosophy of being rooted, real, and rich.”
The retreats target individuals and groups seeking genuine transformation in their well-being, spiritual connection, and cultural enrichment. They provide a safe and accepting space where participants are respected on their unique paths to healing.
Madinah, which is the spiritual capital of Islam, is popularly known as the Illuminated City. It offers an atmosphere of peace and rejuvenation, and its diverse topography and climate make it ideal for nature-based healing.
“Madinah is widely recognized as a destination where the heart feels at peace, the body feels rejuvenated, the mind feels clarity and the soul feels enriched,” said Al-Bitar. “The city’s rapid development and recognition as a top global tourism destination further enhance its appeal.”
The Madinah Retreats experience is usually hosted in a traditional farm resort surrounded by nature. Participants visit cultural and historic sites, explore the city’s vibrant social scene, and experience local cuisine, contemporary art, and community traditions.
“During the retreat we offer meditation, breathwork, self-reflection, yoga, tai chi, and other somatic therapies, creative expression as a healing tool, as well as locally sourced, nourishing meals,” Al-Bitar added.
The somatic practices guided by expert facilitators enhance body awareness and overall well-being.
Al-Bitar said: “Connecting with nature and animals has proven therapeutic benefits. Madinah Retreats incorporates nature-based and equine therapy to help participants reconnect with their original disposition, providing an irreplaceable form of healing.”
Cultural storytelling is also an essential component, allowing participants to explore the hidden wisdom of each landmark and understand local traditions and historic practices.
No prior experience in meditation or wellness practices is required, making the retreats accessible to all.
Honoring his Egyptian roots, Al-Bitar is expanding the retreats to Siwa, Egypt.
Siwa Oasis, nestled within a breathtaking desert landscape, is characterized by vast dunes, striking limestone outcrops, and distinctive geomorphological features that enhance its appeal as a tourist destination.
“The expansion to Siwa, Egypt, was inspired by the oasis’ 160-year-old tradition of reconciliation — Eid El-Solh, a celebration of harmony,” Al-Bitar said.
“Siwa’s natural healing elements, such as salt lakes, hot springs, and lush landscapes, mirror many of Madinah’s restorative qualities.”
Al-Bitar said that Madinah Retreats will also explore the Kingdom’s hidden gems by hosting retreats in Abha, Aseer, Al-Ahsa, and other locations rich in healing nature and cultural heritage.
Retreat prices range from SR5,000 ($1,333) to SR10,000, depending on the location, program, facilitators, transportation, and accommodation.
Madinah Retreats follows a collaborative model, partnering with local service providers, facilitators, and experts to provide an experience that remains true to the cultural essence of each destination.
Al-Bitar said: “Our content caters to people from different backgrounds, both English and Arabic speakers. Our agenda is characterized by being spacious and offers ample time for self-guided practices. Our way of delivery is strictly non-intrusive.”
Participants leave Madinah Retreats feeling “transformed, enriched, and connected to their most authentic selves.”
Al-Bitar said that the experience embodied the profound wisdom: “You presume you are a small entity, but within you is enfolded the entire universe.”
Madinah Retreats also provides a customized retreat model that caters to corporations and teams, as well as add-on visits such as expeditions in AlUla.
High-end design with luxury service: The Jeddah Edition
JEDDAH: With its sleek, contemporary design that combines modern luxury with understated elegance, it’s no surprise that the Jeddah Edition won Best Hotel Design at last month’s Saudi Commercial Interior Design Awards.
The high-ceilinged lobby is gorgeous — its orange acrylic sphere, created by Vincent Leroy, really pops against the sunset and created such a perfect vibe as I walked in.
The welcome was as impressive as the surroundings, with Saudi coffee and dates served before I’d even checked in. The check-in process was smooth and efficient, setting the tone for a relaxed and enjoyable stay, throughout which the staff were always friendly and quick to respond to any requests, ensuring visitors feel well taken care of.
My spacious deluxe room, thoughtfully laid out, instantly made me feel at home. The beige-and-white color scheme, balanced by the perfect lighting, created a calm and comfortable environment, while the bathroom’s freestanding tub and signature Le Labo toiletries added a touch of luxury.
In the evening, I headed down to the Lobby Bar to grab a light snack. The atmosphere was lively — there’s a snooker table and a selection of games for guests to enjoy — but cozy too, with blankets and shawls draped over the comfortable sofas. I sampled some of the delicious snacks, including vegetable spring rolls and zucchini chips paired with a brinjal sauce dip, before heading out for a stroll around the nearby art promenade.
While there are many excellent dining options within the hotel, its location near the Jeddah Yacht Club and Marina provides easy access to a variety of great spots, ideal for foodies.
As night fell, I made my way to the poolside lounge on the Edition’s roof terrace. This quickly became one of my favorite spots, with its panoramic views of the marina and the Formula 1 racetrack.
In the morning, I indulged myself with a relaxing massage at the hotel’s Aromatic Spa, an experience which began with a refreshing cup of lemon mint tea with a few drops of chamomile. The spa facilities were immaculate, with separate changing rooms and bathrooms. For couples, there’s a special treatment room that includes a private balcony.
The food at the hotel was excellent. At the Maritime restaurant, which serves a contemporary French-Asian menu, there are breakfast and lunch buffets, while for dinner, the à la carte menu offers a selection of dishes designed for sharing. I was particularly impressed by the monkey bread, shrimp dumplings with lemongrass beurre blanc and caviar, lamb shank, and perfectly cooked beef short ribs. The restaurant’s terrace, framed by pink bougainvillea and 150-year-old olive trees, and with views of the Red Sea, provided an exceptional setting for dining.
After eating, I headed to The Den, a cozy lounge perfect for those looking to unwind with a cigar or enjoy a light drink. With tufted teal velvet banquettes and a classic ambiance, The Den is an intimate setting that contrasts beautifully with the lively energy of the rest of the hotel.
There were several other amenities I made use of, including a well-equipped gym and the rooftop pool. Sadly, the latter, while an excellent spot to relax under the warm Jeddah sun, isn’t really large enough for anyone wanting to get some proper swimming in.
That was a minor gripe, however, and overall my stay at The Edition was an experience I would be happy to repeat. If you’re looking for a relaxing, luxurious stay in Jeddah, it’s hard to beat.
Exploring Uzbekistan: a crossroads of cultures
- The Central Asian country is home to some of the finest examples of Islamic design in the world
BUKHARA: As a young Saudi girl, I didn’t often hear stories from my late Uzbek grandmother about her homeland. Instead, she shared her heritage through food. During family gatherings, she would pile our plates high with Bukhari rice, a fragrant dish as rich in history as Uzbekistan itself. But neither my father nor my siblings had ever been to her homeland, so when I was offered the chance to go — close to my birthday too — it felt like a gift from destiny.
Saudi citizens can now visit Uzbekistan without a visa, and though it remains a niche tourist destination, the country has been a crossroads of Islamic, scientific and cultural development, for centuries, influencing Central Asia and the wider Islamic world.
It has been home to some of the Islamic world’s most significant scholars, including Imam Al-Bukhari, Al-Tirmidhi, Al-Biruni and Al-Khorezmi. Their contributions to science, mathematics and astronomy are still globally influential.
While glitzy Tashkent, the capital, offers a beguiling blend of modernity and history — and the country’s best shopping options — you’d be doing yourself a disservice if that was your only destination.
Try, for example, the storied ancient city of Samarkand in the northeastern Zerafshan River valley. Once a hub on the Silk Road, Samarkand is a tapestry of Persian, Greek, Arabic, Mongol and Soviet influences, and earned UNESCO World Heritage status in 2001. Founded in the 7th century BCE and flourishing during the Timurid era of the 14th and 15th centuries, Samarkand became a beacon of Islamic culture. Its famed Bibi-Khanym Mosque and the Registan Square are exemplars of Islamic creativity; the square’s trio of majestic madrasas — Ulugh Beg, Sher-Dor, and Tilya-Kori — feature intricate tilework, calligraphy and design that influenced Islamic architecture far and wide. I had the best ice cream there, too.
Bukhara, another millennia-old Silk Road city that has long been a center of Islamic scholarship and spirituality, is another must-see. During the Golden Age of Islam, the city became a hub of Sufi thought and Muslim theology, and today it houses more than 350 mosques and 100 religious institutions. It was here that Imam Al-Bukhari compiled “Sahih al-Bukhari,” a major work of Sunni Islam.
Designated a UNESCO World Heritage site in 1993, Bukhara offers a rare view into a perfectly maintained ancient Islamic city. Highlights include the Ark of Bukhara fortress, dating back to the 5th century, and the Ismail Samani mausoleum, a pristine example of 10th-century Muslim architecture. The city’s Poi Kalan complex — consisting of the Kalan Mosque, Kalan Minaret, and Mir-i-Arab Madrasa — is a fine showcase for Islamic decorative arts, with tilework and mosaics that have survived through the centuries.
Both cities are also celebrated for their artistic traditions, which are central to Uzbekistan’s identity. Their high-quality silk, handwoven carpets, and embroidery, notably using the traditional textile adorned with intricate floral and geometric patterns are fan favorites. Along with the hand-painted pottery and other handmade goods, the quality on offer will make you wish you had more suitcases with you.
As for the food, Uzbek cuisine is influenced by flavors and techniques from across Central Asia. While it’s heavy on the meat — horse is very popular — there are some great vegetarian dishes and plenty of pomegranates to go around. The plov, a famous rice dish with fragrant meat, carrots and spices, is a must-try; indeed, the plov I shoveled down in Bukhara was better than anything I ever tasted at my family home. Sorry grandma.
My next favorite thing was to rip into the fresh bread and dried fruit — perfect.
While Samarkand and Bukhara are major draws, Uzbekistan’s other regions offer further gems. In Khiva, the well-preserved walled city of Ichan-Kala takes visitors back to the Silk Road days with palaces, mosques and minarets aplenty. The Fergana Valley, known for its agriculture and craftsmanship, boasts pottery in Rishtan and silk weaving in Margilan — crafts that have been handed down for generations.
Traveling within Uzbekistan is both affordable and convenient, with well-connected train routes between the major cities. While Uzbek and Russian are commonly spoken, you can usually find menus with oddly worded English translations at most places. And if not, then smiles and hand gestures go a long way in bridging any language gaps with the friendly locals.
For Gulf tourists seeking a road-less-travelled destination, but with familiar historical and cultural links, Uzbekistan is an ideal choice.
How Saudi Arabia is leveraging regenerative tourism to blend luxury with sustainability
- Unsustainable tourism is degrading ecosystems, harming biodiversity, and leading to cultural exploitation
- Red Sea Global’s luxury destinations limit visitors to 1 million per year to ease pressure on the environment
RIYADH: At the heart of Saudi Arabia’s environmental strategy is regenerative tourism, which aims to protect natural habitats through science-led approaches and sustainable practices.
Unlike sustainable tourism, which aims to minimize harm, regenerative tourism strives to improve destinations through conservation, community engagement and science-led initiatives.
This includes implementing eco-friendly infrastructure, protecting biodiversity, and involving local communities in conservation efforts to ensure long-term environmental and economic benefits.
Raed Albasseet, group chief environment and sustainability officer at Red Sea Global, says the real estate company practices “regenerative tourism” with a commitment to operate on renewable energy alone.
“This commitment is not just a tagline; it’s woven into the very infrastructure of our destinations ... integrating sustainability into every phase of design and construction,” he told Arab News.
“Visitors can already experience this firsthand at The Red Sea, where eco-conscious designs are effortlessly integrated into every aspect of their stay.”
The Red Sea, a luxury regenerative tourism destination on Saudi Arabia’s west coast, features world-class resorts. By 2030, it will include 50 hotels, 8,000 rooms and more than 1,000 residences, while capping visitors at 1 million annually to help protect local ecosystems.
As part of this plan, Red Sea Global has developed the Desert Rock Resort, a newly opened retreat that blends seamlessly with its natural surroundings. Designed to reduce energy use and maximize natural light, its elevated rooms feature large openings that mimic cave mouths, allowing ample daylight to filter in.
Before construction began at the Desert Rock Resort, Red Sea Global partnered with the King Abdullah University of Science and Technology to conduct a comprehensive marine spatial planning simulation.
“This was the largest study of its kind ever undertaken in Saudi Arabia, and it provided crucial data to inform our master plan and minimize our impact on the delicate marine ecosystem,” Albasseet said, adding: “As a result, we limited development to only 22 of the more than 90 islands at The Red Sea destination.”
The Desert Rock Resort even repurposed excavated materials, meaning no additional materials were brought in for the main infrastructure.
“We used the mountains’ natural stone for interior and exterior walls and concrete was mixed using local sources of sand and stone,” said Albasseet. “To further reduce on-site disruption and waste, we emphasize pre-fabrication and off-site manufacturing.”
Moreover, Red Sea Global’s hotels and resorts are powered by solar energy, allowing guests to enjoy an eco-friendly destination with a zero carbon footprint.
Albasseet said the backbone of the company’s renewable energy strategy was Red Sea’s vast solar farms, which include hundreds of thousands of photovoltaic panels — more than 750,000 are currently in place.
“These farms generate clean electricity, significantly reducing our reliance on fossil fuels and minimizing our carbon footprint,” he said.
“To ensure a consistent and reliable power supply, even when the sun isn’t shining, we’ve also built one of the world’s largest battery storage facilities at The Red Sea. This … allows us to store excess solar energy generated during the day and use it to power our resorts at night.”
DID YOU KNOW?
• Diriyah, a historic landmark in Riyadh, is being developed sustainably under Vision 2030, earning platinum-level LEED precertification.
• The Farasan Islands, a biodiverse Red Sea archipelago, are being developed for conservation and ecotourism.
• Soudah Development is transforming Saudi Arabia’s southern region into a luxury destination with a focus on ecosystem restoration.
This reliance on solar power extends beyond Red Sea Global’s resorts and hotels.
“It also powers Red Sea International Airport, putting it on track to become the region’s first airport powered entirely by renewable energy,” Albasseet said. “Even our 5G network, a crucial component of modern connectivity, runs on solar energy, making it the world’s first sunlight-powered network.”
Shebara and Desert Rock, which opened to guests last year, have integrated advanced water systems and water-saving strategies through smart irrigation systems that optimize water use.
“A key element of our water conservation efforts is the implementation of closed-loop systems. Notably, at Desert Rock we have advanced water retention and distribution systems that capture rainwater,” Albasseet said.
“This captured rainwater is being used to sustain the surrounding wadi, revitalizing the local ecosystem and minimizing reliance on external water sources.
“The resort’s design also incorporates water-efficient fixtures and landscaping, further reducing water usage in day-to-day operations. This integration of natural water systems into the resort’s design demonstrates our commitment to working with, rather than against, the natural environment.”
The consequences of unsustainable tourism are far-reaching, ranging from the degradation of delicate ecosystems and biodiversity loss to the exploitation of local communities and cultural commodification. “The current trajectory is simply not viable,” Albasseet said.
“Encouraging sustainable tourism practices is no longer a choice but a necessity for the future of our planet and the travel industry itself … The industry’s contribution to greenhouse gas emissions, estimated at 8 percent globally, underscores the urgent need for transformative change.
“This is not simply about minimizing negative impacts; it’s about actively restoring and regenerating the destinations we cherish.”
Furthermore, he added: “These practices undermine the very foundation of the tourism industry, jeopardizing the natural and cultural assets that attract visitors in the first place.
“The increasing awareness of these issues among travelers, coupled with global commitments like the Paris Climate Agreement and the UN Sustainable Development Goals, further reinforces the need for the industry to embrace sustainability.”
